E-commerce Website Development Research Articles

The Psychology in Tech Tactics: Basis for E-Commerce Website Development

This study investigates e-commerce user preferences, revealing key insights that can inform website development and strategy. The findings indicate a predominant user base in the 18-34 age range, with a slightly higher representation of females. Understanding these socio-demographic characteristics is crucial for targeted marketing and design. The psychological impact on user preferences underscores the significance of aesthetics. Users value intuitive layouts, appealing color schemes, and well-chosen fonts. Mobile optimization and fast website performance are essential for user satisfaction, highlighting the importance of responsive design and quick loading times in the mobile era. The study also delves into the profitability of e-commerce, emphasizing the role of data-driven marketing, pricing optimization, and customer feedback management. These factors can significantly impact a business's bottom line. This research provides actionable recommendations for e-commerce businesses. By focusing on intuitive design, mobile optimization, and data-driven strategies, businesses can create more appealing and profitable online shopping experiences.

The e-commerce platform conundrum: How manufacturers' leanings affect their internationalization

Internationalization is seen as a commercial opportunity and, in some circumstances, necessary for many firms' resilience in today's volatile and unpredictable global marketplace. Most exporting organizations must cope with various emergent e-commerce digital platforms, given the rising importance of digital and technological transformation of modern international trade and its related strategic challenges. The spread of third-party multi-sided platforms (TPMPs) and established actors such as Amazon, eBay, and Alibaba, has led research to overlook evaluations involving other types of multi-sided e-commerce platforms, such as content management systems (CMSs). Nevertheless, these other platforms are evolving by leaps and bounds and changing the rules of the game for e-commerce website development. This study draws on the transaction cost economics perspective and theory of boundary choices to shed light on the differences in manufacturing firms' internationalization performances from the reliance among CMSs and TPMPs. The study retrieves data from a survey of 263 manufacturing firms' managers and executives relying on structured equation modeling. The findings outline that adopting CMSs partially mediates the relationship between e-commerce strategic commitment and internationalization performances. In contrast, TPMPs negatively moderate the relationship between e-commerce commitment and CMS and between e-commerce commitment and internationalization despite directly partially enhancing internationalization performances. Finally, the study reveals an inverted U-shaped relationship between e-commerce commitment and TPMP reliance.

The Impact of User Experience Design on Customer Satisfaction in E-commerce Websites

Abstract: User experience design (UXD) has become increasingly important in e-commerce website development, as it plays a crucial role in shaping customer satisfaction and loyalty. This study aims to investigate the impact of UXD on customer satisfaction in e-commerce websites. A mixed-methods research design was employed, involving a survey of 500 online shoppers and semi-structured interviews with 10 e-commerce website designers. The findings show that UXD has a significant positive effect on customer satisfaction, with factors such as ease of navigation, clarity of product information, visual design, and speed of page loading being the most influential. The study also reveals that personalization and customization features can enhance customer satisfaction, as they provide a more personalized and engaging shopping experience. Furthermore, the study highlights the importance of mobile optimization, as customers increasingly use mobile devices to shop online. These findings have significant implications for e-commerce website development, as they suggest that UXD should be a top priority for website designers and developers in order to enhance customer satisfaction and loyalty.

Ecommerce Website Development for Melisa Baby and Kids Shop

In the current era of technological development, someone is always demanded to be creative and innovative in their existence in the digital world. The strategies to jump into the digital marketing field are an effective way to market products in an era of an onslaught of technological advances and the addition of the post-COVID-19 pandemic. A part of digital marketing, internet marketing is one form of marketing innovation that utilizes internet technology and creates marketing in the digital world, including among others, social media marketing, content marketing, and online platform marketing [1]. The baby shop business is one of the businesses that can implement digital marketing because the needs of babies are a primary need that must be sufficient. Strategies that can be used to increase sales of baby and children's equipment businesses are developing an ecommerce website that implements plugins, attractive landing page designs, promotion through social media, integration of online transactions, payments, and logistics, and creating a user-friendly website. Implementation of an e-commerce website can increase revenue and facilitate product marketing. This research aims to increase Melisa Baby and Kids Shop sales through ecommerce website creation strategies by utilizing plugins that enhance website functionality. By implementing those strategies, the result to business is gaining more visibility and increased sales by up to 30% based on an interview with owner.

Online Shopping E-commerce Android Application and E-commerce Website Development

Abstract: We are Designing an app that directly sells its products to the customer. As compared to other apps which have tie-ups with with multiple retailers. Eg: Amazon is an online shopping App which is collaborated with multiple companies, So Amazon becomes the 3rd party vendor. Due to our App there will be no such 3rd party vendor in the whole sale process because by using our App customers will be directly connected to the manufactures of the products. By using this application customers can directly get the required products of the Company directly from the company that to in manufacturing rates. By using the website of our client one will be able to compare wide range of products and also be able to purchase those. This report will be consisting all the design plan of the app as well as the design plan for the client website & Search Engine Optimization for the same

Online Shopping E-commerce Android Application and E-commerce Website Development

Abstract: We are designing an app that directly sells its products to the customer. As compared to other apps which have tie-ups with multiple retailers. Eg: Amazon is an online shopping App which is collaborated with multiple companies; So Amazon becomes the 3rd party vendor. Due to our App there will be no such 3rd party vendor in the whole sale process because by using our App customers will be directly connected to the manufactures of the products. By using this application customers can directly get the required products of the Company directly from the company that to in manufacturing rates. By using the website of our client one will be able to compare wide range of products and also be able to purchase those. This report will be consisting all the design plan of the app as well as the design plan for the client website & Search Engine Optimization for the same. Keywords: E-Commerce, Website Development, Android App Development

Research on collaborative filtering based on user interest in the higher vocational e-commerce website development

E-commerce Recommender Systems suggest useful and interesting products to customers in order to increase user satisfaction and online conversion rates. They typically exploit explicit or implicit user feedback such as ratings, buying records or clickstream data and apply statistical methods to derive recommendations. Collaborative filtering is one of the most widely used approaches in recommender systems. However, the traditional collaborative filtering methods compute users’ similarities in the dimension of products, and they do not take the influence of neighbor users into consideration when computing such similarities. This paper focuses on explicitly formulated user requirements as the sole type of user feedback. The new collaborative filtering method based on user interests’ transmission. This method computes customers’ similarities in the dimension of interests, and takes the interests transmission between different customers into reflection. This method not only can cope with cold start problem and data sparse problem, but also have prediction precision.

The Online Sales Application Of Black And White Print Based On Yii Framework On Higher Education E-Commerce Website


 Raharja Internet Cafe as a facility in Raharja College which is provided for Personal Raharja in helping provide the need for lecture activities. Raharja Internet Cafe has a problem that the system of selling black and white print products that apply consumers must come directly to the RIC room at LV-002 at Raharja College, but Raharja Internet Cafe cannot accommodate many consumers because of the limited area. These problems are the background for the establishment of an electronic sales system (e-commerce) based on Yii framework with the aim of facilitating the sale of black and white print products for consumers and staff of Raharja Internet Cafe. E-commerce website at Raharja Internet Cafe is a web-based application with a structured programming concept. The e-commerce application development Shop Copy Nicky uses 4 (four) stages according to the steps that exist in software development, including the stages of observation, analysis, literature study consisting of 10 (ten) literature and implementation. The conclusion of the e-commerce website development on Raharja Internet Cafe is that the website built can make it easy for consumers to make transactions, and Raharja Internet Cafe can get comprehensive and real time reports about sales data, and payment systems for consumers that are easier because they use payment system that is done online.
 
 
 Keywords: E-Commerce, Black and White Print, Raharja Internet Cafe

The Online Sales Application Of Black And White Print Based On Yii Framework On Higher Education E-Commerce Website

Raharja Internet Cafe as a facility in Raharja College which is provided for Personal Raharja in helping provide the need for lecture activities. Raharja Internet Cafe has a problem that the system of selling black and white print products that apply consumers must come directly to the RIC room at LV-002 at Raharja College, but Raharja Internet Cafe cannot accommodate many consumers because of the limited area. These problems are the background for the establishment of an electronic sales system (e-commerce) based on Yii framework with the aim of facilitating the sale of black and white print products for consumers and staff of Raharja Internet Cafe. E-commerce website at Raharja Internet Cafe is a web-based application with a structured programming concept. The e-commerce application development Shop Copy Nicky uses 4 (four) stages according to the steps that exist in software development, including the stages of observation, analysis, literature study consisting of 10 (ten) literature and implementation. The conclusion of the e-commerce website development on Raharja Internet Cafe is that the website built can make it easy for consumers to make transactions, and Raharja Internet Cafe can get comprehensive and real time reports about sales data, and payment systems for consumers that are easier because they use payment system that is done online

The Transaction Optimization Of Color Print Sales Through E-Commerce Website Based On Yii Framework On Higher Education

Raharja Internet Cafe as a facility in Raharja College which is provided for Personal Raharja in helping provide the need for lecture activities. Raharja Internet Cafe has a problem, namely the sales system for applying color products that consumers have to come directly to the RIC room at LV-002 at Raharja College, but Raharja Internet Cafe cannot accommodate many consumers because of the limited area. These problems are the background for the establishment of an electronic sales system (e-commerce) based on Yii framework with the aim of facilitating the sale of color print products for consumers and staff of Raharja Internet Cafe. E-commerce website at Raharja Internet Cafe is a web-based application with a structured programming concept. The e-commerce application development Shop Copy Nicky uses 4 (four) stages in accordance with the steps that exist in software development, including the stages of observation, analysis, literature study consisting of 10 (ten) literature and implementation. The conclusion of the e-commerce website development on Raharja Internet Cafe is that the website built can make it easier for consumers to make transactions, and Raharja Internet Cafe can get comprehensive and real time reports about sales data, and payment systems for consumers that are easier because using a payment system that is done online.

The Transaction Optimization Of Color Print Sales Through E-Commerce Website Based On Yii Framework On Higher Education

Raharja Internet Cafe as a facility in Raharja College which is provided for Personal Raharja in helping provide the need for lecture activities. Raharja Internet Cafe has a problem, namely the sales system for applying color products that consumers have to come directly to the RIC room at LV-002 at Raharja College, but Raharja Internet Cafe cannot accommodate many consumers because of the limited area. These problems are the background for the establishment of an electronic sales system (e-commerce) based on Yii framework with the aim of facilitating the sale of color print products for consumers and staff of Raharja Internet Cafe. E-commerce website at Raharja Internet Cafe is a web-based application with a structured programming concept. The e-commerce application development Shop Copy Nicky uses 4 (four) stages in accordance with the steps that exist in software development, including the stages of observation, analysis, literature study consisting of 10 (ten) literature and implementation. The conclusion of the e-commerce website development on Raharja Internet Cafe is that the website built can make it easier for consumers to make transactions, and Raharja Internet Cafe can get comprehensive and real time reports about sales data, and payment systems for consumers that are easier because using a payment system that is done online.

FAHP-based to-do-list for eCommerce websites the case of SMEs in Abu Dhabi

The continued disappointment among SMEs for their online activities and the subsequent struggle in recognising benefits is a call for action to develop a checklist to guide owners/managers. Based on the web marketing mix, this paper responds to such requirement and develop a prioritised and most important to-do-list that can be used as a guideline for eCommerce website development. Further, the fuzzy analytic hierarchy process (FAHP) approach was used to rank and prioritise the list. The results show 22 items where 'setting a strategic goal' and 'making the website search friendly' made it to the top of the list. Surprisingly, mobile marketing came last on the list indicating that SMEs in UAE are not yet utilising the power of smartphones for eCommerce purposes.

FAHP-based to-do-list for eCommerce websites the case of SMEs in Abu Dhabi

The continued disappointment among SMEs for their online activities and the subsequent struggle in recognising benefits is a call for action to develop a checklist to guide owners/managers. Based on the web marketing mix, this paper responds to such requirement and develop a prioritised and most important to-do-list that can be used as a guideline for eCommerce website development. Further, the fuzzy analytic hierarchy process (FAHP) approach was used to rank and prioritise the list. The results show 22 items where 'setting a strategic goal' and 'making the website search friendly' made it to the top of the list. Surprisingly, mobile marketing came last on the list indicating that SMEs in UAE are not yet utilising the power of smartphones for eCommerce purposes.

Promotion Research of the E-Commerce Site in Small and Medium-Sized Enterprises

This paper first presents the e-commerce website development status of small and medium-sized enterprises (SMEs); and then studies the ways to promote e-commerce websites in the information age using various research methods. Moreover, it points out the problems in e-commerce websites promotion in SMEs, and puts forward ways and thoughts to settle the problems.

Content preparation for cross-cultural e-commerce: a review and a model

Content preparation is an important stage in e-commerce website development. It is critical to present appropriate information content to facilitate consumers' decision-making. In the international e-commerce setting, to better serve users from different countries, their different information preferences must be accommodated by taking cultural differences between countries into consideration in content preparation. After examining relevant literature, this paper proposes a conceptual model on content preparation for cross-cultural e-commerce. The model explores cultural effects on information processing of consumers by taking into account both normative effects and psychological effects. Tentative conclusions about cultural differences that need to be accommodated in content preparation are also offered.

Website Development and Evaluation in the Chinese Tourism Industry

The web-based technologies have become a strategic necessity for tourism organizations. Through switching to online services, tourism organizations are achieving better positions in the digital-based competitive market. The Chinese tourism industry is investing in the development of a ‘Golden Tourism Project’ which includes tourism E-commerce website development and evaluation as one of main parts. This study investigates tourism E-commerce website development in China from three perspectives : the tourism website functionality, the tourism website user and the tourism website provider. Based on a web search and a questionnaire survey, this paper analyses the distribution and classifications of tourism websites, explores the functionality of these websites, and assesses user satisfaction for current tourism websites. The results show that the majority of tourism website providers are regional tourism destination organizations that mainly provide comprehensive local tourism information and services. The results also show the level of regional economic development has a significant impact on the construction of these local tourism websites. It is found that obtaining information is still the main aim of web users, however, the difficulties are slow Internet access. Finally, through a web master interview, this paper discusses the main barriers in developing high quality web¬ sites for tourism organizations in China.