The analysis of a viscous fluid flow and heat transfer is carried out under the influence of a constant applied magnetic field over a curved stretching sheet. Heat transfer analysis is carried out for two heating processes, namely, prescribed surface temperature (PST) and prescribed heat flux (PHF). The equations governing the flow are modeled in a curvilinear coordinate system (r, s, z). The nonlinear partial differential equations are then transformed to nonlinear ordinary differential equations by using similarity transformations. The obtained system of equations is solved numerically by a shooting method using Runge-Kutta algorithm. The interest lies in determining the influence of dimensionless radius of curvature on the velocity, temperature, skin friction, and rate of heat transfer at the wall prescribed by the Nusselt number. The effects of Hartmann number are also presented for the fluid properties of interest.