This article examines the tourism potential of megalithic civilization and forest coffee from a historical and cultural standpoint. Both have new values, as they provide cultural experiences of Indonesian identity, historical heritage preservation, and local cultural practices. The study investigates the issues of collective value system governance and stakeholder participation using qualitative case studies in determining tourist development success. The study's findings revealed that the program's policy difficulty was incremental rather than transformative innovation. Community groups have linked stakeholder cooperation by acting as innovation champion, liaising with administrative and political leadership, adopting reforms, and creating innovation spaces. Both issues are relevant in terms of governance quality. Organizational changes in the public sector are an important aspect of systematic innovation and entrepreneurship. The topic of values, when approached in a civic-minded iterative manner under collaborative governance, can result in several innovative policies that enable responsible and sustainable tourism development.
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