Waterfront intervention, as one of the post-industrial reuse paradigms, has flourished around the world and been studied as a global phenomenon. This paper investigates the application of a dual adaptive reuse strategy to industrial heritage waterfront buildings and explores its social significance. The case study is of the West Bund, a waterfront renovation in Shanghai, China. Insights are drawn from the qualitative research approach of triangulation, with evidence derived from document sources, archival records, direct participants and semi-structured interviews. This paper examines a series of galleries and landscapes created from former industrial buildings and facilities along the Huangpu River. It concludes that the West Bund exemplifies a dual strategy of adaptive reuse: art-led and landscape-led building reuse. This dual strategy can be viewed as an endeavour to balance urban gentrification and publicness in the megalopolis. It can also be argued, however, that the dual approach to adaptive reuse is unsustainable within the framework of an entrepreneurial state, and significantly so in the post-epidemic era when economic growth pressure increases. This study contributes to our understanding of the complex nature of industrial heritage in the rapidly shifting landscape of contemporary China.
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