Against the backdrop of the digital age, the openness, equality and interaction of the Internet economy have injected new vitality into China’s traditional industries. The application of big data technology, especially in information integration and analysis, has become a key force in promoting the sustainable and healthy development of the national economy. This study focuses on the “Internet +” environment, discusses the impact of the aging problem of community workers on home care services, and proposes an optimization scheme based on a heuristic algorithm. The heuristic algorithm, inspired by the foraging behavior of ants in nature, optimizes the route selection problem by simulating an ant colony to choose the path with a high concentration of pheromones and shows outstanding application potential in the field of home care. The accuracy of the event detection algorithm is directly related to the performance of the load decomposition algorithm, and the change point detection algorithm can effectively identify the change point of the probability distribution in the time series data, which provides important input data for unsupervised clustering. Advanced computer theory, including the Hidden Markov model (HMM) and swarm intelligence optimization algorithm, is used in this research. By comparing different swarm intelligence algorithms, we find that the standard Gray Wolf optimization (SGWO) model is better than the basic Gray Wolf optimization (BGWO) algorithm and the improved Gray Wolf optimization (DGWO) algorithm in terms of stability and output results. The SGWO model significantly improves the efficiency of the load decomposition algorithm, which has been verified in the application of the smart elderly care service platform. The platform not only supports the operation of related technologies and information products but also realizes the seamless integration of information among various subjects of elderly care services. In addition, the factor hidden in the Markov model that can be selectively activated effectively monitors equipment status in the Internet of Things environment, provides real-time monitoring of user consumption behavior and fault information and further enhances the quality and efficiency of smart elderly care services.