A high-performance non-noble metal-based electrode is the need of the hour to resolve the challenge of huge energy demand. Energy conversion and storage devices are the two ways to tackle this challenge. In this context, porous and non-noble metal-based electrodes NiCo2O4 (NCO), NiCo2O4/NiO (CNO) and NiCo2O4/NiO/rGO (CNOG) are developed as a bifunctional electrode for supercapacitor and methanol fuel cell applications. The binary composite of NiCo2O4 with NiO increases the redox sites and enhances its electrochemical activity. The low conductivity and problem of aggregation of transition metal oxides are overcome by developing a hybrid nanocomposite of NiCo2O4/NiO with reduced graphene oxide (rGO). The layer-on-layer morphology of CNOG, and the interfacial interactions among NiCo2O4 nanoflakes, NiO nanoparticles and rGO nanosheets increase the specific surface area of the hybrid, which leads to enhanced ion penetration into the active sites. CNOG acts as a potential anode catalyst for methanol oxidation with excellent structural stability. It exhibits a high methanol oxidation current density with low onset potential and faster kinetics. Symmetric supercapacitor CNOG//CNOG delivers specific capacitance of 59.4989 F/g, energy and power density of 6.69 Wh/kg and 698 W/kg respectively at 3 M KOH aqueous electrolyte. The solid-state symmetric supercapacitor (SSSC) using PVA/KOH electrolyte allows broader potential window, thereby outperforming the aqueous electrolyte. The SSSC exhibits specific capacitance of 88.8 F/g, energy and power density 20.84 Wh/kg and 1003 W/kg respectively at the same current density.