Seismic imaging is the most common tool to detect subsurface structures in continental and marine settings. Despite technological advancement, seismic analysis of carbonates is still challenging because they are strongly influenced by petrophysical heterogeneities, being this even more difficult when further heterogeneities are added by the presence of faults. In this work, unmigrated forward-seismic models are developed to understand the seismic response changes related to carbonate-bearing fault systems and their deformation behaviour. We focus on the carbonate ramp of the Majella Massif (central Italy), that is characterised by the presence of porous and faulted carbonate lithologies. This carbonate system represents an analogue of carbonate reservoirs worldwide. Field and laboratory data of fault rocks sampled at increasing distances from the slip planes highlight a damage zone/fault core architecture with a decreasing porosity approaching fault planes. This observation is also confirmed by the thin sections analysis and the calculation of the shear modulus. Seismic images of fault rocks presenting lower porosity than the host rock show weak diffraction hyperbolas while diffraction hyperbolas are more evident in the forward-seismic models of fault rocks with greater porosity than the host rock. Moreover, factors such as the variation in the dip angle of the fault or the thickness of the damage zone can enhance or reduce the hyperbolas. Performing the migration process to stacked sections would not provide evidence of increased porosity in the damage zone due to the suppression of the diffractive component. The presence of weak hyperbolas in unmigrated seismic images is thus interpreted as evidence of a lower porosity damage zone with respect to the host rock. This can be related to deformation mechanisms leading to porosity loss in the damage zone for porous rocks as observed in the study area. However, this could also be related to the confining stress or fracture filling that counteract the fracture-related porosity increase when faults are hosted by tight rocks.