Crazy Rich Asians Research Articles

Unveiling the Mask of Asia: Representation of Western and Eastern Values in Crazy Rich Asians

The release of the film Crazy Rich Asians in 2018 caused a sensation. Its all Asian cast and commercial success are extolled as a breakthrough for Asian American cinema. The author attempts to explore how the film presents the Western and Eastern values and cultures by applying Representation theory, constructed in the intersectionality of gender, race and class. The author finds the film’s release is probably the byproduct of the Feminist Movements and the Civil Rights Movement and that the representation on Eastern values is stereotyped by Western-centered ideas, thus Asian American still have a long road before they can effect a change.

The Change of East Asia’s Representation and Desire for Assimilation of The Chinese Diaspora : Focusing on Hollywood movies Joy Luck Club(1993) and Crazy Rich Asians(2018)

The Change of East Asia’s Representation and Desire for Assimilation of The Chinese Diaspora : Focusing on Hollywood movies Joy Luck Club(1993) and Crazy Rich Asians(2018)

The Syntactical Analysis of Compound Sentence Found in Crazy Rich Asians Novel

Compound sentence is a sentence that has a couple or extra independent clause that connected by conjunction coordinator Fanboys, semicolon/coma, and conjunctive adverb. The center of this study is on compound sentence found in “Crazy Rich Asians” novel by Kevin Kwan. The aim of this study are follows: (1) to find out types of compound sentence in Crazy Rich Asians novel by Kevin Kwan. (2) to analyze the constituent structure of compound sentence found in Crazy Rich Asians novel by Kevin Kwan. Moreover, qualitative research method is used to analyze the data found in this study. In order to analyze the data, there are two theories are used. The first main theory is from Oshima and Hogue (1998) about type of sentence, and the second as supporting theory is from Brown and Miller (1991) about tree diagram structure. There are two ways of presenting the data in this study; formal and informal method. The formal method used in form of tree diagram and the informal method used words to explain the data descriptively. The result of the study shows type of compound sentence found in the novel. There are 38 data connected with coordinator, only 3 data connected by semicolon / coma, and the rest 2 following data connected with conjunctive adverb.

CONFLICT IN KEVIN KWAN'S NOVEL CRAZY RICH ASIANS

The study aims to describe the kinds of conflict and also the factors causing conflict in Kevin Kwan's novel Crazy Rich Asians. It only focuses on kinds of conflict and factors causing conflict in selected characters of the novel. This study used a qualitative method. The data were analyzed descriptively. The data in this study were collected from the novel Crazy Rich Asians by Kevin Kwan. The data were taken by reading and marking words and phrases from the novel, which are related to the study. The data were analyzed from the novel based on the theory and statement of the problem to be analyzed. The results of the analysis obtained from this study have two conclusions. First, the types of conflicts in the novel Crazy Rich Asians, namely internal and external conflict are found in several characters in the novel. Second, the factors that may cause conflict in the novel Crazy Rich Asians are causative factors. These factors are differences between individuals, cultural differences, and differences in interests. The results of this study are expected to provide benefits, understanding, and knowledge in analyzing conflict in a literary work in the form of a novel. The results of this study are also expected to be used as a reference for further research.

The Thematic Characteristics of First and Second Generation Chinese American Writers: Based on the Analysis of The Bonesetters Daughter, Crazy Rich Asians, Everything You Never Told Me, and A Thousand Years of Good Prayers

Novels created by Chinese American writers are expected to reveal certain situations in Chinese American immigrant families. Family conflicts can be combined with more social problems, such as racial discrimination, gender discrimination, political suppression, and the discussion of ancestry and familyhood. First and second-generation Chinese American writers have different perspectives and techniques to blend family conflict with social problems, but their works also have features in common. The paper compares Crazy Rich Asians, A Thousand Years of Good Prayers, The Bonesetters Daughter, and Everything You Never Told Me to analyze their plots, characters, and the backgrounds of their authors, respectively, to conclude these Chinese American writers techniques similar, or variable, and the causes to such differences. In general, the writing methods of Chinese American writers and their techniques are closely related to their educational experience and cultural background. Different degrees of relation with Oriental culture and moral values lead to various points of view expressed in stories. A lack of knowledge of Asian traditions may lead to misinterpretation of certain behaviors, but this might also prompt writers to introduce the better part of Asian traditions. As writers often get inspiration from surrounding people and events, settings, plots, and characters can also be seen to reflect the writers cultural and educational backgrounds.

Women Empowerment in Comparison to Asian Female Gender Roles and Stereotypes in Crazy Rich Asians Novel

The issue regarding female gender roles has been circulating for so many years in many cultures. The issue can be seen in many media including a novel where it brings up the matter along the plot in the story. This article aims to see women empowerment in comparison to the female gender roles represented in Crazy Rich Asians novel by Kevin Kwan. To support this research, the theory used is Eagly’s Gender Role theory and Malhotra’s Women empowerment theory. The method used in this study is a descriptive qualitative method to elaborate on the female gender roles and women empowerment. The results showed that this novel portrays that the female gender roles and stereotypes came from the residual culture and the women empowerment happened when the female characters can choose their own life path for their own sake by their own decisions. It shows that despite the culture that bonds the female characters for generations, they can still speak up for themselves and choose what is good for them.

PROSPECT OF ASIAN AMERICAN BOOK TO MOVIE ADAPTATIONS IN THE HOLLYWOOD ENTERTAINMENT INDUSTRY

This paper explores the prospects of Asian American book-to-movie adaptations in the Hollywood industry. There have been a large number of book-to-movie adaptations in the history of the American film industry, such as Great Expectation (1946), The Silence of the Lamb (1991), and The Great Gatsby (2013) to mention just a few. Some have also been reported to gain fame and economic success in the global film market. The mentioned book-to-movie adaptations were based on Western authors. Meanwhile, history has witnessed the emergence of Asian American writers such as: Bharati Mukherjee, Amy Tan, Khaled Hosseini, Anchee Min, among others who have played an essential role in the field of American literature. This paper uses a qualitative method by analyzing data from selected Book-to movie adaptations. It is evident that some of them received prestigious awards. Tan’s book-to-movie adaptation The Joy Luck Club (1993), Hosseini’s book-to-movie adaptation The Kite Runner (2007) and Kevin Kwan’s Crazy Rich Asians (2018) have entered Hollywood to participate in the extremely competitive film market. The study results show that Asian American writers have emerged recently. Second, Asian American book-to-movie adaptations offer unique narratives to American audiences, although only a handful of Asian American book-to-movie adaptations have been produced. In conclusion, despite the promising growth of Asian American literature, readers can realize that Asian American book-to-movie adaptations have to struggle to be able to tap into the Hollywood industry.

How do crazy rich Asians perceive sustainable luxury? Investigating the determinants of consumers’ willingness to pay a premium price

Motivated by the increasing media coverage of environmental disasters and growing evidence of humans’ detrimental impacts on the natural environment, the key aim of this study was to examine consumer interest in buying sustainable luxury products. Rooted in the Value-Belief-Norm (VBN) theory, a research framework incorporating pro-environmental self-identity (PSI), consumer pro-environmental values (CPV), engagement, and willingness to pay a premium price (WPP) was proposed. To better understand the sustainable behavior of consumers, this study modelled myopia as a personality trait that moderates the aforementioned relationships. Partial least squares path modelling (PLSPM) was employed to analyze data collected from 296 Chinese consumers who had purchased luxury fashion products. The results highlighted the influential role of CPV in shaping both consumer engagement and WPP, surpassing the impact of PSI. Also, the study established the positive effect of engagement on WPP and confirmed its mediating role in the relationship between CPV and WPP. The incorporation of myopia as a moderator further enhanced the explanatory power of the VBN theory in understanding sustainable consumption evaluations. The findings revealed that the positive links between PSI, CPV, engagement, and WPP were particularly pronounced among non-myopic consumers, suggesting that a clear vision of long-term consequences strengthens the connections between these constructs. These findings offer valuable insights to both academics and practitioners, particularly in the realm of luxury fashion brands within Chinese culture. They provide a foundation for designing targeted marketing communication strategies that effectively leverage and cultivate consumers' pro-environmental self-identities and values. By aligning brand messaging with these values, luxury fashion brands can enhance consumer engagement and foster a willingness to invest in sustainable products. Ultimately, this study contributes to the growing body of knowledge on sustainable consumption and offers practical implications for promoting environmentally responsible choices in the luxury fashion industry.

SOCIAL CLASS IN KEVIN KWAN’S CRAZY RICH ASIAN

This research is aimed to analyze the protagonist’s social class in Kevin Kwan’s "Crazy Rich Asian." People are classified into different categories or levels in a similar position in the social hierarchy based on factors such as wealth, education, occupation, family background, and income. The protagonist’s social class is middle class, from which she, Rachel, gets the negative impact of her boyfriend’s family and friends, who come from the upper class. This research is completed using a descriptive qualitative method, in which the analysis and the findings are presented descriptively. The main data for this research are taken from the novel "Crazy Rich Asians." The findings of this research show that the social class of the protagonist is middle class, which is characterized by the way she dresses, her family background, and her amazement at the views of places that the upper class are used to visiting. Furthermore, the protagonist suffers because she is from the middle class. She gets mockery or ridicule from her friends, and she is rejected to be married by Nick, who comes from the upper class.

LUXURIOUS LIFE STYLE IN KEVIN KWAN'S NOVEL CRAZY RICH ASIANS

This study discussed the luxurious life style in Kevin Kwan's novel Crazy Rich Asians. The analysis focused on the lifestyle and characteristics of Asian rich people in Singapore. Twelve pieces of data are found, and the quotations are taken from the Crazy Rich Asians novel. It would be good evidence to expose the luxurious lifestyle represented by the Asian rich in Singapore. In collecting data, the theory from Raharjo and Silalahi was used, and some understanding and explanations from another expert. To analyse the data, the qualitative research method was applied. Therefore, this research method is considered very suitable for studying social phenomena such as the luxurious lifestyle depicted in the novel. There are four characteristics of a luxurious lifestyle depicted in Asian rich people. They are luxurious goods, luxurious activities, convenience, privacy, and exclusivity. Luxury goods as a feature of a luxurious lifestyle can be seen in the penchant of Asian rich people to buy luxury goods and jewellery, and to own luxury properties. Luxurious activity can be seen from the several activities. Convenience as the characteristic of luxurious activity can be seen from the use of luxurious facilities. The exclusive party at young’s family house, and the exclusivity of Nick’s house are presented to show privacy and exclusivity.

The Women’s Language Features in Crazy Rich Asians Movie

This study aims to identify the women’s language features in Crazy Rich Asians movie. The women’s language features are identified using the theory of language and woman’s place proposed by Lakoff (2004). This is a qualitative study that used documentation and observation checklist method in collecting the data. In analyzing the data, this study applied the content analysis method. The result of the analysis was presented descriptively using the informal method. The analysis comes to the conclusion that the Crazy Rich Asian movie contains all women’s language features. There are ten women’s language features, namely lexical hedges, tag questions, rising intonation, empty adjectives, precise color terms, intensifiers, hypercorrect grammar, superpolite forms, avoidance of swearwords, and emphatic stress.

Kelas Sosial adalah Segalanya: Bagaimana Penonton Indonesia Memaknai Film "Crazy Rich Asian"?

This study will focus on social class reception analysis in the film “Crazy Rich Asians”. The Crazy Rich Asians film, which was released in 2018, tells the story of Rachel Chu's love story with Nick Young which is opposed by Nick's mother because of Rachel's different social class background. Therefore, due to the various social class differences in Indonesia, the researcher will analyze the film using the Stuart Hall reception analysis method which focuses on differences in social class in the fields of Culture, Education, Wealth and Work. This study took five informants who have different cultural backgrounds. The supporting theories in this research are Fiske's theory of film representation as social reality and Karl Marx's theory of social class. The results of this study found that social class and social stratification that occurred in Indonesia were very diverse and adjusted to the area of ​​each informant. From the results of research on the analysis of social class receptions in the film "Crazy Rich Asians". In the dominant position of hegemony, the majority of informants agreed that the difference in social class is true when it comes to (1) Marriage culture which is attended by family and does not elope. (2) educational background. (3) Wealth and family background. In the opposition position, the majority of informants contradict the concept of being picky about the background of their potential partner when they get married. In a negotiating position, informants who are in this stage find it difficult to make decisions in matters relating to the cultural background of the prospective partner and the background of the position. Based on the results of in-depth interviews with the five married informants and watching the Crazy Rich Asians film, it can be found that the differences in reception results that occur come from cultural factors, wealth, education and work of each informant.

Translation Method Analysis on Figurative Language in Novel Crazy Rich Asians Translated into Kaya Tujuh Turunan

This research is aimed to find the types of figurative language used and to identify translation method that the translator chooses to translate figurative language from Crazy Rich Asians novel into Kaya Tujuh Turunan. This research is descriptive qualitative research with secondary data. The object of this research is a novel by Kevin Kwan titled Crazy Rich Asians (2013) which translated into Kaya Tujuh Turunan (2016) by Cindy Kristianto. The novel is analyzed using Abram’s figurative language theory (1999) and Newmark’s translation method. The novel contains 154 figurative languages. After examining the figurative language data in Crazy Rich Asians, it was discovered that there were 51 similes, 43 hyperboles, 25 imagery, 22 metonymy, and 13 ironies. According to the findings of the research, six of the eight translation methods given by Newmark were employed in translating the words, phrases, clauses, and sentences from English to Indonesian in the novel Crazy Rich Asians. They are literal (94), faithful (4), semantic (3), idiomatic (2), and communicative translation (21). According to the findings of the analysis, the most dominant translation method utilized in translating the novel is literal translation. Based on the most often employed translation methods in translating the novel, it is possible to deduce that the translator prioritizes the corresponding word or expression in the target language that has the same meaning and nuance as in the source language. AbstrakPenelitian ini bertujuan untuk mengidentifikasi tipe gaya bahasa kiasan dan metode penerjemahan gaya bahasa dari novel Crazy Rich Asians menjadi Kaya Tujuh Turunan. Penelitian ini merupakan penelitian yang berbentuk deskriptif kualitatif dengan menggunakan data sekunder. Objek dalam penelitian ini adalah novel karya Kevin Kwan yang berjudul Crazy Rich Asians (2013) dengan membandingkan versi terjemahan Bahasa Indonesia Kaya Tujuh Turunan (2016) karya Cindy Kristianto. Novel ini dianalisis dengan menggunakan teori Bahasa kiasan dari Abram (1999) dan metode terjemahan Newmark. Setelah melakukan analisis, ditemukan 154 gaya bahasa kiasan, yaitu 51 bentuk simile, 43 bentuk hiperbola, 25 bentuk imagery, 22 bentuk metonimi, dan 13 bentuk ironi. Ditemukan enam metode dalam penerjemahan gaya bahasa kiasan, yaitu terjemahan literal (94), terjemahan setia (4), terjemahan semantik (3), terjemahan idiomatik (2), dan terjemahan komunikatif (21). Hasil penelitian ini menyimpulkan bahwa metode penerjemahan yang paling dominan adalah terjemahan literal. Metode ini dipakai penerjemah untuk memprioritaskan ekspresi yang paling sesuai dan berterima dalam Bahasa sasaran sehingga pesan dan nuansa yang disampaikan sama seperti dalam Bahasa sumber.

The Superiority Complex of Eleanor in Crazy Rich Asians

Crazy Rich Asians is one of the movies that is adapted from literature. In this thesis I am analyzing this movie because of the depiction of a rich person, Eleanor Young, who has an underlying inferiority. However, she shows that she has a superiority over others to cover inferiority. Therefore, in this thesis I am interested in analyzing the superiority complex that was portrayed by Eleanor in the movie and the impact for other characters. In the analysis I use Alfred Adler’s theory of superiority complex. The findings show that Eleanor's superiority complex is shown through her action and behavior, her speech, and her characteristic traits. Her superiority complex affects other characters, who are Nick and Rachel. As a result, Eleanor does not have a good relationship with Nick and Rachel and she portrays her superiority complex.

Self-Reliance in Crazy Rich Asians by Kevin Kwan (2013)

The purpose of this analysis is to expose the issue of self-reliance in the Novel Crazy Rich Asian by Kevin Kwan (2013). The issue of self-reliance refers to the way the character when the character gets bad treatment from the people but she is able to manage it. This analysis is text-based interpretation based on the concept of Self-reliance theory proposed by Elizabeth B. Hurlock. This analysis uses fictional devices such as character, plot (conflict) and setting that contribute in revealing the issue. The result of the study reveals the woman develops her self-reliance. It can be seen through behaviour and way of thinking.

TRANSITIVITY ANALYSIS IN JONATHAN MURRAY CHU’S MOVIE “CRAZY RICH ASIANS”

This study aims at explaining the transitivity processes and their effectiveness in Jonathan Murray Chu's Crazy Rich Asians movie. It uses a qualitative method. The data are the utterances of the characters in the Crazy Rich Asians movie. Then, they are categorized and analyzed based on the processes of transitivity and their effectiveness. The types of transitivity processes found in the movie are material processes of action and event, mental processes of perception, cognition and affection, relational processes of identification and attributive, verbal processes, behavioral processes, and existential process. For their effectiveness transitivity components can be measured by ten parameters i.e participant, kinesis, aspect, punctuality, affirmation, mode, agency, affectedness of object, and individuation of object.

Celebrating the East: The Contestation of Whiteness and Colored in John M. Chu’s Crazy Rich Asians

Crazy Rich Asians is regarded as one of the movies that successfully represented Asians, regardless of all the controversy. One of the topics clearly presented in the movie is the contestation between the west and east. The dichotomy is resulted from the social construction of the western culture to maintain its superiority over the east culture. Since the movie seems to celebrate the east by portraying the Asian-Asians differently from the old stereotypes or old images of the eastern culture, but at the same time, this research finds that this movie overtly portrays the west as loveable or likable culture. The movie depicts the contrast between east and west through the story. This article is intended to analyze the contestation between east and west which is depicted in the movie. The movie is examined in how it depicts America as the west and Asia as part of the east. Therefore, deconstruction is used as the reading method to see what is behind it, the things that are not seen, related to how the Asians are portrayed in the movie. The finding of this research shows that there are double roles in the movie. The power of whiteness in the American movie industry somehow still brings impacts toward the contestation of whiteness and color.

AMERICAN DREAM IN THE EYE OF ASIAN IMMIGRANTS: A GENETIC STRUCTURALISM ANALYSIS OF KEVIN KWAN’S RICH PEOPLE PROBLEMS

East, South, and Southeast Asians are often treated inferiorly in the U.S. Aggregately, the COVID-19 pandemic has brought racial issues against them to the surface. Thus, literature on and/or about inferior minorities needs to be written by authors who belong to them. It is because literary works are not created in a vacuum. External factors have a hand in their creation. Kwan’s Rich People Problems serves as the closure for the Crazy Rich Asians trilogy. As a Singaporean-born author who immigrated to the U.S., he is exposed to the American Dream myth. This research then aims to discover how he internalizes it in the novel. Employing Goldmann’s Genetic Structuralism, it operates the structuralism approach through the Marxist lens. It utilizes Kwan’s social class to determine his worldview manifested in the structure of the novel. While the novel is the source of primary data, his biography collected from relevant sources becomes secondary data. His take on American Dream crystalizes in form of the characterization and plot of the novel. He appends the characters with backstories and improvements. They are embedded with determination, perseverance, hard work, loyalty, and reinvention, revamping their poor beginnings into rich entrepreneurs, experts, employees, and trophy spouses.

Crazy Rich Asians: Towards an Ornamental Feminist Account of Wealth and Desire

ABSTRACT Wealth is often seen as an object of desire. That is, it is what desire desires and it comes to represent desire. The accumulation of wealth is commonly considered excessive and coming at the cost of environmental and corporeal needs. Such an account of wealth follows an either/or logic that produces a set of oppositional terms such as nature or culture, desire or need, wealth or necessity, luxury or survival. This article explores questions of wealth and desire via the 2018 film Crazy Rich Asians. It uses the lens of ornament to zoom in on how the film depicts the relationship between the natural and the artificial, winning and losing, and subject and object. It proposes a feminist ornamental approach to wealth and desire that reworks the either/or logic and the oppositional terms that undergird it. It argues that this approach allows for an analysis of the relation between race, gender, nature, style, wealth and desire beyond one of commodification or recognition, ownership or dispossession.

YELLOW OUTSIDE, WHITE INSIDE: NEGOTIATING RACHEL CHU’S IDENTITY IN JON M. CHU’S CRAZY RICH ASIANS

Crazy Rich Asians (2018), a film by Jon M. Chu is one of many films that raise this topic as the main theme of the story. This film tells about the life of a Chinese American woman, first generation, who was born and grew up in New York, the United States. This research is intended to elaborate how this movie portrays Rachel’s identity as a form of negotiation and why Rachel’s identity becomes problematic only when she met Nick’s family. By conducting descriptive qualitative method, this research uses only some dialogues and narration taken from Crazy Rich Asians film script as the source of data. Since the intention of this research is to analyze the identity negotiation between two cultures, therefore this research is conducted under postcolonial theory. The result of the study shows that although Rachel still hold on the Chinese culture as her ancestor’s culture, it turns out that American values has influenced her a lot in making decision. It leads to her conflict with Nick’s mother since Eleanor hold on Chinese traditional cultures. This research concludes that negotiation showed by Rachel in the movie is needed to do in order to be accepted by both of the cultures although it still leads to some conflict.