Cross-border E-commerce Research Articles

An Analysis of the Development of Cross-border E-commerce in China Based on the Background of Economic Globalization -- A Case Study of Alibaba International Website

In the era of the digital economy, international trade develops rapidly, and cross-border e-commerce occupies an important position in global trade. To comply with the trend of economic globalization, China's cross-border e-commerce field needs to clarify its advantages and shortcomings, make timely adjustments and improvements, and achieve sustainable development. This paper analyzes the international economic background and the development status of cross-border e-commerce. Taking Alibaba International Site, a representative cross-border e-commerce platform, as a specific case, SWOT analysis is applied to analyze its development status, and it is found that the cultural differences, policy differences, and trade protection problems it faces reflect the existing deficiencies in China's cross-border e-commerce field. And put forward optimization suggestions for China's cross-border e-commerce enterprises. Still, the suggestions in this paper have certain limitations, for the specific situation of small and medium-sized cross-border e-commerce enterprises need to be considered in combination with the actual problem.

A Study on the Regulation of Imports of Retail Goods in Cross-border E-commerce: Evidence from China

A Study on the Regulation of Imports of Retail Goods in Cross-border E-commerce: Evidence from China

Enhancing Cross-Border E-Commerce through Speech Act Theory in Live-streaming Discourse

In the context of globalization and the rise of China's economic and cultural influence, cross-border e-commerce Live-streaming has become a crucial medium for introducing Chinese products to international audiences. This paper aims to investigate the linguistic aspects of these Live-streaming using Speech Act Theory. An experiment was conducted to test the feasibility of applying Speech Act Theory to short video e-commerce live webcasts. The study collected web data on pragmatics and analyzed Chinese-English live stream snippets to compare the use of idioms in both languages. The findings suggest that short video e-commerce livestreaming can effectively be integrated with Speech Act Theory. Foreign Live-streaming can promote Chinese culture, boost national pride and cultural self-confidence, and enhance the oral skills of e-commerce training institutions. The study highlights the importance of linguistic scrutiny in cross-border e-commerce Live-streaming. By fostering a friendly, interactive Live-streaming atmosphere tailored for the target language, the international reach of domestic short video live streams can be increased, showcasing "Made in China" from foreign perspectives.

Bibliometric Analysis on SCF Adoption: A Key to Growth for Cross-Border E-Commerce SMEs

Despite the growing importance of Supply Chain Finance (SCF) for cross-border e-commerce SMEs, research on their adoption factors remains scarce. This study analyses 257 publications to bridge this gap. Findings reveal a rapidly growing field with China leading in both research and adoption. Performance, management, and impact are central themes, while blockchain and online SCF platforms emerge as trends. Future research directions include investigating blockchain's impact on risks, understanding the role of e-retailer platforms, and analysing specific challenges faced by cross-border e-commerce SMEs. This research highlights the increasing importance of SCF and identifies key areas for further exploration to optimize its benefits for this crucial sector.

Chinese Consumers' Satisfaction with Online Shopping Platforms

With the rapid development of Internet technology, China's online shopping industry is also expanding rapidly, becoming an important part of global e-commerce. This article investigates Chinese consumers' satisfaction levels with Taobao, Jingdong (JD.com), and Pinduoduo, three of the country's most popular e-commerce sites. The article reviews the historical development of these platforms, their market positioning, and some of the unique spending habits of Chinese consumers. This paper analyzes several key factors that affect consumer satisfaction, including delivery accuracy, price, information quality, payment convenience, and security. The way that these aspects are handled by each platform greatly affects the buying experience of users. Technological innovations on platforms such as Taobao, such as AI-driven recommendations, have dramatically improved user experience and satisfaction. Jingdong has improved its delivery efficiency and customer satisfaction by building its own logistics system, and Pinduoduo's logistics are both slightly inadequate in comparison. However, Jingdong's logistics during peak hours still needs to be improved. The paper also points out that while price is a very important factor for consumers when choosing a platform, Pinduoduo still needs to find a balance between low price and service quality. Lastly, future studies can explore how cross-border e-commerce and the behavioral inclinations of various user groups could impact the platform's subsequent development stage. These findings suggest that continued attention to these factors can provide online shopping platforms with strategies to increase consumer satisfaction and improve service quality, as well as provide new ideas for academic research.

Harmonizing Digital Trade for Sustainable Stride: Unveiling the Industrial Pollution Reduction Effect of China's Cross-Border E-Commerce Comprehensive Pilot Zones

As a key export-oriented economy, China faces significant challenges to its green economic development due to industrial pollution. While digital trade is crucial for sustainable development, its impact on industrial pollution has not been studied. This paper addresses this gap by adopting prefecture-level data from 2005 to 2021 and using a staggered difference-in-differences model to assess the impact of comprehensive pilot zones policy of cross-border e-commerce (CBEC) on industrial sulfur dioxide pollution. The findings indicate that CBEC significantly reduces industrial sulfur dioxide emission intensity, with the effect growing stronger over time. The effect is particularly notable in eastern and western regions, large cities, cities with underdeveloped digital infrastructure, and cities with lower pollution. Mechanism analysis reveals that CBEC lowers industrial emission intensity by driving structure upgrading, fostering green innovation, and advancing digital transformation. This paper emphasizes that the government can expedite the green transformation of the economy by integrating digital trade with industry.

Can cross-border e-commerce development improve supply chain efficiency? Empirical evidence from China

ABSTRACT Cross-border e-commerce (CBEC) is becoming critical for a strong supply chain. Using data from Chinese listed firms and a difference-in-difference (DID) model, this paper examines the impact of CBEC development on supply chain efficiency from the perspective of enterprise inventory. CBEC significantly reduces enterprises’ non-finished goods inventory and improves supply chain efficiency. The mechanism tests reveal three ways in which CBEC optimizes enterprises’ inventory and enhances supply chain efficiency: improving the performance of upstream-facing sourcing, increasing the efficiency of enterprises’ product transformation, and optimizing downstream-facing demand coordination. The heterogeneous results suggest that CBEC has a greater impact on the supply chain efficiency of firms with high operational volatility and capital intensity and low digitization levels. Further, the effect of CBEC on the reduction of non-finished goods inventory is more significant in regions with weak infrastructure development and location endowment. This study provides empirical evidence for the emerging development topic of new international trade patterns empowering industrial supply chains.

Systematic Exploration of the Green Transformation Path of Liaoning's Industrial Structure Driven by Cross-Border E-Commerce

Driven by globalization and digitalization, cross-border e-commerce has become an important force to promote the optimization and upgrading of economic structure. Taking Liaoning as an example, this paper explores how to promote the transformation of industrial structure to a green and sustainable direction through the development of cross-border e-commerce. This paper analyzes the current situation of Liaoning's industrial structure, points out the existing problems and challenges, and puts forward a green transformation strategy based on cross-border e-commerce.

The Development Potential and Challenges of One-Click Generative Artificial Intelligence in Cross-Border E-Commerce

This paper explores the development potential and challenges of one-click generative artificial intelligence (AI) in cross-border e-commerce. With the rapid growth of the Internet, cross-border e-commerce has seen significant market expansion, and the integration of AI technology presents new opportunities for the industry. This study analyzes the potential of one-click generative AI in cross-border e-commerce and its challenges. Reviewing relevant academic literature, the paper outlines key application scenarios of one-click generative AI, such as automatic product description generation and intelligent customer service assistants. Additionally, the study highlights the challenges associated with the technology, including issues related to semantic understanding and technological immaturity. The findings indicate that while one-click generative AI holds great potential for cross-border e-commerce, both technical and legal challenges must be addressed for its successful implementation.

Intellectual Property Risks and Countermeasures in Cross-Border E-Commerce

Cross-border e-commerce has experienced rapid development driven by globalization trends, emerging as a significant force propelling international trade and economic growth. However, with the intensification of legal, cultural differences, and technological changes across nations, intellectual property issues in the cross-border e-commerce sector have become increasingly prominent. Intellectual property serves as the core of business innovation and market competition; any infringement thereof can lead to substantial financial losses for enterprises and erode market trust and brand reputation. Cross-border e-commerce enterprises face multifaceted intellectual property risks, including infringement, brand theft, and data leakage, particularly within differing legal systems, complicating these issues further. The protection of intellectual property is not only crucial for safeguarding corporate interests but also a necessary prerequisite for ensuring the healthy development of the global market. In response, cross-border e-commerce enterprises must adopt proactive measures, ranging from institutional construction to enhancing user awareness, to comprehensively address intellectual property risks and ensure their competitiveness and sustainable development in the international market.

Analysis of Hot Spots of Cross-border E-commerce Research based on CiteSpace

In recent years, with the acceleration of globalization and the rapid development of Internet technology, cross-border e-commerce has gradually become an important part of international trade. In order to explore the development and prospects of cross-border e-commerce research, 1252 articles from core journals from 2014 to 2024 are selected as research samples, and CiteSpace 6.3.R1 is used to conduct text statistics and visual analysis on the current situation, hot spots and trends of domestic cross-border e-commerce research.

Research on the Development of Logistics Performance of E-Commerce Enterprises and its Influencing Mechanism on Customer Satisfaction

With the booming development of e-commerce industry, logistics performance has become one of the key factors of competitiveness for e-commerce enterprises, directly related to the customer satisfaction and market position of the enterprises. Under the background of digitalization and intelligentization, online shopping has become one of the main ways of daily shopping for consumers. As an important link in the transaction chain of e-commerce, logistics efficiency and quality directly affect the shopping experience and loyalty of consumers. This paper conducts an in-depth analysis of the current situation of logistics performance of e-commerce enterprises, the mechanism analysis of how it affects customer satisfaction, and explores solutions to the problem. Through the mechanism analysis, it is found that e-commerce enterprises can improve logistics performance by enhancing logistics speed, improving logistics service quality, reducing costs and increasing efficiency, strengthening green logistics, and enhancing cross-border e-commerce logistics capabilities. This can improve customer satisfaction, and the paper proposes suggestions such as optimizing logistics networks, enhancing logistics service training, fine-tuning management, promoting environmentally friendly packaging, optimizing transportation methods, and improving cross-border e-commerce logistics networks.

Collaborative Development of Cross-border E-commerce and Agricultural Product Supply Chain: Opportunities, Challenges and Solutions

Abstract: The development of science and technology and the deepening of globalisation have opened up new directions for developing the agricultural industry. With the gradual expansion of the scope of Internet +, traditional trade has gradually evolved into e-commerce, and relatively simple domestic trade has gradually expanded into cross-border transactions. With the help of e-commerce platforms, sales channels can be expanded, and the share of agricultural exports can be increased. The development of cross-border e-commerce is highly valued and mutually supportive of the agricultural product supply chain (APSC), which promotes the international trade of agricultural products. Optimised APSC provide high-quality produce to meet consumer demand. Technological innovations such as big data and the Internet of Things (IoT) bring smart and efficient optimisation solutions to APSC, improving the efficiency of product distribution. This paper reviews the research on cross-border e-commerce and APSC by some scholars in recent years, summarises the current development of cross-border e-commerce, describes the problems of APSC, and proposes solutions. Reviewing and summarising the relevant research literature aims to help scholars understand the development of cross-border e-commerce and APSC more systematically and comprehensively, and to provide strong support for future research and practice.

Research on the Impact of Big Data and Enterprise Digitalization on the E-commerce Industry and Coping Strategies

Abstract: Big data, enterprise digitalization, and e-commerce all have one thing in common: they were born from the Internet. Since the onset of the 21st century, the global Internet industry has experienced rapid growth, with e-commerce emerging as a key player. Participants in e-commerce engage with both the global online marketplace and the physical market, utilizing modern communication networks and information technology to conduct business activities through e-commerce platforms or service platforms. E-commerce embodies characteristics such as market globalization, rapid transactions, virtualization, and cost-effectiveness, making it highly favored by enterprises. Presently, e-commerce relies heavily on robust databases, as well as the data collection, processing, and analysis capabilities of big data. This reliance compels traditional enterprises to undergo digital transformation. This study delves into the impact of big data and enterprise digitalization on the e-commerce industry, exploring the mechanisms underlying their influence on cross-border e-commerce. By examining these dynamics, the study aims to provide insights into the evolving landscape of e-commerce and the transformative potential of big data and digitalization in shaping its future trajectory.

Research on International Trade Development Path of Small and Medium-sized Enterprises in the Context of E-commerce Trade

With the rapid development of Internet technology and the advancement of globalization, e-commerce has become an important part of international trade activities. In this context, how to expand the international market and enhance the competitiveness of small and medium-sized enterprises with the help of e-commerce trading platform has become a hot issue in current research. This paper first summarizes the development of e-commerce trade and its impact on the international trade of small and medium-sized enterprises (SMEs), and then analyzes the current situation and main problems of the international trade of small and medium-sized enterprises. On this basis, it puts forward the development path and strategy of SMEs' international trade under the background of e-commerce trade, including establishing e-commerce trade platform, strengthening supply chain management, utilizing cross-border e-commerce, strengthening brand building, and innovating service mode. This paper aims to provide theoretical support and practical guidance for SMEs to carry out international trade under the background of e-commerce trade.

Intelligent E-commerce under the Trend of Integration of Artificial Intelligence and E-commerce: A Case Study of Alibaba International Station

Abstract: China has fully entered the era of digital economy, and undoubtedly, the e-commerce industry needs to keep pace with the times and evolve into a new stage of development: integrating artificial intelligence with e-commerce. Nowadays, an abundance of new productivity tools have unveiled new opportunities for the e-commerce industry. This study focuses on Alibaba International, a premier global digital trading platform, to illustrate the applications of artificial intelligence tools in e-commerce, examine both the positive and negative impacts of these tools on e-commerce, and suggest strategies for enhancing e-commerce Operation Management. The aim is to offer enlightenments for small and medium-sized cross-border e-commerce businesses. Through this case analysis, it can be understood that intelligent e-commerce has provided many conveniences for the e-commerce industry, but also faces a series of challenges, such as AI generated false or infringing content, and increased operational management difficulties. In this situation, e-commerce companies should take strengthening the cultivation of intelligent talents as a guarantee, focusing on customer experience and valuing personalized product needs as advantages, and improving operational management efficiency through the reasonable use of favorable policies to bring profits to the enterprise.

Has trade facilitation of the ‘Belt and Road’ countries promoted China's cross‐border E‐commerce exports?

AbstractThis paper investigates the impact of trade facilitation level on China's exports in cross‐border e‐commerce (CBEC) in 56 major ‘Belt and Road’ countries using PPML panel estimation. The total sample and sub‐sample regressions based on the classification of developed and developing countries show that (1) the trade facilitation level of ‘Belt and Road’ countries has a significant positive impact on China's CBEC exports, but the impact of developed countries is greater than that of developing countries. (2) All five trade facilitation sub‐indicators of the ‘Belt and Road’ countries have an impact on China's CBEC exports, but the impact of the logistics and e‐commerce environments are prominent. (3) The impact of the customs environment of developed countries on China's CBEC exports is second only to that of the logistics environment, and the impact of the e‐commerce environment in developing countries is greater than that of the logistics environment. To promote China's CBEC exports to the ‘Belt and Road’ countries, the Chinese government needs to prioritise cooperation in the logistics and e‐commerce environments. In addition, cooperation with developed countries in particular needs to strengthen the customs environment construction, whilst cooperation with developing countries should prioritise the improvement of the e‐commerce environment.

Cross-border supply chain coordination of low-carbon agricultural products under the risk of supply uncertainty.

The purpose of this paper is to discuss how cross-border e-commerce enterprises can promote the sustainable development of the supply chain by optimizing the risk of supply disruption and product quality control mechanism of the cross-border supply chain of low-carbon agricultural products in the face of the problem of uneven quality and inventory shortage that prevails in the supply chain of low-carbon agricultural products under the framework of low-carbon economy. Methods: A two-level supply chain model consisting of a risk-averse cross-border e-commerce enterprise and two risk-neutral overseas suppliers is constructed to compare the optimal strategies and their coordination effects under the centralized and decentralized decision-making modes, and to deeply analyze the supply chain's operation mechanism. Further, the quality cost factor is introduced and an option contract model is designed to quantitatively analyze the impact of different decision-making scenarios and parameter changes on the overall supply chain performance. The results of the study show that under the coordination of option contract, the profit of cross-border e-commerce companies tends to decrease as the risk of supply disruption increases, while the profit of suppliers rises accordingly. Meanwhile, improving the quality of agricultural products can significantly improve the overall profitability of the supply chain. The cost-sharing mechanism is positively related to the profit of cross-border e-commerce companies, but negatively affects the profit of suppliers. In addition, the adjustment of the option price is directly associated with the increase of the specific supplier's profit and the decrease of the cross-border e-commerce enterprise's profit. Conclusion: By constructing and analyzing the option contract model considering the risk of supply disruption, this study effectively reveals the key influencing factors and their interactions in the cross-border supply chain of low-carbon agricultural products, and provides cross-border e-commerce enterprises with specific strategies to achieve coordination of the supply chain contract, improve product quality, and mitigate the risk of supply disruption, and then promote the sustainable development of the supply chain of low-carbon agricultural products.

Does the cross-border e-commerce comprehensive pilot area policy help to improve the level of urban technological innovation?

This study assesses the policy effects on the level of urban technological innovation (LUTI) in three pilot cities (Hefei, Zhengzhou, and Shenyang) that have implemented the cross-border e-commerce comprehensive pilot area (CECPA) policy. First, based on urban panel data from 2006 to 2021, we use the entropy-TOPSIS model to measure LUTI. Further, this study applies the synthetic control method (SCM) to evaluate the effect of policy treatment on three cities. Additionally, this study analyzes two mechanism variables-urbanization rate and average salary level of urban employees-to assess the internal mechanisms affecting LUTI. Lastly, we provide the corresponding countermeasure enlightenment. Empirical evidence suggests that the CECPA policy significantly improves the LUTI in cities. From 2016 to 2021, the LUTI in Hefei rose from 0.4508 to 0.8135, and in Zhengzhou from 0.5316 to 0.7296. Shenyang's LUTI increased from 0.7427 to 0.8307 from 2018 to 2021. Overall, the policy has had a positive effect on the development of technological innovation in cities. In particular, the CECPA policy has a positive impact on the LUTI by increasing the urbanization rate and increasing the average salary level of employees. These results provide a good example of cities implementing CECPA policy and carrying out technological innovation reforms.

Construction of Cross-Border E-Commerce Supply Chain of Agricultural Food Products based on Blockchain Technology

The European Union has for several years been a critical export market and a significant source of imports for us, and the US has, in general, kept closed domestic players vis-à-vis the EU. However, given the variety of alternative market conditions and EU forms, the attractiveness of cross-border electronic commerce (CBEC) between China and the EU has fallen far short, and there is an urgency to create a harmonious and uniform environmental environment for the exchange of information to facilitate the convenience of cross border electronic commerce. This study examines the CBEC of agricultural goods and its cooperative management technique inside the logistical supply chain. It details the complete transaction model and fundamental components and presents a theoretical framework for the CBEC distribution network. The Block Chain can effectively bridge the obstacles to CBEC in Chinese and European countries by providing a valuable source of benefits from decentralization, trust, anti-counterfeiting, consensus, innovative procurement, and extraordinary techniques, which will provide the basis for building an Embedded Provider Platform for Electronic Commerce, Risk Management System for Deposit Risk Management, Supply Chain (SC) Management System, Cross Border Logistic System, Customs Supervisory Computer, etc. The paper examines how blockchain science can assemble CBEC SC computing devices for agricultural goods between global places in Central Europe. Firstly, it expounds on the theory and characteristics of the blockchain. Then, the paper introduces the troubles that arise in the CBEC supply chain. Then, the thesis proposes a blockchain-based CBEC SC structure, analyzes the aspects and relations among each other, and provides a framework for developing a China-European blockchain cross-border electronic Commerce. The test findings indicate that the system satisfies the criteria for tracking agricultural items and enhances fresh farm commodities' quality and security.