Cultural Production Research Articles

Meshwork Ecology: Climate and Colonialism in Diene's Hell Freezes Over and Ruga's Public Service Announcement

ABSTRACT: Within global academia, activism, and cultural production there has been a turn towards what I conceptualize as meshwork ecology . Here, the relationality and interdependency of all earthbound things are emphasized, as is the multiplicity of human and nonhuman ontologies and epistemologies existing on the planet. This paper demonstrates how reading for meshwork ecological elements can bring to light new features of ecocentric African speculative fiction. After unpacking my understanding of meshwork ecology, I read for certain meshwork ecological elements the novella "Hell Freezes Over" by Mame Bougouma Diene and the short film Public Service Announcement by Athipatra Ruga. I show how reading for meshwork ecological elements illuminates four central aspects of these texts: 1) the interrogation of colonial ways of inhabiting the earth, 2) the centering of interconnectedness and relationality with the nonhuman, 3) thinking with multiple temporalities, and 4) exploring assemblages that involve technology, humanity, and the nonhuman. I expound on how I understand these texts in conversation with meshwork ecological scholarship as examples of planetary resonances, in this case a shared engagement with the looming reality of climate change and the pressing need to rethink how humanity relates to the nonhuman world.

Spatial Politics of Cultural Production: Negotiating Workspaces and Resisting Displacement at Industrial Heritage Sites in Berlin

Derelict industrial spaces have been crucial spatial resources for artists and cultural production for decades, often forming vibrant cultural clusters. However, these spaces are increasingly threatened by speculative real-estate development and displacement through more “productive” creative industries. The case of Alte Münze in Berlin provides empirical insight into the politics, practices, and strategies essential for preserving these heritage sites in the long term for cultural use. This research underscores the need for supportive planning regulations that combine cultural policy with urban planning, advocate for public-civic partnerships, and promote public or community-based ownership models. The findings extend to small-scale manufacturers and businesses facing similar challenges in maintaining workspaces amid competitive urban land use pressures.

Argentine literature in English: publishing translations subsidized by PROSUR (2010–2020)

ABSTRACT This article focuses on national institutes' translation policies and draws on works that have recast the notion of soft power for the study of cultural production. Our goal is to analyze how Argentine literature circulates abroad, specifically through translations into hypercentral English, with subsidies from the Programa Sur de Traducciones (South Translation Program, or PROSUR). We trace the history of PROSUR – run by the Argentine Ministry of Foreign Affairs, International Trade, and Worship – and analyze statistical data from institutional databases. Likewise, we study the catalogues, collections, websites, and paratexts of the books sold by a group of publishing houses that have received PROSUR subsidies. Our article suggests that, regardless of the various traits of the titles and the specific profiles of each publishing house, we may identify common trends in relation to how the presses exercise soft power, produce meaning, and introduce Argentine literature in three main ways that we define as political resistance, Latin American literature, and women's writing. Thus, this article is a contribution to the notion of soft power by shifting the focus away from the intent around cultural policy and toward frequently overlooked considerations around the practices of the recipients of cultural policies.

Research on the Market Development of Cultural Peripheral Products: A Case Study of Animation Derivative Products

Today, animation and comic derivative products are one of the most popular branches of cultural and creative peripheral products. With the rapid development of the foreign animation industry, animation derivative products have made much profit for people. At the same period, it also becomes one of the vital research topics. Researchers found rich progress in derivative products. However, the issue of improving the development of Chinese animation and comics is still a lack of unified explanation and cognition. Therefore, this thesis aims to research the item of animation and comic derivative products market development through literature analysis and case study. The research found that the changes in consumers’ purchase intention, imperfect industrial chains, narrow audience groups, and difficult animation propagation are the main factors leading to the dilemma of animation derivative products. Therefore, Chinese animation should perfect the animation and comic industry chain by promoting content, derivative products’ marketing approaches, and breaking down single industrial barriers and limitations.

Performing the “Tribe”? Ethnic Heritage Associations and the UNESCO 2003 Convention in Malawi

This article explores two interlinked forms of identity expression and heritage production in postcolonial Malawi. The first is the way ethnic communities reconstruct their cultural heritage and identities through the establishment of ethnic-based heritage associations which exhibit heritage at cultural festivals. This points to the shift in cultural production from one that was dictated by the discourse of national culture and single identity to one that is defined by the discourse of heritage which appeals to democratic sensibilities. The second is the inventorying and listing of cultural elements as dictated by the UNESCO 2003 Convention for the Safeguarding of the Intangible Cultural Heritage. It is noted that the proliferation of ethnic-based heritage associations found resonance and synergy with UNESCO’s appeals for safeguarding intangible cultural heritage as propagated by its 2003 Convention. However, as the article demonstrates, the imperatives of democracy and the UNESCO 2003 Convention promote ethnic consciousness at the expense of national consciousness. This creates a dilemma in imagining the nation. Drawing on archival and oral evidence, the article argues that the ethnic-based heritage associations, while promoting cultural preservation in line with the UNESCO Convention of 2003, have become sites of political mobilisation where notions of tribe and tribalism are reproduced and reaffirmed. Ultimately, the UNESCO 2003 Convention, while promoting the safeguarding of intangible cultural heritage, reinforces the idea of tribe in Malawi. The article contributes to our understanding of the politics of identity and heritage production in postcolonial Malawi.

A Study of Subtitle Translation from the Perspective of Multimodal Discourse Analysis: A Case of My People, My Country

In the context of globalization, audio-visual works produced by ever-evolving information technology provide a quick and convenient channel for bridging cultural divides and communicating with people from all over the world. People harness these productions not only to satisfy their own entertainment needs but also to gain information about other cultures. As manifold cultures and races become increasingly interconnected, the need for intercultural communication is particularly urgent, and with abundant European and American films and cultural productions taking over the world, the significance of subtitle translation cannot be understated. On the surface, subtitle translation transforms one language into another and puts it on screen at the same time. However, at a deeper level, subtitling involves a wide range of cultural and social contexts in both the source and target languages. Translators need to not only use their translation skills to select words and sentences, but also have a deep understanding of the social and cultural aspects of both languages. This is the only way to smoothly accomplish the language transfer and help the audience accurately make sense of the meaning of the words in the film. At the same time, China has entered a new era and is facing unprecedented changes in a century. Only by spreading its own culture, promoting the achievements of excellent Chinese civilization, and gaining widespread international recognition will it be able to stand firm and progress against the tide of globalization. However, even though Chinese film and television products are constantly being produced and innovated every year, there are certain shortcomings in the dissemination of film and television works and the study of subtitle translation. This thesis takes Professor Zhang Delu’s theoretical framework of multimodal discourse analysis as its perspective and selects the subtitle corpus of the film My People, My Country, which was released around National Day in 2019 to celebrate the 70th anniversary of the founding of the People’s Republic of China, as the object of study. Based on the integrated framework of multimodal discourse analysis, the author carefully selects typical examples from My People, My Country to analyze the effects of multimodal discourse analysis on subtitle translation at the cultural, contextual, content, and expression levels, and investigates how different modalities work together to vividly convey the meaning of the film’s discourse. In conclusion, multimodal discourse analysis theory has injected new momentum into the study of subtitle translation applications, breaking away from the traditional monomodal and symbolic studies and contributing to the international dissemination of more domestic audio-visual cultural products.

User language and cultural product innovation: insights from the global mobile gaming industry

User language and cultural product innovation: insights from the global mobile gaming industry

Embodied agentive habits: between sedimentation and ongoing ground

Abstract This paper argues that human signification is governed by “agentive systems,” inspired by an extended framework that combines the Practical Logic of Cognitive Systems and Peircean semiotics. An agentive system encompasses both the efficient anticipation of resource utilization and the use of actual available resources, including bodily capacities in the form of embodied habits. These resources are allocated based on agendas (goals) pursued by human agents in their interactions with the environment. In this context, signification involves the meaning of actions embedded within their agentive system, encompassing the agent performing the actions, the action’s goal or agenda, and the available resources, whether bodily (skills, abilities, capacities) or non-bodily (objects, signs). After presenting the general framework in which the concept of an agentive system is approached, I develop a proposal drawing on insights from Göran Sonesson’s reflections on the importance of sedimentation and Lifeworld for semiotics. This proposal highlights how the acquisition of embodied habits facilitates and promotes the significance of cultural products, while their deployment allows for the emergence of situated signification.

Global perspectives on platforms and cultural production

Research on platforms and cultural production is dominated by studies that take the Anglo-American world and Northwestern Europe as their main points of reference. Central concepts in the field, consequently, bear the imprint of Western institutions, cultural practices, and ideals. Critically responding to this state of affairs, this opening essay of the special issue on Global Perspectives on Platforms and Cultural Production, consisting of 20 articles, aims to: 1) challenge universalism, 2) provincialize the US, and 3) multiply our frames of reference. Pursuing these objectives, we bring together ideas from postcolonial and decolonial theory and platform studies in a systematic research program. This global perspectives program allows us to: denaturalize and rethink dominant concepts and ideas through research from around the globe; explicitly thematize and examine the global power relations that structure platform economies; and critically interrogate the knowledge production about these economies.

China as data coloniser? rethinking cultural production, cultural mediation, and consumer agency on Kenyan and Chinese e-commerce platforms

Has China become a neo-colonizer, exporting its cultural and economic power to the world based on its agenda of building soft power? Existing scholarship on neocolonialism and data colonialism largely focuses on how China's infrastructural expansion and increasingly platformised cultural sectors can achieve its ambitious platformised cultural sectors overseas. Yet, how China's cultural power is manifested, negotiated, or resisted in people's daily lives in a South–South setting remains under-researched and under-theorised. This article uses everyday fashion in Kenya as a case study to investigate China's cultural and economic power expansion in the Global South. We examined how cultural differences are negotiated and mediated on two Chinese(-invested) e-commerce platforms. Through focus groups and platform walkthrough method, our findings serve to enrich existing theories of cultural production–platform relationships applicable in the study of various cultural and creative sectors, to offer new understandings of how symbolic, sociopolitical and cultural meanings of fashion are constructed through divergent platform affordances, and to reveal the various forms of cultural negotiations and resistance in different contexts, multiplying our frames of reference.

Transforming Literacy and Social Skills through Storytelling in a Community-Based Setting

The research question of this study evaluates the impact that the storytelling tradition at Rumah Baca Rambutan has on children concerning literacy, emotions, social skills, and creativity. Through the qualitative case study, the study discovers that storytelling enhanced the children’s reading appreciation, language, and literacy learning as well as culture. Emotional literacy interconnection was also achieved through the use of storytelling since learners developed empathy and social relationships with characters. In addition, storytelling can develop creative thinking and imagination, through which children can act as main constructors of narratives what would support their cognitive flexibility and problem solving. Notably, the study enjoys the use of storytelling in the passing of cultural values of a certain group besides enhancing the sense of belonging in children. The study contributes to the knowledge that informal narrative intervention enhancing formal and community learning can promote literacy, well-being, and cultural identity when implemented in low and rural context, such as Indonesia. Implications of these outcomes for reform in education include the need to embrace cultural production approaches that are educationally relevant so as to facilitate consideration of children’s developmental experiences.

From local to global: Village YouTubers and rural creator cultures in South India

This article examines emerging rural creator cultures in South India. Specifically, it focuses on the uptake and production of YouTube videos by village creators, a relatively understudied but increasingly important phenomenon given the rapid spread of social media entertainment in rural India. Through a case study on My Village Show, a YouTube media collective, this article shows how rural cultural producers transformed into ‘media workers’, ‘creators’, and ‘influencers’. The South Indian YouTubing landscape, with a multitude of village-centric social media entertainment channels, reveals a new dynamic of cultural production in the Global South, distinguished by collective, collaborative, and formalizing creator labor practices. Drawing upon ethnographic observation and in-depth interviews with rural cultural producers, this article analyzes and conceptualizes rural creator cultures within particular socio-cultural, vernacular, and regional dynamics in India.

Research on the Marketization Development of Traditional Chinese Culture

Traditional culture usually has a long history and deep root, and it represents the spiritual symbols and cultural characteristics of a country or region. As China's economy continues to develop, the status and role of traditional culture in Chinese society has attracted much attention. The marketisation of Chinese traditional culture has also become an important issue in China today. This thesis aims to explore the current situation, real cases and challenges of the development of Chinese traditional culture in the process of marketisation. The challenges of the marketisation of traditional culture are explored through case studies on the development, inheritance and integration of traditional culture with modern business models under the conditions of market economy. It is found that the popularity of traditional cultural products in the market has gradually increased and the chain of cultural industry has become increasingly complete. At the same time, people of different generations have different degrees of acceptance of traditional cultural industries, and inheritance and development are facing dramatic collisions. This study concludes that Chinese traditional culture faces both opportunities and challenges in the process of market-oriented development. Chinese people should grasp the balance between inheritance and innovation, and use the power of the new era to promote the treasures left behind by their forefathers.

Navigating the Cultural Paradox: The Dual Role of Globalisation in Propagating Cultural Hybridisation and Nationalism

Abstract: This paper engages in a comprehensive exploration of the cultural paradox that is manifested by globalization's dual role in disseminating cultural hybridization and nationalism.Globalization not only promotes the fusion of different cultural elements, resulting in cultural hybridization phenomena. For example, the global success of South Korean pop music K-Pop, which combines Western and Korean musical elements, embodies a cultural product that is a harmonious blend of global and local cultures generated by globalization. At the same time, globalization also triggers cultural nationalism. Represented by the ideology of "America First", in the face of threats brought by globalization, it emphasizes protecting national culture and economic interests. Nationalism is a counter-reaction to globalization. The paradox of globalization lies in its role as a catalyst for both cultural hybridization and nationalism. Its complex dynamics affect the development of culture and people's perception of identity. In the future, as cultural exchanges continue to be intensified by technology and globalization, elements of hybridization and nationalism will continue to shape our world. They will influence individual and collective assertions of identity and manifest in various fields from arts and media to politics and economics. In this balancing act lies the potential to create a world that honors and appreciates the multiplicity of cultures while preserving diversity, comprising the riveting mosaic of global culture.

Unveiling Russian Language as a Propaganda Tool

The paper explores how the Russian language has been used as a propaganda tool by the Russian government since the Bolshevik takeover while shedding light on its status before the Russian Revolution. Through a critical analysis of numerous sources, including political speeches, media coverage, and cultural products, this paper examines how language has been used to shape public opinion and promote nationalistic ideals. The paper argues that the Russian language has been used as a powerful tool of propaganda in various ways, such as shaping national identity, creating a sense of pride in the country’s history and culture, and promoting a specific worldview. The paper also discusses the role of language in Russian propaganda efforts abroad, particularly in neighboring countries and regions by concentrating its focus on post-Soviet countries. Particular attention has been paid to the policy measures taken by the Communist governments of both Russia and Union Republics to propel the status of Russian as a lingua franca in the Soviet Union by presenting it as the language of education, culture, and high status. The paper concludes with a discussion of the potential consequences of the use of language as a propaganda tool, including the polarization of societies, the suppression of dissent, and the erosion of democratic values. It argues that a critical examination of the role of language in propaganda is essential for safeguarding the integrity of language and promoting open and democratic discourse.

“We always remember for whom we make a tandyr”. Ethnoarchaeological research on tandyrs in southern Kyrgyzstan

The article has two informative levels: (a) describes the construction, distribution and use of tandyr cores as a traditional product of the bread-baking culture in southern Kyrgyzstan; compares these processes with the well-documented phenomenon of tandyrs in the Middle East and (b) tries to define the implications for potential archaeological research of tandyrs in this area, where (despite their claimed general distribution and use) these products have not been archaeologically identified to date. The basic method of the work is the direct collection of ethnographic data at four production locations and dozens of consumption locations through direct observation and formalized questionnaires.

Escrevivência as a Theory of Diasporic Narrative Heritage

Abstract This article studies a theoretical term for diasporic cultural production proposed by the contemporary Black Brazilian writer Conceição Evaristo—escrevivência. Evaristo’s first novel, Becos da Memória ([2006] 2017)—semiautobiographical remembrances of a midcentury favela community during its eviction—exemplifies escrevivência as a theory of the transmission of a culture of resistance to imposed dispossession. The term has been cited in a proliferation of antiracist critiques and studies on marginal subjects in Brazil. My argument is that escrevivência is crucial for Brazilian decolonial thought, given the temporally recursive frame it enunciates, which opens the present and future to prior articulations of Black culture in Brazil. I make three approaches to Becos within escrevivência’s temporal frame, examining literary anteriority (the influence of Carolina Maria de Jesus’s works), narrated marginality (polyphony, embodiment, domestic labor, minor literature), and cultural heritage (the instantiation and circulation of Black language).

The Role of Community Aesthetics in the External Communication Discourse System of Chinese Films Under the Background of the “Belt and Road” Initiative

As a cultural product, films bear the mission and responsibility of shaping the national image and conveying the spirit of China in international cultural exchanges. However, since the proposal of the “Belt and Road” initiative in 2013, the dissemination of Chinese films in countries along the route has remained unsatisfactory, thereby underscoring the urgency of reconstructing the discourse system for the external communication of Chinese films. To address this issue, it is of the utmost importance to establish a creative orientation that is focused on reshaping China’s image, fully exploring Chinese stories and the essence of the Chinese spirit, and developing a discourse system that is centered on Chinese narratives and supported by the theoretical framework of community aesthetics. Moreover, it is vital to engage in comprehensive collaboration in cultural exchanges with countries along the Belt and Road. This necessitates the adaptation of Chinese film promotion and distribution strategies to align with the characteristics of the new media era. Leveraging the aggregating power of new media platforms and online communities is essential for the creation of a sustainable and Chinese-style industrial model for the global dissemination of Chinese films.

The Role of Community Aesthetics in the External Communication Discourse System of Chinese Films Under the Background of the “Belt and Road” Initiative

As a cultural product, films bear the mission and responsibility of shaping the national image and conveying the spirit of China in international cultural exchanges. However, since the proposal of the “Belt and Road” initiative in 2013, the dissemination of Chinese films in countries along the route has remained unsatisfactory, thereby underscoring the urgency of reconstructing the discourse system for the external communication of Chinese films. To address this issue, it is of the utmost importance to establish a creative orientation that is focused on reshaping China’s image, fully exploring Chinese stories and the essence of the Chinese spirit, and developing a discourse system that is centered on Chinese narratives and supported by the theoretical framework of community aesthetics. Moreover, it is vital to engage in comprehensive collaboration in cultural exchanges with countries along the Belt and Road. This necessitates the adaptation of Chinese film promotion and distribution strategies to align with the characteristics of the new media era. Leveraging the aggregating power of new media platforms and online communities is essential for the creation of a sustainable and Chinese-style industrial model for the global dissemination of Chinese films.

“(Un)Being a Mother” Media Representation of Motherhood and Female Identity

This research examines the portrayal of (non)motherhood in television series from 2016 to 2022. The title, “(Un)being a Mother”, was deliberately chosen for its polysemic nature, facilitating an exploration of the complexities of motherhood, its absence, and the implications for womanhood. The study thematically analyzes 15 television series from Hispanic, Italian, and Anglo-American cultures to reveal the diverse perspectives on motherhood. Utilizing the frameworks of Intensive Mothering, Good Mothering, Good Enough Mothering, and Non-Mothering (including both childless and childfree women), the research aims to illuminate representations of motherhood, variations in mothering paradigms, and the influence of cultural and geographical contexts. This study introduces an innovative methodological approach by investigating recurring themes of (non)motherhood across different cultural productions, incorporating insights from media sociology, gender media studies, anthropology, and ethnographic media research for a comprehensive understanding of the subject.