This study was conducted with the objectives to assess the knowledge and health seeking behaviors regarding danger signs in newborns among primi mothers in urban and rural areas and to compare the knowledge and health seeking behaviors regarding danger signs in newborns among primi mothers in urban and rural areas And also to correlate knowledge and health seeking behaviors regarding danger signs in newborns among primi mothers in urban and rural areas and to prepare a booklet regarding danger sign in identification and management of newborn danger signs for mothers. Keeping in view the objective of the study the research design selected for the present study is comparative research design to assess the knowledge and health seeking behaviors regarding danger signs in newborns. The sample size is, 100 primi mothers, 50 each from urban and rural areas. A purposive sampling technique was used to assess the knowledge of primi mothers regarding newborn danger signs. Overall analysis shows that in urban area majority 90% had good knowledge, 10% had average knowledge and none of them had poor knowledge. In rural area majority of mothers i.e., 96% had poor knowledge, 4% had average knowledge and none of them had good knowledge. and also there is significant difference between health seeking behaviours of mothers in urban and rural areas regarding danger signs in newborn. In urban area mean, mean score %, SD, CV of knowledge is 170.56, 87.02, 7.6, and 4.4 respectively. Whereas mean, mean score %, SD, CV of health seeking behavior is 55.96, 93.2, 4.9 and 8.7 respectively. In rural area mean, mean score%, SD, CV of knowledge is 107.96, 62.6, 6.3 and 5.8 respectively. Whereas mean, mean score %, SD, CV of health seeking behavior is 15.34, 55.5, 3.05 and 19.8 respectively. Findings shows that there is significant difference between the level of knowledge as well as health seeking behaviour in urban and rural area regarding danger signs in newborn among primi mothers.
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