Market Economy Environment Research Articles

Imports and Market Integration in the Roman Mediterranean

The degree and nature of integration that existed within Roman economies is a crucial but so far unresolved question within the study of ancient economic history. This paper aims to test the level of market integration in the Roman Mediterranean by comparing amphora distributions from the late Republican period and Principate with those of Late Antiquity in Rome, three northern Adriatic cities (Aquileia, Padua, Verona) and Ephesus with the predicted transport costs provided by ORBIS: The Stanford Geospatial Network Model of the Roman World. The intention is to analyze whether price determined the distribution of staple goods in the Roman Empire, as it does in a modern market economy environment, or whether other factors (e.g., state orders, elite connections etc.) were more important in shaping ancient economic practices.

The Role Mechanism of Social Preferences and Price Advantage in the Market Economy

In today's market economy environment, social preferences and price advantage, as two core driving forces, directly influence market operation and development trajectories. As consumer demand becomes increasingly diversified, social preferences intuitively reflect deep-seated cultural identity and value orientations, even guiding market trends. Price advantage, as the cornerstone of market competition, also impacts corporate production and development. These two elements intertwine: social preferences infuse emotional and cultural content into pricing strategies, while price advantage becomes an effective means to satisfy social preferences and achieve market penetration. A deep understanding and skillful application of these mechanisms are crucial for companies to navigate the complex and ever-changing market environment and achieve sustainable development.

Business Models and Cultural Negotiations between Chinese and Japanese Enterprises and Organizations: A Study Based on the IP Licensing Process of the Japanese Animation Industry

The Japanese animation industry has developed for a long time. It is one of the most mature animation markets. Globalization serves as a new and inexhaustible driving force for the Japanese animation industry. China as an active responder to globalization, has already become the largest consumer of the products of Japanese animation. However, there are some differences between the business models and cultures in Chinese and Japanese enterprises and organizations in trading and negotiating on IP licensing. In the early days, the Japanese animation industry generally adopted a single-investor financing model, which means where the investor bore all profits and losses. Since the 1990s, the Japanese animation industry has gradually formed and adopted a multi-member collaborative model centered around a "production committee" to invest and produce animation products, in which the members of the “production committee” co-invest, share risks, and achieve mutual benefits and win-win. The variation in business models is intricately linked to the different market economy environment at the time. With the development of globalization, as investors and copyright owners of animation works and products, the multi-member "production committee" plays a significant role in the overseas licensing operations of Japanese animation IPs, which requires professional teams or enterprises with cross-cultural experience necessitating coordination by.

Corporate ESG and total factor productivity: Will the fulfillment of social responsibility sacrifice productivity?

With the increasing prominence of climate and energy issues, enterprises, as the micro-subjects of economic activities, need to pay attention to environmental responsibility to promote sustainable and high-quality economic development. However, one of the crucial controversies is whether enterprises will sacrifice efficiency to fulfill their environmental responsibilities. To try our best to answer the controversy, this paper explores the impact of ESG on total factor productivity and its mechanism. The research conclusion shows that Chinese enterprises fulfilling ESG responsibilities can improve staff efficiency, reduce financing costs, ease financing constraints, and increase innovation investment, thus effectively improving total factor productivity. Compared to non-state-owned enterprises, this effect is more significant in state-owned enterprises. In addition, the promotion of ESG construction on the total factor productivity of enterprises also presents specific acceleration characteristics. This shows that in the socialist market economy environment, there is an obvious "social responsibility dividend" in the implementation of the ESG concept by Chinese enterprises, which is helpful to enhance their long-term value and realize a win-win of social value and commercial value. The conclusions of this study help deal correctly with the relationship between business value and social value of enterprises and provide inspiration for promoting healthy and sustainable economic development.

Commercial Bank Loan Risk and Prevention

Under the environment of China's market economy, the healthy and stable development of commercial banks is an important guarantee for the healthy operation of the social and economic system. As an important part of the financial management system, credit management of commercial banks is not only related to the sound development of commercial banks, but also has a direct impact on the stability of the whole society. At the same time, risk factors in financial activities are always following, and if there is no reasonable avoidance and prevention of financial risks, it will affect and threaten the survival of financial institutions. In such a situation, commercial banks should attach great importance to the prevention and control of loan risks, establish reasonable control strategies based on the actual situation, optimize the risk management system, continuously improve the level of risk management and control, ensure that the healthy operation of the financial system has good depth and breadth, and lay a solid foundation for the sustainable development of commercial banks. This paper discusses the risk and prevention of commercial bank loans from the aspects of the concept and characteristics of commercial bank loan risk, the current problems in the risk management and control of commercial bank loans, and the countermeasures to the risk management and control of commercial bank loans, so as to provide reference for promoting the healthy development of the financial industry and standardizing the management of financial enterprises.

For the Better Protection of Wetland Resources: Net Value of Ecosystem Services after Protective Development of Xixi Wetland in Hangzhou, China

Wetlands are valuable urban resources and can provide various ecosystem services for cities. In order to face the continuous urbanization and market economy environment, relevant government-related management, decision-makers, and stakeholders can make objective and comprehensive value judgments and decide the fate of urban wetland resources. Our quantitative approach to the ecosystem services value provided by wetlands produced clear, direct, and persuasive monetization data. The assessment of the net value of ecosystem services (NES) provides one such method. Considering the transition of the Xixi Wetland into the Xixi National Wetland Park in Hangzhou as an example, we first determined the calculation model of its NES. Second, we utilized the equivalent factor, contingent valuation, travel cost, and benefit transfer methods to calculate its value of ecosystem services (VES), service cost, and NES. The results are shown below. In 2016, the VES of Xixi Wetland park was RMB 16.973 billion, NES was RMB 16.938 billion, and service cost was RMB 34.8158 million. The value of cultural services was the main contributor to NES, which accounted for 99.27% of the total. Real estate appreciation, cultural heritage, and recreational value were the main contributors to its cultural service value. Third, through the scenario comparison, we concluded that the NES of the protective development model (the wetland park mode) adopted by Xixi Wetland was RMB 3.186 billion more than that of the protection model. In other words, the protective development model is more practical and sustainable for protecting the Xixi Wetland. Finally, the limitations and shortcomings of the study are summarized.

Research on Brand Marketing Strategy on Tik Tok Short Video Platform

In the current market economy environment, in order to expand their influence in the market, enterprises have transmitted brand information to consumers through the Internet and other channels. How to do a good job in the promotion and dissemination of brand products, so as to quickly occupy a larger market share, has become a problem that major brand owners must consider, and the emergence of mobile short videos provides new ideas for enterprises to carry out brand marketing. We will focus on the brand marketing of Tik Tok short video network platform, and specifically study the brand marketing characteristics and brand marketing strategies, and strive to effectively play the resource advantages of Tik Tok short video network platform,so as to increase the flow of enterprise brand promotion and lay a good foundation for the development of enterprise brand.

A Random Matrix Model of Business Administration Based on Business Process Orientation in Market Economic Environment

The optimization of business management strategy is a research hotspot in the field of resource processing under the market economy environment. Based on the theory of business process orientation, this paper constructs a reactive power optimization method of random matrix for business management and verifies the correctness and effectiveness of the method through an example. The random matrix construction method of enterprise management network and the feature extraction method that can reflect the operating state of the system are optimized, and the conflict problem in the process of enterprise management resource competition is solved. In the process of OpenDSS/Matlab cosimulation, the business management network state data and random matrix index data are processed by means of statistical modeling and feature extraction, and the random Petri net technology is used to construct a continuous time random matrix. The experimental results show that, combined with the verification of the business management network simulation model of the transformed IEEE-37 node, the traditional optimization method takes 96.63 s, while the business process-oriented scene matching method takes 1.32 s, which shows that the business process-oriented method constructed in this paper takes 96.63 s. The business management random matrix has obvious advantages in optimizing the operation speed, which verifies the accuracy, feasibility, and rapidity of the method and effectively improves the performance of the system.

Internal Control Model of Enterprise Financial Management Based on Market Economy Environment

In order to better solve the problems existing in the internal environment, risk assessment, and internal supervision of enterprise financial management, this paper proposes a method of enterprise financial analysis and control model based on artificial neural network algorithm. The results show that, through the internal control model and management optimization of financial management, a large number of calculations and subjective affairs in the process of financial work can be avoided to the greatest extent. For enterprises, a large number of human, material, and financial resources can be saved for data collection, which is more conducive to improving the enterprise financial management system, improving the quality of financial information, providing technical support for enterprise decision-making, and further reducing the risk in the process of enterprise operation.

Brief Discussion on Countermeasures of Construction Engineering Cost Audit in Market Economy Environment

Brief Discussion on Countermeasures of Construction Engineering Cost Audit in Market Economy Environment

Research on Financial Risk Forecast Model of Listed Companies Based on Convolutional Neural Network

With the continuous improvement of China’s market economy, many listed companies enjoy the unlimited development opportunities brought by the market economy environment but are also threatened by various potential risks. They may be labeled “ST” at any time due to financial risks. The label may even end up in danger of delisting. Most companies encountered serious financial crises or even bankruptcies in the later period because they did not pay enough attention to the financial problems that occurred in the early stage and did not take effective measures to deal with the crisis in a timely manner. This is extremely detrimental to the subsequent development of the company. Therefore, more and more attention has been paid to the research on the financial risk status of enterprises. Therefore, on the basis of analyzing the financial information of listed companies, this article extracts the characteristics of listed companies and images them and uses convolutional neural networks to construct a financial risk prediction model to improve the accuracy of risk prediction. Specifically, this article also compares and analyzes the financial risk prediction models of different types of listed companies, optimizes the index system, and uses the convolutional neural network method to construct a targeted financial risk prediction model with data characteristics. The actual operation data and actual risk data of the listed companies are verified, proving that it has strong adaptive ability to face different types of data, strong operability, and high prediction accuracy.

Discussion on Construction Economic Cost Management in Market Economy Environment

Discussion on Construction Economic Cost Management in Market Economy Environment

Problems and measures of prudence principle in Enterprise Accounting

<p>In the market economy environment, the production and operation activities of enterprises are faced with many risks and uncertainties. Therefore, the financial personnel should always keep a cool head and fully consider the uncertain factors, so as to minimize the risks of the company and maximize the benefits. Therefore, starting from the connotation analysis of the principle of accounting prudence, this paper analyzes the conflict of the principle of prudence in enterprise accounting, and obtains the corresponding improvement measures, so that the principle of prudence can be reasonably applied in accounting practice.</p>

PRACTICAL ASPECTS OF THE USE OF ANTISIPATIVE MANAGEMENT IN THE PROCESS OF ENSURING THE ECONOMIC SECURITY OF AN ENTERPRISE

Operating in an unstable market economy environment, enterprises can achieve success in business, provided that a system of economic security is created, focused on predicting possible changes in the internal and external environment using measures. As the speed of changes in the external environment increases, it becomes more and more difficult to predict with a sufficient degree of accuracy the nature of changes, which would allow security actors to respond to them in a timely manner and with the most rational use of available resources. Early identification of a possible change in the level of economic security of an enterprise increases the reaction time to it. However, with the increase in the frequency of possible sudden changes, the degree of their predictability decreases. This means that until the moment of obtaining information sufficient for thoughtful measures, there is a shortage of time for their implementation, which can lead to the realisation of a certain threat in the form of losses or lead to the loss of a profitable economic opportunity. The main purpose of the article is to consider the essence of weak signals, to characterise the process of identifying weak signals, to formulate methodological foundations for the use of antisipative management, to determine the differences between antisipative management and adaptive and anti-crisis management in relation to the process of ensuring the economic security of an enterprise.

Рейтингова оцінка рівня самозабезпечення господарських формувань в аграрному секторі

The purpose of the article – development of a rating assessment of the level of self-sufficiency of economic entities in the agricultural sector as a toolkit for strategic monitoring of sectors of the national economy. Research methods. It is based on the concept of an active policy for the implementation of entrepreneurial potential in the countryside, the components of which are measures for the development of farms and family farms, in particular, from the transformation mechanisms of formalizing personal peasant farms into a market economy environment. The following scientific methods were used: dialectical method of scientific knowledge of processes and phenomena; monographic (analysis of scientific achievements of Ukrainian and foreign scientists, analysis of the stages of business development); graphic (to obtain a synthesized representation of the object of research, identify its components, establish cause-and-effect relationships); empirical (based on a comprehensive assessment of the current state of the research object); abstract-logical (theoretical generalizations and formulation of conclusions). Research results. Assessment of the level of self-sufficiency of economic entities in the agricultural sector made it possible to establish that, first of all, it is necessary to increase competitive advantages in resource potential, namely, to increase the number of cattle, pigs, sheep and goats, to expand the sown area for vegetables, potatoes, grain and fodder crops. All this can be realized by injecting additional financial resources and appropriate state support for the agrarian sector of the economy. Scientific novelty. The methodological presentation and identification of the category of small agribusiness as structured and defined by law, institutional and economic criteria of the form of organization of farming in the countryside were further developed, with the appropriate definition of priority contours of possible organizational and economic performance of functioning due to employment in agricultural entrepreneurship. Practical significance. Analysis of the current economic situation and rating assessment of the level of self-sufficiency of economic entities in the agricultural sector made it possible to assess the prospects for the development of economic entities in the agricultural sector, as well as to carry out predictive calculations of their formation and development. Tabl.: 6. Figs.: 5. Refs.: 19.

Analysis of the Effect of Computer Technology on the Path of Tax Accounting Teaching Reform in Accounting Major under the Background of China’s Tax Reform

With the continuous improvement of China’s economy and the continuous adjustment of economic structure, in order to effectively manage the tax, our government departments continue to strengthen the reform of tax law. So the content of tax law course of accounting major in college and universities has been adjusted accordingly. In order to ensure the quality of students’ teaching and the employment of the society, the school will also carry out the corresponding reform of teaching work to adapt to the tax law reform in the market economy environment. This article analyzes the effect of computer technology on the path of professional tax accounting teaching reform[1-2].

МОЛОЧНАЯ ПРОДУКТИВНОСТЬ МЯСО-ШЕРСТНЫХ ОВЦЕМАТОК В ЗАВИСИМОСТИ ОТ МНОГОПЛОДИЯ

Sheep breeding under the extreme natural and climatic conditions of the Altai Mountains where the indigenous population of the Republic lives is the basis of subsistence.Sheep breeding enables not only to preserve the communi-ties of sheep farmers but also to develop the traditions and culture of the native population of the Republic. The profit-ability of the sheep breeding industry in the market econo-my environment is highly dependent on ewe fertility. The research goal was to study the influence of multiple lamb-ingof wool-and-meatewes of the Gorno-Altayskaya breed (Prikatunskiy type) on their milk producing ability and the offspring live weight growth rates. The experiment was conducted in the Ust-Kanskiy District of the Republicof Altai in the peasant farm enterprise “Usoltseva N.A.” on wool-and-meatewes of the Gorno-Altayskaya breed (Pri-katunskiy type) in accordance with the following experiment design: the ewes of the third lactation were divided into groups of 10 ewes: GroupI -ewes with one lamb; Group II -ewes with twins (ram-lambs).It was found that the ewes with twins throughout all control periods exceed ewes with one lamb; over lactation their exceedance was 29.55 kg(P > 0.999); regarding live weight, the ram-lambs from the group with one lamb exceeded the lambs from the group with twins by 4.09 kg (P>0,999). However, in terms of prof-itability, the group of ewes with twins exceeded the group with one lamb by 79.69%. Consequently, increased multi-ple lambingof wool-and-meatewes of the Gorno-Altayskaya breed (Prikatunskiy type) will contribute to in-creasing the profitability of the sheep breeding industry in the Republic of Altai.

СОЦИАЛЬНО-ЭКОНОМИЧЕСКАЯ ТЕОРИЯ ПРЕОДОЛЕНИЯ ОТСТАЛОСТИ СЛАБОРАЗВИТЫХ СТРАН

The author analyzes the structure of the institutional current in economic theory. The reasons for economic backwardness on the world level and, in particular, in our country are discussed. The goal of ra bo is you. The socio-economic theory is based on the mechanism of preventing backwardness in underdeveloped countries. A method or methodology about conducting work. The analysis of the institutional current in economic theory is carried out, as well as the reasons for the economic situation at the world level and, in particular, in our country are analyzed. The result is you. The indicators of the level of economic development demonstrate the development or growth of the country. The institutional theory of flax explains their underlying causes. The basis of the institutional theory is the explanation of the structure and function of organizations by its occurrence with elements of the external environment. Institutional theory studies socio-economic processes in their historical development, political, legal and social context. Institutionalists tend to analyze not only purely economic, but also social forces that drive the process of development. The scope of the results. The results of the conducted research can be used in the analysis of the socio-economic changes that form the socio-economic environment of the country's market economy. Conclusions. It is concluded that if there are no reasons for the underdeveloped economy, it is necessary to implement social, legal, and political changes in the context.

Соціально-економічна орієнтація сімейних фермерських господарств у підприємницькій діяльності

The purpose of the article is to deepen the theoretical and methodological foundations of the creation and functioning of family farms in entrepreneurial activity and reveal their socio-economic orientation. Research methods. It is based on the concept of an active policy for the implementation of entrepreneurial potential in the countryside, the components of which are measures for the development of farms and family farms, including through the transformation mechanism of formalizing personal peasant farms into a market economy environment. In the process of research, the following scientific methods were used: dialectical scientific knowledge of processes and phenomena; monographic (analysis of scientific achievements of Ukrainian and foreign scientists, analysis of the stages of business development); graphic (to obtain a synthesized representation of the object of research, identify its components, establish causal relationships); empirical (based on a comprehensive assessment of the current state of the research object); comparative analysis (identified the problems and directions of the formation and development of farming; taking into account the specific conditions of agricultural activity and comparing the processes of farming development at the national level); prognostic (forming the conceptual framework for regulating and improving the entrepreneurship development strategy); abstract-logical (theoretical generalizations and formulation of conclusions). Research results. On the basis of generalization, measures were introduced, in particular, to compensate part of the single social payment (SSP) to family farms, according to the calculations, they can provide in the near future up to 200 thousand such farms (in the total potential of domestic family farming is about a million farms), which is possible both through a change in organizational and the legal form of already existing small farms, and through formalization of personal peasant farms into the market environment, acquiring the official status of physical person entrepreneur - SPE. Analyzing the role of the potential of family farming, it should be noted that its formation affects the development of Ukraine, since agriculture directly or indirectly ensures the achievement of many sustainable development goals provided for by the Sustainable Development Goals of Ukraine for the period up to 2030. The study made it possible to determine the socio-economic orientation and socio-economic efficiency of the development of family farming both for the Ukrainian economy and communities, taking into account the institutional, legal and financial and economic prerequisites for their functioning. Scientific novelty. The methodological representation and identification of the category of family farming have received further development, which is considered here as an organization of agricultural production, forestry, fisheries, livestock, aquaculture, which is managed by the family and can be organized both in the form of an individual and a legal entity. Practical significance. It was revealed that the peculiarity of the functioning of family farms lies in the fact that they simultaneously represent production and consumer unit, and therefore combine two goals - production (maximizing income) and consumer (increasing the well-being of all members of the household). The following models of development of subjects of the rural family economy have been systematized: a model of labor farming; the farm model based on the use of hired labor; family corporation model. It was found that on the basis of the family organization of labor, a small local economy “family farm” is formed, the features of which include: the duality of development goals, that is, the implementation of the entrepreneurial ability of its members to manage the land and maximize income; the reproductive process depends on the existing system of informal institutions; the defining norms of behavior of its members include: loyalty to traditions and cultural heritage, social orientation, innovation, sustainability, trust and predictability of actions of household members; a combination of multi-vector, contradictory processes; a combination of technological, economic and cultural conditions for the functioning of a family farm, which determine the synergistic effect.

Government Background Customers and Private Enterprise Innovation from the Perspective of Supply Chain Risk Transmission

Private enterprises are major contributors to China’s market economy. In order to ensure the sustainability of economic development, China pays more attention to the role of science and technology in promoting the sustainability of the private economy. Based on a sample of all A-share listed companies in the Chinese capital market, we distinguished between government and non-government purchase order data, and examined the impact of large government background customers on private enterprise R&D innovation from the perspective of supply chain risk transmission. Due to the implementation of China’s new accounting standards and the delay in the public update of government procurement data, we selected samples from 2007‒2015. The research results show that the government background customers can significantly increase the R&D investment of private enterprises, and this relationship is more significant in the sample of mid-level government background customers and private enterprises in poor areas; further analysis found that government background purchase orders can promote innovation investment by mitigating the risks facing a company. From a practical point of view, the research findings of this paper are helpful for understanding the impact of customer structure on the innovation activities of enterprises in a market economy environment.