In the article it is analyzed how the Polish media cover the full-scale war in Ukraine, in particularly different information strategies and approaches. There are considered the main themes, accents and trends, which dominate the Polish mass media, as well as possible influence of media coverage on the public opinion in Poland. The main aim of the study was to provide an analysis of how Polish media highlighted and continue to cover full-scale war in Ukraine. The research tasks firstly lied in the research and review of source base, in particular processing scientific works Ukrainian and foreign researchers on the topic of coverage the war in Ukraine by Polish media. Secondly, it was important to highlight the most popular Polish media and to provide review of content of their materials that concerned on Ukraine. Finally, it was provided a comparative genre- thematic analysis of coverage of publications about Ukraine in Polish media, with separation key narratives and trends. Analysis covers both traditional and online media formats, while evaluating their role in formation of public opinion as well as political moods. New genre formats were considered, in particular those which appeared in the Polish media after full-scale invasion of Russia to Ukraine. Also thematic accents in Polish media are highlighted. In the article there are emphasized those media approaches which can influence on polish perception of war in Ukraine. Moreover, it is examined what social and political consequences it may have. The separate attention is assigned to the impact of the media coverage on the informational, political, economic and diplomatic relations between Poland and Ukraine. The conclusion presents reflections on the possible scenarios of development media coverage of war in Ukraine in the future and it`s potential influence on Polish society and international politics.
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