This article investigates the intersection between economic theory and sociology through a qualitative methodology, aiming to deepen the interdisciplinary debate between economics and the New Economic Sociology (NES). The analysis focuses on the contributions of Granovetter, Fligstein, and DiMaggio, highlighting how NES concepts can enrich the understanding of territorial development, especially regarding the role of social relations in territories. Sociologists, in turn, demonstrate diligence and creativity in addressing cultural and political issues concerning collective representations and social coercion, fundamental concepts that define institutions. Based on a robust set of authors and bibliographic references, the article seeks to complement the debate on NES. The research reveals that NES offers valuable insights for analyzing territorial dynamics and reinforces the importance of a territorial approach in formulating development strategies. In the end, the article demonstrates that the themes discussed by NES confirm the need for a more integrated territorial perspective in constructing sustainable development projects.
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