Coastal areas provide ecosystem services (ES), including a wide range of cultural ecosystem services (CES). This study aims to operationalize the ES approach for integrated assessment and mapping of coastal CES through the case of the eastern Baltic Sea coast in Latvia. It explores an interdisciplinary approach to enhance coastal planning, leveraging the strengths of plural disciplines to ensure a more holistic representation of coastal CES. A set of methods and techniques from landscape ecology (e.g., landscape characterization, quality assessment, biophysical mapping) and social sciences (participatory GIS, stakeholder engagement events, nationwide survey) are developed and tested, particularly demonstrating links and correlations between landscape character and CES values and well-being dimensions. The results illuminate the main perceived well-being benefits that people gain from the coastal areas, highlighting the different perspectives of stakeholders. Finally, the integrated assessment results helped to construct proposals for sustainable tourism development in the area. The outcomes of the study are intended to assist planners and decision-makers in evaluating the potential for development and trade-offs in coastal regions. This research contributes to the advancement of coastal spatial planning methodologies, emphasizing the importance of stakeholder engagement and ES assessment for informed decision-making.
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