AbstractThe rise of a geography of discontent highlighted in recent studies points to a strong association between voting for populist parties and territories with socioeconomic difficulties. While discontent has primarily been addressed through the analysis of populist votes, we provide additional elements of analysis by comparing these populist votes to the Yellow Vest movement, and we distinguish the populist votes coming from the far‐left party from those coming from the far‐right party. Our results show that the Yellow Vest movement cannot be confused with French populist supporters and that their sensitivity to territorial dimensions also differs from that of the latter, especially in terms of access to public services. Their behavior highlights that the geography of protest takes multiple shapes and cannot be reduced to a simple opposition between urban and mostly rural or peripheral areas. This raises serious concerns about the dynamics of territories and the deleterious effects of metropolization and the closure of public services in peri‐urban and rural territories that are not specific to France.