To ensure the safety of data transmission, wires and fibers undergo a coating process to shield against potential damage. This process is critical in fields such as telecommunications, power transmission, and electronics, where durability and insulation are key factors. The current investigation is focused on the coating process by employing Eyring–Powell fluid in the presence of the magnetic field. The governing equations are developed by employing the biphasic (Buongiorno) model and temperature-dependent thermophysical properties. These equations are subsequently transformed into dimensionless form and tackled numerically. The study extensively explores critical aspects including shear stress rate, flow rate, and heat transfer rate for pertinent parameters. Furthermore, utilizing the response surface methodology, the optimization of shear stress and heat transfer rates in coated wire is pursued. This approach determines optimal levels for the viscosity parameter, Eyring–Powell fluid parameter, and thermophoresis parameter. The analysis concludes that the best outcomes are achieved by minimizing the viscosity parameter while maximizing the Eyring–Powell fluid parameter.
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