Frame Analysis Research Articles

Reputational pragmatism at the European Central Bank: preserving reputation(s) amidst widening climate interventions

ABSTRACT Amidst climate change, central banks’ roles have broadened, encompassing new responsibilities beyond tradition through widening interventions. This expansion offers institutional prospects yet could entail reputational risks in reconciling long-standing and evolving responsibilities. Despite widening interventions’ reputational risks, a comprehensive understanding of how these shape banks’ behaviour – preserving existing reputations, fostering new ones, or achieving a compatible integration of both – is lacking. To obtain a better understanding of these dynamics, we draw on bureaucratic reputation theory to examine the climate engagement of the European Central Bank (ECB). Utilising a three-fold frame analysis, we examine the ECB’s communication about its greening agenda, complemented by interview data from stakeholders. Our analysis indicates that the reputation management strategy of the ECB, amidst widening interventions, encompasses the simultaneous presence of three frames – prudence, promotion, and strategic ambiguity. Leveraging the three frames, the ECB engages in reputational pragmatism to navigate diverse audience expectations, conflicting priorities, and mitigate potential reputational risks.

Barricades against Evictions: Coexistence of Short- and Long-term Frames in the Housing Movement on Facebook and Twitter

Social movements fight to change society’s roots and challenge entrenched cultural frameworks. At the same time, however, they must attend to everyday activism and protests that constitute a clear and pragmatic mobilization goal. This article analyzes the case of a movement for decent housing on social media called Platform for Those Affected by Mortgages (PAH). This organization fights to guarantee universal access to housing, a recurrent problem in large cities. It grew in 2010 when the subprime mortgage crisis broke out in the United States. The bursting of the real estate bubble built up at that time had a global impact, pushing other markets. On the one hand, the movement has to change entrenched cognitive frameworks that say property must be bought and its loss is the individual’s responsibility. On the other hand, it must coordinate and try to gather as many people as possible to stop the evictions that occur every day. Twitter seems crucial for daily mobilization in this double logic, while Facebook allows for more complex narratives. The methodology used was a framing analysis of the content published on the organization’s official Facebook and Twitter accounts. Although these should be understood as overlapping layers, the movement is often trapped in a narrative that it does not want. By highlighting specific cases, it leads to an understanding that access to housing does not affect most of society.

An Examination of Educational Leadership Preparation in Ontario: Are Principals Prepared to Lead Equitably?

<p>In response to the changing demographics of schools in Canada and efforts to better equip principals to challenging inequity, leadership preparation programs have adopted new policies focused more on leading with an equity lens. However, studies have demonstrated a disconnect between what is covered in these leadership programs and how school principals actually perceive their ability to lead equitably and work with diverse learners. Six current school principals and vice principals in Ontario, Canada who have successfully completed a Principal Qualification Program (PQP) course were interviewed to understand their perceptions on the program’s ability to prepare them to lead, and their perceptions on concepts of equity, diversity, and inclusion (EDI). The racial experiences and identities of each participant shaped their definitions of EDI, as well as their understandings of difference. Study findings indicate several critical areas of change for principal preparation programs in Ontario: training guidelines, efforts to prepare educators to be equitable leaders, and the educators’ perceptions on their preparedness to lead. Utilization of Critical Race Theory in Education and Applied Critical Leadership additionally help frame analysis and support the need to integrate culturally relevant pedagogical practice into leadership preparation programs.</p>

The framing of Indigenous and local ecological knowledge amidst climate change education in the COP27 cyberspace

ABSTRACT We explore representations of Indigenous and local ecological knowledge (IEK/LEK) within the cyberspace of COP27 through a digital ethnography of the UNESCO-UNFCCC Webinar Series organized to supplement the in-person meetings that took place in Egypt. Through frame analysis and an accounting of UNFCCC literature on knowledge produced by Indigenous Peoples and local communities (IPLCs), we argue that while the UN’s efforts toward inclusivity are valuable, this webinar demonstrates the significant shortcomings of international climate governance’s engagement with IEK and LEK. Digital spaces surrounding global climate governance represent a contradictory dualism for Indigenous and at-risk communities, as these spaces both provide an outlet for decentralized climate activism and a method of co-optation by neoliberal forces orbiting the UN system. We argue that meaningful changes are necessary in the digital approaches of the UNFCCC and UNESCO to climate change education and epistemic inclusivity to account for the place-based, localized impacts of global climate governance. The changes should reflect the diversity of IEK and LEK forms, give agency to IPLCs to determine whether to share climate information, and must include adequate representation from affected communities.

A Plural Nomos: Law, Life, and Knowledge

AbstractEven in its limited state-based form, human law owes its existence to the natural physical world with its self-created value systems. What is understood as human law is grounded in human-nonhuman entanglements, themselves a subset of a multi-dimensional natural nomos consisting of the intricately connected normative worlds of animals, plants, earth, and cosmos. Complex and intersecting plural normative fields include those associated with the nonliving world, the multiple ontological worlds produced by life forms, and the many strata of human becoming – cultural, cognitive, social, and representational. As plural the nomos contains many irreducible dimensions. Normative fields intersect, hybridise, and clash; they can mutually strengthen and also negate other normativities. In this article, I set out and explore some dimensions of the plural nomos with a focus on living beings, notably the connectedness of being, knowing and normativity. The living nomos co-emerges with being and with the embodied knowledge of even the simplest forms of life. Life is both cognitive and normative; living beings inherit ancestral norms but, in living and adapting, life creates new norms, biological, cultural, and behavioural. The living-knowing being is always normative – produced by the norming processes and constraints of life and matter at large. Normative elements are a critical part of the ontological and epistemological embeddedness of human beings in more than human worlds. Before law (or knowledge) can be about life, it is also of or from life. Expanding the analytical frame of law in this way is one method by which we might reshape western narratives of law, with the aims of promoting better openness to First Nations laws, discouraging western cultural superiority and human exceptionalism, and moving toward a more eco-sensitive view of the continuity between human law-culture-society and the natural world.

Beyond the Melody: The Symbolic Meaning of Kɔkɔsakyi by Augustine Adu Safo

This research delves into the musical iconicity found within Adu Safo's music composition, "Kɔkɔsakyi" (Vulture), going beyond its mere melody to explore its cultural and symbolic dimensions. Employing a semiotic framework, the composition was sampled purposefully and used as case study to examine how various musical elements evoke and symbolize non-musical concepts, particularly focusing on the representation of the vulture as a symbol of procrastination within Ghanaian society. Using the idea of the theory of semiotics and its inherent analytical frame, the study unravels the understanding of Adu Safo's compositional techniques, shedding light on the creation of iconic music. Key findings indicate that "Kɔkɔsakyi" skillfully utilises melody, rhythm, and lyrics to depict the character of the vulture, offering insightful reflections on the perils of procrastination. By integrating sound and text within the cultural context of Kɔkɔsakyi, the composition underscores the capacity of a musical composition as a potent medium for conveying socio-cultural values. Ultimately, this paper serves as a valuable resource for educators, students, and composers alike, offering insights into the use of iconic representations in art music compositions.

Frames of agency in a school with poor indoor-air quality: A longitudinal composite narrative study

Problems with schools' indoor-air quality are common, and they can cause health problems to adolescents. However, no previous research has examined how adolescents make sense of such contaminated socio-material environments or what kinds of agency those environments afford. Taking an ecological psychology perspective informed by frame analysis, we analysed longitudinal focus group interviews with adolescents in a Finnish school with longstanding indoor-air problems. We constructed three composite first-person narratives that reflected different experiential frames, with corresponding forms and changes of agency. We found that our adolescents made sense of the same socio-material environment and its affordances in very different ways, and this process afforded them to develop many kinds of agency that changed over time.

МЕТОД ДВОКАСКАДНОЇ ІМПЛАНТАЦІЇ ПРИХОВАНОЇ ІНФОРМАЦІЇ НА ОСНОВІ СТЕГАНОКОМПРЕСІЙНИХ ПЕРЕТВОРЕНЬ

In the article, the need for further development of the state is directly related to: solving issues of increasing defense capability and information security; development of information and intelligent systems. The necessity of ensuring the required level of completeness of information, compliance with the requirements of its relevance, achievement and maintenance of the appropriate level of integrity, accessibility and confidentiality is substantiated. The article emphasizes that for this purpose, complex systems of coding and information protection are being built. It is shown that recently, in order to further increase the level of security of information resources, methods of hidden embedding of information have been used. In this field of scientific and applied research, the direction of timely delivery of integral video information in a secure mode is outlined. For protection, the following can be used: meta-messages, which are formed on the basis of intelligent analysis of video frames; separate video segments of aerial photographs containing the most important information for decision-making. This article examines a class of methods of steganographic transformations, which are associated with embedding messages in digital containers, which are formed by a stream of video segments (VS). However, existing steganographic systems are based mainly on the use of the amount of psychovisual (PSV) redundancy available for reduction. Therefore, an increase in steganographic capacity leads to a loss of integrity and efficiency of delivery of video-container information. Steganocompression coding in the stegano-polyadic basis was created on the basis of taking into account the amount of redundancy permissible for reduction. In this case, in the process of compression of the components of the VS, the direct embedding of hidden information is organized. Concealment of information is carried out by technological stages, depending on the compression transformation of the transitional syntax of the quilted sequence. The key stage is the technology of two-stage implementation of the elements of the concealed message added to the stegano sequences to the syntax of the steganocompression representation of the BC components.

Property, Materiality, Proximity: The Analytic Frame and In-Person Work.

In-person meeting offers psychologically usable material-signifiers that serve as day's residue-that cannot be duplicated or substituted for in remote ways of working. Questions of materiality, the history and specificity of location, and bodily proximity all are key aspects of the psychoanalytic frame, as Bleger's classic formulations attest. The COVID-19 pandemic has changed the choreography of engagement between analyst and patient: the ghostly dust in the frame enters the room. As Bleger says, with ghosts so rustled, nonprocess has a chance to become process. Two clinical examples highlight these points about materiality and in-person working. The final section of the paper extends Bleger's description to tackle the perplexing situation of patients who hesitate to return to the office. Issues of "ghosting," vanishing, disappearing are discussed, and linked to the constitutive absence that grounds any meaningfully structured presence. This constitutive absence is evoked by the prospect of the return to in-person analytic work. A final clinical example is used to illustrate this disturbing and irreducible fact about human interaction when two bodies are together in a room to discuss, over time, the life of one of the participants.

The video window: How video consultation technology reveals and redefines the art of medicine in Danish specialist practice

In the contemporary landscape of technologically mediated healthcare, video consultations introduce a dynamic interplay of challenges and opportunities. Taking the notion of 'the art of medicine' as an analytical frame, and drawing on interviews with medical specialists as well as participant observation of video consultations with patients (carried out between February 2022 and January 2023), this article investigates how video consultation technology changes the practices of medical specialists in the Danish healthcare system. Informed by post-phenomenology, we approach video consultations metaphorically as 'windows' between medical specialists and patients, unveiling three pivotal dimensions characterizing these changes. First, the shift from a physical to a virtual consultation room requires a reevaluation of the authoritative nature of the clinic, emphasizing the need for negotiating and staging the clinical space online. Second, while video consultations limit doctors' ability to rely on traditional non-verbal cues such as body language, they offer glimpses into patients' home environments, exposing the influence of social preconceptions on medical evaluations. Third, the adoption of video consultations introduces new conditions for doctors' use of senses, accentuating the importance of reflecting on the roles of different sensory impressions in the art of medicine. Our study illuminates how video consultation technology simultaneously expands and constrains the engagement between medical specialists and patients. Despite their inherent limitations, video consultations bring medical specialists closer to some of the intricacies of patients' lives. This proximity offers new insights and renders visible the roles of caregivers and relatives in the patient's care. The metaphor of 'the video window' encapsulates this tension between distance and closeness in video consultations, portraying the patient as both fragmented and socially situated. Our study extends beyond traditional patient and provider satisfaction evaluations, providing nuanced insights into how video consultations reconfigure the art of medicine.

Escalation Ladder and the Game of Chances in the Ukraine war of 2022

The paper refers to the most recent developments during the 2022–2023 Ukraine war, analysed from the perspective of selected insights derived from deterrence studies, most notably the escalation ladder. The reason for the publication is to point out dangerous escalatory steps in the context of Putin’s Russia-Ukrainian war, including the abolishment of strategic arms control and tactical nuclear weapons deployment in the EU neighbourhood. V. Putin’s regime’s steps towards seizure or control of Ukraine’s largest nuclear power plant were discussed internationally as a severe humanitarian hazard. The pre-1989 deterrence debate could add a vital research perspective missing in the analytic frames of the New Cold War. Notably, the developments of the 2023 conduct of the Ukraine war with the support of the West countering the impact of a nuclear crisis scenario (tactical arsenal employment) could be analysed in the context of earlier concepts of limited war (1960s), as well as further elaborations on conditions of mutual vulnerability.

Media Online Lokal dalam Menerapkan Jurnalisme Pariwisata (Studi Pada Media Online Lokal Bengkulu Ekspress)

Tourism journalism is a journalism practice that aims to report on tourist destinations in an area, both for promotion and information. The development of online media in the country is increasingly rapid, making online media ideal as the first platform for searching for information about tourist destinations in a place as well as information on available facilities and infrastructure. Bengkulu Ekspress as a pioneer of online media in Bengkulu Province has some of which are about tourism. The aim of this research is to find out how tourism journalism is implemented on the Bengkulu Ekspress online media channel. This research uses a qualitative descriptive method which describes the results of observations seen from the research object using the framing analysis method. The results of this research explain that Bengkulu Ekspress implements tourism journalism by applying a special rubric entitled Bengkulu Tourism and Culinary Tourism and the locality of the news presented by Bengkulu Ekspress.com makes news about tourist destinations more specific to the Bengkulu Province area only. Apart from that, Bengkulu Ekspress also provides information about accommodation and transportation with narratives that attract readers to imagine their travel estimates in tourism journalism reporting.

“Outrageous” Diplomacy: Investigating the Russian Ministry of Foreign Affairs on Twitter

ABSTRACT Diplomacy is traditionally associated with politeness and civility. As a fundamental element of international relations, diplomacy is rooted in professional skills and codified practices. By moving diplomacy to online platforms, diplomatic statements have been accelerated, sometimes resulting in aggressiveness. The purpose of this paper is to identify outrage in diplomatic communication. Outrage can be defined as uncivil expressions evoking emotion in the audience. This concept is examined based on the tweets produced by the Russian Foreign Ministry account between 1 December 2021, and 24 April 2022 (total: 2485 tweets). Based on the framework proposed by Berry, Jeffrey M., and Sara Sobieraj (2014. The Outrage Industry: Political Opinion Media and The New Incivility. Oxford: Oxford University Press), qualitative analysis identifies 370 outrageous tweets. Frame analysis shows how outrage acts as a narrative tool for activating (self-)representational devices. Moreover, outrage influences the diplomatic tone, international actors’ characterisation, and international institutions’ delegitimization.

The eviction room: How Carolina Maria de Jesus can help us analyze migration, segregation, and the politics of citizenship in the city

In this paper, I propose the “eviction room” as an analytical frame for the linked struggles of citizens and noncitizens living at the urban margins. The metaphor of the eviction room was coined by Carolina Maria de Jesus, a late Black Brazilian writer and favela dweller. De Jesus sees the city as a house: the city center is its luxurious living room; the favela, its eviction room, a precarious space to which the racialized urban poor are pushed like disposable objects. Expanding on this metaphor, we can think of those segregated and stigmatized in a city’s eviction rooms as not only physically but also politically cast out. Regardless of their legal citizenship status, eviction room dwellers are constructed as the immanent others of the “good citizens” inhabiting the city’s living rooms. Segregated in space, their presence is transient in time given their “evictability.” While the frame of the eviction room can help us make sense of the urban marginalization of both citizens and noncitizens, it assumes neither their social homogeneity nor a united “politics of the evicted.” I expand on possible strategies within such politics, as well as on the spatial and temporal dimensions of the city as a house with an ever-shifting plan. The eviction room advances a research agenda centered on migration, residential segregation, and the politics of citizenship relevant to urban contexts across the global south and north.

From party to pandemic – Frames and metaphors in the news coverage of the COVID-19 outbreak in Austria

Media framing facilitates people’s understanding of a threat and affects one’s emotional reaction. It therefore plays a vital role in both individual and societal responses to a public health crisis such as the COVID-19 pandemic. Using a combination of conceptual metaphor analysis and qualitative frame analysis, this article examines how three Austrian newspapers framed the initial national outbreak of COVID-19 in March 2020. The results show that at that early stage, media coverage was primarily concerned with the national government’s political actions to contain the disease. Only a few articles framed the situation in terms of personal experiences and possible economic or social consequences. As has been the case in research reporting on other health crises, metaphors of war, journeys, and natural disasters were used to conceptualize the coronavirus pandemic. Yet, overall, the tone remained neutral, as the media framing was clearly aimed at passing on information and conveying a sense of urgency while at the same time trying to avoid scare tactics.

Editorial

We are pleased to introduce the first issue of 2024’s Studies in Communication Sciences (SComS). Following a two-year trial period, the thrice-yearly publication rhythm is now firmly established. Thanks to our reviewers and additional efforts of the whole editorial team, it permits us to accommodate the growing number of submissions. The General Section includes an article by Konstantin Schätz and Susanne Kirchhoff from the University of Salzburg. Combining conceptual metaphor analysis and qualitative frame analysis, they explore how Austrian newspapers portrayed the initial outbreak of COVID-19 in March 2020. Building on the distinction between rhetorical and technical devices of journalistic framing, the article suggests considering metaphors as an additional “reasoning device.” Thus, ontological metaphors emphasized the fragility of the collective “we,” needing to stand together while guarding the distance. The analysis reveals a consistent journalistic framing in a neutral tone that may have favored a responsible public discussion during the crisis.

Maintaining professional face: deceptive impression management in community sport coaching

ABSTRACT This article breaks new ground in the sociology of sports work through its novel exploration of workplace deception and the associated development of an original typology of deceptive impression management. Analysis of data collected from a two-phased research design, comprising online interviews and survey responses from 102 participants, revealed that community sport coaches employed deceptive impression management to display emotional control, an ideal practice of their work, and to feign expert knowledge. These types of deceptive impression management consisted of disguising disdain, flattering insincerely, camouflaging alternative approaches, covering-up mistakes, hiding a lack of expected knowledge, and reporting favourable metrics. Drawing on theories of dramaturgical analysis [Goffman, E. (1959). The presentation of self in everyday life. Anchor, Goffman, E. (1967). Interactional ritual: Essays on face-To-face behaviour. Aldine Publications, Goffman, E. (1974). Frame analysis: An essay on the organization of experience. Harvard University Press.] and emotional labour (Hochschild, A. (1979). Emotion work, feeling rules, and social structure. American Journal of Sociology, 85(3), 551–575., Hochschild, A. R. (1983). The managed heart: Commercialisation of human feeling. The University of California Press] as used in constructing a professional image, we examine how the coaches used deception to cope with challenging work circumstances that endanger projecting a professional appearance. The present article not only advances our sociological understanding of sports work but raises important questions for the preparation, development, and support of sports workers.

Framing Analysis: Do Illegal Online Loans Have Fraud

This study aims to examine how the framing of news illegal online loan fraud in online mass media which is then used as information to find out the causes of the fraudulent practices. The Pan and Kosicki framing analysis method, which was extended with the fraud hexagon theory, were used. The sites in this study were online mass media, particularly tribunnews.com and kompas.com, reporting cases of fraud committed by illegal online lending companies. The results of the framing analysis on the news published by Tribunnews.com show that illegal online lending companies have committed fraudulent practices to their customers and their existence is very disturbing to the public. Kompas.com uses a more preventive method by revealing the ways that the people should do to avoid these traps and fraud. The results of the analysis using the fraud hexagon theory show that fraudulent practices committed by illegal online lending companies are caused by pressure from capital owners, information technology capabilities owned, broad market opportunities, rationalization that people need fast funds, ego, and binding agreements as a form of collusion. The increasing role of the government in providing protection for the public in online transactions is an important implication of this research.

Insights into multilingualism in school settings: Unveiling teachers’ language attitudes and beliefs

Abstract (Prospective) German teachers for primary schools often find themselves overwhelmed in multilingual contexts within the school framework. This can lead to challenges in managing linguistic diversity, including instances of language-related discrimination and other manifestations of language ideologies influenced by teachers’ attitudes and beliefs. This article delves into specific instances of discriminatory actions within the educational setting. By employing frame analysis and involving passive qualitative classroom observation with field notes, the study aims to provide a detailed description and interpretation of linguistic actions in the communication process. Additionally, the analysis facilitates the modeling of classroom communication, offering practical insights for teacher training programs to address linguistic diversity effectively and prevent instances of linguistic discrimination. As an observational tool, frame analysis should prompt (prospective) teachers to engage in critical reflection on the origins of their own attitudes and beliefs, encouraging them to reconsider and revise their perspectives.

Molecular epidemiology of human herpesvirus 8 in patients with HHV-8-related diseases in Ireland.

Human Herpesvirus 8 (HHV-8) has been classified by sequence analysis of open reading frame (ORF) K1, ORF K15, and variable sequence loci within the central constant region. The purpose of this study was to examine the molecular epidemiology of HHV-8 in an Irish population. This retrospective study included 30 patients who had HHV-8 DNA detected in plasma. Nested end-point PCR was used to characterise four regions of the HHV-8 genome, K1, T0.7 (K12), ORF 75, and K15. Sequencing data were obtained for 23 specimens from 19 patients. Phylogenetic analysis of ORF K1 demonstrated that subtypes A, B, C and F were present in 37%, 11%, 47% and 5%, respectively. For T0.7 and ORF 75, sequencing data were obtained for 12 patients. For T0.7, subtypes A/C, J, B, R and Q were present in 58%, 17%, 8%, 8%, and 8%, respectively. For ORF 75, subtypes A, B, C and D were present in 58%, 8%, 25%, and 8%, respectively. K15 sequences were determined for 13 patients. 69% had the P allele and 31% had the M allele. The data generated by this study demonstrate that a broad variety of HHV-8 subtypes are represented in patients exhibiting HHV-8-related disease in Ireland, a low prevalence country. The predominance of C and A K1 subtypes was as expected for a Western European population. The 31% prevalence for K15 subtype M was higher than expected for a Western European population. This may represent the changing and evolving epidemiology in Ireland due to altered migration patterns.