Pig farming is one of the most important and strategically valuable sub-branches of animal husbandry for ensuring food security of Russia and its regions as the special role of meat and meat products is determined with their significance as the main source of proteins of animal origin in human sensible nutrition. The novelty of the work is the use of an active coal feed additive as part of the diets of experimental piglets for growth and development and meat productivity during cultivation and fattening. Effective pig farming suggests use of high-quality feeds meeting requirements of presence of nutritional components and absence or minimum content of harmful and toxic substances. The conducted studies prove that the dose of activated charcoal feed supplement in the amount of 0.050 g/kg of live weight gives the highest results.