International Start-ups Research Articles

The impact of dynamic marketing capabilities (DMCs) and strategic information management (SIM) on international start-up success: A meta narrative analysis

The success of international startups is profoundly influenced by their adeptness in utilizing dynamic marketing capabilities (DMCs) and strategic information management (SIM) to achieve competitive advantage and sustainable growth in global markets. This research examines the effects of these crucial elements on the success of international startups through a meta-narrative analysis. By synthesizing findings from 20 articles published in Scopus-indexed journals between 2020 and 2024, we aim to provide an in-depth understanding of the interaction between DMCs and SIM and their impact on startup performance in global markets. The research design includes an extensive review and synthesis of the literature on DMCs and SIM, emphasizing their importance in improving startup agility, market responsiveness, and strategic decision-making. Our findings suggest that startups are proficient in DMCs, such as adaptive market orientation and innovative marketing strategies, alongside robust information management systems, demonstrating higher success rates, accelerated growth, and a sustained competitive advantage in international markets. These insights highlight the pivotal role of integrating marketing dynamism with SIM for startup success. The global implications of this study suggest that international startups must prioritize the development of these capabilities to navigate the complexities of global markets effectively and ensure long-term viability. This research underscores the critical importance of strategic investments in marketing and information management to foster startup success globally.

Founders’ Characteristics and Startups’ Funding Opportunities Around the Globe

In this paper, I investigate the eleven largest startup markets in the world to uncover whether female founders have a disadvantage in the amount of funding received by their respective startups. I am also interested in whether country-level factors such as the level of development and quality of formal and informal institutions can impact the results. Moreover, I research founders with formal technical education to show if they have any advantage while funding their startups. I investigate more than 3,500 international startups during the period of 2017-2022 while utilizing CrunchBase database. I uncover that female founders are at a disadvantage in funding for their startups in all 11 countries of interest. Such results are more pronounced in developed countries, those with better functioning formal institutions and more individualistic populations. The disparity between male and female-led startups’ funding is especially pronounced in debt financing as well as seed round of equity financing. The technical education of male and female founders does not provide any advantage in terms of the funding opportunities.

УПРАВЛЕНИЕ КОМАНДОЙ ВНУТРИКОРПОРАТИВНОГО СТАРТАПА: ПРОЦЕССНОЕ ИССЛЕДОВАНИЕ ДИНАМИКИ РАЗВИТИЯ

Innovative development of the Russian economy is impossible without increasing the efficiency of small innovative enterprises (startups), including those created within companies. The problems of managing internal startups and especially startup teams have been relatively poorly studied by modern science. The high dynamics of startups causes high variability and intensive transformations in team management practices. To create a highper formance startup team, it is necessary to understand the internal logic of change in the parameters of teams and team management. The article studies the dynamics of changes in team characteristics and team management within the startup development process. The research methodology is based on process research and case studies. The work investigates the dynamics of the startup team a cloud gaming service. The startup was organized within one company but was then sold to a large IT corporation. The article examines certain characteristics of the team in their development including management methodologies, team composition, communications, culture, motivation, operational and strategic planning pro cedures.

Sedentary settlers or nomadic opportunists? Diverging rationales in international entrepreneurial mobility

PurposeInternational Entrepreneurs (IEs) increasingly cross borders to internationalize their activities, yet the various motives driving them into foreign markets are insufficiently understood vis-à-vis the public agencies striving to attract them. Our study proposes a consideration of their interplay by contrasting the various mobility rationales of IEs with those of the investment agencies striving to capture their talent.Design/methodology/approachEmpirically, we concentrate on firms selected for funding in the French Tech Ticket, a competitive program designed to incentivize international start-ups to set up business in regional clusters across France. Using a longitudinal qualitative approach, we conducted two separate rounds of semi-structured interviews with IEs, public agency managers, and incubator staff members using thematic analysis of participant narratives on mobility.FindingsOur findings point to diverging narratives on mobility, with an overarching opportunity-centrism on the part of the entrepreneurs and a general location-centrism emanating from the regional agencies. These contrasting visions of mobility are not mutually exclusive but rather present along a mobility continuum that generates contrasting logics.Practical implicationsImplications for policy and practice are provided for the investment agencies crafting policies and committing resources to attract mobile international entrepreneurs. While past IE mobility may correlate with the likelihood of present and future movement, our dual settler-explorer continuum model demonstrates that a binary separation of explorers and settlers is too simplistic: explorers may be subject to settler impulses and settlers can still be drawn to exploration and nomadism. We also provide insights for IEs seeking support in their international development and mobility and the particular advantages a given host economy can offer by identifying an overarching proximity-to-distance rationale for explorers, including the common “host-as-stopover” intermediary rationale.Originality/valueWe theorize this incommensurability as an expression of the current complexity of international mobility and policymaking, revealing a “next-frontier” expansionism in cross-border movement that requires more deliberate consideration.

IT SECTOR TAXATION IN UKRAINE: FEATURES AND CURRENT TRENDS

IT SECTOR TAXATION IN UKRAINE: FEATURES AND CURRENT TRENDS

Reaching Outer Space and Enabling the mRNA Revolution: A Critical Role of Partnerships for Successful Drug and Vaccine Development.

mRNA and targeted delivery of mRNA carry the promise to enable targeted treatment of undruggable diseases with high unmet medical needs. The transient nature of mRNA opens options for safe influencing of protein biology, immune responses, and complex ailments without impacting DNA heritage. Technical challenges such as mRNA stability and targeted delivery require next generation solutions, which attracted substantial funding and research interests. To build an integrated mRNA value chain and enable the development of novel therapeutics, Merck KGaA Darmstadt, Germany has initiated an internally incubated program, "Targeted mRNA Delivery" (TMD). This collaborative approach brings together scientists, researchers, engineers, and commercial experts from diverse backgrounds to overcome the multidimensional challenges associated with mRNA technology. In this chapter, the multiple opportunities and challenges for the development of mRNA formulations and therapeutics are described comprehensively. Specifically, the TMD program is presented as a use case to show how intrapreneurs were gathered to establish internal mRNA capabilities and foster collaborations for technology development. In the realm of targeted mRNA delivery, partnerships, encompassing internal partnership and external private, public, and hybrid collaborations, play a crucial role in driving innovation and addressing these hurdles. Within multinational pharmaceutical companies, the establishment of "internal startups" is an effective solution to drive innovation to the next level with support from different business sectors, where existing capabilities and positioning are seamlessly blended with the agility and speed of a startup.

Exploring the Coupling Relationship Between Dynamic Marketing Capability, Strategic Information Management, and International Startup Performance

The ever-changing environment in a highly competitive marketplace presents unlimited business opportunities and endless challenges for international startups. To explore the coupled relationship between dynamic marketing capabilities, strategic information management, and international startup performance. For the first time, this study adopts a dynamic analysis and survey methodology and establishes a scoring and analysis model under a dynamic system. A questionnaire study with real data was conducted through 500 international startups in Hebei, China, and the data were processed and analyzed with the help of analytical software. The study discusses the coupling relationship between dynamic marketing capability, strategic information management capability, and enterprise performance, and reveals the intrinsic influence law of the three from multiple dimensions. Specifically, the three dimensions of dynamic marketing capabilities, namely, market knowledge management capabilities, interface synergy capabilities, and customer relationship management capabilities, can all positively affect the performance of enterprises, only the overall effect of the three dimensions on the performance is different, in which the market knowledge management capabilities can significantly improve the performance of enterprises. The strategic information management innovation of internationalized startups has a mediating effect between dynamic marketing capabilities and corporate performance, playing an indirect positive feedback role. The above study contributes to the future marketing management and performance improvement of internationalized startups.

Edtech Startups: Determining the factors involved in internationalisation

In the last 10 years, the connectivity of the human being with technology has become evident all over the world, we are in times of high use of technology in everyday life, as evidenced by the use of an Uber to study an online class with colleagues from other countries. Technology has led to the growth of education in Peru during the Covid-19 pandemic, which has allowed entrepreneurs to have a global perspective by creating enterprises in the education sector with a vision of scaling up to the foreign market. These startups are startups known as edtech startups. In this context, this research aims to determine the factors involved in the internationalisation of startups. The qualitative approach was used with a cross-sectional design based on in-depth interviews with experts and founders of this ecosystem, and a group of founders shared a success story of two startups selected for convenience. Networking and financing. Through innovation, strategies are applied in the startup processes to retain the consumer and obtain high recognition; networking helps to have contacts in all target countries, easy access in the selected market and financing allows sustainability in the market. It is concluded that these most relevant factors cooperate in the entrepreneurial ecosystem achieving a business model with high innovation and technology focused on improving education and at the same time entering the international market.

DEVELOPMENT OF CORPORATE VENTURE CAPITAL UNDER THE CONDITIONS OF INTENSIFICATION OF INNOVATIVE ACTIVITY

In recent years, corporate venture capital has gained popularity in all areas of the economy in different countries of the world. Along with traditional venture capital funds, business angels and accelerators, traditional corporations also invest in startups around the world. Most often, these processes take place according to the corporate venture capital model. This makes it possible to remove restrictions on the participation in corporate venture funds mainly of legal entities, will open up opportunities for the participation of various subjects in corporate venture funds, and promotes the investment of funds in innovative structures. The purpose of the article is to analyze corporate venture capital, to identify structural characteristics of corporate venture capital and peculiarities of corporate venture investing in Ukraine. During the research, the method of synthesis and analysis, induction (in the study of corporate venture capital, structural characteristics of corporate venture capital and peculiarities of corporate venture investing in Ukraine); the method of schematic, graphic images (for the visual display the received results of the study) has been used. The main structural characteristics of corporate venture capital have been singled out. The signs of structural characteristics of corporate venture capital include the parameters of the corporate venture capital investment model, the types of corporate venture investment goals, criteria for deciding on financing a startup for investors and analysts of corporate investment funds, the types of corporate venture capital investments, the main motives for investment by corporate venture capital funds, ways to promote business growth through corporate investment in venture capital funds, the main financial parameters of the sustainability of corporate venture capital. Ukrainian investors appeared in this field literally 5-7 years ago, but their interest in global international startups is already marked. It was established that for Ukrainian businessmen venture investments at the stages of the B+ series are a new stage of expansion of the investment portfolio. The amount of investment depends on the investor's faith in the project and the arrogance and talent of the startup. If «seed» and «angel» investments are calculated on average in hundreds of thousands of dollars, then capital investments in the innovative business are measured in millions and tens of millions. The main goal of corporate venture capital is strategic innovative business development. Activation of activity through corporate venture capital investments in Ukraine is only developing, and much depends on the business reputation and personal characteristics of managers. Ukraine's economy needs integration into global economic processes through the development of corporate venture capital.

Designing a Startup Accelerator as Startup Journey and Business Model

With a focus on international startups in the agricultural and food sector, the Danish startup accelerator Growth Train has been the subject of a detailed analysis concerning the service design of its startup journey and the business model behind the accelerator.An analysis of a Danish startup accelerator is described to understand better and improve the journey that new enterprises face in their early years.

Smartly Packaged

Smartly Packaged

Disruptive Mobility Pre- and Post-COVID-19 Pandemic: A Study on the Brand Development Strategies of Yulu

India is home to many technology-based startups in the global economy (Gai & Joffe, 2013) and is ranked as the 3rd largest startup ecosystem in the world (Indian Startup Ecosystem, 2022). Within India, Bangalore, the country's "Silicon Valley," was named one of the nine International Startup Hubs outside the United States (Pullen, 2013). Bengaluru is ranked 23rd in an annual analysis of the world's most hospitable startup environments (Business Standard, 2021) and in a silicon city such as Bengaluru, startups emerge, grow, and fall. Yulu is an urban micro-mobility startup that started in 2017 to solve the first and last mile connectivity problems and help the environment. This study intends to understand the various brand development strategies adopted by the mobility startup Yulu before and during the COVID-19 pandemic. The mixed methods adopted for the study attempts to analyze the social media engagement of the brand on Instagram and Facebook from 2018 to 2021. The results indicate that the key measures and steps taken by Yulu helped it to rise above the competition and evolve from merely a startup to a brand. The unprecedented pandemic posed challenges to all businesses, but Yulu found its way out through various strategies. Yulu was timely with their social awareness campaigns and content, allowing people to connect and react better. Yulu was also successful in exciting its users with rapid expansions in different zones of the city and across the country.

Analysis of Financial-Economic Indicators of Startups

This article delves into the financial-economic dynamics of international startups, with a focus on three prominent companies: Monday, Bolt, and Airbnb. The study examines changes in assets, funding sources, and financial results from 2018 to 2022, revealing divergent trends. Bolt has experienced significant asset growth, primarily driven by borrowing, while Monday has shown increased financial independence. Despite negative net profits, these startups prioritize long-term strategies over shortterm profitability, as evidenced by positive gross profits. Furthermore, the article extends its financial-economic indicator analysis to Armenian startups, specifically Krisp and Picsart, examining their from 2021 to 2022. Krisp has demonstrated a reduction in assets alongside a decrease in liabilities, leading to improved financial independence. In contrast, Picsart has exhibited asset growth driven by internal resources, resulting in enhanced return on assets. Overall, this research highlights that startups strategically invest in expansion, anticipating long-term gains and increased market share value, despite short-term losses. The findings provide valuable insights into the financial dynamics of startups, emphasizing their unique approach to sustainability and growth.

News big data analysis of international start-up innovation discourses through topic modelling and network analysis: comparing East Asia and North America

ABSTRACT It is important to examine how start-up innovation is emerging in the information society. The media is a window through which innovation is highlighted in which fields. We conducted a comparative study with North America to comparatively analyze how startup innovation in East Asia appeared. This study used a set of computer analysis methods including Dirichlet-multinomial regression Topic Model and Topic network analysis. News articles from 2000 to 2019 were collected from East Asia and North America and were analysed on the topic of start-ups. The results indicated that the discourse of start-ups from East Asia and North America in the 2000s and 2010s showed distinctly different trends. The East Asia media changed its focus from an innovation economy to an emerging industry: mobility & energy, while the North American media showed a change from revenue sources to the benefit of innovation. In the discourse of start-ups in East Asia, the government-centred innovative economy was emphasised in the 2000s, and expectations for emerging industries such as mobility and energy increased after the 2010s. Meanwhile, in the discourse of start-ups in North America, revenue sources were emphasised in the 2000s, and the proportion of beneficiaries of innovation increased after the 2010s.

The impact of industry 4.0 on the 2017 version of the Uppsala model

The emergence of Industry 4.0 offers firms internationalization opportunities employing digital platforms and emerging technologies. Relying upon the Uppsala model as applied in light of a firm case study, we contribute to the validity of the Uppsala model 2017. We respond to the counterpoint by Coviello, Kano, and Liesch (2017) to the Uppsala 2017 model, answering the question, What is the impact of Industry 4.0 on the validity of the 2017 version of the Uppsala model? This study builds on a qualitative research methodology through a single case study of Delivery Hero, a global service provider firm. We adopt an extensive longitudinal approach to understand a startup firm’s digital business concept and business evolution, including its internationalization paths. We conclude that the mechanisms of the Uppsala model are valid, but their characteristics have changed by digital and globalized value-adding processes. The dynamic capabilities possessed by the founding entrepreneur turn out to constitute a critical micro foundation for the firm’s international business success. Our findings explain these change mechanisms, illustrating the stepwise progression process led by entrepreneurial decision-making. Industry 4.0 technologies have changed the very manner by which firms arrange their value-adding activities with their business stakeholders in course of the firm’s internationalization. By relying on reasonable business targets, algorithms, and data management systems, real-time market monitoring enables international startup firms to learn and adopt local identities faster, thereby efficiently alleviating liabilities of foreignness.

Covid 19 vs. start-ups. Have corporations modified their attitudes towards co-operation with start-ups?

Corporate accelerators play an pivotal role in the development of start-up products and services. They are the key link connecting young innovative companies with corporations. They provide the necessary know-how in product or service development, support in choosing the right commercialisation strategy, internationalisation of start-ups and also provide access to a network of investors. The interest of corporations in participating in acceleration programmes is related to an option of acquiring new innovative solutions, technologies that give them a market advantage. The success of the programme is determined by the level of commitment of all parties involved to such model (start-up-accelerator-corporation). The COVID-19 pandemic has significantly affected the operational considerations of the market players. This paper aims at examining the pandemic impact on the propensity of corporations to cooperate with start-ups within the framework of acceleration programmes run by start-up accelerators. The research is presented from three dimensions: a) the size of the corporation calculated as the number of people employed, b) the seniority of the corporation's cooperation with start-ups, c) whether the corporation has a strategy and procedures for cooperation with start-ups.On the grounds of the findings obtained from the representatives of 25 corporations, it was concluded that the technology users are limiting their activities aimed at cooperation with start-ups and are not making major changes in this area, focusing instead on minimising the risks involved and securing their core business. The pandemic has not contributed to corporations’ opening up to start-ups, which so far have not been of interest to them. And the majority of respondents have no opinion on the statement that start-ups, observing the market turbulence, can quickly adapt their activities to the evolving needs of technology users. There were also correlations between the assessment of the pandemic impact and selected corporate characteristics.

Digitalization of Work and Human Resources Processes as a Way to Create a Sustainable and Ethical Organization

Remote and hybrid working models and accelerated digitalization of the human resources processes were introduced in most organizations worldwide as a consequence of the COVD-19 pandemic. This digital revolution at the workplace was forced by extraordinary circumstances, thus its impact had not been anticipated before. This motivated the authors to study the new work reality. The research was based on a hypothesis that the digitalization of work and the human resources processes, approaches organizations to the sustainable development ideal. Sustainability is here understood as maintaining a balance between economic, environmental, and social factors. The authors analyzed the impact between the digital processes and the way of working on the following areas: CO2 emissions, creating plastic waste, saving energy, creating a gender-diverse and inclusive workplace. To verify the hypothesis, the authors used their own original and desk research. The original research was conducted within a Berlin-based tech startup between March 2020 and August 2021. Additionally, the authors ran surveys among international startups and scale-ups. Based on their findings the authors concluded that there can be a positive correlation between digitalization and increased organizational sustainability. This result is significant not only for the human resources specialists but can indicate a direction for a general business strategy.

Current efforts on sustainable green growth in the manufacturing sector to complement “make in India” for making “self-reliant India”

In an effort to become a global manufacturing giant, India has launched an ambitious “Make in India” campaign. In this article, we discussed the initiatives launched by Indian Government to create a sustainable economy, as well as opportunities for national and international start-up organisations to reinforce "Make in India" campaign. For the first time, we present an in-depth discussion of Green India policies and manufacturing sector challenges. The aim is to improve the manufacturing output of India and reduce dependence on foreign imports for which campaigns like “Atmanirbhar Bharat” which translates into “Self-Reliant-Green” India has also been started. Department of Science & Technology play a key role in establishing various programs such as infrastructure development, technological support, and green manufacturing programs all of which help to translate “discovery research” into “commercially viable technologies”. It focuses specifically on “Startups”, MSME's, young scientists, R&D labs and traditional manufacturing units that have little access to financial support but are an integral part of the Indian manufacturing ambit. The programs are interconnected and designed to function in a way that every support could be provided to the indigenous manufacturing, innovation and implementation of climate-resilient green growth strategies.

Business incubators as international knowledge intermediaries: Exploring their role in the internationalization of start-ups from an emerging market

This paper investigates how business incubators facilitate the international growth of start-up clients originating from emerging markets. Drawing key insights from a network perspective, we explore the processes by which business incubators create international linkages between the networks of knowledge creation and knowledge application. Our analysis of interviews and archival data on five Chinese high-tech business incubators reveals that clients-interface, market-interface, and knowledge recombination practices of the business incubators create international knowledge linkages, which in turn facilitate the international growth of their start-up clients. This role of incubators as knowledge intermediaries is achieved through several networking and learning mechanisms, including clustering and coaching of international clients, upstream and downstream networking in international markets, and client-market matchmaking internally. This study demonstrates business incubators as an efficient modality of internationalization for locally bound international knowledge and network scarce start-up clients.

ACCOUNTING AND ANALYTICAL SUPPORT FOR VOLUNTARY STATEMENTS OF INTERNATIONAL STARTUP BUSINESS

The paper article discusses the nature of voluntary reporting and reveals its place in the system of accounting and analytical support of international startup project management. The paper proposes and grounds understanding the concept of " voluntary statements" as statements, prepared by business entities, their units and associations for dissemination of quality information selected by the governing bodies of reporting entities and recognized as expedient for development and reaching goals in the economic, social and / or research spheres. In order to substantiate methodological approaches to the integration processes of formation and usage of voluntary statements in the system of accounting and analytical management of innovative enterprises, the progressive experience of foreign companies was analyzed, so the paper proposes the directions of its application to increase innovative attractiveness of domestic start-up projects.