Branch Of Company Research Articles

The Impact of Components in Marketing - Mix Strategy on Customer Satisfaction and Loyalty: Case Study at Codegym Vietnam Joint Stock Company, Hue Branch

This study aims to analyze the impact of 7 components on the marketing - mix strategy on the satisfaction and loyalty of programming course students at the branch of CodeGym Vietnam Joint Stock Company in Hue. The study combined exploratory factor analysis (EFA), and confirmatory factor analysis (CFA) to measure the impacts of each component into the success of marketing - mix strategy then applied linear structural modeling (SEM) to test the related hypothesis of driving parameters to the customers’ satisfaction and loyalty. The finding indicated that there are 3 major factors having positively impact on customer satisfaction and loyalty, including: product, distribution and process. On the contrary, price, promotion, people and facilities factors have a negative impact on student satisfaction. The study also suggests several important implications to enhancing the efficiency of marketing mix strategy - with a need to focusing on developing marketing mix programs for centers to enhance customer satisfaction and loyalty.

Success Factors for the Korean Branches of Global Companies in Obtaining ISMS Certification

Success Factors for the Korean Branches of Global Companies in Obtaining ISMS Certification

Productivity in the Insurance Company: A Meta-Regression Analysis

Purpose –This study attempts to examine the studies using Malmquist Productivity Index (MPI) in calculating the productivity of insurance sector and to identify the factors influencing their total factor productivity change through meta-regression analysis. Design/Methodology/Approach –This study employed 29 empirical articles which were published between 1977-2023 and which met the inclusion criteria. Findings –The results on the meta-regression analysis revealed that the publication year of the studies and the income groups of the countries did not have an impact on the total factor productivity. The number of observations, number of variables, and branch of theinsurance company were statistically significant on the estimation of total factor productivity change.Discussion –In this study, a meta-regression analysis systematically highlights the effects of methodological assumptions on the productivity of insurance companies and synthesize empirical findings. The study serves to make the literature more accessible to researchers who will use the MPI method for measuring the productivity of insurance companies. This study is expected to guide managers in enhancing the productivity of insurance companies, considering national requirements, making and implementing legal regulations, and identifying policies

FISCAL MANAGEMENT OF ENTERPRISE PERSONNEL IN THE CONTEXT OF DEVELOPING INTERNATIONAL ECONOMIC RELATIONS

The aim of the study is to characterize the features of fiscal management of enterprise personnel in the context of developing international economic relations. The primary task set within this article is to identify the most optimal practices for implementing fiscal management of enterprise personnel under the increased influence of changes in the international economic environment. It has been determined that the development of international economic relations requires enterprises to adapt their personnel management with consideration of fiscal aspects. Fiscal management of personnel is characterized as a means of optimizing labour costs through the use of tax incentives, subsidies, and other financial instruments, which enhance competitiveness on the international level. It has been established that effective fiscal management ensures that enterprise activities comply with international standards, allowing them to avoid fines and other legal consequences. The role of fiscal management in optimizing the processes of employee relocation between company branches in different countries, ensuring the legality and financial benefit of such relocations, has been characterized. It has been established that proper management of fiscal aspects helps companies expand into new markets by ensuring the effective integration of local and foreign workers into the corporate culture. The necessity of implementing modern technologies and enhancing the qualifications of specialists to improve the fiscal management of personnel has been characterized. It has been proven that effective fiscal management of personnel contributes to optimizing tax obligations, increasing competitiveness, and ensuring the international integration of enterprises.

Феномен релокации (Модели экономического поведения российских мигрантов после февраля 2022 г.)

The events of February 2022 became the starting point of a new wave of Russian emigration. On the one hand, this phenomenon can be considered within a series of previous migration waves, on the other hand, the modern context leaves its imprint on the current migration process, making it very special from the economic and sociocultural perspectives. The article presents an attempt to analyze this specificity with an emphasis on the characteristics of the economic behavior of emigrants. Empirically, the study is based on a series of in-depth interviews with people who left Russia after February 2022. On the basis of these interviews, the authors built idealized cognitive models of possible options for the economic behavior of migrants. The authors considered a total of four models: relocation, which involves searching for a job in the host country; relocation, which involves remote work for a Russian company; relocation, which involves creating or moving one’s own business; relocation to a branch of a Russian company. Since the economic strategies of migrants are influenced by signals broadcast by the Russian government structures, the article analyzed the statements of representatives of these structures using the method of network cognitive mapping, which made it possible to reveal two types of official discourse in relation to those who left Russia, which differed in the extent of their criticism towards them. In general, the study showed that migrants of the latest wave are internally heterogeneous and fall into several groups that differ markedly in their motivation and patterns of economic behavior. At the same time, a significant part of them continues to cooperate with Russia in one way or another and, in principle, is ready to return to Russia. For them, migration is driven largely by security and/or economic reasons. Only a minority of emigrants left the country due to their disagreement with the current political course and consider the possibility of coming back only if the political course changes radically.

The Impact of Employee Creativity and Transformational Leadership on Innovation Work Behavior in the Banking Sector

This study examines the role of transformational leadership in promoting an innovative work environment and work behavior in the rural bank Industry. The research was conducted at Bank UMKM, a company that holds a significant market share in the region's rural bank industry. A survey was conducted with 671 employees across the company's branches. The findings reveal that all hypotheses, except Hypothesis 1, were accepted. Transformational leadership positively affects employee creativity, indirectly influencing innovation work behavior. Additionally, the relationship between transformational leadership and innovative work behavior is strengthened by the presence of trust in supervisors. Although transformational leadership did not have a direct impact on innovative work behavior, the research highlights the significance of cultivating an inventive work environment and the influence of trust in supervisors in encouraging innovation within the rural bank business.

Antecedents of Traditional Food Lovers' Satisfaction at Food Courts in the East Jakarta Region

The level of competition in the culinary sector continues to increase, both from national food businesses and the invasion of culinary company branches from abroad entering Indonesia. Customer satisfaction is the main key in winning the competition. The aim of this research is to examine the influence of food court aesthetics, customer emotions, and service quality on customer satisfaction at food courts in the East Jakarta area. This research succeeded in collecting data through a customer survey of 170 food court customers in Jakarta Timur Indonesia. The sampling method used in this research was convenience sampling. We use multiple regression analysis where customer satisfaction is the dependent variable and food court aesthetic factors, customer emotions, and the quality of service provided by the food court are exogenous variables. The collected data is then processed using the Smart PLS data processing tool. Partial Least Square measures two submodels, namely the outer measurement submodel or outer measurement model and the structural model or inner model or inner measurement submodel. The results of this research found that food court aesthetics, customer emotions, and service quality have a statistically significant effect on customer satisfaction. The implications and limitations of this research are also discussed in this article.

Edukasi Perhitungan Harga Pokok Penjualan untuk Meningkatkan Penjualan pada Kube Wanita UMKM Pamulang Estate

Education regarding how to calculate COGS is very important so that MSMEs can maximize their business development potential. Errors in determining COGS can result in business losses. Therefore, education about COGS calculations is vital to help MSMEs achieve competitive advantage and maximize business development potential. MSMEs are independent productive economic enterprises, usually carried out by individuals or business entities that are not subsidiaries or branches of companies owned, controlled or part of directly or indirectly. The business actors in this activity are the Pamulang Estate UMKM Women's Kube. This Community Service activity aims to provide education regarding calculating the cost of goods sold to increase MSME sales. The method developed in this activity involves socializing the calculation of cost of goods sold to increase sales at the Pamulang Estate UMKM Women's Kube. The problem faced by MSME players is related to a lack of knowledge regarding calculating the cost of goods sold in their business so that MSMEs are inaccurate in determining the cost of goods sold and determine the selling price incorrectly. MSME players argue that they do not have knowledge regarding calculating the good and correct cost of goods sold. So that this activity regarding calculating the cost of goods sold can provide business actors with insight, knowledge and skills in understanding the correct calculation of the cost of goods sold and can directly apply it in their business.

MOTIVASI KERJA, LINGKUNGAN KERJA, DAN KINERJA KARYAWAN PERUSAHAAN ASURANSI X

Employee management is an important aspect that needs to be considered by the company. In the field of Human Resource Management, employees are considered an asset that needs to be managed by the company. The importance of employee management is related to the strategic goals that the company has planned and will achieve within a predetermined time. Companies that pay attention to employees well can have a positive impact on the ability to acquire and retain customers, especially in the service sector. Companies that offer insurance services certainly compete to offer a variety of services to potential customers. This study examines one of the insurance company branch offices in Semarang with a total number of employees as a population as well as a saturated sample of 34 people. Motivation and the work environment were investigated for their influence on employee performance. In this study, questionnaires were distributed online to collect data from respondents. The data collected was processed using the multiple linear analysis method, which was carried out using the help of the SPSS version 29 program. The results of this study indicate that work environment and work motivation affect employee performance positively.

Analysis of factors affecting employee productivity

Purpose-Internal and external factors can affect employee productivity. This study examined the relationship between occupational health, safety, and work environment, which is thought to affect employee productivity. Design/Methodology/Approach-The study population focused on the employees of the Semen Merah Putih Branch Company. The research data was collected through questionnaires administered to all employees, totaling 47 respondents. The research data were then processed using SPSS. Findings-Occupational health, safety, and working conditions all had a favorable impact on employee productivity. That is, when workplace support systems and occupational health and safety policies are implemented as effectively as possible, productivity at work will rise, thereby enhancing company performance. Research limitations/implications-Every business actor needs to focus on optimizing occupational health and safety to encourage increased employee productivity. To support this, business actors must also pay attention to other factors, such as creating a comfortable and safe work environment, to maximize efforts to achieve employee productivity. Originality/value-Currently, there is a dearth of research on employee productivity, especially for companies engaged in the industry. Previous studies of employee productivity have examined the internal and external aspects of employees, such as motivation, leadership, and organizational culture.

ON THE ISSUE OF DETERMINING THE PRODUCTION COST OF THE CAPITAL RENEWAL OF PASSENGER CARS

In recent years, the inventory of passenger cars has decreased significantly due to the exclusion from service of the ones that have already exhausted their service life. The wear and tear of the passenger rolling stock of Ukrzaliznytsia JSC is approaching 90%. Repair and maintenance costs for outdated railcars account for over half of the industry’s expenses. In conditions of an acute shortage of newly built cars, practically the only way to maintain the operability of the car fleet is to overhaul passenger cars that have exhausted their service life. At the same time, based on the results of operations in different regions, the railway cars have different technical conditions. Also, different car repair enterprises use differing methods for calculating the cost of repairs. It leads to a significant scatter of calculation results. The article is devoted to the issue of creating a generalised methodological approach to determining the production cost of passenger cars overhaul. We have classified production costs and determined which expenses relate to the direct costs of car repair production, the auxiliary production costs, and general production costs. Next, we formulated the components of each of these groups. The article considers the main aspects influencing the formation of costs, particularly labour costs and social contributions, material costs, fuel, electricity, repairs, and equipment depreciation. It also takes into account the cost of return expenses. The proposed scientific approach allows accounting for the actual service life and level of wear of the passenger car, its type, and design features. We carried out an analysis of the factors affecting the production cost of repairing passenger cars. It makes it possible to determine rational technical and organisational solutions to reduce the cost of overhauling passenger cars that have exhausted their service life. The stated provisions have a practical orientation and can be used at the car repair enterprises of the Passenger Company branch of JSC Ukrzaliznytsia. Keywords: passenger car, repair, resource, wear and tear, production cost, expenses.

Training strategies of Chinese and British multinational companies in Germany

In the academic literature, the training strategies of the foreign branches of multinational companies have hardly been considered so far. Consequently, it is unclear how these subsidiaries meet their demand for skilled workers. Since the training cultures in the respective countries of origin are often different from those in the host country, research into this topic is of interest. This article is therefore dedicated to the question of how foreign companies from China and Great Britain behave when they come to Germany with the dual training system that dominates here. Based on 11 qualitative interviews, the training and recruitment strategies of these companies are analyzed as well as the effect of the influences on the adaptation to the German environment.

SOSIALISASI PENYUSUNAN LAPORAN LABA RUGI SEDERHANA BAGI KELOMPOK USAHA MIKRO KECIL DAN MENENGAH PADA UMKM GADING BERSINAR

The profit and loss report is part of a company's financial report produced in an accounting period which describes the elements of the company's income and expenses to produce a net profit (or loss). MSMEs are independent productive economic enterprises, usually carried out by individuals or business entities that are not subsidiaries or branches of companies owned, controlled or part of directly or indirectly. Business actors in the Gading Shining UMKM are part of the UMKM. The problem faced by MSME actors is related to the inability of MSME actors to prepare profit and loss reports for their businesses. MSME players claim that they do not have knowledge regarding making profit and loss reports. This Community Service activity aims to prepare a simple profit and loss report for Gading Bersinar MSME players so that it can be used to manage and build MSMEs and collaborate with bankers, investors and other business partners. The method developed in this activity involves socializing the preparation of simple profit and loss reports for Gading Bersinar MSMEs. So with this activity regarding the socialization of simple profit and loss reports, it is intended to provide understanding in making simple profit and loss reports for ivory shining MSME players so that they can be directly applied in their businesses.

Bridging the Divide: Navigating Cultural Integration in Cross-Border M&A

With time, the idea of cross-border mergers has become increasingly popular, and presently, Indian corporations are more likely than those in other nations to engage in cross-border mergers and acquisitions. A cross-border merger is demonstrated by TATA Steel's acquisition of the US-based business Corus. 1. Inbound Merger: An inbound merger is a cross-border merger in which the foreign firm is regarded as an Indian company's branch office and the resulting company is an Indian corporation. 2. Outbound Merger: An outbound merger is a cross-border merger in which the merged firm becomes the parent company of the foreign company. The influence of cultural disparities on international mergers and acquisitions (M&As) can be substantial. When two firms with disparate cultural backgrounds come together, they have to adjust to new business practices, communication methods, and beliefs. While there may be difficulties involved, there may also be chances for both businesses to grow from one another and enhance their processes. Thus, the goal of this research is to advance knowledge of the intricate and significant process of cultural integration in international mergers and acquisitions. The research can assist companies in achieving better results in cross-border mergers and acquisitions by identifying the critical elements that affect cultural integration success and formulating recommendations for how to enhance cultural integration effectiveness.

Health risk management: The ASL BT experience

ASL BT, born from the merger of three company branches, now eighteen years old, has a transversal departmental organization. In the Staff Department, there is the Clinical Risk Management Unit, which carries out prospective planning activities in the medium/long term. The systematic monitoring of all incident reporting systems, as well as requests for compensation and the economic aspects relating to direct costs (for damages related to adverse events) and indirect costs (for disputes), allow the UO to plan the prevention activities. This prevents the health risk and the recurrence of events, which in various ways have generated "losses" for the patient, the Company and the professionals. The establishment of a clinical risk network made up of representatives and facilitators, the sharing of all the proposed procedures and protocols and above all, the training aimed at increasing the culture of safety and awareness among all employees Healthcare, have a crucial role.

The Influence of Successful Succession on the Progress of Family Business at PD Ayam Putra Kawalu

A company's progress is the goal of its founding, and the transfer of power can influence one form of sustainability. Successful succession is essential to ensure the progress of the family business. This research examines the influence of successful sequence on the better progress of family business companies. The object of this research is a chicken trading company in the Tasikmalaya area, PD Ayam Putra Kawalu, which has branches. This research uses quantitative and descriptive-verification approaches to collect and analyze data. Quantitative data were obtained from questionnaire surveys and interviews with family business owners, including branches and successors. The sample is a family business with a branch company that has experienced succession. The results from the hypothesis show a positive relationship between successful sequence on the progress of the family business and producing leaders who will contribute to the progress of the family business. The findings of this research will contribute to understanding the challenges and opportunities for successful family business succession that will provide progress for the company.

Krasnoyarsk Mutual Fire Insurance Society (1904-1917)

The subject of the study is the organization and activity of the Krasnoyarsk Mutual Fire Insurance Society. On the basis of the historical and genetic method, the reasons for the origin of the insurance business in the Yenisei province, the leading trends in its development during the second half of the XIX - early XX centuries, changes that occurred under the influence of the First World War are analyzed. The application of the historical-systematic method allowed the authors to determine the role and place of the city mutual insurance society in the emerging fire insurance system in one of the provincial centers of Eastern Siberia. The historical-comparative method made it possible to identify the differences between mutual insurance companies and joint-stock companies. The statistics of fires and the scale of losses from them grew in the Russian Empire in the second half of the 19th - early 20th centuries. At the same time, a fire insurance system was being formed. A specific non–commercial form of insurance was mutual insurance (the main types are zemstvo and city), which arose due to the fact that the services of private insurance companies were inaccessible to a wide range of the population. In the Yenisei province , the only society of this type appeared only at the beginning of the XX century. Krasnoyarsk City Mutual Insurance Society for a short period of its existence could not significantly change the situation in the local insurance market, where the dominant position was occupied by branches of joint-stock insurance companies. Nevertheless, his activity has had a beneficial effect on the development of the insurance business in the city by reducing tariffs, supporting fire-fighting measures of the city authorities. The First World War carried the threat of loss of organizational and financial independence of mutual insurance companies, since the government became interested in the idea of introducing a state monopoly of fire insurance in order to compensate for the budget deficit.

The Effects Of Transformational Leadership And Organizational Culture On Employee's Performance (Case Study at Nippon Paint Company Branch in Bengkulu City)

This study aims to determine the calculation and effect of leadership and organizational culture on employee’s performance at Nippon Paint company branch in Bengkulu City. The analytical method used in the research is the quantitative method. Based on research results, Transformational Leadership has a significant effect on Employee’s Performance because tcount (2.753) is greater than ttable (1.674) with a significant value of 0.008 < 0.05. This illustrates that the better the transformational leadership at Nippon Paint company branch in Bengkulu City, the more employee’s performance will increase. Organizational culture does not have a significant effect on employee’s performance because tcount (0.771) is smaller than ttable (1.674) with a significant value of 0.445 > 0.005. This illustrates that employees at Nippon Paint company branch in Bengkulu City. From the simultaneous test results we can see that there is a significant effect between transformational leadership and organizational culture on the employee’s performance at Nippon Paint company branch in Bengkulu City together because the value of Fcount > Ftable is 4.581 > 3.18 with a significance of 0.015 < 0, 05. From the results of the coefficient of determination test, the R square value is 0.155 or 15.5%. It can be concluded that there is a variable effect on employee’s performance of 15.5%. The remaining 84.5% is effected by variables outside this research.

Cash Receipt Information System at Regional Drinking Water Companies Using PHP and MySQL

Manual accounting records have shortcomings in terms of accuracy of recording and slow reporting, as manually entered data has to be recapitulated. In some large companies that have branches of business, the users of technology are no longer strangers, but there are often difficulties in recording temporary cash receipts on their branches. From this background, the author carried out research by designing and building a web-based cash receipt application with PHP and MySQL. The author focused on the cash recording application because this application is allocated to branches of companies that have not implemented the system of financial recording, in this case cash receipts that will later be deposited with the central company because the funds received are temporary. This research helps companies record cash receipts and cash deposits and provide final results in the form of a report of each transaction carried out by the company. Like previous research on cash flow information systems, it suggests that the existence of information systems can help in carrying out financial recording, as well as other research that states that computerized recording is much more effective and efficient and facilitates

Strategi Digital Menuju Kesuksesan Perusahaan Pialang: Optimasi Pemasaran Dan Kualitas Produktivitas Dalam Bersaing

This journal article discusses the influence of digital marketing strategies in advancing competitive brokerage firms. Optimized marketing and quality productivity are keys to the achieving company success or in other words, finding the efficiency point in the marketing strategy that is most suitable for brokerage companies. Through this journal article, there is a discussion that can be used to provide insight into brokerage companies that survive in today's digital era, as well as quality productivity by marketing and sales in brokerage companies with marketing optimization. This discussion was conducted in one of the brokerage companies, PT Victory International Futures Spazio branch with a communication model with permanent employees at the company's branch.