The aim of the article is to show that the implementation of skilful knowledge management strategies translates into real successes of modern companies and should be treated as a priority also by companies with a distribution profile, which not infrequently in the practice of their activity do not pay due attention to intangible resources, including, above all, knowledge and its skilful use. This article consists of two parts: theoretical and empirical. In the theoretical part, based on the analysis of the current management literature, the most important issues related to knowledge understood today in terms of market value will be presented. The free market economy operating in Poland forces companies to compete with one another not only in terms of tangible goods, but also in terms of intangible goods, which include knowledge. It is the foundation of intellectual capital. Therefore, its components, the historical aspect of its identification as a market value and selected ways of its management, as well as their influence on the efficiency of market entities, will be briefly presented. This part of the paper will also characterise the Polish distribution company X, based in Kraków, which operates in the installation and construction industry, selected for the study. In the empirical part, which is a case study and based on data analysis methods and interviews, the processes constituting knowledge management in the selected enterprise will be presented. The current state of knowledge management in the selected company will be presented, as well as suggestions for improvements in this area.