In recent years, with the government’s strong emphasis on vocational education and the in-depth promotion of the “post course competition certificate” integration model, the teaching reform of finance and accounting programs in colleges and universities has gained new development opportunities. This integrated teaching model, which aligns courses with job roles, combines course content with certification requirements and enhances learning through competitions, plays a crucial role in improving the quality of education. It not only enhances teaching effectiveness but also strengthens students’ professional skills and overall competence, meeting the demands of modern vocational education. Furthermore, it positively contributes to students’ personal development and broader societal progress. In this context, this paper explores the teaching reform of finance and accounting programs in colleges and universities under the “post course competition certificate” integration model, intending to provide insights for improving the quality of finance and accounting talent development.