Level Of Sustainable Practices Research Articles

Marketing Strategies, Competitiveness and Sustainability Practices of Tourists Destinations

The study was conducted to determine the marketing strategies, competitiveness and sustainability practices of tourist destinations. The subjects of the study were the employee of Department of Tourism and owner of Tourist Destination, in the Province of Aklan, Philippines for the year 2023. They were equated according to educational attainment, position, years of operation, types of tourist attraction, and municipality. The study utilized descriptive – correlational research design and the statistical tools used were Frequency Count, Percentage, Mean, Kruskal Wallis H-Test and Spearman Rho. All statistical computations were processed using the Statistical Package for the Social Science (SPSS) Software. The margin of error was set at .05 alpha. The findings of the study revealed that the majority of respondents were highest educational attainment bachelor’s degree, rank in file for the position, natural with 1-5 years above in operation municipality of Tangalan. The marketing strategies among tourists destinations were employed, competitiveness level were most competitive, and level of sustainability practices was mostly practiced. The research underscores the critical role of aligning marketing strategies with tourists' wants and needs, ensuring continuous enhancement of services, preserving the natural and cultural environment, and boosting business profitability. The findings emphasize that effective marketing strategies lead to improved products and services, driving competitiveness and innovation in tourism destinations. Moreover, the study highlights the heightened competition among tourist destinations due to an increasing number of visitors, underscoring the need for sustaining a competitive advantage. Additionally, the study underscores the significance of sustainability practices in ensuring remarkable guest experiences and long-term tourism management, emphasizing the importance of meeting customer expectations. Lastly, the research establishes a significant relationship between marketing strategies, sustainability practices, and competitiveness, emphasizing their impact on customer satisfaction, business success, and community growth.

Do Environmental, Social and Governance (ESG) Disclosures Affect Islamic Banks Financial

Currently, businesses are very vulnerable and exposed to the uncertainty that may cause damage to the company. With the ongoing pandemic issue, companies are more concerned about their performance and survival. Companies like banks play a crucial role in the economy since its growth depends on its financial sector's stability regardless of the country. Thus, companies have many approaches and strategies to maintain their business and stay relevant in the corporate world; hence, ESG disclosure comes in handy. According to the Bursa Malaysia Sustainability Reporting Guide (2018), ESG which stands for "Environmental, Social, and Governance" is a term used extensively, specifically by the investment community, portraying the environmental, social, and governance matters considered by investors in the corporate behaviour context. Experts have actively discussed ESG disclosure to address such reporting to enhance the company's performance portfolio. Furthermore, the ESG factor becomes one of the primary considerations for the investors' decision. ESG factor influences and strengthens the investors' confidence towards the company's performance. Bukhari, Hashim and Amran (2020) suggested that companies providing ESG disclosure show improvement in their financial performance. Experts found a significant impact of sustainability practices on the Islamic banks' financial performance (Jan, Marimuthu & Isa, 2019). Companies' ESG disclosure performance has established a reputation for playing a significant role in financial transparency and how it varies by economic and stakeholder's perspective (Oncioiu, Popescu, Aviana, Serban, Rotaru, Petrescu & Pantelescu, 2020). Jan et al. (2019) found that there is still a low adoption level of sustainability practices and reporting in the Islamic banking industry. An empirical study conducted by Nobanee and Ellili (2016) also stated that sustainability disclosure has an insignificant effect on Islamic banks than the high degree of such disclosure on conventional banks. Moreover, from a study conducted in seven Muslim countries, the sustainability practices and reporting were not of serious concern to those countries' Islamic banks (Hassan and Syafri Harahap, 2010). Keywords: Environment, Social, Governance (ESG) Disclosure, Islamic Banks, and Financial Performance.