Benefits Of Pursuit Research Articles

스페셜티 커피에 대한 소비자 인식과 재구매 의도와의 영향 관계 분석

Interest in specialty coffee is increasing rapidly in Korea due to the increase in national income and the easily access to high quality coffee information through social media such as YouTube and Facebook, but related researches have not been actively conducted. Therefore, the purpose of this paper is to analyze the determinants that affect consumer perception on repurchase of specialty coffee and to analyze the mediating effect of benefit sought
 As a result of the analysis, there was a significant result that repurchase intention also increased as the consumer pursuit benefit for specialty coffee increased, but the perception of payment value did not obtain statistically significant results with the symbolic pursuit benefit.
 The significance of this thesis is to establish a specific marketing strategy related to the benefits perceived by customers for specialty coffee in line with the increasing demand for high-quality coffee and the strengthening of expertise in the coffee industry.

The Effect of Pursuit Benefit of Beauty Waxing on Reuse Intention

The Effect of Pursuit Benefit of Beauty Waxing on Reuse Intention

래시가드 추구혜택이 추구이미지에 미치는 영향

래시가드 추구혜택이 추구이미지에 미치는 영향

Pursuit eye movements enhance decision making and hitting accuracy in a go/no-go manual interception task

It is well established that eye and hand movements are closely coupled in space and time—the eye saccades to and fixates on task-relevant object locations and leads the hand during reaching, grasping, or pointing movements. However, the relation between smooth pursuit and hand movements in response to dynamic visual targets is less well understood. Here, we investigate the relation between smooth pursuit and interception performance in a go/no-go manual interception task. We focus on two aspects of performance: the decision whether or not to move the hand, and the accuracy of the interception. Observers (n=10) viewed a small target moving along a linear path that either projected into a strike zone (hit) or went past it (miss); observers were instructed to intercept only in hit trials, and to not move their hand in miss trials. The target was shown for the full path to the strike zone, or for ¼, ½, or ¾ of the full trajectory. Eye movements were manipulated in separate blocks by instructing observers to maintain fixation on a stationary fixation cross, randomly positioned at three locations along the trajectory, or to move their eyes freely. Across conditions, better and faster pursuit (lower 2D position error, higher eye velocity) and more accurate fixation were linked to better decision and hitting accuracy. Importantly, engaging in smooth pursuit eye movements as compared to fixation resulted in a significant performance improvement across all observers. This pursuit benefit was of the same magnitude (8% average improvement in pursuit vs. fixation) with regard to decision making and hitting accuracy. These results underline the critical importance of smooth pursuit in guiding movement decisions and execution. They also imply that efference-copy signals, generated by the pursuit system, act early on the perceptual system to inform the decision whether or not to initiate a movement. Meeting abstract presented at VSS 2018

The Benefit Segmentation of Outdoor Wear Consumers and Purchasing Behavior

The purpose of this study is to research the purchasing behavior according to the pursuit benefit for outdoor wear and to present a direction to outdoor wear. Questionnaire survey was administered to 533 male and female adults in their 30s to 40s living in Seoul and Gyeonggido from May 1 to 15, 2014. Concerning the statistic treatment for data analysis, SPSS for Window 18.0 was used to carry out frequency analysis, factor analysis, reliability test, cluster analysis, ANOVA and Duncan test as post-test. Benefit was drawn out as 4 elements including ‘showing off & brand benefit sought’, ‘fashion benefits sought’, ‘functionality benefits sought’ and ‘economic benefits sought’. Group analysis according to benefit showed that it was materialized to ‘multiple benefit sought group’, ‘unconcern group’, ‘showing off & brand benefit sought group’ and ‘utility benefit sought group’. There is an academic significance in that this research found out the level of benefit in purchasing outdoor wear and the difference of purchasing behavior by consumer groups according to benefit. This result might be used efficiently by marketers in outdoor clothing industry in classifying consumers and establishing the marketing strategy to deal with it.

Neuroscience of foraging.

Neuroscience of foraging.

골프웨어 소비자의 구매선택기준이 의복추구혜택과 구매만족도에 미치는 영향

본 연구는 골프웨어 소비자의 구매선택기준이 의복추구혜택과 구매만족도에 관한 연구를 분석하기 위하여 강원도 지역에 소재한 각 시 군 골프경기 및 골프연습장 이용객 중 총206명을 대상으로 선정하여 편의추출법(convenience sampling)을 사용하여 조사하였으며, 수집된 자료는 SPSS 13.0 프로그램을 이용하여 빈도와 백분율, 신뢰도 분석, 상관관계 및 다중회귀분석을 실시하였다. 결과는 다음과 같다. 첫째, 인구사회학적 특성분석에 대한 결과 성별로 남자가 51.0%, 여자가 49.0%로 비슷한 분포를 보였다. 연령별로 40대에서 50대의 연령대가 가장 많게 나타났으며, 결혼 유무는 기혼이 57.3%로 미혼 42.7%로 조금 높게 나타났다. 건강상태별로는 건강한 편이 79.4% 가장 많음을 알 수 있다. 둘째, 골프웨어 소비자의 구매선택기준이, 의복추구혜택, 만족도의 상관관계에서 모두 양의 상관관계를 보였다. 셋째, 골프웨어 구매선택기준이 의복추구혜택의 관계에 대한 분석결과 구매선택기준이 의복추구혜택인 이상적 추구, 유행과 브랜드, 편안함 추구, 젊음과 개성 추구에 영향을 미치는 것으로 나타났다. 넷째, 골프웨어 구매선택기준이 구매만족도의 관계에 대한 분석결과는 소비자들의 골프웨어 구매만족도에서 유의한 영향을 미치는 것으로 나타났다. The purpose of this study is to analyze a research on the influence of consumers' purchasing selection criteria for golf-wear upon clothing pursuit benefit and purchase satisfaction. It selected people who are using golf games and golf courses in each city and county where are located in Gangwon-do Province, and surveyed targeting totally 206 people by using convenience sampling. As for data processing, the collected materials in this study were carried out frequency & percentage, reliability analysis, correlation & multiple regression analysis by using SPSS 13.0 program. The results are as follows. First, as a result of analyzing socio-demographic characteristics, the similar distribution was shown by gender with 51.0% in men and 49.0% in women. By age, the age group from their 40s to 50s was indicated to be the largest. The martial status was indicated to be a litter higher in the married with 57.3% compared to the unmarried with 42.7%. By healthy condition, what tends to be healthy can be known to be the largest with 79.4%. Second, positive correlation was indicated all in correlation of consumers' purchasing selection criteria for golf-wear with the clothing pursuit benefit and satisfaction. Third, as a result of analyzing on relationship of the golf-wear purchasing selection criteria with the clothing pursuit benefit, the purchasing selection criteria were indicated to have influence upon the ideal pursuit, the fashion & brand, comfort pursuit, and youthand-individuality pursuit, which are the clothing pursuit benefits. Fourth, the analytical result on the purchasing selection criteria for golf-wear with purchase satisfaction was indicated to have significant influence upon consumers' golf-wear purchase satisfaction.

20~30대 남성의 의복태도와 가방구매에 관한 연구

This study examined bag purchase behaviors for male consumers based on fashion attitudes. Data research were conducted on 304 males in their 20s and 30s located in Seoul & Gyeonggi province. The SPSS 17.0 software program was used to conduct data analyses such descriptive statistics, frequency analysis, factor analysis, cluster analysis, <TEX>$X^2$</TEX>-test, t-test, ANOVA, and Scheffe's test as a post-hoc analysis. The results of this study were as follows: Fashion attitude was identified with four factors personality, social recognition, practicality, and dignity. Customers were segmented into three subdivisions: conspicuous, recognition of individual style, and practicality of clothing. The factors derived from the factor analysis of selection criteria included intrinsic attributes and extrinsic attributes. Males in their 30s valued the intrinsic attributes and males in their 20s valued extrinsic attributes. The group of conspicuous of clothing, valued both intrinsic and extrinsic attributes as important. The factors derived from the factor analysis of bag pursuit benefit included pursuit of fashion/economic, famous brand, quality/convenience. Males in their 20s and 30s pursued famous luxury brands and fashion attitudes had a positive relevance to the bag pursuit benefit.

추구편익에 따른 대학생들의 응급처치 및 심폐소생술 교육프로그램 만족도, 재방문의도 및 추천의도 간의 관계

추구편익에 따른 대학생들의 응급처치 및 심폐소생술 교육프로그램 만족도, 재방문의도 및 추천의도 간의 관계

중년 여성의 체형에 따른 의복 태도

Middle age is the time of the most important meaning in life and also the time of physical and mental change, which offers new social activities for self-development. Middle-aged women form the major consumer class in current clothing industry, but few have been performed on this so far. The researcher studied in many aspect on the clothes which middle-aged women need to wear during this period of change. Thus this study is executed to examine what benefits middle-aged women pursue in clothing attitudes and the relationship among clothing pursuit benefit and their somatotype compensation and image orientation. The research performed the theoretical study and practical study simultaneously. The subjects are 238 middle-aged women between 35 and 49 years old in September, 2004. The results of this study are as follows: 1. The attitude of women's clothing patterns in relation with image consist of two factor structures. One is the body image and the other is the appearance image. 2. As a result of researching the attitude for choosing clothes of each body group by Rohrer index, the women with gross body group take a top priority for the lower-body compensation, while the women with slim body group take a top priority for volume compensation. 3. As a result of researching the cognitive somatotype group's attitude for choosing clothes, gross body group takes a top priority for lower-body compensation and upper-body compensation. 4. As a result of researching the relationship between real somatotype and cognitive somatotype by Rohrer index, middle-aged women think of themselves as being fatter than present state. And choosing the clothes, the body misunderstanding group of women usually show that they consider more compensation than the normally body understanding group. 5. The evaluation on real somatotype, cognitive somatotype, ideal somatotype influences on the body cathexis.

Assessing the value of police pursuit

This article develops a method for assessing the costs and benefits of police pursuit. Using pursuit data from the State of Minnesota and cost and benefit data from both the insurance industry and scholarly efforts to estimate the costs of crime, we create “pursuit tradeoff ratios” for each of five types of pursuits. Using logistic regression, we analyze several factors said to affect pursuit outcomes. We show that the benefits of pursuit outweigh their costs across all five types of chases, but that some types of chases are less beneficial than others.