Building Information Modeling (BIM) can be defined as a methodology that uses 3D models and their detailed data on all elements involved in a civil construction project. As society is a constantly evolving organism, the Construction Industry has faced the need to adapt in order to deliver better productivity results, thereby meeting increasingly meticulous demands more effectively. Scientific research has shown that the use of BIM can reduce project completion times in infrastructure by up to half. Given this, why is the number of architecture and urban planning firms in Vitória da Conquista – BA, that use this methodology still so minimal? This article, through bibliographic research as well as opinion surveys with architects and urban planners from the city of Vitória da Conquista, aims to demonstrate the challenges of implementing Building Information Modeling (BIM) methodology in offices in Vitória da Conquista – BA. Thus, the points discussed in this work will provide a reflection on this question, the conclusion of which will depend on the awareness and experience of each participating architect, as well as the robustness of the understandings used to support the content in the following sections.