Fuel cell membrane durability remains one of the key challenges limiting the wide scale adoption of fuel cell technology. Membrane degradation in polymer electrolyte membrane (PEM) fuel cells limits the operational lifetime of the fuel cell and prevents the industrial targets from being met. A common approach to increasing the lifetime of membranes includes the addition of a reinforcement layer to increase the mechanical durability of the membrane while not adversely affecting the performance [1,2]. Although reinforced membranes are widely used in industry, there is a literature gap considering membrane structure and properties in relation to durability. This work contributes to characterizing the effects of reinforcement type on the membrane properties. In this study a selection of perfluorosulphonic acid (PFSA) ionomer membranes with expanded polytetrafluoroethylene (ePTFE) reinforcements were tested, these include two novel DMR100 membranes with different reinforcements and Nafion XL compared to a conventional, non-reinforced Nafion NRE-211 for reference. All of these membranes contain common PFSA ionomer and differ primarily in the type of reinforcement layer and membrane thickness. The study addresses comparison between the membrane chemical composition, water uptake, crystallinity, and mechanical strength. Methods of ex situ characterization include solid state nuclear magnetic resonance (SS_NMR), small angle X-ray scattering (SAXS), wide angle X-ray scattering (WAXS), Fourier transform infrared spectroscopy (FTIR), and dynamic mechanical analysis (DMA). Membrane chemical structure and properties are measured by SS-NMR and FTIR, whereas the water uptake, domain spacing, and crystallinity are assessed by SAXS/WAXS study of hydrated and dry membranes [3-5]. Tensile mechanical properties are measured under room temperature (23°C, 50% RH) and fuel cell conditions (80°C, 90% RH) by DMA [6]. Overall, this paper contributes both qualitative and quantitative understanding of the key structural properties of membranes with different reinforcement resulting in novel knowledge about membranes that can be leveraged for improved fuel cell durability.