Ternary nanofluids demonstrate better heat transfer characteristics in contrast to conventional liquids and typical hybrid nanofluids. These are applied in sophisticated cooling systems for electronics, heat exchangers, and automotive engines, along with renewable energy systems such as solar collectors, where efficient heat transfer plays a crucial role. The aim of this research is to investigate the movement of a Casson ternary nanofluid passing through a bidirectional exponential sheet by employing the innovative Cattaneo-Christov heat flux concept. The utilization of the energy equation considers thermal radiation, viscous dissipation, and heat source/sink effects, with the integration of chemical reaction effects into the concentration equation. An analysis of entropy generation is utilized to evaluate the thermodynamic irreversibility within the system. The conversion of transport equations involves a transformation from partial to ordinary differential equations, followed by a numerical solution utilizing the BVP4C solver embedded in the MATLAB package R2022b. The impacts of developed factors on thermal, concentration, and velocity behavior, as well as engineering quantities, are thoroughly explored graphically. The outcome reveals that the velocity gradients diminish as magnetic fields intensify, while it amplified by the Hall factor. The rise in temperature of ternary nanofluid correlates with elevated levels of radiation, and Brownian motion. Concentration intensifies with the rapid development of thermophoresis influences. Heightened values of the Reynolds and Brinkman numbers give rise to amplified entropy production but a decrease in the Bejan number. The ternary nanofluid displays a remarkable 8.92% increase in skin friction on the x-axis and y-axis, influenced by the potent Darcy-Forchheimer factor. The rates of mass and heat transfer in nanofluids undergo a decrease of 8.58% and 12.52%, respectively, due to the heightened influence of Brownian motion and Eckert number. The results could provide valuable insights into the performance of ternary nanofluids in various industrial environments under specific conditions.