Phosphate (P 2O 5+K 2O+BaO+Al 2O 3+Eu 2O 3) and fluorophosphate (P 2O 5+K 2O+BaO+BaF 2+Al 2O 3+Eu 2O 3) glasses with different Eu 3+ ion concentrations have been prepared and characterized through optical absorption, photoluminescence and decay times. An intense red luminescence is observed from the 5D 0 emitting level of Eu 3+ ions in these glasses. The relative luminescence intensity ratio of 5D 0→ 7F 2→ 5D 0→ 7F 1 transitions has been evaluated to estimate the local site symmetry around the Eu 3+ ions. The emission spectra of these glasses show a complete removal of degeneracy for the 5D 0→ 7F 1 and 5D 0→ 7F 2 transitions. Second and fourth rank crystal-field (CF) parameters have been calculated together with the CF strength parameter by assuming the C 2v symmetry for the Eu 3+ ions in both the phosphate and fluorophosphate glasses. Judd–Ofelt parameters have been evaluated from the luminescence intensity ratios of 5D 0→ 7F J ( J=2, 4 and 6) to 5D 0→ 7F 1 transitions. These parameters have been used to derive radiative properties such as transition probabilities, branching ratios, radiative lifetimes and peak stimulated emission cross-sections for the 5D 0→ 7F J transitions. Decay curves of the 5D 0 level of Eu 3+ ions in these two Eu 3+:glass systems have been measured by monitoring the 5D 0→ 7F 2 transition (611 nm) at room temperature. The experimental lifetime of the 5D 0 level in the title glasses is found to be higher than Eu 3+-doped niobium phosphate glasses. The analysis indicates that the lifetime of the 5D 0 level is found to be less sensitive to the Eu 3+ ion concentration and addition of BaF 2 has no significant effect on the optical properties of Eu 3+-doped phosphate glasses.