doi: 10.5480/11-569Although perceived as a means of bringing people together, the online environment can also create isolation. Technology alone does not create a community of learning, and a learning community with critical discourse does not just happen. Rather, online, formalized learning carried out remotely using computer-mediated technology relies on good instructional design, a learning management system supported by technology, and a facilitator who sets the tone for participation and fosters social presence and teacher immediacy. Online instructors must be a powerful force within the online classroom.The concepts of social presence and teacher immediacy are not new to education. Short, Williams, and Christie (1976) developed the theory of social presence, defined as the degree of quality or state of being there when using an outside medium to communicate. Mehrabian (1967) conceptualized teacher immediacy as consisting of behaviors that reduce physical or psychological distance in interpersonal communication. Social presence and teacher immediacy have a positive impact on student satisfaction and learning (Christophel, 1990; Garrison & Arbaugh, 2007; Wallace, 2003).Social climates in computer-mediated instruction are far different than face-to-face environments. Building a community of learning in the online environment involves developing social presence across time and distance. To develop social presence between the students and instructors, the authors instituted a personal telephone call to students in the first week of class.INSTITUTING THE FIRST-WEEK TELEPH ONE CALLWhen students log into class for the first time, they are faced with discussion boards, syllabi, and a host of other written instructions in which some students become lost or discouraged. Concerns about early course withdrawals triggered instructors teaching in the program to begin to use telephone calls in the first week as a way to develop rapport and initiate the beginnings of social presence. Since the process of developing social presence begins on the first day the course room opens, a call to the student early in the week was seen as a way to support students and build community.The call personalizes the instructor and helps dispel the impression that online classes are just interactions with technology. Instructors use a Call Tracker to record student questions and problems identified in the telephone conversation. This approach allows the instructor to follow up or refer students to other institutional departments as needed, such as advising, technical support, or financial aid.Even though class orientation activities include careful listing of the syllabus and calendar, as well as a written welcome and description of the class, students have expressed appreciation for the telephone call as part of these orientation activities. This positive feeling may be carried throughout the course, as was evidenced when students discussed the first call in the last week of course reflections and in course evaluations.The instructor has many issues present before the online interaction begins. Bradshaw (2009) noted that students may come to nursing education with diverse learning styles. A visual learner may be comfortable in the online setting while an auditory learner may tend to lose interest and not do as well. Since it is not always evident which learning styles are present, the telephone call may provide extra resources for the auditory learner. Not all students are successful in a virtual environment, so the initial creation of rapport and teacher support has the potential to prevent some online failures and promote student retention.Teacher immediacy and methods for reducing interpersonal distance require timely, constructive feedback, a means of reinforcing the instructor's social presence. The personal call in the initial week of the course helps students understand that the instructor is a real person and is interested in the student's success and development. …
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