Dimensions Of Product Innovativeness Research Articles

Pengaruh Inovasi Produk terhadap Keunggulan Bersaing: Studi Kasus Toko Sinar Abadi Mutiara, Kota Mataram

Indonesia is the fifth largest pearl exporting country in the world. One of the locations in Indonesia that produces pearls is the island of Lombok, which is already famous for the beauty of its pearls that attract the interest of the global export market. The pearl handicraft industry in Lombok, such as Toko Sinar Abadi Mutiara, is faced with a problem in the form of increased competition reinforced by the large number of physical and online stores selling pearl handicrafts with the presence of the MotoGP circuit in Mandalika. Despite the increased competition, the store has not utilized the e-commerce platform and has not fully adapted in terms of product innovation to changing consumer preferences, characterized by the release of new products only at the end of the year. The purpose of this study is to analyze how much influence product innovation simultaneously and the dimensions of product innovation on competitive advantage at Toko Sinar Abadi Mutiara. The quantitative approach was used in this study with questionnaires distributed through Google Form as a primary data source and analyzed using IBM SPSS 23 software. The results of this study indicate that product innovation simultaneously and the 4 dimensions of product innovation have a positive influence on competitive advantage at Toko Sinar Abadi Mutiara, Mataram City.

Pengaruh Manajemen Pengetahuan Terhadap Inovasi: Kasus Industri IT di Indonesia

The purpose of this journal is to examine the effect of the relationship between knowledge management and innovation in companies based on IT in Indonesia. This study uses the SEM (Structured Equation Modeling) method using PLS software based on primary data from the questionnaire. Based on the results of the study, it was found that the influence of knowledge management on innovation was significantly positive. This can be seen from the relationship between dimensions that is quite strong, where knowledge management has a very positive impact on the dimensions of process innovation and dimensions of product innovation. The proposed framework can be used to guide the development of strategies for implementing knowledge management to enhance the competitiveness of companies through innovation.

Pengaruh Innovation Terhadap Firm Performance Pada Umkm Meubeldi Kabupaten Bojonegoro

Innovation is needed by SMEs to survive and thrive in business also increase performance of the firm. Previous research referred to this study that the innovation has resulted in a positive effect on the performance of the firm. While this research discusses Effect Innovation Against Firm Performance In Furniture SMEs in Bojonegoro. The population in this study amounted to 306 the number of the sample that is used as much as 175 respondents. There are two hypotheses in this research, innovation with dimensions Product Innovation, Process Innovation, Market Innovation simultaneously significant effect on the Firm Performance as the first hypothesis, and Product innovation, has dominant influence significantly to the Firm Performance for the second hypothesis. The method used for the calculation and testing of linear regression analysis premises with SPSS tool 22. This study resulted in that the dimensions of Product Innovation, Process Innovation, Market Innovation simultaneously significant effect on Firm Performance and Product innovation, has dominant influence significantly to the Firm Performance so the both of hypothesis in this study is received. For further research that examines the SMEs, can use the object of another, larger study outside the furniture business, adding a secondary data without compromising the primary data to determine the performance of the company, also with other research models based on theories that support.

Patent Expiry and Pharmaceutical Market Opportunities at the Nexus of Pricing and Innovation Policy

This paper explores the academic literature and empirical evidence associated with the strategic and tactical opportunities available to pharmaceutical firms confronted with the loss of patent protection on their branded drug. The marketing dimensions of product innovation, pricing, and brand equity options are considered together with exclusivity options available through government regulators such as the US Food and Drug Administration. These options are then considered in the context of the legal monopolies available to innovators through the policy lenses of intellectual property. This paper further explores the maxim that sustainable competitive advantage for pharmaceutical innovators is realized at the nexus of marketing choices, intellectual property, and regulatory regimes. Separate examples in gastrointestinal and neurological medications will be used to explore how the various options might be integrated together and used in a time sequenced, longitudinal manner to extend the market advantages and earnings levels of the original pharmaceutical compound innovation. Areas of potentially fruitful future academic research are described.

Product Innovation Performance in Organization

The following text is an analysis of the efficiency of product innovation in an organization. This article has tried to point out the different dimensions of product innovation and also examine this subject in the different situations of an organization, using examples from researches done throughout the world.

What about Design Newness? Investigating the Relevance of a Neglected Dimension of Product Innovativeness

In several industries, new products are very similar in functional features but compete on their unique design. Firms like Alessi, Apple, Bang & Olufsen, Dyson, or Kartell all follow a design‐driven innovation approach and use their products' visual appearance as the main mean for differentiation. In spite of this, design newness is never discussed among the dimensions of product innovativeness. Instead, conceptualizations of product innovativeness mostly focus on a product's technical newness or the changes it implies for the innovating firm or for the market it enters. This paper seeks to build an argument for why design newness should be considered as a dimension of product innovativeness. In addition to providing conceptual rationale, empirical evidence is offered on the influence of design newness on sales performance across a product's life cycle. To be able to put the findings into perspective, the performance effects of design newness are compared with those of technical newness. As several products exemplify that design newness and technical newness can go hand in hand, not only direct performance effects but also interaction effects between both newness dimensions are investigated. The arguments are tested on a sample of 157 new cars launched between 1978 and 2006 in Germany. The automobile industry is selected because of the strategic role of both technical and design aspects in product innovation. Putting a focus on this industry also has the advantage that historical information on car specifics and objective sales data over time are accessible. The results emphasize that both design and technical newness are important drivers of car sales. However, the effects differ widely across the product life cycle. While design newness has a positive impact right after the introduction and persists in strength over time, technical newness drives sales with a lagged effect and decreases toward the end of the life cycle. The test of a combined influence of design newness and technical newness on sales performance produces no significant results. These results open interesting avenues for future research on product innovativeness in general and design newness in particular. For management practice, the findings emphasize the importance of overall product innovativeness, clarify the different performance effects of design and technical newness across the product life cycle, and show the value of creating a unique visual product appearance to positively trigger product diffusion.

The impact of market orientation on product innovativeness and business performance

The paper reports a study of the impact of market orientation on business performance. The use of product innovativeness is proposed as a mediator of the influence of market orientation on business performance. Product innovativeness is defined along two dimensions: use of new-to-the-firm and use of new-to-the-market products. Business performance was represented by relative price premium, sales growth, capacity utilization, and profitability. The findings provide support for the positive influence of market orientation on both dimensions of product innovativeness. However, only use of new-to-the-market products turns out to be a positive contributor to business performance.

Product innovativeness from the firm’s perspective: its dimensions and their relation with project selection and performance

There has recently been tremendous interest in product innovativeness. However, it seems that we need a better understanding of exactly what product innovativeness means. This article presents a conceptual framework to clarify its meaning. The framework first distinguishes customer and firm perspectives on product innovativeness. From the customer’s perspective, innovation attributes, adoption risks, and levels of change in established behavior patterns are regarded as forms of product newness. Within the firm’s perspective, environmental familiarity and project-firm fit, and technological and marketing aspects are proposed as dimensions of product innovativeness. Next, the article offers a tentative empirical test of the proposed dimensions of product innovativeness from the firm’s perspective. A well-known dataset of 262 industrial new product projects is used to: 1) clarify the product innovativeness construct and examine its underlying dimensions, 2) examine the relation of product innovativeness with the decision to pursue or kill the project, and 3) examine the relationship between product innovativeness and product performance. Five dimensions of product innovativeness are found which have distinct relations with the Go/No Go decision and product performance: market familiarity, technological familiarity, marketing fit, technological fit, and new marketing activities. Most strikingly, measures of fit are related to product performance, whereas measures of familiarity are not. The article concludes that researchers need to be careful about which definitions and measures of product innovativeness they employ, because depending on their choice they may arrive at different findings. New product practitioners are encouraged to evaluate new product opportunities primarily in terms of their fit with their firm’s resources and skills rather than the extent to which they are “close to home.”