Local Election Campaign Research Articles

JOURNALISTIC USE OF LANGUAGE ON THE CAMPAIGN FOR LOCAL ELECTIONS IN ROMANIA 2020 IN THE GERMAN-LANGUAGE MINORITY NEWSPAPER ADZ FOR ROMANIA

The present paper aims to analyze four journalistic texts belonging to the column Meinung und Bericht of the German newspaper existing in Romania ADZ für Rumänien from pragmalinguistic action theoretical viewpoint. The texts, giving the name of the author on the by line, are about actual events in Romania and they contain many verbal sequences and words expressing their opinion. The article concentrates on how and by which linguistic means of expressions is illustrated the position of the ADZjournalists on the local election campaign in Romania on 27th September 2020.

Znaczenie telewizji w lokalnym komunikowaniu politycznym na przykładzie poznańskich mediów lokalnych i sublokalnych

The role of television in Local Political Communication on the Example of Poznan Local and Sub-local Media In the article, the authors, based on audience and readership surveys of Poznan media, in particular those conducted by the CATI method in April 2022 by the Institute for Market and Social Research IBRiS, analyse the possibility of using traditional media, especially local television, in the next local government election campaign in 2024, in provincial cities. The example of Poznań is treated as a case study. The authors attempt to grapple with the increasingly popular hypothesis that, especially in metropolitan areas, new media, mainly social media, are becoming the most important channel of electoral communication. In their analysis, they try to show that despite the dynamic growth in the importance of online news portals, local groups, individual fan sites of politicians and social activists, the growing opinions about the “death” of television are exaggerated (if anything, one can talk about the disappearance of the importance of the printed press), and the choice of media depends on the target group, with traditional media, especially local televisions, continuously serving as an important channel for reaching a part of the electorate.

Frequency and specificity of health issues in local political campaigns

PurposeThis study investigates the frequency and specificity of health-related issues discussed during the East Java Indonesia Gubernatorial Election Campaign 2018.Design/methodology/approachThe research utilized a mixed-methods approach, combining topic modeling and qualitative thematic analysis, to analyze 4,023 online news articles from March to June 2018. From the data sources obtained in terms of time frame, this research can be categorized as a retrospective study because it examines origins from events that have already occurred.FindingsThe study found that health issues accounted for only 6% of all gubernatorial election news in each selected online media portal. The health issues identified were categorised into eight groups: health financing and facilities, health workforce, malnutrition and stunting, leprosy, cigarettes and tobacco, healthy lifestyles, pregnancy and breastfeeding, and disability. The study also reveals a need for increased attention to health-related issues in political campaigns and media. By focusing on the health-related issues raised during the campaign, the study provides valuable insights into the gaps and priorities in addressing the health needs of the East Java population. The research framework used in this study offers a valuable approach for analyzing online data sources using qualitative analysis capacity. The study can improve health policies and outcomes in the local election campaign by raising awareness of health issues and promoting informed decision-making among voters.Research limitations/implicationsThis research limitation is a local political campaign case in Indonesia. The research indicates that health issues receive limited coverage during election campaigns, suggesting a lack of emphasis on health as a critical issue among East Java's electorate.Originality/valueThe study can improve health policies and outcomes in the local election campaign by raising awareness of health issues and promoting informed decision-making among voters.

Facebook as a Political Marketing Tool in an Illiberal Context. Mapping Political Advertising Activity on Facebook during the 2019 Hungarian European Parliament and Local Election Campaigns

The research examines political advertising on Facebook during the 2019 European and local election campaigns in Hungary. Previously, political advertising had been difficult to study due to a lack of publicly available data. However, since spring of 2019, information on political advertising on Facebook has been publicly accessible in European countries. The study collected all political ads during the two nationwide election campaigns in Hungary to map the political advertising sphere based on spending. The research tests theories regarding the political restructuring potential of social media, including the oppositional/democratizing role of social media, and the theses of normalization versus equalization. Additionally, the ad-specific thesis of ‘stealth media’ is tested, which argues that Facebook’s ad platform can be employed to circumvent campaign-related regulations. Our findings suggest that the opposition remarkably dominates the political Facebook advertising sphere in the present illiberal context. Beyond this fact, the normalization theory seems to prevail, and there is no evidence that ads are used to increase the personalization of politics. In Hungary, Facebook’s advertising platform is not a type of ‘stealth media’ as it is dominated by official political actors, but a few partisan media outlets were strongly involved in the advertising campaign.

Campaigning Online: Use of the Internet by Parties, Candidates and Voters in National and Local Election Campaigns in Israel

Campaigning Online: Use of the Internet by Parties, Candidates and Voters in National and Local Election Campaigns in Israel

How to Collect Voters' Perceptions of Election Campaigns?

Diary postings are responses to real-world events, actors and processes that de facto exist and can be identified. This article explores the conditions of capturing voter behaviour and voters’ perceptions of election campaigns by methodologically testing innovative digital instruments for qualitative diary data collection (an app for mobile devices and a webform). We do this in light of three criteria: participant engagement, data relevance and participants’ personal involvement. Based on a real-world methodological experiment in the Fall of 2019 during the Norwegian local election campaign, we found that the app promotes more engagement as to frequency of diary postings, while the webform promoted more comprehensive postings. Concerning participants with different socio-demographic and political profiles, both platforms ensured data relevance in the sense that data match the concepts to be studied: voter behaviour and perception of election campaign. Moreover, both facilitated personal involvement and reflections. The article concludes with a reflection on the potential contribution of the diary method in election studies.

Multimodal Texts of Political Print Advertisements in Ukraine

Political print advertisements as an integral part of political propaganda contribute to creating a positive image of a politician or political party aiming to win popular votes. The effective combination of verbal and non-verbal (pictorial) components presupposes a purposeful influence on the electorate by means of activating existing socio-cultural schemas among voters. This study aims to analyze the generic structural potential of political print advertisements in Ukraine and to interpret the symbolic representation of the verbal and non-verbal levels of political advertisements. The data, encompassing 25 leaflets, was collected in 2020 during the local election campaign in Chernivtsi, Ukraine. The analysis has been conducted on two levels: literal and interpretative. Following the principles of Generic Structure Potential of advertisements (Cheong, 2004) we have outlined the GSP of print political advertisements in Ukraine. Thus, non-verbal (visual) components incorporate the lead (Locus of Attention (LoA) and Complement to the Locus of Attention (Comp.LoA) emblem, pictogram, verbal (linguistic) components involve Announcement (Opening), Enhancer, Slogan, and Call-and-visit Information. The next level of the analysis presupposed the interpretation of the obtained results. In accordance with this, the symbolic representation of the verbal level of political advertisements, incorporating patriotic, social, economic, and political slogans has been revealed. In terms of the symbolic representation of the non-verbal level of political advertisements, we observe the following in the analyzed material: the photo of the candidate, appearance, pictograms, and additional pictorial elements. The results indicate that the displays of the analyzed material are often congruent and explicit. Cases of incongruent and implicit displays have been observed as well. Such advertisements boost viewers’ curiosity as they contain less verbal information. The results of the election show that the candidates whose advertisements incorporated symbolism and greater non-verbal information, led among the popular votes.

ANALYSIS OF CURRENT INNOVATIONS AND FACTORS IN SHAPING RURAL ELECTIONS: A PERIOD OF TRANSITION

The article analyzes the current innovations of the new model of the local self-government system, where one of the important components is the organization and conduct of direct elections of rural akims. The election of rural akims in Kazakhstan remains one of the important directions in the framework of further decentralization of public administration and the introduction of the widespread practice of local self-government institutions. In this connection, the article considers and assesses the key measures for implementing the transition to direct elections, taking into account the experience of the first local election campaign in the summer of 2021.

TWO INTERPRETATIONS OF HEALTH TRANSFORMATION PROGRAMME: ELITES AGAINST THE PEOPLE? OR THE DOCTORS DEFENDING THE PUBLIC HEALTH?

This study which analyzes the political discourse that was generated around the health reform by Justice and Development Party, government and the pro-government media. The research focuses especially on the significance of health transformation programme has throughout the 2007 and 2011 parliamentary election campaigns as well as 2009 and 2014 local election campaigns. The study also analyzes how the anti- health reform discourse was generated. This research ,while looking at how the health transformation program was portrayed by the government and how a pro-reform discourse was generated around it, at the same time analyzing the how Turkish Medical Association and professional associations and unions that share the same values with TMA form an opposing discourse, scrutinize how health became a primary ground of political debate, contestation and polarization in the Turkey of early 2000s. A extensive media-scanning covering the 2002-2011 period of both pro and anti- government newspapers, 2002, 2007 and 2011 election bulletins of Justice and Development Party and the publications of TMA are used as primary sources for this study.

Local election campaign finance regimes in Canada: Toward a research agenda

AbstractThe regulation of election campaign donation, fundraising, expenditure, and advertising is an enduring object of study and reform. Compared to the federal and provincial levels, virtually no attention has been paid to Canadian municipal campaign finance regimes. This is surprising given the urban political economy literature’s focus on business influence on local politics and policy and evidence of corruption in Canadian local government. We take stock of Canadian campaign finance rules for municipal elections in light of Canadian and American research findings, which reveals considerable interprovincial variation in their sophistication and stringency. We then propose a research agenda to investigate aspects of Canadian local campaign finance regimes.

SOSYAL MEDYADA SİYASAL İLETİŞİM: 31 MART 2019 YEREL SEÇİMLERİNDE SİYASİ LİDERLERİN TWİTTER KULLANIMI ÖRNEĞİ

With the worldwide development of internet technology, Twitter, one of the social media environments, is increasingly reaching a large number of users. Web 2.0 technologies, which leave Web 1.0 technology behind, now lead to a decrease in the motivation of individuals to benefit from traditional media and thus to move towards new media areas. Realizing that the Internet is becoming widespread and gaining popularity worldwide, politicians and supporters have started to produce different strategies to influence the masses by turning to new media areas. In March March 31, 2019 local election campaigns in Turkey, the study is aimed to evaluate the findings by examining the period between March 1-31 in the context of tweets sent from the Twitter accounts of the political leaders identified in the study. The study aims to examine the tweets posted by political party leaders between 1-31 March 2019 through thematic analysis to reveal what strategies political propaganda activities they carry out on social media involve. In this context, the study analyzes the tweet content of political leaders by dividing them into specific categories.

Wyborcza kampania samorządowa w 2018 roku na łamach lubelskich dzienników

The local government election campaign in 2018 in the Lublin newspapers The article presents the results of empirical research concerning visibility of the political parties and candidates of the Polish local government election campaign in the press released in Lublin Voivodship in 2018. The subject of research were three daily newspapers: “Dziennik Wschodni”, “Kurier Lubelski” and “Gazeta Wyborcza. Lublin”. The main research questions concerned the degree of interest of regional and local newspapers in local government election campaign and the manner in which the campaigns of individual political entities were publicized. An interesting issue was the proportion of published material on political actors in relation to the resulting by them votes in election. The results of the research proved that the analysed newspapers concerning the selected political actors. In comparison with the public agenda (election results) it has shown a high degree of agenda-setting effects (Pearson’s factor was: 0,68; 0,89; 0,96).

Togo ‐ Local Election Campaign

Togo ‐ Local Election Campaign

한국사회의 교육문화적 이데올로기에 대한 기호학적 분석: 교육감 선거의 유권자 설득 메시지를 중심으로

한국사회의 교육문화적 이데올로기에 대한 기호학적 분석: 교육감 선거의 유권자 설득 메시지를 중심으로

Is All Politics Local? Determinants of Local and National Election Campaigns

In recent decades election campaigns have shifted their focus from the local to the national level, increasingly featuring party leaders, labels, and national platforms. Despite this trend, there remains significant variation in the local/national orientation of campaigns across countries and parties. This article tests several propositions on why campaigns adopt a local or national orientation by analyzing a unique collection of more than 12,000 geocoded Thai election posters. Specialized software was used to measure the spatial proportions of visual and textual content on each poster. Using Thailand’s mixed electoral system to enable a controlled comparison of electoral rules, I demonstrate that proportional rules were associated with national campaign strategies whereas majoritarian rules fostered local strategies. In addition, large parties ran party-centered, policy-focused campaigns whereas small parties relied more on their leader’s image. This contrasts with Western countries, where large parties increasingly promote their leader’s image and small parties emphasize narrower policy objectives.

Agenda intermedialna a agenda „rzeczywista”. Nieadekwatność hierarchii newsów w mediach informacyjnych do wskaźników świata rzeczywistego podczas samorządowej kampanii wyborczej w 2014 roku

Intermedia agenda-setting is a stream of research within the agenda-setting studies which is quite new and relatively hard to find. This phenomenon is described as the transfer of salience of issues between two different media agendas (e.g. between press and TV news media agendas). The goal of the study is, firstly, to examine the press and the TV news media agendas (when the local election campaign is taking place), and their consistency, based on the agenda-setting theory and methodology. Secondly, the aim of the study is to confront the hierarchy of news in the intermedia agenda and the hierarchy of real world factors (which create the ‘real’ agenda, especially statistical data concerning the current public and economic importance of issues reported in the news media). The comparative analysis applied in the study is designed to determine the (in)adequacy of the salience of news (media issues), when compared to the importance of real world factors (reflecting the same problems as media issues). Consequently, the result of the research is an attempt to answer the question about the degree to which real world factors are reflected in the news media in Poland.

The Impact of Election Campaigns on the Nationalization of Voting Behavior in Local Elections: A Case Study of the Antwerp Local Election Campaign

Nonnational elections are at least partially determined by factors pertaining to the national level, which is problematic for the democratic functioning of these nonnational policy levels. Recent scholarly work has begun examining the impact of the election campaign on voters’ tendency to vote “nationally". However, these studies focus almost exclusively on European Union (EU) elections, and their findings may not be generalizable to other contexts. Moreover, they assume campaigns affect all voters similarly. In contrast, this study examines whether campaigns affect voters’ tendency to vote nationally in a local election, and whether partisan preferences condition the effect. These expectations are tested using panel survey data and a media content analysis collected during the 2012 Antwerp local election campaign. The results indicate that the campaign affected voters, making local considerations more important. However, the impact was conditional upon voters’ partisan preferences: When a party put more emphasis on the national context, voters preferring that party became more likely to rely on national considerations throughout the campaign.

Urban Policy in Election Campaigns – The Case of the Presidents of the Biggest Cities of Lower Silesia

Abstract The main aim of the article is to present the relationship between urban policy and the marketing activity of the presidents of Wrocław, Wałbrzych, Legnica, and Jelenia Góra during the period of the 2014 local government election campaign. Analysis of the marketing activity of the presidents, conducted via chosen social media, enables presentation of the most important conditions and reasons for using urban policy in the competition for the support of citizens – potential voters. First, it will show that the marketing actions of a president during an election campaign are not the means of creating the image of a city but gaining the support of voters. Second, the analysis will prove that the election message constructed by presidents is based on the actions conducted in the various areas of urban policy.

Socjotechnika i jej konsekwencje w wyborach samorządowych z 2014 roku – przykłady wybranych miast województwa małopolskiego

The target of the analysis of this thesis is the social engineering’ techniques and methods used by politicians during the local election campaign in the Malopolska voivodeship in 2014. The article includes selected examples of various election activities, which could be observed in different cities throughout the region. The examination of the thesis embodied those practices, the main purpose of which is to gain trust and support from the electorate, as well as those activities which have unethical and unfair character. Moreover, the media’s participation in the campaign and their influence on the electorate has been analyzed. The article includes the answer to the question: what influence had involvement of social engineering techniques during the election campaign on local communities and candidates?

Newspapers, Facebook and Twitter

Social media, such as Facebook, Twitter, YouTube and many other services, have established themselves as part of the networked and increasingly hybrid public sphere, extending and transforming it to allow for and facilitate access to all kinds of content and participants. By their sheer ubiquity, these media contribute to changing media ecologies and open new ways and forms of communications between citizens and their representatives. During election campaigns, political parties and their candidates have a number of ways of seeking to mobilise voters by attracting attention to the parties' issues and top candidates. Many of these involve processes of mediatisation, that is, parties and politicians adapt their practices and messages to formats, deadlines and genres that are journalistically attractive. This study seeks to map and understand intermedial agenda setting between social media and traditional news media by analysing data from both local journalism and the social media activity of local politicians during the 2011 Norwegian local election campaigns. Our findings show that local politicians were active on social media as part of their campaigning, yet there was surprisingly little evidence that social media content travelled to local newspapers and contributed to agenda setting, thereby contradicting findings from other settings stating that social media have become established journalistic sources. We suggest that one explanation may reflect the nature of Norwegian politics and culture in which the distance between journalists, citizens and politicians is proximate.