The fundamental concept behind the MDA (Model Driven Architecture) approach is the development of many models, first the Computation Independent Model (CIM), then the Platform Independent Model (PIM), and lastly the Platform Specific Model (PSM) for the concrete implementation of the system. Web applications are just one example of customized software that is now being developed at an increasing rate. Interaction Flow Modeling Language (IFML) was developed to represent the front end of any program that necessitates a powerful interaction with a user through the use of an interface, regardless of the technical details of its implementation. There are various modeling tools for IFML; the Webratio tool is an illustration that facilitates the generation of the entire web application. This article discusses the model transformations in the MDA’s approach, starting from the CIM level up to the PSM level through the PIM level. To begin, we created the Business Process Model and Notation (BPMN) and IFML metamodels in Eclipse tool, we created also the BPMN model, and we get the IFML model by applying the shift rules in Atlas Transformation Language (ATL). Finally, we generated the application using a standard tool that implements IFML Webratio tool. A CRUD (Create, Read, Update, and Delete) features for the after-sales service case study were provided to illustrate the conversion strategy from the CIM level via the PIM level to the PSM level.