Increase Of Competitive Advantages Research Articles

Feasibility study of measures to master a new technology for manufacturing thin-walled large-size bottoms by flanging (in conditions of «Atommash» the branch of «AEM-Technologies» JSC in Volgodonsk)

The object of research in this article is the «Atommash» the branch of «AEM-Technologies» JSC in Volgodonsk, an organisation that was designed and commissioned in 1976 as the head machine-building enterprise for the production of a complete set of hull and heat-exchange equipment for NPP power unit in the volume of the nuclear island. The subject area chosen is the organisation of production of large-size products, which the enterprise intends to diversify through the acquisition of a line for the manufacture of thin-walled bottoms of large-size pressure vessel housings for NPPs and oil and gas chemistry. The purpose of the research is to develop a project for the development of new technological capacities based on the analysis of existing technologies and methods of production, which will increase the efficiency of production activities at the «Atommash» the branch of «AEM-Technologies» JSC in Volgodonsk. The main methods in writing the article were theoretical analysis of scientific literature on the research problem, graphical method and study of local documentation of the research object in terms of modernisation of production facilities. The main result of the research is the conclusion about the necessity of introducing a new technology – cold rolling (flanging) in order to expand the technological capabilities of the enterprise, to increase the efficiency of production in this area, to gain profit from the supply of thin-walled vessel bottoms to other enterprises to replace European suppliers, and as a consequence an increase in competitive advantage.

تطبيق نظام التصنيع بالاستجابة السريعة (QRM) في الشركات الصناعية السودانية وأثره على خفض التكلفة وتحقيق الميزة التنافسية للفترة من 2017-2021 (دراسة تحليلية)

The study aimed to shed light which the quick response manufacturing system (QRM) can be applied in Sudanese industrial companies and its impact on reducing costs and achieving competitive advantage by reducing lead times and deleting activities that do not add value and the consequent reduction in cost and speed in completing production processes and work orders In general which leads to gain customers confidence in the price and quality of products and thus increasing the competitive advantage. The research objective identifies the methods and elements of the quick response manufacturing system which are used to influence cost reduction and achieve a competitive advantage in Sudanese industrial companies. The researcher has used the deductive approach when choosing a problem, the study and the development of scientific hypotheses. In addition to, the statistical analysis that has relied on the field study. The study population and sample consist of a group of accountants, production managers, engineers and technologists. The most important results By testing the hypotheses of the study, it was found that the value of the (t) test is )23.847( with a degree of freedom of 102 and a significant level (0.000), which indicates a statistically significant relationship between the Sudanese companies' application of the quick response manufacturing system and cost reduction and an increase in competitive advantage by 95%. This means that the Sudanese industrial companies that applied this system during the study period achieved a cost reduction and that the speed of their response by increasing their market share of products leads to attracting new customers, thus achieving a competitive advantage in the local and global markets.. The study has recommended that Sudanese industrial companies adopt the quick response manufacturing system as a comprehensive applied strategy that includes an intellectual tendency that seeks to severely and continuously reduce production deadlines and develop scientific competence and skills by urging with industrial company managers’ and production managers to participate in conferences and seminars held by professional people related to the quick response manufacturing system.

Influence of Hotel Green Energy Practices on Competitive Advantage of Hotels in Nyeri County, Kenya

The hotel industry is one of the major economic segments to achieving the Kenya Vision 2030. The hotel sector is a significant contributor to GDP and a source of employment for thousands of Kenyans. However, many hotels have relied much on the quality of products as an avenue to achieving competitive advantage, disregarding the role of green energy influence on competitive advantage in the hotel sector. This study aimed to determine the influence of green energy practices on the competitive advantage of tourist hotels in Nyeri County. A cross-sectional survey design was employed to guide the study. The study population was 170 tourist hotels and nine government officers concerned with tourism. Data was collected using semi-structured questionnaires and interview schedules. A reliability test was employed to measure the questionnaire's consistency and adequacy by using the Cronbach alpha coefficient technique with only items of 0.70 and above selected. Qualitative data were analysed using thematic content analysis. A p-value of 0. 005 determined the overall significance of the study. The study revealed that green energy conservation practices and competitive advantage are significantly and positively related (β= 0.838, p=0.000). The study found that every unit change in energy conservation practices leads to an increase in competitive advantage. The study concluded that green energy practices reduce hotel operation costs, leading to a competitive advantage. The study recommends that hotels consider implementing energy conservation practices and using renewable energy, such as solar power. Keywords: Green energy practices, Competitive advantage, Hotels, Nyeri County, Kenya   &nbsp

International experience and current trends in the development of the gastronomy tourism market of the European region in the conditions of COVID-19

The sphere of tourism business is one of the most powerful and promising sectors of the national economy of the world. Today the modern alternative destination is gaining popularity - gastronomic tourism, which is a specialized type of tourism and includes acquaintance with the national culinary traditions of the world, as well as tasting of food and beverages, which is a synthesis of ecology, culture and production. The subject of research in the scientific article is the current international trends in the development of the gastronomic tourism market of the European region. The aim of the article is to assess the international trends in the development of the gastronomic tourism market and identify key trends for improving the gastronomic tourism market in the current conditions of COVID-19. In this scientific work the following research methods are used: descriptive, historical-geographical, comparative, statistical, systematization and generalization, terminological analysis, analytical, cartographic. The results of research on this topic can be used in the field of restaurant and hotel business and tourism as ideas for the development and increase of competitive advantages in business, as well as presented for discussion at seminars and conferences in this field. Conclusions: the study of current international trends and innovative trends in the market of gastronomic tourism in the European region allowed to identify key areas and key trends in the functioning, improvement and further promotion of gastronomy as an alternative direction of tourism in the current environment.

Influence of Key Performance Indicators in Marketing on the Financial Situation of Wine Producers Using ICT

Marketing is one of the key elements of the success of all companies, including the wine sector. Given the importance of wine producers for agriculture, it is important to define and monitor key performance indicators in marketing (KPIs) for a successful stay in the market and a competitive position at home and abroad. Today, the increase in competitive advantage includes mainly marketing, innovation and information and communication technologies. New digital tools and innovations have changed the way we approached data and decisions. A modernly adapted and effective strategic marketing strategy represents for wine companies an understanding mainly of their possibilities as well as the possibilities to influence the customer. This article evaluates the key performance indicators in marketing (KPI) and its relationship and impact on the financial situation of wine producers in Slovakia. The research sample includes 80 respondents. We obtained the primary data through a questionnaire, which was filled in by the leaders of wine companies. We verified the accuracy by means of descriptive statistics and multiple linear regression and Kruskall-Wallis test. We have verified the reliability of the data with the Cronbach alpha test. We have formulated scientific assumptions for in-depth analysis: hypothesis 1 – assumes that key performance indicators have a significant influence on financial situation of selected companies, hypothesis 2 – the use of ICT in marketing is statistically related to the key performance indicators. The results showed a statistically significant impact of KPIs on the financial situation of companies. We have identified significance in customer satisfaction and loyalty, brand awareness and return of investment. However, we were unable to statistically confirm the impact of other indicators (sales growth, market share, gaining new customers). We also identified significant differences in the use of ICT in marketing with key performance indicators in hiring new customers and return on investment. This research contributes positively to the importance of brand building in the eyes of customers as well as customer service, building loyalty and satisfaction, which returns to the loyal approach of customers to the repurchase of wine products and provides advice for professionals. Return on investment helps in more accurate business decisions that can be used when purchasing new equipment (technology), hiring employees, or properly assessing the profitability of marketing strategies.

Keunggulan Kompetitif dan Sistem Produksi Usaha Ternak Sapi Potong di Kabupaten Gunung Kidul

The research has been conducted to find out a competitive advantage of beef cattle farming. Data used in this research was primary data collected through survey in Gunung Kidul Regency, Province of Daerah Istimewa Yogyakarta. The location determination was conducted in purposive based on population of beef cattle. The selected location was Sub district of Karang Mojo and Semanu. Total sample was defined in quota that is 240 beef cattle farmers, each 120 beef cattle farmers in Karang Mojo and Semanu. Sample selection was taken in simple random sampling. The result suggested that (1) Factors influenced to production of beef cattle farming were breeding, dedak, forage, labour, PCR and production system of beef cattle farming, (2) PCR value has negative relationship to production of beef cattle farming, the meaning is the higher the PCR value, the lower the production of beef cattle farming, (3) Production system and management of fattening has really a higher production than breeding production system. The competitive advantage has to be special target on building and expanding domestic beef cattle development. Considering that competitive advantage being indicators was financial price, then the increase of competitive advantage must be directed over the effort to influence the financial price, both to input or output used. Another way that can be performed to increase a competitive advantage was through the use of input that has cheap financial price. Keywords: Competitive Advantage, Production system, Beef Cattle

Structural Equation Model of the Factors Affecting Construction Industry Innovation Success

Innovation is seen as one of the major factors to improve construction industry despite conventional structure of the industry impede implementation of its practices. A convenient solution to promote innovation or force the companies to adopt it, is the legal regulations that can be set forth by the decision makers of whom aware and prevailed of the macro benefits of innovation practices. However, the impact of innovation practices on industry indicators was not defined adequately to understand those benefits. This study aims to reveal the relationship between company-level innovation success measures and industry-level innovation success indicators. Therefore, a comprehensive literature review was performed to determine those success measures and indicators and the results were validated with an illustrative case study. The outputs of the case study was used to construct structural equation model exhibiting the interdependencies between factors. The study results approved that there is a significant relationship between the innovation practices of construction companies and construction industry innovation. According to the results, increase in competitive advantage among rivals and improved reputation were seen as the two highest indicators in the company-level. Additionally, the study showed that the most important innovation success indicator at the industry-level was found as “employment and new job opportunities”.

ANALISIS VALUE CHAIN DALAM UPAYA PENINGKATAN COMPETITIVE ADVANTAGE

Introduction: This study aims to identify primary activities in the value chain analysis process to increase competitive advantage (competitive advantage) in order to support the cost leadership strategy of East Java Youth Lodging in order to survive and win with other tourist lodges and inns in Surabaya.Methods: This research uses a qualitative approach with the method chosen is a case study, while the type of this research is exploratory research.Results: The result of this research is that East Java Youth Lodging still has the opportunity to develop and compete in facing business threats because the Youth Lodging currently has a cost leadership strategy. East Java Youth Lodging as one of the accommodation services that offers cheaper prices with services and facilities that are no less than tourist lodges and other inns in Surabaya.Conclusion: Through the indication of primary activities with the value chain analysis process identified cost drivers that create opportunities for cost reduction, especially in logistics, so that the reduction in costs can be used as an increase in competitive advantage for East Java Youth Lodging.

ANALISIS VALUE CHAIN DALAM UPAYA PENINGKATAN COMPETITIVE ADVANTAGE

Introduction: This study aims to identify primary activities in the value chain analysis process to increase competitive advantage (competitive advantage) in order to support the cost leadership strategy of East Java Youth Lodging in order to survive and win with other tourist lodges and inns in Surabaya.Methods: This research uses a qualitative approach with the method chosen is a case study, while the type of this research is exploratory research.Results: The result of this research is that East Java Youth Lodging still has the opportunity to develop and compete in facing business threats because the Youth Lodging currently has a cost leadership strategy. East Java Youth Lodging as one of the accommodation services that offers cheaper prices with services and facilities that are no less than tourist lodges and other inns in Surabaya.Conclusion: Through the indication of primary activities with the value chain analysis process identified cost drivers that create opportunities for cost reduction, especially in logistics, so that the reduction in costs can be used as an increase in competitive advantage for East Java Youth Lodging.

The effect of innovation in achieving the competitive advantage in the industrial companies operating in Hebron governorate: أثر الابتكار في تحقيق الميزة التنافسية في الشركات الصناعية العاملة في محافظة الخليل

The study aimed at identifying the impact of innovation on achieving the competitive advantage in industrial companies operating in Hebron governorate, the study adopted the descriptive-analytical method for research purposes. The target population consisted of all industrial companies operating in Hebron governorate, Purposive sample of directors, board members, companies directors, heads and directors of departments in industrial companies, ( 80 ) questionnaires were distributed, (70) questionnaires returned for analysis, the study found 82.7% of the variation in competitive advantage is due to innovation in the companies under research, and that the increase of one unit of innovation in the field of the product has led to an increase in competitive advantage by 75.2% of this unit, and that the increase of one unit of innovation in the field of operation has led to An increase in competitive advantage by 83.3% of this unit. The study recommended that companies need to increase attention to the concept of innovation and competitive advantage to promote survival and growth in highly competitive markets, as well as the need to provide the right environment to create innovation and increase the allocation of scientific research by the companies under research.

ОРГАНІЗАЦІЙНО-ІНФОРМАЦІЙНІ АСПЕКТИ УПРАВЛІННЯ РОЗВИТКОМ СУЧАСНОГО ПІДПРИЄМСТВА

The article investigates the importance and role of organizational and information aspects in managing the development of a modern enterprise, discusses various information products and their impact on organizational structure and effectiveness of development management, outlines additional opportunities and benefits and risks of using innovative information and communication technologies by modern enterprises. The expediency of using the intellectual dual model of managing the development of a modern enterprise, which should include a spectrum of interacting network systems, is justified: a system of goals and tasks, which are focused on activation of development, increase of competitive advantages and competences, increase of enterprise efficiency; a system of development scenarios that identify alternative avenues for successful achievement of objectives and implementation of activities; a system of criteria and indicators for evaluating the use of pranks, leveling threats, and the impact of various factors on performance, which will allow you to choose the optimal scenario for development management.

Opportunities and threats associated with an investment in shares of innovative companies ? evidence from Polish capital market

Research background: Since the Internet bubble, which took place at the turn of XX and XXI century, on the global capital markets, including Poland, one may note a growing interest in companies focusing on innovations and innovativeness. The main driver of this interest is the belief that in a longer term innovations and expenditures on research and development will translate into an increase in competitive advantage, financial results, and subsequently also the market value of companies. On the other hand, the attention should also be paid to the fact that innovative activity has also another, darker, side, which is identified with the far-reaching uncertainty about its final effects and the possibility of incurring losses, especially in financial dimension. At the same time, it should be noted that implementation of investment strategy regarding the shares of innovative companies is quite troublesome because of the lack of unified methodology for assessing corporate innovativeness and large information diversity in this area.
 Purpose of the article: The investment efficiency analysis of investment strategy regarding shares of companies perceived to be innovative with simultaneous focusing on the different cases of situation development in time.
 Methods: The research was carried out for companies listed on the main market of the Warsaw Stock Exchange, taking into consideration various time ranges of investment. The efficiency analysis of this investment strategy was conducted in the risk-return outlay with the use of such measures as: accumulated rate of return, arithmetic average rate of return, standard and semi-standard deviation, as well as coefficients of variation and semi-variation of rate of return and their inverses.
 Findings & Value added: The obtained results show that in shorter periods of time, inves-tors buy expectations connected with innovative companies and therefore, the efficiency of investment in their shares is relatively high, but in the longer term expectations are revised by companies? financial results, which in turn often negatively affects the investment efficiency.

Opportunities and threats associated with an investment in shares of innovative companies — evidence from Polish capital market

Research background: Since the Internet bubble, which took place at the turn of XX and XXI century, on the global capital markets, including Poland, one may note a growing interest in companies focusing on innovations and innovativeness. The main driver of this interest is the belief that in a longer term innovations and expenditures on research and development will translate into an increase in competitive advantage, financial results, and subsequently also the market value of companies. On the other hand, the attention should also be paid to the fact that innovative activity has also another, darker, side, which is identified with the far-reaching uncertainty about its final effects and the possibility of incurring losses, especially in financial dimension. At the same time, it should be noted that implementation of investment strategy regarding the shares of innovative companies is quite troublesome because of the lack of unified methodology for assessing corporate innovativeness and large information diversity in this area.
 Purpose of the article: The investment efficiency analysis of investment strategy regarding shares of companies perceived to be innovative with simultaneous focusing on the different cases of situation development in time.
 Methods: The research was carried out for companies listed on the main market of the Warsaw Stock Exchange, taking into consideration various time ranges of investment. The efficiency analysis of this investment strategy was conducted in the risk-return outlay with the use of such measures as: accumulated rate of return, arithmetic average rate of return, standard and semi-standard deviation, as well as coefficients of variation and semi-variation of rate of return and their inverses.
 Findings & Value added: The obtained results show that in shorter periods of time, inves-tors buy expectations connected with innovative companies and therefore, the efficiency of investment in their shares is relatively high, but in the longer term expectations are revised by companies’ financial results, which in turn often negatively affects the investment efficiency.

DEVELOPMENT OF ORGANIZATIONAL AND ECONOMIC MECHANISM OF RECREATIONAL LAND USE OF ODESSA REGION

The study examined the organizational and economic opportunities for recreational land-use in Odessa region towards ecologization of economic relations. Organizational and economic bases in the process of ecologization of recreational land use are intended to provide a mechanism for use of the respective territories, regulation of the system of forms and methods of social organization in the respective lands. Public relations on the territory of urban agglomerations represent a complex system, because they relate to organization of both material and non-material production, exchange, distribution and consumption of material goods and services, etc. In order to ensure sustainable development of the respective territories, organizational system of recreational land use should ensure existence, functioning and development of appropriate regulations, standards and guidelines for use of recreational lands of the regions. It is proved that in today's environmental and economic situation of land recreational use, there are obstacles to the sustainable development of the territory. In the situation of absence of a single organizational and economic basis and policy of system regulation in development of the entire agglomeration�s territory, functional and spatial integrity of the city and the suburban area is destroyed. The structure and definition of the organizational and economic mechanism of ecologization of recreational land use as an interconnected set of relations, principles, methods and forms of ensuring the interaction of organizational, production, financial and economic processes in the system of recreational land use, which promotes increase of competitive advantages and efficiency of development of the corresponding territories is given. The study determined that organizational and economic mechanism consists of the following components: financing, stimulation, planning, regulation, institutional and managerial support.

STRATEGIC POSITIONING OF BUILDING PRODUCTS IN A COMPETITIVE MARKET

It is proved that the effective operation of a construction company in today's competitive market is based on the application of the principles of strategic positioning. The methodical approach to the sustainable market positioning of construction products. It is proved that the increase of competitive advantages of construction products is largely determined by the correct choice of strategy of formation and use of the resource potential of construction enterprises.

IMPORTANCE OF PUBLIC RELATIONS MANAGEMENT IN SMALL HOTELS

This work explores co-dependency of Public Relations and competitive advantage based on numerous interviews with 60 managers of small hotels in Croatia. Aim of this research is to state different ways and possibilities of public relations implementation as one of the modern, efficient leading functions which gives the opportunity of adapting to changes and needs of modern market. In its first part the research covers the qualitative grading of public relations’ implementation within the limits of communication strategy in small hotels business in Croatia. Second part refers to determining the place and role of competitive advantages in small hotels’ business within the context of measuring the public relations’ influence on the increase of small hotels’ competitive advantages increase in Croatia. The research has shown that the management of small hotels rarely applies public relations as a form of a continuous action with the aim of promoting vacation, without understanding that it is the way to improve its own type of business. The reasons for this could be found in the lack of possibility of each individual hotel's positioning as a result of insufficient funds, general and specific knowledge, as well as other possibilities. Using simple and multivariate regression analysis, the thesis of strong influence of competitive advantages on the increase of competitive advantages in small hotels in Croatia has been proven and the facts and propositions of implementation of public relations in small hotels’ business with the aim of competitive advantages increase have been stated. The research has shown that the management of public relations adds to the mastering of processes of creating specific strategies and shaping business politics to improve the competitive advantages in business objects in the market conditions.