Abstract Reference to current discourse is often cited as a definitional criterion for classifying linguistic units as metapragmatic. However, there is no consensus in research on the precise meaning and limits of this criterion. In this paper, a cognitive-linguistic perspective is adopted to address this issue by focusing on how interactants conceptualize discourse. A synthesis of Langacker’s (2001) current-discourse-space model (CDS model) and the notion of pragmatic frames is used to analyze metapragmatic practices in a television discussion. The analytical annotation process shows that metapragmatic markers (MPMs) evoke specific kinds of frame structures including the instantiation of pragmatic frames. Based on the annotation of the entire transcribed discussion, it will be argued that the visualization of discourse sequences in the CDS model and the examination of the specific frame structures evoked by MPMs contribute to a better understanding of the core of metapragmaticity. The paper concludes with a pilot study that uses quantitative methods to demonstrate the analytical potential of a cognition-centered categorization of MPMs. It is shown that the use of MPMs reflects different interactional roles (i.e., host or discussant) and the conversational strategies used to shape the conceptualization of argumentative discourse to pursue specific interactional goals.