Local Festivals Research Articles

Culinary Tourism and its Role in Diversifying Punjab Tourism Offerings

Culinary tourism, a rapidly growing niche within the tourism industry, encompasses travel experiences focused on exploring local food and drink, connecting visitors with a region’s unique culinary traditions. This paper examines culinary tourism in Punjab, India, a region known for its rich flavors, traditional cooking techniques, and vibrant food culture. Punjab’s culinary offerings, especially in cities like Amritsar, Jalandhar, and Patiala, have the potential to diversify and enhance its tourism appeal beyond religious and cultural tourism, attracting food enthusiasts and promoting cultural exchange. Through a descriptive analytical approach, this study explores how culinary tourism can serve as a driver for local economic development, supporting small businesses and local farmers while preserving Punjab’s cultural heritage. By highlighting local food festivals, traditional dishes, and farm-to-table experiences, the paper addresses how Punjab can leverage its culinary heritage to position itself as a premier destination for food tourism. Furthermore, this research emphasizes the role of culinary tourism in supporting sustainable economic development, underlining its potential to create jobs, preserve traditions, and diversify Punjab’s tourism market. The findings suggest that a robust culinary tourism strategy in Punjab can not only elevate the region's tourism profile but also contribute to a more resilient local economy. Keywords: Culinary Tourism, Cultural Heritage, Sustainable Economic Development, Food Tourism Punjab

빅데이터 기반 지역사회개발 이슈 분석의 의미: 청도군 지역사회개발에 관한 LDA와 DMR 토픽모델링을 사례로

This study aims to discover the utility of big data analysis in research related to community development and to derive meaningful implications. To achieve this, the case of Cheongdo-gun, despite of a designated depopulation area, experiencing a rapid increase in temporary residents, was examined. Alongside a literature review on the region, Latent Dirichlet Allocation (LDA) and Dirichlet Multinomial Regression (DMR) topic modeling were conducted on 7,599 news articles from 89 media outlets collected from BigKinds between 2014 and 2023. This analysis enabled an understanding of the interrelations and changes among community development issues in Cheongdo-gun, such as cultural and artistic content, ecological and historical tourism, population influx policies, local festivals, and community activities. This study is significant in that it demonstrates how LDA and DMR topic modeling, using big data, objectively synthesizes specific issues within the sociocultural context of the community development.

The Use of National Minority Culture in Tourism Development

In our tourist travels, we seek experiences in locales distinct from our places of residence or work. Tourism developments strive to fulfil this desire by showcasing and making tangible some unique local characteristic, thus attracting visitors to a specific place. In resource-poor areas, one of the simplest and least investment-demanding ways to achieve this is by turning a unique element of local culture into an attraction and celebrating it. This does not require costly infrastructure development, but it can still attract tourists. Our study focuses on these local celebrations, which are most often referred to as festivals, feasts or competitions. In the first part of this paper, our goal is to draw attention to a specific group of local festivals, events that focus on the culture of national minorities. Along with examples from Hungary, we present in more detail two festivals: one in Southwest Hungary’s Feked and the other in Southeast Hungary’s Deszk. In the second part of the study, we categorise local festivals based on the cultural elements they highlight. According to my research, four basic categories can be determined. Festivals can be created to celebrate a well-identifiable local cultural or economic phenomenon. There are local celebrations aimed at preserving or reviving disappearing or vanished local cultural elements. There are festivals that emphasise newly invented traditions. Finally, events based on humour or randomness can also be the basis of a tourist attraction.

Newly adopted dromedary husbandry systems and breeding practices in the Algerian northern Sahara

Background: Traditional nomadic livestock farmers have adopted new lifestyles, management methods and husbandry practices to improve their livestock income and enhance the value of camel products, whose benefits are increasingly being recognized worldwide. Driven by a rising demand for camel products among urban consumers, these changes include a strong tendency for nomadic communities to settle near urban centers, the temporary stationing of part of the camel herd in urban and peri-urban areas, and the intensification of production in these areas. Aims: This paper aims to present the newly adopted dromedary husbandry practices, and discuss the products and services provided by dromedaries. Methods: Between September 2020 and March 2021, formal and informal interviews were carried out in three locations in the Algerian northern Sahara with 11 camel breeders, whoheld a total of 537 dromedaries (average 48.8 ± 4.36). Results: The study identified three types of dromedary farming systems: 70% of the farms were peri-urban,semi-intensive dairy farms established to meet the rising demand for camel milk, 23% were settled, intensive, peri-urban feedlot farms producing all categories of fattened dromedaries, especially young males, and 7% were settled, urban, and peri-urban dromedary racing farms dedicated to breeding dromedaries for racing and riding during local festivals, activities anchored in the traditions of the native population. The surveyed farms primarily generated income from the sale of milk and live animals, with manure and wool also contributing to their earnings. The food resources used for dromedaries were natural pastures, crop residues and harvest residues. Conclusion: The intensification of dromedary breeding appears essential to ensure the sustainability of this animal resource as it can improve reproductive potential, milk production, and the availability of young calves for fattening farms. The changes in practices identified in this study are enabling breeders, who are managing their livestock in guarded and semi guarded camel production systems, to increase their income.

The Effect of Local Festival Environmental Cues on Image, Satisfaction, and Revisit Intention: Focusing on the Hwaseong Boat Festival

The Effect of Local Festival Environmental Cues on Image, Satisfaction, and Revisit Intention: Focusing on the Hwaseong Boat Festival

The role of local product festivals in attracting tourists: a Halabja case analysis

Local product festivals play a crucial role in attracting tourism by showcasing unique and authentic cultural experiences and promoting local economies. The importance of this research lies in its potential to shed light on the impact of local production and festivals on tourism. The research explores the views of 171 respondents with the help of a statistical package for the social sciences (SPSS) version 23, descriptive analysis was used to show frequencies. who were selected to participate in the survey from four different but interrelated local product stakeholders: Government entity/festival organizer, Customer/ Tourist, Owner of domestic products, and Owner of hotels and tourism projects. The main findings were: the services provided to the customer/ tourist vary according to the sectors, the type of activities, and the marketing environment, in our study, see that some factors affect the attraction of tourists to the city of Halabja. There is an impact relationship between the variables in attracting tourists, which means the need to pay attention to the dimensions of the marketing environment. Our questionnaire survey among local producers in Halabja City has been able to verify our hypotheses. This study suggested exploring the variety of products towards the satisfaction level of targeted customers.

Achievements and Challenges of Japan’s Regional Revitalization Policy through the Local Art Festival: The Case of Tokamachi City, Niigata Prefecture

Achievements and Challenges of Japan’s Regional Revitalization Policy through the Local Art Festival: The Case of Tokamachi City, Niigata Prefecture

공주시 축제 콘텐츠를 토대로 한 스토리텔링 연구: 공주시와 에든버러 축제 사례를 중심으로

The purpose of this study is to suggest ways to develop cultural content through Gongju City's history, culture, and festival resources. In order to achieve the research purpose, this study sought to establish differentiated values based on the paradigm shift in Gongju City's dynamic cultural tourism interpretation method and the case of the Edinburgh International Festival. Gongju City, like the world-renowned Edinburgh International Festival, is a region with a royal castle from the Baekje era and a variety of festivals. Therefore, Gongju City has the potential to provide various attractions, fun, and entertainment elements and realize differentiated value through efficient operation, planning, and integration of local festivals using storytelling techniques. Gongju City will develop differentiated festival content, invite traditional folk performance groups from various countries, provide attractive content for visitors, and have the potential to host a differentiated festival on a global scale in stages.

Driving Local Development with Social Engineer Approaches by Rajabhat University Students

Background and Aims: Social Engineering approaches are important for university students because they teach critical skills such as understanding human behavior and managing relationships, both of which are required for effective communication and leadership. These abilities not only improve their academic and professional interactions but also prepare them for real-world challenges by honing their ability to influence and motivate others ethically. This paper aims to explore how Rajabhat University students are utilizing social engineering approaches to drive local development. Methodology: The documentary research approach used in this review provides a thorough analysis of social engineering strategies by reviewing project reports, student records, and stakeholder interviews. This methodology combines thematic, comparative, and impact assessments to provide a thorough understanding of the effectiveness and challenges of these initiatives. Results: The finding found that Rajabhat University's student-led initiatives have significantly influenced local development by improving community health, promoting environmental sustainability, and preserving cultural heritage. The "Community Health Awareness Campaign" increased health literacy and community engagement, whereas the "Green Campus Initiative" improved environmental practices and reduced waste. The "Local Art and Culture Festival" helped to strengthen cultural ties while also providing valuable event management experience. Despite these accomplishments, challenges such as engaging hard-to-reach populations, sustaining participation, and managing logistics necessitated strategic solutions. Overall, these initiatives demonstrate the importance of student involvement in promoting community development and provide valuable insights for future projects. Conclusion: The findings show that Rajabhat University's student-led initiatives have had a significant impact on local development, including improved health, environmental sustainability, and cultural preservation. These efforts highlight the importance of student engagement in driving community progress and provide valuable lessons for future endeavors.

Local Festival and Visitor Experience: Festival Innovation Design as an Attractive Regional Tourism Destination

Local Festival and Visitor Experience: Festival Innovation Design as an Attractive Regional Tourism Destination

The future of events in the tourism industry: the case of the “Best of the Best Things to Do 2023” on TripAdvisor

PurposeThis study aims to use TripAdvisor data to identify which themes and events will attract more interest in the future of tourism activities and to provide guidance to the industry accordingly.Design/methodology/approachThis study used qualitative case study approach. To identify key themes in the top-rated activities, thematic analysis of user-generated content was conducted through MAXQDA 2020 Analytics Pro software.FindingsThe findings of this study indicate a growing trend in tourist preferences, with a notable increase in the popularity of wellness activities such as spa treatments and yoga retreats. Tourists also highly prefer cultural experiences like local festivals and historical tours, adventure activities such as hiking and water sports, and food-related activities like cooking classes and wine tastings. There is a significant trend towards sustainable and environmentally friendly tourism activities. These results underscore the need to cater to diverse tourist interests in developing future tourism offerings.Practical implicationsDeveloping innovative events, using data-driven marketing strategies, involving local communities, and catering to diverse preferences can enhance the sustainability and competitiveness of the tourism sector.Social implicationsUnderstanding tourists' tendencies towards cultural, adventurous and sustainable experiences helps tourism operators and managers to create offers that satisfy tourists while promoting environmentally friendly practices. This shift promotes cultural preservation, environmental protection and community involvement.Originality/valueThis study uniquely analyzes top-rated TripAdvisor activities to identify key trends in tourist preferences, highlighting the growing demand for cultural, adventurous, gastronomic, and sustainable tourism.

Understanding motivational determinants of gastronomic tourism during peak seasons. Empirical evidence from Latacunga City in Central Ecuador

Abstract This empirical study examines the motivational determinants driving the consumption of traditional local food and beverages in Latacunga in Central Ecuador (South America). This geographical area embraces a rich cultural and historical heritage, making it a year-round destination for tourists looking to experience its unique local cuisine and festivals. An online survey was conducted between September 2021 and February 2022, during which 445 valid questionnaires were collected; these were quantitatively analysed using binary logistic regression analysis. Model-based findings revealed that age, taste, health and safety concerns, cultural experience, and expenditure were the most significant factors influencing the consumption of traditional local food and beverages. This information will help understand tourists’ behaviour concerning gastronomic tourism, and help develop optimal positioning, branding, and marketing strategies for sustainable development at top-ranking destinations, particularly cities in Central Ecuador and other international cities featuring similar tourism characteristics.

Autoethnographic Memoirs of Rimba Resonance Vibes Ensemble Festival Performances

Marimba music performance practice has emerged globally in hundreds of marimba ensembles since the Kwanongoma marimba was designed in Bulawayo in the 1960s. The purpose of the study is to explore, the situation of marimba performance within Zimbabwe from an emic perspective. The country has a fledgling economy which is a push factor leading to the problem of about eighty-five percent of the population intending to relocate to other countries. This has not spared the marimba music industry as numerous marimba builders, performers and tutors have already, or intend to migrate. In this autoethnography I present perspectives on my marimba music performance experiences at local and regional festivals in Zimbabwe and South Africa. I conduct a qualitative autoethnographic exploration of Rimba Resonance Vibes Ensemble’s performances, describe the culture of Zimbabwe marimba music performance practices, and reflect on various permutations of the practice in which the art has been kept alive in Zimbabwe in the wake of a brain drain. The findings show multiple challenges that we face as marimba musicians. There is a glaring need for agency and advocacy to sustain the art of marimba music performance by bands based in Zimbabwe.

Key Competence Choices of Students at a Science Festival in Turkey: A Preliminary Study

This study focusses on ensuring quality education among other SDGs. The choice of competency area of participants in a local science festival that adopted European key competencies for lifelong learning as a theme and the effect of demographic and contextual variables on these choices were investigated. The survey method was used to make inferences about the participants' attitudes towards competency areas through their choices. Data were collected through the Participant Information Form. Descriptive statistics and chi-square independence tests were conducted in the SPSS-22 programme to analyse the data. The findings revealed that the students selected the area of competency in mathematics, science and technology the most and the area of digital competency the least. Furthermore, the choices of the competency area of the students differed according to their gender, education level, and socioeconomic level of the district in which they resided. It can be concluded that there are political, social, and economic reasons for the choices of the competency area of the students. In this context, it is recommended that educational policies include practices that promote all competence areas, the government incentives for competence development should be expanded and maintained, the technical infrastructure of socioeconomically disadvantaged schools should be strengthened, and appropriate learning environments should be created, both to ensure students' key competence development and to eliminate gender differences.

일본 지역예술제 활성화의 정책적 배경과 아티스트 및 기업의 활동 변화

일본 지역예술제 활성화의 정책적 배경과 아티스트 및 기업의 활동 변화

“Story-Mapping” Within a Local Festival Environment: A Method to Encourage Regenerative Tourism

Limited research has been conducted on the benefits of utilizing festival spaces for methodologies involving storytelling and narrative inquiry for use in other (related) areas of investigation (e.g., tourism). This article introduces a method, “story-mapping,” for the collection of locals’ stories during a combined arts festival. The intention was to capture place-focused data from community stakeholders from the case study destination, Bridgend County Borough, South Wales. Locals were encouraged to tell stories about the area, including specific grassroots elements using a map as a visual prompt. The process was designed to empower and involve the local community in defining and sharing a “sense of place” as part of a paradigm shift towards regenerative tourism. Utilizing “story-mapping” in the festival space proved effective but also presented some challenges. The article evaluates the method through the lens of narrative inquiry and makes recommendations for future researchers wishing to utilize this approach.

Contemporary composers’ changing “practice in context”: What can higher music education learn from Theodore Schatzki’s practice theory?

While musical practice is more often than not considered through musical repertoires, genres, and traditions, in higher music education, musical practices are further narrowed down to music profession-specific, craft-based competences and learning outcomes. This narrow understanding encompasses the intertwined social and material dimensions that—according to practice theories—constitute and determine all practices. This study seeks a new understanding for practice-based, relational, professional education in context. By “practice in context,” we refer to Theodore Schatzki’s practice theory, in which practices are understood as organized, materially mediated, spatiotemporal nexuses of activities, and in which human coexistence is inherently tied to a context and “sites” of events and entities— site-ness. The empirical material consists of interviews of 10 bigenerational, experienced contemporary composers in Finland, including both males and females. By thinking composing practice with Schatzkian practice theory, three intertwined site-nesses are unveiled, comprising emerging locations (such as small-scale venues and local festivals); wider scenes or nonspatial sites (such as digital platforms and the festival scene); and extended realms (political, economical, educational, and policy). In this theory, various elements of practice-arrangement bundles constitute the site-ness and the complex practice plenum for composing. The site-ness thus becomes part of contemporary composers’ professional practice and higher music education which challenges the musical autonomy discourse which disentangles music from people and society. By posing a critique toward higher music education as a merely transmissive mediator of musical craft, this study seeks for a new understanding for practice-based, relational, “music professionalism in context.” It advances theoretical underpinnings of Schatzkian studies in the arts, by arguing that practice theory can bridge the individualistic past- and competence-oriented higher music education with the present- and future-oriented social understanding of musicians’ changing “practice in context.”

Technographic segmentation of smartphone usage at the Rainforest World Music Festival

PurposeThis is amongst the first works to develop a technographic segmentation of smartphone users attending music festivals based on attitudes, motivations and usage patterns. We also aim to describe festivalgoers’ characteristics.Design/methodology/approachThe data were collected from 522 festivalgoers who attended the Rainforest World Music Festival (RWMF) in Malaysia. A two-stage cluster analysis of Ward’s method and k-means was applied to develop technographic segmentation during the festival. Using discriminant analysis, we confirmed that each festivalgoer’s characteristics differ amongst groups.FindingsFour technographic segments were developed: alarm hitters, technological tickers, plug pullers and fuse blowers. The results confirmed that festivalgoers had distinct characteristics and preferences based on smartphone use.Research limitations/implicationsWe extend previous research on the technographic segmentation of smartphones and festivalgoers. We highlighted the limitations of cluster analysis in terms of stability to produce a suitable number of segments and to include other festivals. The generalisability of the results may be constrained by the time gap between data collection and publication.Practical implicationsOur results can help marketing managers understand the needs of segments by selecting appropriate advertisements and promotional tools that appeal directly to the desired target segments.Social implicationsThis study will help local communities increase their revenue and job opportunities. The culture of music festivals for the next generation can be sustained and promoted by local and international festival lovers.Originality/valueThis study is the first to present festivalgoers' use of the technographic segmentation term in music festivals.

Local Food Culture Festival Management Model in Papua

This research is a continuation of research and service as well as articles presented in international seminars and Bapenas FGDs. Research, PkM, International Seminars and FGDs from BAPENAS that have been carried out provide an illustration that Papua has great potential in local food, especially those made from sago. This is supported by the availability of sago forests and people who are starting to understand the preservation of sago forests and people who are creative in processing sago food in various preparations. However, the community has not yet found the right form to promote local food well and have a big impact. Conditions like this provide an opportunity for the government and academics to play a role in formulating the right strategy and realizing it in a major activity that can be known by many people nationally and internationally. One of the activities that can support the condition of people who are in this position is the government implementing a Local Food Culture Festival which is held on a scheduled schedule every year. This research aims to create a management model for local food culture festivals which is carried out in 2 (two) stages, namely Phase I (2023) sharing knowledge of the research team with festival management experts at UNY as well as concocting a suitable or appropriate form for festival management in Merauke Regency, as well as Benchmarking at several Cultural Festivals organized by the Yogyakarta Special Region Government (DIY) in September 2023, and Phase II (2024) the research team will carry out education and FGDs for 3 days for the Tourism and Culture Offices of Merauke Regency and South Papua Province as well as the candidates festival participants from the local food business community. The results of this research found that organizing a festival requires high synergy from the organizing team itself and from the government and sponsors. The most important thing is that it is necessary to carry out a survey or initial analysis of the festival theme which can describe the vision of the activities, potential and targets to be achieved by the festival. The budget and activity plan must be determined well in advance so that it can be included in the annual expenditure of sponsors or local governments. The selection of the organizing team must also be a professional team or a combination of a professional team and the sponsor, so that the implementation can go according to plan. Apart from that, the community must also be involved or empowered to participate. What is different about festivals held in the Papua region is the very dominant role of local communities involved in helping to improve the economy of the local population and promoting existing Papuan culture, apart from that there is still a lack of third parties who are willing to sponsor festival activities in Papua, especially Papuan cultural and local food festival.

지역축제 브랜드자산, 지역이미지 및 지역애착도 간의 관계연구: 다롄 맥주축제를 중심으로

지역축제 브랜드자산, 지역이미지 및 지역애착도 간의 관계연구: 다롄 맥주축제를 중심으로