The present paper proposes a universal method for analyzing the efficiency of technical systems using the combination of an optimization method and a method of marginal utility evaluation. At present, the problem of optimal load distribution in the power system between a hydropower plant (HPP) and thermal power plants (TPP) is solved using the equality of the differential incremental rate characteristics of fuel consumption at TPP and water consumption at HPP by the Lagrangian multiplier method. In this case, the number of iterations can be five or more. The proposed approach is based, first of all, on the correct representation of the differential characteristics and calculation of a hydro resource price for the operational control of the HPP. Based on the comparison of water volume at a HPP and fuel amount at combined heat and power plants (CHPP) used for generation of 1 kW power, it is possible to determine a water price for a HPP. Using the examples of Novosibirsk HPP and CHPP, it is expected to develop an estimation of economic effect from the implementation of the developed criteria, the proposed method of determination of a water price at HPP. As a result of implementing the developed method for the HPP, a price of sold electricity in the flexible energy market will be comparable with the price for sold electricity produced at CHPPs, being equal to approximately 12 rubles/kW∙h