Department Of Communication Research Articles

College Sport Communicator Leaders’ Perceptions of Sport Information Operations

Recent research indicates College Athletic Communicators (CACs) could benefit from more staff in the communication department (Elliott et al., 2023). However the request may not be supported by administration as additional staffing may not fit in the budget. Therefore, it appears imperative to evaluate no-cost options to alleviate the feelings of being under-appreciated and overworked. The College Sport Communicators (CSC) professional association may be a strong advocate for the profession and may have the ability to provide needed resources for those serving in CAC positions. Therefore, the research presented in this study aims to explore the perspective and experiences of CSC leaders to evaluate how to better serve the CAC profession with an understanding of limited resources. In this study, semi-structed interviews with CSC leaders were conducted. Data provided by the participants indicate ways for CACs to avoid burn out and how athletic administrators can work to support the profession.

Ethics in Nigerian higher education: Mirroring the dilemma in mass communication departments

Ethics in Nigerian higher education: Mirroring the dilemma in mass communication departments

ONLINE PRESS RELEASES IN DIGITAL PUBLIC RELATIONS: A REVIEW OF AIRLINES' PRESS RELEASES

Press releases, typically prepared by public relations departments to notify the public and the press about important developments, continue to be frequently utilized tools. Press releases are essential in public relations for announcing newsworthy items, such as product launches, quarterly earnings, mergers, or important updates. As in various fields, digitalisation has changed and transformed some tools and methods in public relations. However, press releases, one of the oldest public relations tools, are still used by organisations' communication departments for the same purposes. Due to digitalisation, press releases are now posted on businesses' websites and social media pages. For this reason, the press releases published by the four airlines on their corporate websites were analysed in this study. The main objective of the research is to identify the message content in press releases and how it aligns with public relations objectives. For this purpose, all press releases issued by four airline companies in 2023 were analysed using content analysis. In this context, it was determined that airline companies issued press releases in a total of nine different categories. These categories are press releases named Public Announcement, New Route, Corporate Social Responsibility, Financial - Earnings, Innovation & Technology, New Partnership, Award Announcement, Product - Service Launch, and Sponsorship. As a result, it was concluded that these press releases also serve airlines' marketing and public relations purposes.

The Influence of Leadership Style, Discipline, and Work Training on the Performance of Civil Servants at the Department of Communication, Informatics, Statistics, and Encryption

The Influence of Leadership Style, Discipline, and Work Training on the Performance of Civil Servants at the Department of Communication, Informatics, Statistics, and Encryption

Impact of Marketing Strategies on Strengthening the Image of Public Universities in Ecuador

This article analyzes how marketing strategies impact the strengthening of public universities' images in Ecuador. In a systematic literature review, it shows that the main problems affecting institutional reputation are found in the lack of qualified personnel in their communication departments, as well as administrative management deficiencies. Then, it introduces some of the emerging relational tools, like artificial intelligence and neuromarketing, whose effectiveness has been already tested with a view to improving institutional perception. The competitiveness theory will provide insights for understanding how universities can acquire differential advantages within an increasingly globalized and competitive market for educational services. It follows that effective marketing strategies, digital marketing, and personalized contents help in increasing visibility, thereby attracting more students and enabling international collaborations. The article concluded that what public universities need to do is integrate such strategies coherently with their institutional objectives for effective positioning and improved public perception.

Roles and Responsibilities of the Florida Extension Specialist

This publication was created to help Florida Extension specialists and their mentors in understanding their roles and responsibilities and the way their expertise fits within the Florida Cooperative Exten­sion Service (FCES). Written by Matt Benge, Karlibeth Leitheiser, Saqib Mukhtar, Karla P. Shelnutt, LaToya O’Neal, Maia McGuire, Shannon J. Horrillo, and Peyton N. Beattie, and published by the UF/IFAS Department of Agricultural Education and Communication, September 2024.

Unlocking Customer Happiness and Enhancing Quality of Life: The Potential of Small and Medium-Sized Enterprise ICT Initiatives in Stress-Inducing Environments

Customers in resource-poor communities still grapple with many information and communication technology (ICT) failures as they strive to access goods and services in small and medium enterprises near them. From a customer perspective, these challenges often lead to stress-related issues such as frustrations and anxiety, which can even result in transaction abandonment. Extended ICT failures result in SMEs failing to achieve sustainable e-commerce. This study delves into the impact of ICT initiatives by SMEs in stress-inducing environments on customers’ quality of life. The study further examines whether customer stress and happiness play a role in this association. Quantitative data were acquired using the mall intercept method, while the developed hypotheses were examined using structural equation modeling (SEM) in SMART-PLS 4. The results shed light on how customers navigate daily ICT-related failures experienced by SMEs operating in poor resource communities as they strive for happiness and stress-free lives, ultimately leading to an improved quality of life. The study recommends that the government, through its agencies, the Department of Communications and Digital Technologies and the Department of Science and Technology, among others, not only create an environment supporting SME ICT initiatives but also find strategies for sustaining SME ICT adoption for improved human well-being and socio-economic development within resource-constrained communities.

Frequently Asked Questions about Stormwater Wet Ponds

This publication addresses some of the most frequent questions that residents ask regarding the function and maintenance of their stormwater ponds. Written by Ange Asanzi, Miranda Carver Martin, Michelle Atkinson, Chamoda P. D. Dissanayake Mudiyanselage, Basil V. Iannone III, Eban Bean, Alexander J. Reisinger, Mary Lusk, Dail Laughinghouse, and Paul Monaghan, and published by the UF/IFAS Department of Agricultural Education and Communication, August 2024.

Implementation of Master’s degree programs in Artic indigenous languages in the higher education system (on the example of the Sámi language)

In this article, we discuss the specifics of implementing the Master’s degree program entitled “Technologies of teaching the Sámi language” launched at the Department of Philology, Intercultural Communication, and Journalism of the Murmansk Arctic University during the 2022–23 academic year. The lectures and practical sessions included in the program are briefly described. The methodological aspects of the discipline “Teaching the Sámi language (initial stage, school)” are presented in greater detail. The relevance of introducing a Master’s degree in this profile for reviving the Sámi language, which is on the verge of extinction, is shown. The factors leading to extinction of the indigenous language of the Kola North are outlined; measures for preserving and reviving the Sámi language are proposed.

Implementasi Sistem Pemerintahan Berbasis Elektronik (SPBE) di Dinas Komunikasi dan Informatika Kabupaten Sijunjung

Abstract: This research reveals how the Electronic-Based Government System is implemented in the Sijunjung Regency Communication and Information Service. In accordance with Sijunjung Regent Regulation Number 29 of 2019, the Sijunjung Regency Communication and Information Service was appointed as the agency responsible for the application of information and communication technology in the implementation of SPBE in Sijunjung Regency. Based on the results of monitoring and evaluation carried out by the Ministry of State Apparatus Empowerment, Reform and Bureaucracy (Kemen PAN RB) in 2022, Sijunjung Regency achieved the lowest SPBE index number 2 in West Sumatra Province with an index value of 2.18% (fair). Researchers used a quasi-qualitative research method (Quasi Qualitative) with a simple research design (SRD) approach. The informants in this research consisted of 9 people consisting of the regional secretary, three employees of the Communication and Information Department and 5 employees from each OPD who the author chose for research using purposive sampling. The data collection techniques applied in this research are observation, interviews and documentation. Meanwhile, the data analysis applied in this research uses triangulation techniques. Based on the results of the analysis using e-Government implementation theory according to Indrajit, the results obtained were that in application development not all OPDs coordinated with the Communication and Information Department in developing applications. Then training and competency development has been carried out by the Sijunjung district communications and information services office for all operators in agencies implementing SPBE. Regarding the availability of network infrastructure, there are still many network flashing spots in Sijunjung Regency. Regional regulations related to SPBE management have been prepared by the regional government of Sijunjung Regency. Human resource procurement is focused on adding employees who understand programming, and the capital used in implementing SPBE uses APBD with a limited budget.

Conducting Productive Team Meetings

This publication outlines tips and strategies for team leaders running meetings. Written by Carrie N. Baker, Matthew Gold, Sarah A. Bush, Laura L. Greenhaw, and Rachel Biderman, and published by the UF/IFAS Department of Agricultural Education and Communication, August 2024.

Efficient Departmental Coordination: Real-Time Schedule Display using Arduino

This project tackles the time-consuming task of schedule management for Heads of Departments (HODs) by developing a dynamic, automatic display system. Utilizing an Arduino microcontroller, an RTC module, and a P10 LED display (16x32), the system displays their one-week schedule in real-time, updating automatically each day. Bluetooth connectivity empowers adjustments to the schedule through an external device, offering flexibility and control. Utilizing a P10 LED display for clear visibility, it automatically updates with the real-time clock. Schedule information is embedded within the code for reliability, and the display format is divided for time and detailed schedule. Prioritizing eco- friendliness, it uses low-power components. This project aims to improve departmental communication, transparency, and efficiency by providing a clear and accessible platform for HOD schedule information.

Affordance of a learning application for supporting student’s development of academic literacy

This paper takes as its starting point the problem area that deals with how students at university can develop academic literacy. One of the methods is through learning technology. This paper examines what affordance a new developed learning technology - the study app - has for developing student learning technology. The RQ is: what are the affordances of a learning application and its integrated design of learning tools in order to support student’s development of academic literacy? The study app is an example of technology enhances learning, where technology supports operational improvement in teaching and learning because students with the study app can experience a ubiquitous learning environment, designed on basis of user studies that are designed to be integrated in student’s everyday life. The question is whether a learning technology also supports the student’s activity oriented toward developing study competences and becoming more academic literate? The background for this research is a project of development and designing an ICT based learning application for supporting student’s development of study skills. The project is supported by the Faculty of Humanities at University of Southern Denmark and is organized in a project group related to department of Design and Communication. The purpose of the learning application is that it: 1) shall supports students in developing and enhancing study skills, 2) that it is relevant and motivating for users to use, 3) that it a new proposal in relation to existing solutions. The study is based on Leontiev's theory of activity and its three levels - activities, actions and operations - which provide a systematic insight into the interaction of learners with a learning technology in order to develop their study skills. The paper examines here various learning contexts that are defined as central to study skills and which learning technology seeks to support: a general study competence, a concrete study competence and a link between study and future work. Furthermore, the learning theory on which learning technologies are designed is also examined. The paper concludes with a discussion of technology enhanced learning and which type of enhancement of learning that can be supported by learning technology.

A LETTER FROM SPECIAL EDITION EDITOR IN CHIEF – DR. N RAJA

Dear Readers and Contributors,It is with great desire that we present the proceedings of the International Conference on Innovative Techniques in Artificial Intelligence and Communication Technologies (ICITAICT 2K24), held on 12th April, 2024. This conference, organized by the Department of Visual Communication at Sathyabama Institute of Science and Technology, Deemed University, Chennai, India, in association with INTI International University, Malaysia, marks a substantial milestone in the advancement of research and progress in the fields of artificial intelligence and communication technologies.This conference acknowledged an overwhelming response, with numerous high-quality 246 papers submissions spanning a wide range of topics including, but not limited to, Ai and Film Making, Ai and Content Creation, machine learning, natural language processing, computer vision, wireless communication and IoT. The rigorous peer-review process ensured that only the most impactful and innovative research papers were selected for presentation.Among 246 papers, 10 were selected for publication in the special issue of the UGC Care-Listed Journal "ShodhKosh: Journal of Visual and Performing Arts," titled "Artificial Intelligence and Communication Technologies." I extend my heartfelt gratefulness to Granthaalayah Publications for their valuable collaboration with our institution, which has greatly encouraged researchers by providing them with well-deserved recognition.Finally, we thank all the writers and participants for their contributions and engagement. It is your desire and commitment that make this conference a vibrant forum for innovation and excellence. We hope that ICITAICT 2K24 will not only enhance your understanding and stimulus new ideas but also pave the way for future collaborations and advancements in the field.

E-Assessment and Moodle’s assistance in inhibiting plagiarism among learners

This present comprehensive quasi-experimental study seeks to determine the efficacy of Moodle in decreasing plagiarism among learners in E-assessment. The in-hand study employs a quasi-experimental design where Moodle’s bank of questions is implemented as the suggested treatment. The study was conducted among a randomly selected sample of 114 second-year undergraduate learners from the Department of Media and Communication and Library Science. The obtained results were collected, coded, treated, and analyzed depending on the statistical analysis. The major finding indicates that the implementation of the Question of Bank of Moodle in designing E-assessments significantly lessened the level of plagiarism among learners. Besides, the findings denote that this tool assists learners to become more independent learners. Keywords: Bank of questions; e-assessment; learners’ autonomy; Moodle; plagiarism.

Optimization of the process of communication with customers when organizing sales on Internet platforms

Relevance. Currently, the field of online trading on Internet platforms is actively developing. Online resources allow customers to familiarize themselves with the assortment, read reviews based on them and personal preferences, make a choice and, in general, make purchases without leaving home. Marketplaces are becoming the main platform for online sales.The purpose of the research is to develop a model for optimizing the process of communication with customers when organizing sales on Internet platforms.Objectives: to study the theoretical aspects of the concept of "communication process in the marketplace"; to identify the key problems of the communication process between customers and the seller on the marketplace, to develop a project to optimize the business process of "Communication between customer and seller" in RTK; to form recommendations for optimizing the process of processing information from customers.Methodology. The research is aimed at implementing the tasks set and is based on a review of scientific research by national and international market participants and a statistical analysis of the functioning of online trading platforms.Results. During the analysis of the work of the communications department of RTK LLC, a method for automating the communication process between customers and the seller was proposed, namely, optimizing the process of processing customer feedback, while implementing an automated software product.Conclusions. There are a huge number of technologies that can be implemented into the work of brands engaged in sales on the marketplace, and now this is becoming the most relevant, as the number of sellers in the market increases and competition between them becomes stronger. Mastering new digital technologies will allow trading companies to radically change the business ecosystem, make it faster and more efficient in order to meet the changing needs of customers.Optimizing the process of communication with customers when organizing sales on Internet platforms will help reduce time costs and increase the efficiency of sales organizations.

Metaphors of communication professionals in higher education: between the trivial and significant

This study explores the evolving, however also “messy”, role of communication professionals in higher education institutions (HEIs), who are involved in organizational science communication. Despite substantial growth and professionalization within HEIs' communication departments, limited research delves into these professionals' own perspectives and their self-understanding. Our investigation employs a metaphors-in-use perspective, through 26 interviews in ten Scandinavian HEIs. The paper contributes to the research on organizational science communication by unraveling the metaphors used by communication professionals: the salesman, the marketplace-facilitator, the police, the missionary, the storyteller, and the overhead-cost, gaining an understanding of how communication professionals perceive their own role.

DETERMINATION OF MAINTENANCE PRIORITIES ON DISTRICT AND CITY ROADS IN LAMPUNG PROVINCE IN 2019 USING THE SIMPLE ADDITIVE WEIGHTING (SAW) METHOD

<p>Road infrastructure is a primary transportation asset extensively used by society to support economic, educational, and other activities. Consequently, roads function as a crucial supporter of the country's socio-economic activities. UU No. 38 of 2004 regarding Roads stipulates that roads are essential transportation facilities for the economy, social aspects, environment, politics, and defense and security. This research employs the Simple Additive Weighting (SAW) method to collect secondary data. The secondary data is obtained from the Department of Communication, Informatics, and Statistics of Lampung Province and processed to generate an assessment of road segments based on preference values. The research results indicate that, based on the criteria weighting, heavily damaged road conditions have the highest importance weight at 58.6%, followed by the criterion of average daily traffic. These findings suggest that road experts share a similar perspective on how road criteria are prioritized for specific regions. The ranking results using the SAW method with a Likert scale indicate a value of 97.34.</p>

Sistem Informasi Manajemen Pengawasan Dan Pengendalian (WASDAL) Menara Telekomunikasi (Studi Kasus: Dinas Komunikasi Dan Informatika Kota Cimahi)

Telecommunication tower management information system is a crucial data processing system for telecommunication tower fee collection, given the importance of having an efficient and integrated system. However, the Department of Communication and Informatics of Cimahi City still lacks an integrated system, resulting in a slower telecommunication tower fee collection process. To address this issue, a Website named Telecommunication Tower Supervision and Control Management Information System (Wasdal) was developed as an integrated system to facilitate the fee collection process and generate fee collection reports. The methodology employed in this research is the Software Development Life Cycle (SDLC), and the Website is constructed using Laravel framework, Bootstrap, and MySQL database. The implementation results reveal that the overall built management information system Website meets user requirements. The User Acceptance Test (UAT) outcomes indicate average parameter scores of design (78%), features (79.20%), user satisfaction (80.60%), with an overall testing score of 81.3%.

Empowering public relations for sustainability: examining the landscape in Turkey

PurposeThis paper examines the engagement of public relations (PR) in advancing sustainability within Turkey, exploring both current contributions and future potential. It analyzes how PR professionals and scholars conceptualize sustainability, revealing divergent perspectives within the industry. The study delves into the perceived roles and responsibilities of PR professionals in driving sustainable initiatives, highlighting the key challenges hindering their impact. Ultimately, the research identifies essential knowledge and skills needed to empower Turkish PR to effectively contribute to a more sustainable future.Design/methodology/approachThis study employs a qualitative research approach using semi-structured in-depth interviews with two distinct groups: experienced PR professionals holding director positions in agencies and corporate communication departments, and PR professors with at least five years of teaching experience in Turkey.FindingsThe findings reveal a dynamic, yet complex, landscape of sustainability within the Turkish PR industry. While PR professionals are actively integrating sustainability into strategic initiatives and emphasizing measurable impact, they face barriers to full integration, and their conceptualization of sustainability often differs from that of PR scholars. The findings point to a critical need for targeted education and professional development to better equip Turkish PR practitioners to drive sustainable development.Originality/valueMethodologically, the incorporation of representative groups, consisting of senior communication professionals and professors, offers valuable insights that can inform improvements in PR practices, enhance PR education, and advance the understanding of sustainability within the field of communication within the specific context of Turkey.