Nonhuman Animal Rights Movement Research Articles

Shocked or Satiated? Managing Moral Shocks Beyond the Recruitment Stage

Abstract Sociologists James Jasper and Jane Poulsen have argued that activists’ deployment of emotionally triggering ‘moral shocks’ can stimulate recruitment for movements, particularly for those which are less successful in recruiting through social networks. Others have suggested that, more than a recruitment tool, these moral shocks are useful for sustaining activist motivation. This study, however, explores the tendency of activists to disengage from moral shocks as a means of managing emotions such as compassion fatigue, burnout and psychological distress. Although many respondents see the utility in moral shocks as an outreach tool, they carefully consider their own exposure to protect their emotional well-being and protest sustainability. Results are based on an email-based qualitative interview with twenty-five newly recruited activists and established activists in the Western Nonhuman Animal rights movement.

Free-Riders in the Nonprofit Industrial Complex: The Problem of Flexitarianism

Abstract Social movements have traditionally viewed free-riders as a problem for effective mobilization, but under the influence of the nonprofit industrial complex, it is possible that movements actively facilitate their presence. Free-riders become an economic resource to professionalized movements seeking to increase wealth and visibility in the crowded social movement space by discouraging meaningful attitude or behavior change from their audiences and concentrating power among movement elites. Actively cultivated free-riding is exemplified by the professionalized Nonhuman Animal rights movement which promotes flexitarianism over ethical veganism despite its goal of nonhuman liberation. Major social-psychological theories of persuasion in addition to 44 studies on vegan and vegetarian motivation are examined to illustrate how free-rider flexitarianism is at odds with stated goals, thereby suggesting an alternative utility in flexitarianism as a means of facilitating a disengaged public.

“More of a Liability than an Asset”: Victorian Women’s Advocacy for Other Animals

Although the nonhuman animal rights movement in the West is frequently framed by activists and remembered by historians as gender-neutral, Donaldson’s (2020) Women against Cruelty (which examines meeting notes and campaigning documents reaching back to the movement’s founding in the early 19th century) demonstrates just the opposite. Women’s affinity for anti-speciesist activism within the context of a prevailing sexism which pitted all female pursuits as lesser-than would prove a difficult hurdle to surmount with regard to social movement resonance. This is not to reify or reduce women’s contributions. Women against Cruelty catalogs a diversity of feminine and feminist approaches to advancing the interests of nonhuman animals: some religious, some scientific, and some intersectional. Many women favored educational outreach, while others relied on rational debate, shocking images, direct intervention, and legal resistance.

Atheism in the American Animal Rights Movement: An Invisible Majority

Previous research has alluded to the predominance of atheism in participant pools of the Nonhuman Animal rights movement (Galvin and Herzog 1992; Guither 1998), as well as the correlation between atheism and support for anti-speciesism (Gabriel et al. 2012; The Humane League 2014), but no study to date has independently examined this demographic. This article presents a profile of 210 atheists and agnostics, derived from a larger survey of 287 American vegans conducted in early 2017. Results demonstrate that atheists constitute one of the movement's largest demographics, and that atheist and agnostic vegans are more likely to adopt veganism out of concern for other animals. While these vegans did not register a higher level of social movement participation than religious vegans, they were more intersectionally oriented and more likely to politically identify with the far left. Given the Nonhuman Animal rights movement's overall failure to target atheists, these findings suggest a strategic oversight in overlooking the movement's potentially most receptive demographic.

White Women Wanted? An Analysis of Gender Diversity in Social Justice Magazines

The role of media in collective action repertoires has been extensively studied, but media as an agent of socialization in social movement identity is less understood. It could be that social movement media is normalizing a particular activist identity to the exclusion of other demographics. For instance, Harper has identified white-centrism in anti-speciesist media produced by the Nonhuman Animal rights movement and supposes that this lack of diversity stunts movement potential. Using the lesser-studied Nonhuman Animal rights movement as a starting point, this study investigates two prominent Nonhuman Animal rights magazines. We compare those findings with an analysis of comparable leftist movements also known to exhibit diversity strains. A content analysis of Nonhuman Animal rights, women’s rights, and gay rights magazine covers spanning from 2000 to 2012 was undertaken to determine the manifestation of gender, race, body type, and sexualization. We find that the Nonhuman Animal rights media in our sample overwhelmingly portrays white women with a tendency toward thinness, but with low levels of sexualization as comparable to that of the other movements. All three movement samples unevenly depicted gender, overrepresented whites, and underrepresented non-thin body types.

An Analysis of Diversity in Nonhuman Animal Rights Media

Lack of diversity in the ranks as well as a failure to resonate with disadvantaged groups and other anti-oppression movements has been cited as one important barrier to the American Nonhuman Animal rights movement’s success (Kymlicka and Donaldson in Animal rights, multiculturalism and the Left. The Mellon Sawyer Seminar at the Graduate Center, CUNY. City University of New York, New York, 2013). It is possible that social movements are actively inhibiting diversity in the ranks and audience by producing literature that reflects a narrow activist identity. This article creates a platform from which these larger issues can be explored by investigating the actual demographic representations present in a small sample of popular media sources produced by the movement for other animals. A content analysis of 131 magazine covers produced by two highly visible movement actors, PETA and VegNews, was conducted to demonstrate that activist representations in at least some dominant American Nonhuman Animal rights media are mostly white, female, and thin.

The medicalization of Nonhuman Animal rights: frame contestation and the exploitation of disability

Nonhuman Animal rights activists are sometimes dismissed as ‘crazy’ or irrational by countermovements seeking to protect status quo social structures. Social movements themselves often utilize disability narratives in their claims-making as well. In this article, we argue that Nonhuman Animal exploitation and Nonhuman Animal rights activism are sometimes medicalized in frame disputes. The contestation over mental ability ultimately exploits humans with disabilities. The medicalization of Nonhuman Animal rights activism diminishes activists’ social justice claims, but the movement’s medicalization of Nonhuman Animal use unfairly otherizes its target population and treats disability identity as a pejorative. Utilizing a content analysis of major newspapers and anti-speciesist activist blogs published between 2009 and 2013, it is argued that disability has been incorporated into the tactical repertoires of the Nonhuman Animal rights movement and countermovements, becoming a site of frame contestation. The findings could have implications for a number of other social movements that also negatively utilize disability narratives.

A Critique of Single-issue Campaigning and the Importance of Comprehensive Abolitionist Vegan Advocacy

A popular tactic in the professional nonhuman animal rights movement is to utilize species-specific or issue-specific campaigns to increase public concern, motivate participation and extend movement support. This article challenges this traditional tactic of moderate nonhuman animal organizations in critiquing the issue-specific approaches to abolition advanced elsewhere and calls for a holistic abolitionist method that requires advocates to relinquish confusing piecemeal campaigns and instead challenge the underlying problem of speciesism in order to influence lasting and meaningful social change. The article applies Francione's radical theory of nonhuman animal rights, which recognizes the importance of vegan education in challenging this oppression. This article makes an argument for the role of radical motivation tactics in social movements as instrumental in reaching desired social change goals in a social movement environment that has largely professionalized.

Abolition Then and Now: Tactical Comparisons Between the Human Rights Movement and the Modern Nonhuman Animal Rights Movement in the United States

This article discusses critical comparisons between the human and nonhuman abolitionist movements in the United States. The modern nonhuman abolitionist movement is, in some ways, an extension of the anti-slavery movement of the eighteenth and nineteenth centuries and the ongoing human Civil Rights movement. As such, there is considerable overlap between the two movements, specifically in the need to simultaneously address property status and oppressive ideology. Despite intentional appropriation of terminology and numerous similarities in mobilization efforts, there has been disappointingly little academic discussion on this relationship. There are significant contentions regarding mobilization and goal attainment in the human abolitionist movement that speak to modern collective action on behalf of other animals. This article will explore the human abolitionist movement and discuss possible applications of movement organization, tactical repertoires, and goal attainment to the current nonhuman animal rights movement. Specifically, the utility of violence and legislative activism in the antislavery movement are discussed as potentially problematic approaches to abolishing nonhuman animal exploitation. Alternatively, the nonhuman animal rights focus on consumer resistance and nonviolence represent an important divergence in abolitionist mobilization.

The role of professionalization regarding female exploitation in the Nonhuman Animal rights movement

Adams (2004, The pornography of meat. London: The Continuum International Publishing Group Ltd), Deckha (2008, Disturbing images: PETA and the feminist ethics of animal advocacy. Ethics and the environment, 13(2), 35–76), Gaarder (2011, Women and the animal rights movement. Piscataway, NJ: Rutgers University Press), Glasser (2011, Tied oppressions: an analysis of how sexist imagery reinforces speciesist sentiment. The Brock review, 12(1), 51–68), and others have criticized People for the Ethical Treatment of Animals (PETA) for sexually exploiting young women in outreach and fundraising efforts. This article extends these critiques in addressing the problematic relationship between objectified volunteer female activists and Nonhuman Animal rights organizations (Animal Liberation Victoria, Fish Love, LUSH, and PETA). These organizations have largely professionalized and have consequently refocused their priorities on fundraising for organizational maintenance. An exploration into the social movement literature on the phenomenon of professionalization casts the use of young women's bodies for financial gains in a more troubling light. The Nonhuman Animal rights industry that exploits the sexuality of female activists ultimately exploits archetypes of women as nurturers and temptresses. These groups also utilize women's vulnerability by targeting female consumers and their sensitivity to body image. This article places female objectification within the logic of social movement professionalization. These organizations merge advocacy with capitalist interests to the ultimate disadvantage of women and Nonhuman Animals alike. The exploitation of female stereotypes and ultimately the female body, it is argued, is ineffective in challenging ideologies of oppression as both a practical and a theoretical matter.

Resonance of Moral Shocks in Abolitionist Animal Rights Advocacy: Overcoming Contextual Constraints

Abstract Jasper and Poulsen (1995) have long argued that moral shocks are critical for recruitment in the nonhuman animal rights movement. Building on this, Decoux (2009) argues that the abolitionist faction of the nonhuman animal rights movement fails to recruit members because it does not effectively utilize descriptions of suffering. However, the effectiveness of moral shocks and subsequent emotional reactions has been questioned. This article reviews the literature surrounding the use of moral shocks in social movements. Based on this review, it is suggested that the exploitation of emotional reactions to depictions of suffering can sometimes prove beneficial to recruitment, but successful use is contextually rooted in preexisting frameworks, ideology, and identity. It is concluded that a reliance on images and narratives might be misconstrued in a society dominated by nonhuman animal welfare ideology.

Sex Roles in Social Movements: A Case Study of the Tenant Movement in New York City

Previous articleNext article No AccessSex Roles in Social Movements: A Case Study of the Tenant Movement in New York CityRonald Lawson and Stephen E. BartonRonald Lawson Search for more articles by this author and Stephen E. Barton Search for more articles by this author PDFPDF PLUS Add to favoritesDownload CitationTrack CitationsPermissionsReprints Share onFacebookTwitterLinkedInRedditEmail SectionsMoreDetailsFiguresReferencesCited by Signs Volume 6, Number 2Winter, 1980Studies in Change Article DOIhttps://doi.org/10.1086/493794 Views: 13Total views on this site Citations: 25Citations are reported from Crossref Copyright 1980 The University of ChicagoPDF download Crossref reports the following articles citing this article:Montserrat Emperador Badimon Incluir y representar en espacios militantes: identidad colectiva y feminización del activismo en la Plataforma de Afectadas por la Hipoteca, Revista Internacional de Sociología 80, no.11 (Apr 2022): e200.https://doi.org/10.3989/ris.2022.80.1.20.118Sara Vestergren, John Drury, Eva Hammar Chiriac How collective action produces psychological change and how that change endures over time: A case study of an environmental campaign, British Journal of Social Psychology 57, no.44 (Aug 2018): 855–877.https://doi.org/10.1111/bjso.12270Martha Ackelsberg, Myrna Margulies Breitbart The role of social anarchism and geography in constructing a radical agenda, Dialogues in Human Geography 7, no.33 (Nov 2017): 263–273.https://doi.org/10.1177/2043820617732916Sara Vestergren, John Drury, Eva Hammar Chiriac The biographical consequences of protest and activism: a systematic review and a new typology, Social Movement Studies 16, no.22 (Nov 2016): 203–221.https://doi.org/10.1080/14742837.2016.1252665Corey Lee Wrenn The role of professionalization regarding female exploitation in the Nonhuman Animal rights movement, Journal of Gender Studies 24, no.22 (Jun 2013): 131–146.https://doi.org/10.1080/09589236.2013.806248Clare Russell A beautician without teacher training: Bernice Robinson, citizenship schools and women in the Civil Rights Movement, The Sixties 4, no.11 (Jun 2011): 31–50.https://doi.org/10.1080/17541328.2011.570031Zemlinskaya Yulia Social Movements Through the Gender Lens, Sociology Compass 4, no.88 (Aug 2010): 628–641.https://doi.org/10.1111/j.1751-9020.2010.00301.xJudith N. 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