The objective (Lagrangian and Eulerian) strain tensors, their rates, and conjugate stress tensors used in continuum mechanics equations are considered. These tensors are represented in the eigenprojections of the right and left stretch tensors $$\mathbf {U}$$ and $$\mathbf {V}$$ . The novelty of the research lies in the simultaneous derivation of expressions for Lagrangian versions of tensors and their Eulerian counterparts with decomposition of the obtained expressions into components coaxial and orthogonal to the tensors $$\mathbf {U}$$ and $$\mathbf {V}$$ . We consider the Lagrangian and Eulerian Doyle–Ericksen families of strain tensors, which, in turn, are subfamilies of the well-known Hill family of strain tensors. Basis-free expressions are obtained for the material rates of Lagrangian tensors from the previously introduced family of generalized strain tensors, whose subfamilies are the Lagrangian and Eulerian Hill families of strain tensors, and similar expressions are obtained for the Green–Naghdi rates of Eulerian strain tensors, which are Eulerian counterparts of the material rates of Lagrangian strain tensors. Basis-free expressions for stress tensors are derived from the classical definitions of the conjugacy of stress and strain tensors. Expressions are found for the Lagrangian and Eulerian symmetric Atluri stress tensors that do not have conjugate strain tensors from the Hill family, and the obtained expressions are decomposed into components coaxial and orthogonal to the tensors $$\mathbf {U}$$ and $$\mathbf {V}$$ . The ranges of allowed ratios of different principal stretches at which the Lagrangian and Eulerian Hencky and Atluri stress tensors approximate the rotated/standard Kirchhoff stress tensors are determined. It is shown that the range of allowed ratios for the Hencky stress tensors is wider than that for the Atluri stress tensors.