Level Of Tourist Satisfaction Research Articles

Informational and analytical model for assessing the level of tourist satisfaction with accommodation facilities

Income from the tourism business directly depends on meeting the needs of consumers and their psychology. Individual and collective marketing psychology for the innovative development of the tourism industry depends on many factors. One of these factors is belonging to a social class, for example by gender, age, education, marital status, annual income, and others. The presented study is aimed at supporting decision-making regarding the assessment of the level of satisfaction of tourists from accommodation facilities according to social class, which reflects the individual and collective psychology of consumers. The purpose of the conducted research is to develop an information-analytical model for assessing the level of satisfaction of tourists concerning accommodation facilities according to social class, using the example of the Transcarpathia Region. For this purpose: informational and mathematical models of evaluation and forecasting of the level of satisfaction of tourists concerning accommodation establishments, relative to social classes, have been developed; the model was verified and adjusted on real data in Transcarpathia, Lviv, and Ivano-Frankivsk regions, which were collected from 327 respondents for the period 2020-2023; an approbation example of a fuzzy model for assessing the level of tourist satisfaction with accommodation facilities for the Transcarpathian region is given based on fragments of data from 209 respondents. The research uses the modern theory of fuzzy sets, linguistic variables, multidimensional membership functions, and system analysis, which make it possible to increase the degree of reasonableness of management decisions. Based on initial evaluations, the degree of validity of using various decisionsupport scenarios by various management subjects increases. Such scenarios can be: on the part of the tourist to improve the quality of travel planning, on the part of commercial companies to improve the quality of their services, and on the part of state authorities to understand the level of development of accommodation facilities. Further research of the problem can be seen in developing other fuzzy models and methods of assessing the level of tourism in selected regions through the psychology of consumers. The research presented and the models and methods developed in the future will serve as the basis of information technology for decision-making support for the digital transformation of the tourism industry, based on the individual and collective psychology of tourist marketing.

Menakar Tingkat Kepuasan Wisatawan: Kunci Keberhasilan Pengembangan Amenitas Pantai Slili sebagai Destinasi Wisata Bahari

Tourist satisfaction serves as a crucial indicator of successful tourism development. It is imperative for managers to periodically assess the tourism facilities to gauge the destinations' quality through the visitors' perspective. Therefore, this study endeavors to assess the level of tourist satisfaction regarding the tourism facilities at Slili Beach. A total of 100 respondents participated in the questionnaire, which was subsequently analyzed using descriptive quantitative methods. The findings revealed that tourists exhibited dissatisfaction with public toilet facilities and trash bins, with percentages of 42.25% and 38.75%, respectively. Conversely, tourists expressed contentment with rest area facilities, parking, and places of worship, with percentages of 51.34%, 47.71%, and 45.5%, respectively. However, the availability of disabled facilities left 61.5% of tourists significantly dissatisfied. These findings underscore the need for managers to address the discrepancies between tourists' expectations and the actual offerings at Slili Beach. Consequently, there is a pressing need for managers to enhance the quality of tourism facilities to ensure and bolster tourist satisfaction. Furthermore, future research endeavors could explore the correlation between tourist satisfaction and the inclination to revisit, providing managers with compelling reasons to continually improve the quality of facilities at marine tourism destinations.

Analysis of the Level of Tourist Satisfaction with the Quality of Tourism Information Center Services at Yogyakarta International Airport

Tourism is an industry that is growing rapidly. Tourism has an important role in encouraging economic activity, improving the country's image, improving community welfare, and providing expanded employment opportunities. In an effort to increase tourism, the Tourism Information Center is presented as a tourism-oriented information center that provides detailed information about a destination. The tourism industry as a service industry has the main characteristic, namely service, therefore service plays a very important role. This research aims to analyze the level of satisfaction of service users with service quality using the Customer Satisfaction Index (CSI) method at the Tourism Information Center at Yogyakarta International Airport. This research uses a quantitative type of research using descriptive methods. Data collection was carried out by distributing questionnaires to visitors to the Tourism Information Center at Yogyakarta International Airport. The population in this study are visitors who have received services from the Tourism Information Center at Yogyakarta International Airport at least once. The sampling method used was Non Probability Sampling with Purposive Sampling technique. Based on the research results, service users were very satisfied with the service performance provided by the Tourism Information Center. This can be seen from the CSI value obtained, which is 94.2%. Things that need to be improved or improved in the Tourism Information Center service, one of which is the availability of physical facilities such as brochures, maps, and others with a fairly large gap between interest and satisfaction.

ANALISIS TINGKAT KEPUASAN WISATAWAN TERHADAP KUALITAS SAPTA PESONA DI KAWASAN WISATA CIHAMPELAS KOTA BANDUNG

This study discussed the level of tourist satisfaction with the quality of sapta pesona in the Cihampelas tourist area. The research data was collected by distributing a research questionnaire filled out by tourists in the tourist area of Cihampelas Bandung. Respondents as research samples were taken using accidental sampling techniques. The number of samples in this study was determined using the Lameshow formula, with a confidence level of 95% and a sampling error of 10%. Descriptive analysis is used to analyze data by describing or describing data that has been collected, while to see the level of tourist satisfaction with the Cihampelas Bandung tourist area, Likert scale assistance is used. To make it easier to describe and interpret the variables studied, descriptive statistical processing is carried out. The calculated average value is used as a reference to determine the classification of assessment categories. The results of the study found that sapta pesona has been applied in the tourist area of Cihampelas Bandung with the level of tourist satisfaction with the 7 aspects of sapta pesona is good with a value of 3.92 according to the average assessment of the level of satisfaction. Another finding is that male travelers expressed more good and excellent ratings compared to female travelers.

How perceived crowding changes the interrelationships between perceived value, tourist satisfaction and destination loyalty: the empirical study at Hoi An

PurposeThis paper seeks to revisit the interrelationship among tourists’ perceived value of the destination, tourist satisfaction and destination loyalty in the heritage tourism site of Hoi An. In addition, the moderating role of tourists’ perceived crowding, which has become remarkably common at the site, in such a triangle relationship will also be explored. In other words, this study aims to validate an extended model of perceived value – tourist satisfaction – destination loyalty – perceived crowding.Design/methodology/approachThe study collects data from 403 tourists who visited Hoi An during peak season through an online questionnaire. The data were later analysed using AMOS and Warp partial least squares.FindingsThe results validate the significant and positive correlation among perceived value, customer satisfaction and destination loyalty. Also, perceived crowding was confirmed to affect the relationship among these three variables negatively. In terms of academic contributions, this paper empirically proved that low levels of tourist satisfaction and destination loyalty among tourists who highly value their visiting experience at World Heritage Sites (WHS) can be caused by perceived crowding.Originality/valueSo far, current literature has investigated the direct (either positive or negative) relationship between perceived crowding and post-visit behaviours of tourists (Nie et al., 2022; Papadopoulou, Ribeiro, & Prayag, 2023; Stemmer, Gjerald, & Øgaard, 2022). Broadening this area of research, the authors of this paper used the social interference theory and the stimulus-overload theory to explain the low level of tourist satisfaction and destination loyalty among tourists who highly value their visiting experience at WHS.

Tourism Development Strategies in Menganti Beach, Kebumen

The tourism industry is one of the largest industries globally in the world both in terms of the number of actors and the money circulating in it. It was recorded that around 1.50 billion world tourists traveled in 2019. This research aims to know the tourism development strategies in Menganti Beach based on the level of tourist satisfaction. his research is based on descriptive quantitative method. The data used in this study are qualitative and quantitative data that obtained through literature study, observation, interviews and questionnaires to 100 respondents who had experienced on visiting Menganti Beach. Data were analyzed using Importance Performance Analysis (IPA) and supported by descriptive analysis methods. The results showed that the development strategy is formulated by improving the performance of quadrant I elements that are also the weaknesses of the destination, maintaining the elements of quadrant II which are also the strengths of the destination, and paying attention to the opportunities and threats that the destination has. The development strategy is broadly emphasized on the aspects of strengthening, developing and packaging tourist attractions, maintaining infrastructure performance, improving the quality and quantity of tourism supporting facilities, increasing marketing (promotion), improving the quality of human resources in the field of tourism services, improving organizational and governance systems and developing partnership relation.

THE DETERMINANTS OF SERVICE QUALITY IN SKI TOURISM

Regarding the fact that skiing is the most popular winter sport in Europe, the aim of the paper was to analyse the main determinants of service quality in ski tourism.
 When defining the research process, it was noted that literature review has recognised significant studies dealing with the concept of ski tourism from different aspects such as tourist motivation to travel, ski tourism sustainability and clime change, marketing strategies or ski tourism infrastructure. However, there is a certain research gap in exploring the determinants of service quality in winter sports. Therefore, the main research question in this paper is to identify the significant factors that influence the service quality in ski tourism and affect tourist satisfaction levels.
 The research is based on a sample of 157 recreational skiers who visited the Republic of Serbia during winter seasons in years 2022 and 2023. In the interpretation and processing of data, descriptive statistics and t test were used. The findings indicated the diversity of ski tracks, landscape, nature and hospitality as the most significant determinants of service quality in ski tourism.

SURVEY OF TOURISTS' SATISFACTION LEVEL WITH POST COVID 19 TAMANI FAITH TOURISM OBJECTS YEAR 2023

This research aims to obtain empirical facts about a survey of tourist satisfaction levels with the Taman Iman tourist attraction after Covid 19 in 2023. This type of research is descriptive research, namely research conducted on independent variables without making comparisons or connecting them with other variables. Descriptive research is not intended to test a particular hypothesis, but only describes "what is" about a variable, symptom or situation. The research location or place where the research was carried out was in Dairi Regency. The research was carried out in April 2023 and was carried out for 2 weeks. In this research, the sample that will be taken is 100 respondents. Data collection in this research was through questionnaires. A questionnaire is a data collection technique that is carried out by giving a set of questions or written questions to respondents to answer. The scale used is a Likert scale. The data analysis technique used is the percentage formula. The results of the research can be concluded that out of the 100 respondents, they had a very good level of satisfaction with the Taman Iman tourist and recreational objects. The questionnaire score obtained was 20736 and obtained a percentage of 86.4 in the very good category after Covid 19. Based on the data obtained, on average each item obtained a percentage above 80%, meaning that all items were in the very good category after Covid 19. And tourist satisfaction with tourist attractions Taman Iman is very good after Covid 19.

ANALISIS PENINGKATAN KUALITAS PELAYANAN MENGGUNAKAN METODE SERVICE QUALITY ( SERVQUAL ) (Study Kasus Wisata Pulau Dodola Kabupaten Pulau Mototai)

Dodola Island Tourism is one of the tourist destinations located on Dodola Island, Morotai Island Kabupatean applies two Big Dodola Islands and Little Dodola. This study aims to determine the level of service quality and satisfaction of visitors or tourists in. Then find out how much influence the quality of service consisting of five dimensions, namely Physical Evidence, Reliability, Responsiveness, Assurance, Attention, on tourist satisfaction in Dodola Island Tourism with using Simple service quality (servqual) methods with SPSS tools. Data collection was carried out through literature study, field observation and questionnaire distribution to 25 respondents. The results of this study show that the level of service quality in Dodola Island Tourism is sufficient, while the level of tourist satisfaction is not good, because one dimension, namely Physical Evidence, is included in the category of not good. Therefore, Dodola Island Tourism needs to improve physical evidence is a dimension that has a limited presentation, which is 0.9698. This means that it is in the category of not good and is in the interval range of 0.9671, that is, it is in perception and expectation. Significantly to the satisfaction of tourists on Dodola Island Tourism.

Kajian Teoritis Terhadap Peran Budaya Lokal Dalam Memediasi Hubungan Kualitas Pelayanan, Kepuasan Wisatawan dan Perilaku Pasca Berkunjung Ke Desa Wisata

This paper aims to explain concepts and theories related to the role of local culture that mediates the relationship between Service Quality, Tourist Satisfaction and Behavior after the tourist visits the tourist village. The theoretical analysis method used in this study is the descriptive method of correlation between theories. From the results of this study, it can be concluded that conceptually and theoretically. 1. Local culture can mediate the influence of Tourism Village service quality on tourist satisfaction levels. 2. Local culture can mediate the influence of service quality on Post-Visit Behavior to Tourism Villages. 3. Local culture can mediate the influence of tourist satisfaction level on Post-Visit Behavior to Tourism Villages.

Determination of the Development Strategy for the Labuan Bajo Waterfront Based on Visitor Satisfaction

The existence of the Labuan Bajo Waterfront is relatively new. However, the Labuan Bajo Waterfront itself has become a tourist attraction in Labuan Bajo. Therefore, a study is needed to determine tourist satisfaction with the Labuan Bajo Waterfront and design a strategy to increase this satisfaction, especially in the attractions, accessibility, and amenities components. The sampling technique used in this study was random sampling with a questionnaire as a data collection technique. This study used the Likert scale to analyze the level of tourist satisfaction and determine the design strategy using the importance-performance analysis (IPA) method. In this study, the data collected came from 194 respondents. The results showed that tourist satisfaction with the Labuan Bajo Waterfront was very satisfied. In addition, the results of the IPA method show that the Concentrate Here Quadrant is related to cleanliness and safety; items in the Keep The Good Work Quadrant are the condition of the pier or walk board, lighthouse, road leading, footpaths in the Water Front area, ease of visiting the Water Front area, seating/rest facilities, and vehicle parking areas; items in the Low Priority Quadrant are road signs leading to the Water Front Area, trash bins, lighting, information boards, and eating and drinking facilities. The Possible Overkill Quadrant is related to tourism/entertainment activities in the Waterfront Area. Thus, even though the satisfaction level of Waterfront visitors is very satisfied, a destination development strategy is needed to improve quality related to cleanliness and safety.

Batu Cermin Cave Labuan Bajo Development Strategy Based on Tourist Satisfaction Level

<p><em>Tourist satisfaction is essential for the sustainability of tourism activities at tourist attractions. Batu Cermin Cave is one of the attractions in Labuan Bajo. Batu Cermin Cave underwent renovations in 2021 and reopened in 2022. Since then, no studies have shown tourist satisfaction with the services and facilities at Batu Cermin Cave. Therefore, this research aims to determine the satisfaction level and develop strategies based on the level of tourist satisfaction. This research uses a mixed-method approach with an explanatory sequential design. Quantitative data collection uses accidental random sampling techniques with survey questionnaires and qualitative data uses observation techniques. The data collected came from 124 respondents. Data was analyzed using importance-performance analysis. In the Keep Good Work Quadrant, there were nine attributes: the appearance of the tour guide, speed of service of the tour guide or staff in serving visitors, the readiness of the tour guide or staff in serving visitors, timeliness of service, reliability in service, politeness and friendliness, patience in serving, area parking, and walking paths in the Batu Cermin Cave Area. In the Low Priority Quadrant, there are four attributes: work equipment for staff and tour guides in serving visitors, trash cans, information boards, and places to eat and drink. The Overkill Quadrant is an attribute of providing exceptional services for tourists and the road to Batu Cermin Cave. In the Top Priority quadrant, namely, security when visiting Batu Cermin, toilets, and road signs to Batu Cermin Cave. The priority development strategy is based on the attributes of the Top Priority quadrant are 1) increasing visitors' sense of security when carrying out tourism activities at Batu Cermin Cave, and 2) Improving the quality of supporting facilities such as toilets and road signs to Batu Cermin Cave..<strong></strong></em></p>

The Role Of Satisfaction And Commitment As Mediators Of Service Quality And Perceived Risk On The Loyalty Of Tourists Staying At Former Covid-19 Isolation Patient Hotels In Bali

Tourist loyalty is widely regarded as a crucial driving force for the success of businesses in the tourism industry, including destination marketing. Tourists' choice of accommodation is greatly influenced by the attitudes or perceptions they acquire, which in turn determines their commitment to returning to the same hotel. The fundamental aim of this research is to explore how satisfaction and commitment mediate the development of tourist loyalty towards hotels in the post-COVID-19 era. The research employs a quantitative approach and entails conducting a survey among 225 foreign tourists accommodated in post-COVID-19 quarantine hotels. All data are analyzed using SEM PLS analysis. The findings of the study reveal that service quality and risk perception exert a positive and statistically significant influence on the satisfaction levels of tourists residing in post-COVID hotels. The better the service quality and the lower the travel risk perception, the stronger the satisfaction and commitment of tourists to these quarantine hotels. Satisfaction acts as a mediator in the relationship between service and commitment. Commitment is proven to mediate the relationship between service quality and tourist loyalty. Tourist loyalty to a product is not solely determined by low risk; rather, if tourists have positive perceptions, commitment performance will increase. Therefore, satisfaction acts as a precedent to commitment and tourist loyalty. Health risks can be minimized by continuing to implement health regulations in hotels, thereby enhancing tourist trust..

The Impact of Cultural Intelligence of Tourist Guides on Tourist Satisfaction: A Study of Local Tourist Guides in Petra City, Jordan

This paper focuses on investigating the influence of tourist guides' Cultural Intelligence (CI) on their perceived performance and to examine the relationship between this performance and tourists' satisfaction. The study adopted the deductive approach by carrying out a survey using self-administrated questionnaires that were distributed to 382 inbound tourists in Petra city-Jordan, who were selected conveniently. 290 questionnaires were collected with an achieved response rate of 76.1%. Collected data were analyzed using statistical techniques including standard multiple regression and Pearson correlation. Findings showed that CI has a positive effect on local tourist guides' performance, which in turn has a significant positive correlation with the level of tourist satisfaction. Based on these findings, official training programs that include CI courses was recommended for local tourist guides in Petra city.

Farm Tourism in Kerala – An Empirical Analysis of Service Quality

Farm tourism is an integral part of eco-tourism. Being an agricultural nominated state, Kerala has huge potential for developing farm tourism without incurring much additional cost. This study aims to examine the service quality of farm tourism spots in Kerala and to analyze its relationship with the overall satisfaction level of tourists. This is a descriptive paper based on both primary and secondary data. The study used a perception-based SERVPERF scale for measuring service quality. The dimensions of the SERVPERF scale include tangibility, reliability, responsiveness, assurance, and empathy. The study collected data from 100 farm tourists visiting farm tourism spots in the Wayanad district of Kerala using convenience sampling method. Cronbach’s alpha values for service quality dimensions were high, and hence the SERVPERF scale used in the study is proved to be highly reliable. Findings revealed that the majority of the respondents prefer farm tourism spots because of their eco-friendly nature. Among the dimensions of service quality, empathy has the highest mean score, which is followed by assurance and responsiveness. The result further shows a significant difference between domestic and foreign tourists regarding their perception towards various dimensions of service quality. The study also highlighted a significant positive relationship between service quality dimensions and tourist satisfaction. The outcome of the study can be used for improving the service quality of farm tourism spots in Kerala. Tourism planners can take the findings of the study to develop marketing strategies to attract new tourists and retain existing tourists.

Exploring Nature’s Abode: Unveiling Kerala’s Enchanting Forest Ecotourism Products

The state of Kerala, renowned for its lush forests and diverse ecosystems, has embraced forest ecotourism as a means of sustainable economic development. This paper goes through the realm of Kerala’s enchanting forest tourism products, investigating tourist satisfaction levels and variations across different categories of tourists. The study’s objectives encompass comprehending tourist satisfaction with Kerala Forest ecotourism’s products and services and discerning whether satisfaction varies among foreign, domestic, and local visitors. The primary data was collected through structured interviews with a sample of 400 tourists who visited 16 forest ecotourism sites across Kerala. Secondary data was sourced from records maintained by the Kerala Forest Department, including official reports and information provided by the Ecotourism wing of the department. Satisfaction levels were measured using a 5-point Likert scale for 17 forest products. Multivariate Analysis of Variance (MANOVA) and subsequent univariate ANOVA tests unveiled significant variations in satisfaction levels across different categories oftouristsforspecific products. Results showcased that tourist satisfaction with forest ecotourism products was moderate on average, with distinctions observed in satisfaction levels among different tourist categories. The study underscores the necessity of tailoring marketing strategies and product offerings to suit the preferences of diverse tourists. The findings provide insights for policymakers, tour operators, and local communities to enhance the attractiveness and sustainability of forest ecotourism in Kerala. Hence this research also sheds light on the complex dynamics of tourist satisfaction in Kerala’s forest ecotourism context.

Determination of the Development Strategy for the Labuan Bajo Water Front Based on Visitor Satisfaction

The existence of the Labuan Bajo Water Front is relatively new. However, the Labuan Bajo Water Front itself has become a tourist attraction in Labuan Bajo. Therefore, a study is needed to determine tourist satisfaction with the Labuan Bajo Water Front and design a strategy to increase this satisfaction, especially in the attractions, accessibility, and amenities components. The sampling technique used in this study was random sampling with a questionnaire as a data collection technique. This study used the Likert scale to analyze the level of tourist satisfaction and determine the design strategy using the importance-performance analysis (IPA) method. In this study, the data collected came from 194 respondents. The results showed that tourist satisfaction with the Labuan Bajo Water Front was very satisfied. In addition, the results of the IPA method show that the Concentrate Here Quadrant is related to cleanliness and safety; items in the Keep The Good Work Quadrant are the condition of the pier or walk board, lighthouse, road leading, footpaths in the Water Front area, ease of visiting the Water Front area, seating/rest facilities, and vehicle parking areas; items in the Low Priority Quadrant are road signs leading to the Water Front Area, trash bins, lighting, information boards, and eating and drinking facilities. The Possible Overkill Quadrant is related to tourism/entertainment activities in the Water Front Area. Thus, even though the satisfaction level of Water Front visitors is very satisfied, a destination development strategy is needed to improve quality related to cleanliness and safety.

A Study of Tourist Satisfaction Level Towards Religious Tourism: A Case of Katra Town

A Study of Tourist Satisfaction Level Towards Religious Tourism: A Case of Katra Town

EVALUATION OF AGRICULTURE-BASED TOURISM PRODUCTS IN TINGGAN TRADITIONAL VILLAGE

This study aims to determine the condition of tourism products in the tourist village of Pucak Tinggan, and to measure the level of tourist satisfaction with the service performance of the manager. Data collection methods used are observation, interviews, questionnaires and documentation. While the analytical method used is descriptive qualitative and measurement of CSI (Customer Satisfaction Index). From this research, it is known that tourism products in the tourist village of Pucak Tinggan are in the form of trekking packages visiting Pucak Mangu Temple, honey bee farming in the middle of a coffee plantation, biogas education, production of ground coffee and production of taro chips. The condition of supporting facilities along the trekking route such as gazebos, selfie spots and toilets has been damaged and is not well maintained due to cost constraints. Training and mentoring have been carried out by a team of IPBI lecturers targeting increasing management resources and supporting SME products based on agriculture. Service quality based on CSI (Customer Satisfaction Index) analysis is in the satisfactory category. This shows that tourists who are respondents in this study are satisfied with the performance of tourism managers in Pucak Tinggan tourism village.

Impact of political instability on 1948-Palestinian shoppers’ satisfaction: Palestinian tourist destination as a case study

This study examines tourist satisfaction and its relationship with demographic variables in Nablus, Palestine. Two hundred two tourists were surveyed using a structured questionnaire to collect data on their satisfaction level and demographic information. The results reveal that the overall tourist satisfaction level in Nablus is high. However, significant differences in satisfaction were found based on gender, education level, number of family members, occupation, and income. The study highlights the importance of considering demographic factors in shaping visitor satisfaction and tailoring tourism services to meet the needs and preferences of diverse clients. The findings also shed light on the negative impact of tourist blackmailing, which is the exploitation of tourists by various stakeholders, and the role of positive perceptions of the destination in attracting tourists and mitigating the impact of security threats. The study provides valuable insights for tourism service providers and stakeholders in promoting sustainable and competitive tourism in Nablus and the West Bank region.