CONTACT: Sandra Ressl, MA IPF Institute for Pharmaeconomic Research Wolfengasse 4/7 1010 Vienna, Austria Email: sr@ipf-ac.at Web: www.ipf-ac.at Objectives Due to rising healtcare costs, stricter governmental cost containment measures like international price comparison and external reference pricing, the European pharmaceutical markets will lead to future challenges in pricing. Despite of the external reference pricing the pharmaceutical prices vary across the European countries. Thus, the aim of the analysis was to draw a comprehensive picture of the pharmaceutical price levels and consumption (expenditure per capita – based on ex-factory prices per Standard Units) of pharmaceuticals in Europe.
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