Textual Discourse Research Articles

Reading the Signs”: Aspects of Perception of a Game Polycode Text in Space of a Modern City

One of the new linguocreative practices of organizing the city space as a cultural text is analyzed. The game discourse of polycode texts is considered, which combine elements of different semiotic systems: signs of traffic rules, supplemented by visualized symbolic allusions and quotations, collectively referring to the motifs of famous works of art. The constructive principles of modeling the associative context of polycode posters placed in the Literary Quarter of Yekaterinburg are characterized. The universality of the generation of game texts of any semiotic nature on the basis of an operational technique that creates the effects of associative deducibility and associative integration is substantiated. The novelty of the study is related to the description of the algorithm for creating and deciphering a game polycode text of this type, identifying the factors and strategies for reading it by the addressee. The dynamic component of the semantic diversity of the analyzed texts is experimentally verified, taking into account the respondents’ recognition of the prototypes of the game transform, reflection on the connection between its visual and verbal components, and the ability to derive allusive implicatures. Particular attention is paid to the analysis of game transform decoding strategies in the light of the mechanisms of linguocreative thinking based on the switching of associative stereotypes in the language game register.

TEXT AND CONTEXT OF NEWSPAPER OPINION RUBRIC AND ITS UTILIZATION AS TEACHING MATERIALS IN SENIOR HIGH SCHOOL

This study aims to describe and explain: (1) aspects of the textual discourse of the opinion rubric in the Solopos newspaper, (2) the contextual aspects of the opinion rubric in the Solopos newspaper, and (3) the relevance of the textual and contextual aspects of the opinion rubric in the newspaper. Solopos news with teaching materials in high school. This study uses a qualitative descriptive research design with a content analysis approach. The data in this study are in the form of words, phrases, and sentences. The data sources used in this study are documents, namely the opinion rubric of the Solopos newspaper January-February 2021 edition, and the informants are Indonesian language teachers in class XII SMA, opinion writers, and opinion editors for the Solopos newspaper. Data collection techniques used, namely document analysis and interviews. Test the validity of the data using theoretical triangulation and data source triangulation. The data analysis technique used is the agih method. The results of this study indicate that: (1) textual aspects that support the integrity and cohesion of opinion discourse consist of grammatical cohesion and lexical cohesion; (2) contextual aspects of opinion discourse can be understood using the principle of personal interpretation, the principle of locational interpretation, and the principle of temporal interpretation; and (4) the opinion rubric for the January-February 2021 edition of the Solopos newspaper can be used as an alternative material for teaching editorial texts for class XII SMA.

Yearning for a homogeneous Chinese nation: digital propaganda campaigns after the 2020 protest in Inner Mongolia

ABSTRACT This study examines the digital propaganda campaigns carried out by the Chinese Communist Party in Inner Mongolia following Mongols’ protest against the bilingual education reform in 2020. It analyses texts and images posted on WeChat official accounts of the Inner Mongolia Daily and Inner Mongolia Education Department. Through a detailed discourse and semiotic analyses of propaganda texts we reveal that the national unity and development discourses are replete with Han-centric assimilationist ideology. In our analysis, by drawing on a Bakhtinian chronotope, we foreground how the past, present and future are turned into a unified folkloric-cum-colonial space–time. This study also elucidates how the drastic policy shift and the re-articulation of national form in China is reflected in publicly circulated words and images in Inner Mongolia.

The three pedagogical moments and the portfolio methodology: analysis of a pedagogical practice aimed at achieving a critical environmental education

The objective of this article is to reflect on the joint action of the pedagogical dynamics of the Three Pedagogical Moments and the Portfolio methodology in the development of a pedagogical practice that involved environmental education. This work was conducted in a public school in the city of Curitiba, in times of social distancing due to the COVID-191 pandemic. The research was produced in a qualitative perspective of pedagogical intervention type considering the research corpus constituted from the pedagogical practice "waste generation and consumerism". In the process of Textual Discourse Analysis, eighty-four meaning units emerged from the research corpus, providing the formation of eleven initial categories, and from their congruent elements, three final categories were formed, these being: (1) The student's understanding, as a future building technician, of his/her role in building a sustainable society; (2) The student's understanding of the participation of science, technology and human beings in the structuring of a new culture of consumption for society and (3) Indications of the student's autonomy. The dialogues established by the Three Pedagogical Moments and the Portfolio stimulated the student's reflections about the reality of the society in which he is inserted and this dialog offered an opportunity to deepen the reflections, respecting the other and developing the student's understanding of his role as a human being and future professional in the construction of a sustainable society, besides making him realize the participation of science, technology and people in the structuring of a new culture of consumption for society.

Discourse Markers in an Online Community of Buhînën People

One of the language communication challenges is how it works as speakers use it. Some words may not change their semantic meaning, but when it is meant to say on speaker’s intention, it impacts the context; these particles are discourse markers. It has been used in everyday interaction, face-to-face communication, writing, and an online environment. This compels the researcher to investigate further the occurrences of the discourse markers in Buhînën People in an online community. This study centralized how discourse markers maintain their status of cohesion and interpersonal in computer-mediated communication. This qualitative study was based on Gustilo and Palacio’s (2016) study on discourse particles. Discourse markers were categorized into two: textual and relational categories. The corpus of 2,000 Facebook posts, primarily texts, was the data collected from the most numbered population on the Facebook online group of Buhînëns. Then, the survey was conducted to gather data about the pragmatic relation of relational discourse markers. The data revealed that the most hits were the discourse marker ‘na’ for the textual category, whereas ‘po’ for the relational category. It also revealed that more textual discourse markers were found. The functions proved the idea of metalingual function (Maschler & Schiffrin, 2015), as it has many functions in both categories, including the micro-function of relational discourse markers. Furthermore, the study also answered the importance of the discourse markers in pragmatics and computer-mediated communication, through which they served both their primary roles as structural and interpersonal.

Языковая метафора в экономическом медиадискурсе: стратегии перевода

The article deals with the research of language metaphors of English and German-language media discourse. The authors attempt to study the features of the use and translation of language metaphor in economic media discourse. The research material was collected from the economic texts of the English and German online magazines and newspapers "The Economist", "The Guardian", "The Times", " Der Spiegel", "Die Welt", "Focus Online", "Die Zeit", "Der Tagesspiegel", «Leipziger Volkszeitung». The object of this study was 240 original English and German metaphors and their translations into Russian. The importance of the research is explained by the fact that a more thorough study of the features of the expressive means of a foreign language in the texts of a special discourse when performing professionally oriented translation is needed. A review of studies of metaphor in a special discourse is carried out, its structure, functions and semantic classifications in the texts of newspaper publications of an economic orientation are given. The authors point out the most frequent structural (verbal, substantive and adjectival) and semantic (anthropomorphic, nature-morphic, sociomorphic and artifact) classifications of metaphors of this type of publicistic discourse. The results of a comparative analysis of translations of English and German metaphors in economic media articles into Russian are presented in the article. The authors note that in most cases, in the texts of a special discourse, it is possible to transmit a metaphorical image of a foreign language lexical unit by means of the Russian language. The authors draw a conclusion that the successful transfer of foreign language means of expression into Russian in this type of text requires not only the use of the translator's technical arsenal, but also a creative approach to the translation of the studied linguistic phenomenon.

Discursive Constructions of Power in Selected Nigerian Media Reports of Academic Staff Union of Universities (ASUU) Strikes

Power, dominance, and control are not exclusive and are always constructed, exercised, and sustained through overt acts/mechanisms of coercion. The subtle yet manipulative subtexts of language in discourse are, at times, more effective vehicles (modes) utilized by more powerful groups to build and ratify institutional dominance over less powerful ones. Based on the foregoing, this study examines discursive constructions of power in ASUU strike discourses between the FGN and ASUU, as reported in major Nigerian newspapers – The Punch, Vanguard, and The Nation – as well as on other credible media platforms. The research sought to unearth, among other things, the various discursive structures deployed in discourses by the parties for the ventilation of dominance and demonstration of resistance, as well as the group ideologies that underlie such language choices. The qualitative research approach and content analysis, based on a purposive sampling of discourse texts in the newspapers and other media sources, were adopted for the study. Twenty-two discourse texts from 2001-2009, 2013, and 2020 ASUU strikes were analyzed based on the analytical tools found within Van Dijk's (2001) Socio-cognitive model of Critical Discourse Analysis (CDA). Van Dijk's Socio-cognitive frame, over and above other models of CDA, contains a checklist of actual discursive cum ideological instruments of dominance and resistance relevant to this study. Our analysis revealed, among other things, that the FGN consistently focused on and deployed ideological strategies which tended toward legitimizing its control over ASUU, winning positive public perception, sympathy, and support for itself and away from the Union (a less powerful group). This was achieved through various forms of discursive propaganda and appeals to patriotism, ventilated through ideological instruments such as number games, vagueness, apparent empathy, and blame transfer, as well as through the FGN's strategically-more-pronounced media visibility. ASUU, on the other hand, instinctively and perpetually struggled, through the use of appropriate discursive mechanisms too, to detach from itself the government-ascribed negative public image. These ideological wrangling, incidentally, delayed and even stalled the resolution of the FGN/ASUU conflicts in each case. The study thus recommends, among other things, focusing on language that is truthful in public discourse instead of advancing a specific group's ideology over the public interest.

Altruism As a Motive For Implementing Community Welfare Programs Through Islamic Philanthropic Funds: Case Study of Baitul Maal Hidayatullah Empowerment Actors

This paper will discuss the altruistic motives of actors implementing social welfare programs originating from the utilization of Islamic philanthropic funds during the issue of identity politics in Indonesia. This study is based on the motives that actors should have in implementing social welfare programs that utilize Islamic religious, philanthropic funds that uphold fair welfare. Altruism motives reflect the goals of Islamic philanthropy. The research was conducted using a qualitative approach with motive analysis using discourse texts because of interviews with informants from Hidayatullah and Baitul Maal Hidayatullah, which were connected to the theory to produce conclusions. The objects in this study are empowerment actors from religious-based social organizations, Hidayatullah. The research results explain that aspects of altruism, starting from the encouragement, actions, and goals of the actors in Baitul Maal Hidayatullah, have similarities that lead to community welfare so that altruism motives reflect what they do as implementing welfare programs based on the Islamic religion. Hidayatullah's foundation regarding practical politics that is not implemented is the basis for actors in carrying out the empowerment process for the community’s welfare.

Nethnography, complementing Netnography: a defensible praxis for the online researcher

ABSTRACT This article issues a challenge for interpretive tourism researchers to consider the trove of online data currently disavowed by aficionados of Netnography. Non-dyadic social media data is used by researchers but has been devalued as lacking legitimacy. However, by combining ‘lifeless’ non-dyadic social media with lesser-engaged ethnographic methods a lived proxy can be achieved. Nethnography is a two-part qualitative praxis of spending enough time with the phenomenon to discern meanings with confidence, which is then used to interpret non-dyadic textual discourse. Lesser-engaged ethnographic methods include participants as observers, observers as participants and complete observers. A fourth legitimizer of online interpretation are researchers or the cooperation of consultants who have previously immersed themselves in the phenomenon but were not researchers at the time. Sustainable advantages of Nethnography include (1) legitimizing [marginalized] non-dyadic secondary data. (2) Transferring researcher bias downstream. (3) Enhanced insight and subsequent truthfulness when analysing Big Data and, (4) Nethnography is less time-consuming than Netnography. It is not proposed that Nethnography competes with [traditional] Netnography, but instead intended to complement it as an alternate online qualitative research method of equivalent veracity.

The interaction of verbal and non-verbal components in English methodical discourse

The article presents and analyzes the examples of creolized texts of the English-language methodological discourse in order to identify and describe the relationship between verbal and non-verbal components. The importance of referring to such a semiotically complicated type of texts in modern linguistics is discussed. The author supports the idea that the methodical discourse, which is part of the institutional one, is dialogic in nature, where the communication of the participants is a crucial thing. The success of communication is ensured by the syncretic relationship of the verbal and non-verbal components of the discourse, which helps the recipient to perceive the text more fully, to decode the meanings implemented by the author. The organization of the English-language methodological discourse is analyzed in terms of the saturation of texts with verbal and non-verbal components of information transfer and their quantitative correlation. Examples from the texts of English-language books on the methodology of teaching English are considered in detail. The purpose of this study was to consider the typology of non-verbal elements in methodological texts and to determine their relationship with the verbal part (the test itself).

Ekphrasis in V. Shukshin’s story Pedestal

An attempt is made to analyze the ekphrasis of Shukshin's story Pedestal. Intertextual, compositional, plot-forming techniques in the construction of ekphrasis are revealed, its poetic and semiotic functions are determined. Ekphrasis is a phenomenon is not that typical of Shukshin's prose, but at the same time has a definite specificity. In Shukshin's literary paradigm, ekphrasis-symbol prevails. Shukshin's literary intentions are always a synergetic means to intensify the narration, which, with the help of the visualization effect, can be included into other, not textual discourses. The double mimesis thus contributes to the compactness of the form and the content expansion of the writer's works. At the same time, it is important that Shukshin's ekphrasis is mainly dialogical (constructed with a change of viewer positions – author, critic, observer, etc.) and non-mimetic – it does not contain references to the real author or work, but is created directly in the text. In the Pedestal ekphrasis acts not only as a philosophical generalization of the problems of creativity, the artistic experience of the author himself, but also represents a complex of immanent allusions that overcomes the boundaries of a literary work up to the extensive field of culture.

LANGUAGE MANIPULATION MEANS IN ENGLISH LOVE DISCOURSE AND ITS TRANSLATION INTO UKRAINIAN

Introduction. The article is dedicated to one of topical issues of modern linguistics – language manipulation in fictional texts of love discourse, and highlights the specifics of applying translation strategies while rendering language manipulation means into Ukrainian. Purpose. The paper aims to describe the system of language manipulation means in love discourse and ways of their reproduction in the Ukrainian language. Methods. The nature of language manipulation as well as its techniques, tactics and methods used by the manipulator have been analyzed. The grammatical, lexico-semantic and lexico-grammatical transformations applied to convey language manipulation performed by different types of linguistic personalities in love discourse are described. Results. Conveying language manipulation means in translation is a complicated process that involves a number of difficulties, and therefore requires professional skills from a translator. Three main types of translation transformations are identified: lexical-semantic transformations; grammatical transformations; lexical-grammatical transformations, through which the system of language manipulation means in the texts of love discourse is rendered. Modulation and differentiation as the most frequently used lexical-semantic transformations help to render evasion, tone of playfulness, coquetry in characters’ utterances that have manipulative potential. As shown by the analysis of the research material, grammatical transformations (addition, omission, substitution) are applied to convey indifference, rudeness, neglect, and ridicule in utterances of characters and clearly render their manipulative power. All types of lexical-grammatical transformations (antonymic translation, total reorganization and compensation) have been applied with the aim of providing expressive, humorous and manipulative tone of utterances. Conclusions. It should be concluded that various translation transformations are required for achieving semantic equivalence in translation of language manipulation means in texts of love discourse.

Considering Comparison: A Method for Religious Studies

Considering Comparison: A Method for Religious Studies

ОСОБЛИВОСТІ ФУНКЦІОНУВАННЯ ПРЕЦЕДЕНТНИХ ІМЕН У ПОСТМОДЕРНІСТСЬКОМУ ХУДОЖНЬОМУ ДИСКУРСІ

This article examines intertextuality of artistic texts of postmodern discourse in the aspect of linguosemiotic research; defines intertextuality as a text category that occupies one of the central places among other text categories; summarizes and systematizes the functioning of precedent names in postmodern artistic texts; considers postmodern artistic discourse as a special semantic focus of intertextual connections on the example of precedent names; highlights that intertextuality changes the idea of ​​artistic texts as homogeneous structures, suggesting their consideration as heterogeneous formations. Recently, in linguistic science, general tendencies in the study of artistic texts as an intertextual phenomenon are observed. However, the lack of postmodern artistic discourse research in intertextual context by and large is noticed. Artistic texts of postmodern literature reflect the text-creating tendencies of postmodern creativity, the change of ideological system, the restructuring of values hierarchy, the creation of hybrid artistic forms, the production of new writing ways, and the manifestation of topical issues. Postmodern artistic texts are characterized by the presence of a large number of expressive precedent names. Introduction to the structure of artistic texts names, surnames, nicknames of prominent historical figures, biblical and mythological characters, writers of previous eras, heroes of their works, etc., that are emphasized with deep authorial intentions and meanings, defines literary characters’ destinies in a certain way, and affects the development of artistic text plot lines in general. The category of intertextuality creates a fragmented text in postmodernism fiction. Postmodern artistic text is a complete cognitive and conceptual, communicative and semiotic unity It is a heterogeneous structure marked by intertextual connections and lines with other texts. Therefore, it becomes possible to correlate cultural signs with background knowledge and with the specificity of linguistic consciousness, as well as create a special semiotic space.

Новые формы популяризации правовых знаний в популярно-юридическом дискурсе и его жанрах

The article studies the way transformed traditional forms of popularization of legal knowledge in Russia impact the popular legal discourse. The form of popularization is perceived by the author as a permanent communicative model used by popularizers to increase legal awareness of non-specialists. Traditional forms of science popularization are subject to modification due to the emergence of new channels and means of communication. To interact with the target recipient, popularizers use a hybrid popular legal discourse, which enables them to disseminate legal knowledge in a comprehensible (adapted) form and maintain a steady interest of the community in legal issues. Depending on the communication channel used by the popularizer to convey the message to the audience, the author distinguishes a distant, distant-virtualized, monovirtual, contact-virtualized and contact types of popular legal discourse. Attention is drawn to the chronotope and participants of the types of discourse in question, as well as to the interdiscursive interaction in genre varieties of Russian popular legal discourse. Adapting to the changed conditions of communication, the polycode and hybridization potential of the popular legal discourse has reached a new level. In addition to informing the audience and shaping the public ideology, modern popular legal discourse also performs a recreational function. Entertainment is becoming an integral component of the texts of modern popular discourse, which makes it possible to gain and hold the attention of the public in a highly competitive environment.

Dayaknese and Islam: A Confluence from Borneo's Hinterland, Indonesia

Sufism has generally been regarded as the confluence that helps to facilitate Islamization in Indonesia by opening accommodating spaces for local beliefs and practices. This article examines manuscripts as historical records to show concrete examples of how Sufi interpretations of local culture are constructed. This article is not only based on philological studies of the Abang Ahmad Tahir Manuscript Collections (MSS AAT), but also observations and interviews from the field between 2012 and 2019. This article argues that the MSS AAT have provided appropriate examples of the confluence of Dayakness and Islam. Not only has MSS AAT presented dynamic engagement between critically selected local traditions of cosmology and specific elements of Sufi textual discourses, but it has also noted the ways in which such texts further indicate both the Islamisation of local communities and how they vernacularise interpretations of Islam in Kapuas Hulu, which is situated in the hinterland of West Kalimantan

A Study on Exploring the Path of Psychology and Civics Teaching Reform in Universities Based on Artificial Intelligence.

The development of precise teaching of civics with artificial intelligence not only is the realistic need of the development of the times and technological innovation but also provides a new picture to solve the problem of the relevance of civics, so it is the inevitable requirement for the quality and efficiency of civics teaching. Curriculum Civics is an important support for the cultivation of innovation ability of college students. To effectively identify the state categories of college students' psychology and civics and to fully consider the emotional factors between teachers and college students, this paper proposes a psychological civics teaching model based on graphical convolutional neural network. First, the dialog texts of psychology and civics teaching between teachers and students are coded in sequence context using Bi-GRU to obtain discourse text representations; then, a directed graph is constructed based on the order of the dialog between teachers and students in psychology and civics teaching, and a new text representation vector for each discourse text is obtained using graph convolutional neural network; finally, the two discourse representation vectors obtained are connected, and a similarity-based attention mechanism is used. Finally, the final discourse text representation is obtained using an attention-based mechanism to perform psychological and ideological state. The proposed method is conducive to the implementation of the teaching practice exploration of organic integration of ideals and beliefs with the cultivation of innovation ability in colleges and universities.

The Media in the Construction of Reality in the Context of Colombian Social Nonconformity

Introduction: Convergence of linguistics and semiotics materializes in the text not only the conceptual content that is expressed through codes, but the message also underlies the realism of the communicative intentions of the issuing agent in a specific context and the value of the interactions of the actors of the communicative act. Methodology: The vision of reality that is established in the collective imaginary must be analyzed from the interpretation of society and culture, the laws of operation and their constituent parts. For this, this research approached two newspapers of national circulation, five general radio channels of national coverage, and two television newscasts of private channels, and through the use of quantitative instruments, the posts, tweets or videos were reviewed in order to analyze the constituent elements of the discourse—text, images, hashtags, or keywords—which are appreciated from the syntactic and semantic perspectives (structural) and pragmatics (functional). Results: The communication process in its social context denotes the intervention of nonlinguistic elements of sociocultural order that demarcate the generation and interpretation of the meanings and senses of linguistic expressions. Discussion: The linguistic structure offers conditions for communication, but any generation and transmission of meanings is a product of the intention of the subjects who use it for specific purposes and in specific communicative situations within a social context. Conclusions: Intensive use of digital technology and social networks naturalized a relationship of proximity and familiarity in the communication process, satisfaction of needs in the multiplicity of information that is created and distributed in the network bundled to mobile devices and the political and social ecosystem of the nation.

Hofstede's Power Distance Cultural Dimension and its Representation in Historical Documents of Russia in the 16th-20th Centuries

Based on the theory of basic cultural dimensions by G. Hofstede, the value orientations presented in the texts of Russian and Soviet power discourse are analyzed. Based on the behavioral characteristics given by Hofstede (1980) to characterize cultures with high and low indicators in basic dimensions, a content analysis of the texts of Russian power discourse for the XVI-XX centuries, including state acts, legal documents, chronicles, judicial records, official and private correspondence, was carried out. A comparison of the hierarchical and power value orientations of Russian culture, identified by the method of content analysis, and the conclusions of historical studies of social and cultural trends of the corresponding period. A reproducible factor structure consisting of 16-20 factors and corresponding to the sub-dimensional structure of the basic value orientations of culture, theoretically predicted and empirically identified in foreign studies of value orientations, is obtained. Aspects of the basic dimensions of culture according to G. Hofstede, having different time dynamics, are highlighted. The obtained aspects of the basic dimension of the power distance are analyzed. Graphs of the dynamics of value orientations with generalization over 25 years are constructed. The correspondence of the dynamics revealed by the content analysis of the power discourse to the actual historical trends is shown. The conclusion is made about the applicability of the texts of the power discourse for the analysis of the historical dynamics of value orientations.

Teun A. Van Dijk Discourseanalysis of Gender Issues in the Samjin Company English Class Film

Gender discrimination is the difference in treatment between men and women in the fulfillment of their rights in social life. This research using qualitative descriptive method analyzes the text discourse structure contained in the Samjin Company English class film with the Slice of Life genre. It tells the story of three female employees who try to get promotions at their company in the midst of rampant gender discrimination at that time in 1995. Through the discourse analysis of Teun A Van Dijk, a model from several dimensions of analysis was found, including the text dimension, social cognition dimension and social context dimension. From the results of the study, it was found that discrimination is a very wrong thing in understanding gender equality. The director and screenwriter of this film, who likes to criticize gender issues in his work, agrees with these things.