Recent advancements in Generative Artificial Intelligence (GAI) have revolutionized numerous fields, including higher education. This study focuses on the integration of GAI in Portuguese higher education institutions and explores its multifaceted implications and potential. Our research, conducted through a comprehensive survey between April and June 2023, engages with higher education faculty to understand their perceptions and utilization of GAI tools in teaching and learning processes. The potential of GAI to enhance personalized learning and interactive teaching methodologies is significant. It enables the creation of customized educational content, interactive simulations, and real-time feedback mechanisms, thus reducing the educators' workload and enhancing the learning experience. However, this integration is not without challenges. The study identifies critical ethical concerns around the use of GAI, including data privacy, intellectual property, and the potential for bias in AI-generated content. Additionally, our findings indicate varying acceptance and readiness among educators to adopt these technologies. While some express enthusiasm for the potential of GAI to transform educational practices, others remain cautious, highlighting the need for comprehensive training and support to leverage GAI capabilities fully. This paper captures the essence of the study's findings, illustrating both the promising opportunities and the complex challenges associated with using Generative AI in higher education. Higher education institutions can significantly enhance teaching and learning landscapes by addressing these challenges and fostering an informed and ethical approach to GAI integration.
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