When selecting an environmentally friendly mode of transportation, many factors must be taken into account, such as capacity, delivery time, cost-effectiveness, and environmental impact. This is a difficult decision-making problem since it calls for the simultaneous evaluation and prioritization of several criteria. A thorough and methodical approach is required to make an informed decision that satisfies particular transportation needs while adhering to sustainability goals. The process entails balancing various trade-offs to determine the most environmentally friendly mode of transportation. When solving multi-attribute group decision-making (MAGDM) problems, prioritization is essential. Prioritization in fuzzy systems has been implemented through a variety of techniques and approaches. This paper tackles the MAGDM problem within the Pythagorean fuzzy (PyF) framework, taking into account the different requirements for experts and characteristics. We present new Aczel Alsina aggregation operators (AOs), whose efficient handling of uncertainties makes a major contribution to fuzzy mathematics. We suggest several PyF AOs, such as the PyF-prioritized Aczel Alsina geometric (PyFPAAG) and PyF-prioritized Aczel Alsina averaging (PyFPAAA), which are based on the Aczel Alsina t-norm and t-conorm. We show these AOs satisfy the aggregation criteria by examining their monotonicity, boundedness, and idempotency properties. The prioritization weights are derived from expert knowledge, enabling the suggested operators to capture the prioritization phenomenon among the aggregated arguments. Using a MAGDM technique, the proposed AOs are used to evaluate eco-friendly transportation modes. Their significance is confirmed by contrasting them with other well-known AOs.
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