Member Card Research Articles

Penerapan Manajemen Layanan Sirkulasi Dalam Meningkatkan Kepuasan Pengguna Perpustakaan di SMA Negeri 18 Bone

This thesis discusses internal circulation service managementincreasing library user satisfaction at SMA Negeri 18 Bone.This research is researchqualitative (Qualitative Research). The approach used consists of two, namelyManagement and psychology. The data collection technique used isobservation, interviews and documentation. The research results show that 1) Service managementLibrary circulation at SMA Negeri 18 Bone covers several important aspects.The member registration process ensures authorized user identification,facilitate administration, and improve user experience. Borrowing,returns and billing are managed systematically and computerizedto ensure regulatory compliance and service efficiency. Officer claritycirculation services, supported by easily accessible locations, helpusers get help and information quickly; 2) Managementcirculation services in increasing library user satisfaction in high schoolsNegeri 18 Bone is carried out through a simple and transparent procedure,easy to fulfill service requirements, easy member card service processfast, the condition of the library materials is good and complete, and the officers are clear circulation services. Efficient circulation service procedures, easy requirementsfulfilled, the condition of library materials is orderly, and the clarity of the staff helpsin providing a consistent user experience, making it easieraccessibility, and improve compliance with library rules, whichall of which contribute to a positive institutional image and improved qualitylearning at the school.

INNOVATION MANAGEMENT TO CREATE A GROWING COMPANY BY USING A MEMBER CARD AT NATASHA MILK SHOP

ABSTRACT Every year the development of technology is getting faster and every year many companies develop technology from small companies to bona fide companies. Natasha's milk shop is a company that has only started pioneering since 2010 so there are many problems starting with the absence of member cards for consumers, member cards aim to provide promos, discounts and points for every product sales transaction to consumers who shop and with the member card, both parties are mutually beneficial between consumers and companies, member cards also function as branding media, branding media when consumers feel many benefits from using member cards, consumers want to shop and use member cards again. Natasha milk shop companies do not apply member cards If the member card does not exist this is a very serious problem and must be addressed immediately by the natasha milk shop company, the development of technology that cannot be utilized properly by the natasha milk shop company so that there are problems that must be overcome. So with this peniliti want to discuss, innovate and find solutions for the progress of the company natasha milk shop, the purpose of this study wants to make an innovation in the development of technology by making application-based applications so that readers understand the procedures for use from starting member card registration to using member cards in the application. After the application has been developed, the company gives questions to consumers, these questions are to provide the extent of the System Usability Scale for the company. After the System Usability Scale is carried out the results of 15 respondents form 1315: 15 = 88 then for the total calculation of 88, (70 - 90 Good Exellent).

The Influence of the Membership Program on Customer Loyalty of Seventeen Garage Bekasi Workshops

In a business, membership or membership is often used so that customers get various kinds of attractive promos. Membership or membership is an activity in achieving formal status support in a business. The membership or membership system at the Seventeen Garage workshop is that every customer who is interested in becoming a member will be given a member card and will be stamped for every 1x service. If you have done 10x service, you will get the 11th free service. and how does the influence of membership on customer loyalty to visitors to the Bekasi Seventeen Garage Workshop This research is a descriptive verification research. Descriptive is used to explore the variables studied while verification is used to measure the relationship of variables. The population of this study are students in Bekasi City who have attended the Bekasi Seventeen Garage Workshop. The population size is known, thus the sampling uses the Slovin formula. which results in a total sample of 101, which is then rounded down to 100 samples. This study found that the membership carried out by the Bekasi Seventeen Garage workshop was in the high category; Seventeen Garage Bekasi customer loyalty is in the sufficient category; and membership has a significant effect on customer loyalty with a very strong level of influence classification.

The Use of Loyalty Card Promotion: Analyzing Customer Loyalty and Satisfaction of Card Holders

The increasing consumption of coffee in Indonesia makes business people try to create innovation by establishing marketing facilities that can provide satisfaction for customers. In addition, each company creates a loyalty program in the form of a member card that provides benefits and privileges in making transactions. This study aims to determine the effect of member card usage and customer satisfaction on customer loyalty. The research method used through descriptive and quantitative approaches with data collection techniques through the distribution of online questionnaires through social media was obtained by 244 respondents. The sampling technique uses nonprobability sampling with incidental methods. This research uses SMARTPLS software version 3.2.9 to conduct data processing. The results of this study show that member cards have a significant positive influence on customer satisfaction and member cards also have a significant positive influence on customer loyalty. In the end, customer satisfaction also has a significant positive influence on customer loyalty.

PENGARUH BAURAN PEMASARAN TERHADAP MINAT BELI PREPP STUDIO JAKARTA

<p align="justify">In April 2022 Prepp studio did a 100 Vespa Giveaway which successfully enlivened social media as evidenced by the coverage of well-known media discussing it such as Viva, Wartaekomoni and innews. This study aims to see the effect of the marketing mix on buying interest in Prepp products. This research uses quantitative research methods. The data collection used in this study was a questionnaire distributed to respondents who met the research topic criteria. The sampling technique in this study used nonprobability sampling. Respondents of this study were 100 individuals who knew the products, prices, promotions, location of Prepp Studio and individuals who had purchased Prepp Studio products and also had the desire to buy Prepp Studio products. The results of this study state that the marketing mix variable has a significant effect on the purchase interest variable which has a value of 64.6% so that the authors suggest that the company create a membership card so that consumers who have a member card have a referral code to get points that can be exchanged for discounts for subsequent transactions and provide discounts or cashback for consumers who do testimonials or reviews after transactions so that it will increase trust in potential customers who can increase buying interest in Prepp Studio.</p><p><strong>Keywords</strong>: Marketing mix, Purchase intention and fashion industry.</p>

A MEKANISME PENGGUNAAN MEMBER CARD ALFAGIFT DALAM JUAL BELI PERSPEKTIF HUKUM ISLAM (Studi Kasus di Alfamart Ponorogo)

In this digital era, with the frequent advancement of technology and information, people tend to be more interested in everything that is practical, effective and efficient in every activity they carry out. The same applies to buying and selling transactions in the community economy, where the majority of people choose the easy and hassle-free option in order to increase their purchasing power. Therefore, many shops or shopping malls offer membership cards or Member Cards which are referred to in Arabic as Bithaqatuat Takhfidh. With the formulation of the problem: (1) What is the mechanism for using the Alfagift Member Card in buying and selling at Alfamart Ponorogo. (2) What is the view of Islamic law regarding the use of the Alfagift Member Card in buying and selling at Alfamart Ponorogo. This research is a qualitative type of research that is descriptive in nature. The sources of information for this research are Alfamart and Alfamart consumers. Data collection techniques carried out by this researcher included observation, interviews, and documentation. Analysis techniques use data collection, data reduction, data presentation, drawing conclusions and verification. The results of this study are the use of the Alfagift Member Card at Alfamart Ponorogo. Based on the results of interviews with Alfamart consumers, it was found that the presence of Alfagift member cards made it easy for their owners. Alfagift card member users will get various benefits, such as discounts, collection of points, shopping vouchers, gifts, and others. Alfagift member card users will also collect points that can be exchanged for various offers provided by the company. So that the existing data states that the essence of buying and selling transactions using the Alfagift member card has fulfilled the trading requirements and does not contain elements of gharar (uncertainty), speculation and fraud. There is no element of coercion between buyers and sellers, and the goods sold are clear and provide benefits to consumers.

KOMUNIKASI PEMASARAN VAPENOID_JAKTIM MELALUI MEDIA SOSIAL INSTAGRAM

The purpose of the study explains vapenoid marketing communications via @vaporenoid_jaktim instagram account. The method used in this study is qualitative work with a qualitative descriptive approach. Data collection is interviewing two people in the freeway. Revolutionary hero no. 14, rw 3, bamboo pd, kec. Duren sawit, east Jakarta city, special area of capital Jakarta 13430. Research shows that marketing strategies used with promotions in social media that give away a weekend, discount a weekly for all member, reward customers with a minimum of 1.000.000, provide a member's card program and provide convenience stores. @vaporenoid_team-sales communications via instastory, and instagram.

PENGARUH IMPLEMENTASI EXPERIENTAL MARKETING TERHADAP LOYALITAS MEMBER TOKO ALFA BUSANA DI SUKOWONO

Experiential marketing is a method of providing information about a product or service. Experiential marketing will allow customers to differentiate products and services from one another because they can directly feel and experience the experience through five channels (sense, feel, think, act, related), both before and during the consumption of the product or service. The purpose of this study is to prove the magnitude of the influence of experiential marketing on the loyalty of Alfa fashion store members in Sukowono. This study uses quantitative methods. And the sampling technique used in this study is to use non-probability sampling, which is the technique used in sampling that uses predetermined criteria. While the objects of this research are Alfa fashion member card holders and customers aged 15-70 years, where at that age is a productive age which has met the criteria for member loyalty. The results of this study prove that sense, feel, think, and relate have a significant effect on the loyalty of members of alpha clothing, while act has no significant effect on loyalty of members of alpha clothing.

ANALISIS LINGKUNGAN DALAM PERUMUSAN STRATEGI PEMASARAN

Lulaya Shop is an online shop engaged in fashion business focusing on females. Business competition especially in fashion in Situbondo regency has urged the shop to create an accurate marketing strategy. The objective of this research is to identify the company’s internal and external factors and to obtain a marketing strategy that suits the business’ internal and external factors. The data of this qualitative descriptive research was obtained from interviews with the shop’s oner and two customers, as well as from observations and documentation. In this study, matrices of Internal Factor Evaluation (IFE), External Factor Evaluation (EFE), Strength, Weakness, Opportunities, Threat (SWOT), Internal External (IE), and Quantitative Strategic Planning Matrix (QSPM) were used. Based on the analysis, the most appropriate strategy for Lulaya shop is market penetration. The business can market their product through Shopee, can use Instagram more extensively, promote their products through Instagram Ads, improve their skill in design for better products and more attractive social media feeds, enhance the quality of their products, take partners to reach wider spectrum of customers, sell new products such as kids wears since their market are females who are also mostly mothers who also think about the children’s clothes, and hold discount and member card programs.

Penerapan Data Mining Dalam Pengelompokan Data Member Card Mitra10 Untuk Meningkatkan Rewards Terhadap Konsumen dengan Metode Fuzzy Subtractive Clustering

Data clustering of Mitra10 member card, it is only based on the payment day by customer. And the total point only based on 0,25% calcutation of each payment. This is not so efficient knowing that there are so many ungrouping data that can be use for increase the rewards to the customer. In order to clustering the data of member card total point, it need a method of data clustering. The method election really affecting the result of data clustering. After all of the member card Mitra10 data transformed to the number form, then the datas can be grouping to fuzzy subtractive clustering algorythm. The data need to divided to some cluster : Select the amount of the cluster. In this research the data will be divided to 3 cluster. Select the center point of each cluster and fisrt center point selected randomly to generate main center point of each cluster. One data will be part of one cluster that has the smallest distance from the center cluster. Example for the first data, smallest distance get by cluster 1, so that the first data will be member of cluster 1. And so for the second data , smallest distance in cluster 3, so it will be member of cluster 3. In this iteration, center point of each cluster does not changed and there is no moving data to another cluster. Cluster 1 result: Has center (1,413, 1,195, 1,695) cluster 1 dominated by the bronze group. Cluster 2 result: Has center (2,658, 1,219, 1,585) cluster 2 dominated by the silver group. Cluster 3 result: Has center (4, 1,8, 3) cluster 3 dominated by the silver group

Sistem Informasi Anggota Pramuka Berbasis Android (Kasus Kwartir Cabang Kota Tasikmalaya)

Member scout identification, is an important identity for every Scout member. Nowadays, method of collecting data of member is conducted manually, and printed without saving the data of member owner, there is no system yet which could save the data of member card’s owner and update or remove the data if the member card was expired. And also the distance factor between Gugus Depan (School) and Kwartir Cabang, the place to register the prospective member, far enough, makes many potention data of scout members who are in the outlying place are not encoded. The aim of the research is to design and build a information system of the Scout Member Android Based in Kwartir Cabang Tasikmalaya City, o that it can solve the problem of saving and upgrading the potential data that can give the information fast and correctly. The collecting method uses observation and interview, while developing system uses waterfall model, which consists of stages analyst design, coding, and testing, also the helping tool to conduct the system program uses flowmap. While the implementation uses Android Studio and MySQL Database software. The result of this research is the Information of Scout Member’s System that makes the information process of scout member easier for the Scout members in Kwartir Cabang Tasikmalaya city.

Peningkatan Manajemen Rumah Baca Melalui Aplikasi Slims 8 di Masjid Ar-Ridlo Desa Belung Kecamatan Poncokusumo Kabupaten Malang

Improved management of reading houses in the Ar-Ridlo Mosque, Belung Village, Poncokusumo, Malang District. The application used is SLIMS 8. The Senayan Library Management System (SLiMS) is an open source library management system (library management system) licensed under GPL v3. The steps we have taken are making a cataloging module, making a tracking module, creating a circulation module, making a membership management module, making a collection inventory module, making a series of serial management modules and a workshop on reading house management based on Slims 8. A management workshop has been conducted with material install programs, carry out an inventory of books, register members, save and borrow activities, member card printing and book numbers

Android-based member card “DigiCard” storage application

The purpose of this research is to develop mobile application that can store cards to digital form base on Android, that being used by user which have member card as a media to getting rid from the card being damaged or stolen. In the making of this application, literature review and questionaire are being used as data colletion methodology and extreme programming is being used as research methodology. The goals in making this application is the application can store a physical card into digital form, scan barcode from member card, show realtime promo, online registration, and showing nearest retail location using Android Studio with Java programming language. The conclusion of this research is, this application can help the user as media to avoid careless user in using the card in physical form.

Effect of customer loyalty program on customer satisfaction and its impact on customer loyalty

The aim of this research is to examine the effect of the customer loyalty program on customer satisfaction and its impact on customer loyalty. This program is developed by the company in order to increase customer satisfaction. Optimal customer satisfaction will be able to create customer loyalty. For a company, customer loyalty will guarantee the company’s income to be constantly optimal. The research is conducted using the survey method involving 110 customers and 100 feasible data used. The sampling technique used is judgment sampling and data collected through the questionnaire. It uses SEM in examining hypotheses assisted by software AMOS version 20.0. Member card significantly affects customer satisfaction, while discount promo has no significant effect on customer satisfaction and it also doesn’t affect customer loyalty. Member cards and discount promo have a direct effect on customer loyalty. In general, it can be understood that the customer loyalty program applied by Alfamart either member card or discount promo affects customer satisfaction and has an impact on customer loyalty. This research gives input to retail business managers in managing customer satisfaction through the proper development of customer loyalty programs.

Business Development Using Business Model Canvas in Lucky Star Digital Printing

Large amount of the demands for branding and spreading the information makes the business of digital printing dominate the market needs. Lucky Star located in Cepu has been operating for 5 years. Unfortunately, they do not have the right business model. To collect the data was obtain from Focus Group Discussion (FGD). Questions asked on FGD were directed to gain knowledge about the owner and employees’ wants, also customers needs. Afterwards, the data were classified according to the categories of BMC. The researcher offered BMC hope that it can lead the business become market leader. Business model Canvas is validated using the javelin board to show that problems and the solutions are correct. The results of this study indicate that customer segments must be determined with STP (Segmenting, Targeting, Positioning) strategy. The additional value proposition is create a promo, bundling products, and add delivery services. the best channel is the word of mouth method. Lucky Star's additional revenue stream comes from supplier because offers products at wholesale prices. Additional key resources is give responsibility to employees for financial reports and promotion sections. In customer relation aspect, give member card for customers and providing after-sales services. Additional for key activities are Quality control, business evaluation, Promotion. In key partnerships aspect, must looking for suppliers of digital printing equipment at wholesale prices. For cost structure, need requires employees who are responsible for online financial management

Pengaruh Elemen Ekuitas Merek Terhadap Keputusan Pembelian Produk Kopi Sadari Kopi Di Kota Surakarta

This research aims to analyze the influence of brand awareness, brand association, perceived quality, and brand loyalty on Purchase Decision of Sadari Kopi Coffee Products in Surakarta . The basic method of this research is descriptive analysis and survey. Determination of the research area using a purposive method, while determination of the sample using a non – probability sampling method with purposive sampling type. The sample consists of 100 respondents. The data collection tool uses a questionnaire distributed directly to respondents. Instrument testing (validity and reliability test) and data analysis (multiple linear resression analysis, classic assumption test, hypothesis test) using SPSS 25.0. The result proved that brand awareness, brand association, perceived quality, and brand loyalty simultaneously have a positive influence on purchase decision of Sadari Kopi coffee products in Surakarta. Brand association and brand loyalty partially has a positive effect on purchase decision of Sadari Kopi coffee products in Surakarta , but brand awareness and perceived quality partially has no significant effect on purchase decision of Sadari Kopi coffee products in Surakarta. Consumer loyalty can be increased by creating a member card and loyalty program. Sadari Kopi is expected to maintain and enhance brand associations by increasing the perception of positive value to consumers through coffee to go concept. This can be enhanced by introducing and educating the concept of coffee to go through the Sadari Kopi social media account.

ANALISIS BISNIS RITEL DENGAN PENDEKATAN BLUE OCEAN STRATEGY DALAM MENCIPTAKAN INOVASI NILAI DI 212 MART PEKANBARU

Minimarket 212 Mart is a sharia-based retail that provides goods for people who are only registered as Halal by MUI. The meeting of the number of minimarkets created a competition for the same market in Tampan District. 212 Mart is in the same battle area as other retailers such as Indomaret. So that more and more retails are destroying each other, killing each other and bleeding bloody termed the Red Ocean. The purpose of this study is to determine the position of the 212 Mart quadrant in retail competition and design a strategy that is applied by 212 Mart based on the Blue Ocean Strategy. Questionnaire data collection techniques for 100 respondents who are consumers 212 Mart Tampan District. Based on the research results 212 Mart is in quadrant III SWOT matrix which means it has a great opportunity but there are weaknesses in the company's internal. The 212 Mart strategy canvas shows the low value of competitors' curves, meaning the lack of offerings given to consumers. The results of the four-step framework, there are no eliminated factors, reducing factors that are not important in the competition, increasing factors that have a low value from Indomaret namely product variables, price, promotion, place, physical evidence, factors created include fresh corner, member card, giving coupons or sweepstakes, discount corners, non-cash payments, Where to provide hot drinks

Transaksi Jual Beli Dengan Sistem Member Card Dalam Perspektif Ekonomi Islam (Penelitian Pada Toko Sophie Paris Hibrida Bengkulu)

The purpose of this study was to determine the legal system of member cards in buying and selling transactions in Sophie Paris Hybrid city of Bengkulu in the perspective of Islamic economics. This study used descriptive qualitative method. Data collection techniques carried out by observation, interviews and documentation. The research informants were determined by purposive sampling, namely the Business Center owner, Business Center assistant and member card user members. Data analysis was performed using data reduction techniques, data presentation and conclusion drawing. The results of this study conclude that: The member card system in buying and selling transactions at Sophie Paris who want to join as a member member pays Rp.70,000 registration fee, gets a bag, guidebook, and ID card, 30% discount on Sophie Paris catalog 20% Sunday catalog, bonuses and rewards for each rank up. The member card system in buying and selling transactions in the perspective of Islamic economics that is given free or paid at the beginning of registration is legitimate and permissible, if not contrary to Islamic economic principles. From the explanation of the fatwa institutions it can be understood that the member card system is not allowed to collect money for take advantage of consumers who want to become members, but the collection of money is permitted if the money withdrawn from the member card holder is only limited to the cost of making the card and the issuer does not take advantage of the card issuance at all. The member card system at Sophie Paris Hybrid with a paid system at the beginning of the registration must not be because the registration or administration money is not a substitute for making member card financing but registration money if you want to join as a member member.

TANTANGAN “POLYGAMOUS STORE” : STUDI EMPIRIS PENGUATAN ATRIBUT TOKO DAN DAMPAKNYA TERHADAP LOYALITAS PELANGGAN PADA GERAI ALFAMART DI KOTA SEMARANG

Purpose – This study aims to investigate how the influences of store attributes on store loyalty can be mediated by the store satisfaction framework.Design/methodology/approach – The survey data were collected from selected retail stores respondent using accidental sampling. The hypotheses were tested using structural equation modeling. This research model uses 5 variables and 25 indicators that form a store loyalty model. in this research model has been developed and 6 hypotheses have been formulated to answer the problem of this research. Data or a questionnaire distributed to The number of questionnaires distributed by 250 questionnaires in the Semarang region. The results of the selection of incoming questionnaires from 250 questionnaires, only 180 questionnaires were stated complete, so that it was feasible to be analyzed at a later stage. Because this study uses questionnaire data as primary data, so it takes steps to test the question (questionnaire) to find out whether the question is valid or not Findings - The findings of this study help practitioners by empirically demonstrating that combined store satisfaction from consumers with store and affective loyalty programs mediate the influence of attributes such as the store atmosphere, store location, store personnel and so on the quality of the relationship between the shop and the customer. Therefore, store satisfaction alone cannot create strong loyalty and customer relationships. Conversely the existence of store attributes such as atmosphere, location, personnel will not perfectly shape store loyalty if it is not mediated by cognitive satisfactionResearch limitations / implications - Limited research on Alfamart customers, has not expanded the test of users of online purchasing facilities that use Alfamart's online facilities with Alfamind, so that the results can be more enriching, reinforcing past theories and research. In addition, this research draws on the requirements of respondents having a member card (Ponta) Alfamart as well as having a card from a competitor's retail. The results of testing this hypothesis cannot prove the effect of store location on store loyalty in order to get results that match expectations.Practical implications - The findings suggest that, in order to increase of store loyalty. The model output in this study can provide a positive contribution to PT. Sumber Alfaria Trijaya, Tbk. in an effort to realize store loyalty in the form of suggestions for managerial implications. Managerial advice is intended for PT. Sumber Alfaria Trijaya, Tbk. in formulating store location management policies in the future.Originality / value - This research adds value to the domain of store loyalty research by empirically establishing the mediating role played by the cognitive satisfaction-affective store attributes such as atmosphere, location, personnel framework in shaping the influences of loyalty programs designed by store management on the final store loyalty and customer–store relationship.

PENGUKURAN KUALITAS PELAYANAN (Servqual – Parasuraman) DALAM MEMBENTUK KEPUASAN PELANGGAN SEHINGGA TERCIPTA LOYALITAS PELANGGAN

ABSTRACTThis study aims to analyze customer satisfaction at Mayang Collection, test and explain the effect of servqual dimension service quality (physical evidence, reliability, responsiveness, confidence, and empathy) on customer satisfaction at Mayang Collection, and test and explain the effect of customer satisfaction on customer loyalty on Mayang Collection.The population in this study were customers of the Mayang Collection Kepanjen store who had a member card and made a repeat purchase. Population research or population study so that the number of samples in this study is a number of population, amounting to 93 respondents. The method used in this research is explanatory survey method, which is a method used to explain causal relationships between variables through hypothesis testing (Nazir, 2005).Based on the results of the static test all the indicators in this study are valid, and the variables are reliable. The results of the servqual analysis show that the difference or gap between customer expectations and employee performance has a total average which is at the moderate classification level (Parasuraman table, 1990) or service quality in Mayang Collection stores is quite good. This means that customer satisfaction in terms of quality of service provided at Mayang Collection is quite good. The path analysis test results (path analysis) show that there is no significant influence between servqual dimension service quality (physical evidence, reliability, responsiveness, confidence, and empathy) to customer satisfaction. This proves that service quality has a long-lasting influence in shaping customer satisfaction. And customer satisfaction has a significant influence on customer loyalty. Mayang Collection stores are advised to pay more attention to and improve other factors besides service quality in increasing customer satisfaction, because with increasing customer satisfaction, customer loyalty will be formed easily.Keywords: tangible, reliability, responsiveness, assurance, empathy, customer satisfaction, and customer loyalty