Business Destination Research Articles

Economic Erosion: Examining Germany's Decline as a Business Destination

This study delves into the complex web of causes that have contributed to Germany's gradual decline as a sought-after business location. This scholarly work methodically examines a variety of internal and external variables shaping the country's economic environment, thus providing a comprehensive picture of the significant challenges currently faced by the German economy. The study methodically analyzes key variables such as labor market dynamics, regulatory frameworks, demographic changes and infrastructure improvements to uncover the root causes of this decline. The results of this research are of enormous importance for the formulation of strategic, precise policy initiatives aimed at revitalizing the German economy, strengthening its resilience and restoring its position as a global beacon for industry recruitment and retention. Using a strong mixed methods approach, this study leverage the synergy of primary data collected through surveys, interviews and case studies, and secondary data derived from government reports, academic publications and economic indicators. This multi-layered technology makes it easier to recognize observable patterns and develop concrete, realistic plans that will lead Germany to long-term economic development and prosperity. This research is a component of efforts to revitalize Germany's economic strength and restore its reputation as a leading commercial center, and provides useful information for policymakers, industry executives and academics alike. The comprehensive analysis presented in this study has far-reaching implications for the larger European economic environment and contributes to the global discourse on sustainable economic development and renewal

Predicting Airline Ticket Prices Using Machine Learning Predicting Airline Ticket Prices Using Machine Learning

Airfare prices are constantly changing due to various factors like the time of flight, destination, and length of the trip. To help people figure out the best time to buy tickets, we are working on a system that will use machine learning to predict prices. By studying past flight data in India, we want to uncover pricing patterns and suggest the ideal time to purchase tickets. This project aims to confirm or dispel common beliefs about airlines by comparing prediction models and finding ways to save money on ticket purchases. Price trends can vary significantly based on various factors such as the route, month, day, time of departure, holidays, and the airline carrier. Competitive routes like major business destinations (Mumbai-Delhi) tend to see price increases closer to the departure date. On the other hand, routes like tier 1 to tier 2 cities (Delhi-Guwahati) have specific time frames when prices are lower. The data also shows that there are two main categories of airline carriers in India: economical and luxurious. Generally, the lowest-priced flights fall under the economical group. Moreover, the data confirms that specific times of the day tend to have higher prices. By including different routes in this project, there is a potential for substantial savings when buying domestic flight tickets in India. Key Words: Airline Ticket, Pricing strategies, Fare fluctuations, Competitor analysis, Market trends

OPTIMIZATION INTEGRATED MARKETING COMMUNICATION MODEL AS STRATEGIC APPROACH TO BOOST CIREBON BUSINESS LEISURE

This study centers on the strategic application of an Integrated Marketing Communication (IMC) optimization model to enhance the landscape of b-leisure in Cirebon City, West Java, Indonesia. Recognizing the city's potential, this research aims to leverage a comprehensive marketing approach to augment its appeal as a destination for both business and leisure. The primary objective of this research is to Utilize an Integrated Marketing Communication (IMC) optimization model to boost the business leisure sector in Cirebon City. By integrating various marketing channels, the study seeks to establish a cohesive and impactful communication strategy that resonates with the target audience. The research adopts a qualitative approach, using data from multiple channels; the study shows how models can be used to identify and adjust the most effective strategies accordingly. The findings of this study reveal promising outcomes in applying the IMC optimization model for enhancing business leisure in Cirebon City. The results showcase a significant positive impact on market engagement and the overall appeal of Cirebon as a dual-purpose destination. Potential limitations include data biases, the reliance on historical information, and the dynamic nature of consumer preferences, which may influence the interpretation of the findings. The originality lies in adapting this Model to a specific regional setting, offering practical insights for academics and practitioners in destination marketing.

Enhancement Literacy Finance As A Key Factor In Realize Development Sustainable At The Destination Business Tour Religion

The complexity and importance of the role of the religious tourism business in a global context, where spiritual and religious destinations not only attract tourists, but also become centers of economic and cultural activities. The success of a religious tourism business destination depends not only on its spiritual appeal, but also on the manager's ability to understand and manage financial aspects wisely. The importance of increasing financial literacy in the context of the religious tourism business is increasingly visible due to the various challenges faced by the tourism industry, including climate change, changes in consumer behavior and global market dynamics. Recognizing the financial literacy gap in the religious tourism business can be integrated into education and training programs for industry players. The method used in this research is a qualitative research approach with a descriptive research type, to observe the extent to which MSME business actors in the Wali Sembilan religious tourism area understand and can apply financial literacy to increase their business success. This research took place in the Wali Sembilan religious tourism area. Based on results reduction observations, interviews and documentation that have been done interpret it can stated that enhancement literacy finance become factor key in realize development sustainable destination business tour Wali Sembilan religion. Profile perpetrator diverse businesses _ in literacy finance show necessity effort increase, especially among MSMEs as _ bone back economy populist. Enhancement literacy finance give impact positive on ability perpetrator business in make decision smart finances, planning _ investing, and managing risk, create environment stable and powerful business _ competitive. Therefore _ that 's necessary done steps strategic like strengthening literacy programs finance, cooperation between government and private, and integration literacy finance in curriculum education For support continuity economy and business in the destination that.

Analisis Penentuan Harga Kamar Hotel Dengan Fuzzy Logic Metode Sugeno Berdasarkan Kebutuhan Pelanggan Di Kota Batam

Determining the right hotel room pricing is a critical aspect of hotel management. In Batam City, a popular destination for both tourism and business, adjusting hotel room prices based on customer needs has become increasingly important. This research focuses on the utilization of Fuzzy Logic Sugeno Method to analyze and determine hotel room prices that can be tailored to the preferences and requirements of customers in Batam City. The Sugeno Method is a powerful technique in fuzzy logic that allows for qualitative modeling of customer preferences. This research integrates historical hotel room data, weather data, city event data, and customer preferences collected through surveys and sentiment analysis. Subsequently, this method is employed to generate membership functions that link input variables, such as weather, to the output variable, which is hotel room price. The research findings demonstrate that this approach can yield hotel room prices that are more aligned with customer preferences based on factors such as weather and city events. This aids hotels in Batam City in optimizing their revenue by offering competitive and enticing prices to potential customers. This research makes a significant contribution to the development of smarter pricing strategies in the hotel industry, with a focus on customer satisfaction and revenue enhancement.

Causal Effect of New Bus Rapid Transit on Non-Work-Related Activities

Bus rapid transit (BRT) has emerged as a promising solution to support sustainable urban development. Using smartphone mobility data, this quasi-experiment in El Paso, Texas explored the impacts of BRT on visits to non-work-related business destinations and socioeconomic disparities in these impacts. Fixed effect models were used to compare visit frequencies between treatment (within 0.5 mile of BRT stations) and control areas. Results showed that BRT increased business destination visits, especially among low-income and older populations. Further efforts are needed to investigate the full range of BRT benefits and strategies to promote transit-oriented development around BRT.

Japan’s Economic Strategy in India: Issues and Prospects

The article is devoted to the characteristic features of Japan’s economic strategy in India. The transformation of the geopolitical and geoeconomic landscape has led to Japan’s increasing interest towards India which is now being the most desirable long-term destination for Japanese business. The significance of cooperation with India is determined by its potential of balancing the influence of China, the capacity of the domestic market, production conditions and geographical position, which opens up prospects for creating new value chains in the region of South and Southeast Asia, as well as accessing the markets of Africa and the Middle East. India is also an attractive in terms of human resources, primarily IT specialists. At the same time, economic advancement in India faces a number of problems, including underdeveloped transport and energy infrastructure, lack of transparency in the application of legislation, a confusing taxation system, etc. There are numerous issues that hinder economic cooperation, with trade relations being the "weak link", and some of the announced projects facing difficulties due to a number of economic and political factors. Tokyo's strategy is based on an "All Japan" approach that combines public funding and private investment. The strategic importance of India in the context of the implementation of the strategy of a Free and Open Indo-Pacific (FOIP) determines the high level of state involvement in the implementation of economic projects. Japan is a leading ODA donor for India and also one of the main investors in the Indian economy. It is investing to bring India up to the level of infrastructural equipment and technical development that meets the standards of Japanese business. One of the characteristic features of the Japanese strategy is the emphasis on the training of local specialists and managers, which will create the necessary conditions for the transfer of technology and the adoption of the Japanese management model.

Towards a Creative MICE Tourism Destination Branding Model: Integrating Heritage Tourism in New Orleans, USA

MICE tourism had become a significant development tool for local economies before the COVID-19 outbreak. An effective destination brand is one way in which MICE stakeholders can work together to redesign and rebrand MICE tourism in the post-pandemic times. This study argues that heritage resources at a MICE destination add to the attractiveness of the business destination brand. This study proposes a Creative MICE Destination Branding Model (CMDBM) to examine co-created destination branding. The study shows that the core component of the CMDBM is based on MICE travelers’ evaluations of the destination’s potential to build brand equity by integrating its cultural/heritage resources as value-added attractions. The proposed CMDBM, amended based on the study results, indicates that the significance of the destination brand experience is enhanced because of cultural experiences and the support of local heritage institutions.

Wiesner, K.A. (2021) Professionelles Standort- und Destinationsmanagement: Instrumentarien und Praxisbeispiele für erfolgreiches Place-Management und –Marketing. Berlin: Erich Schmidt Verlag. ISBN: 978-3-503-19562-6, 2021, 244 pp.

This book addresses the increasing global competition among both business locations and destinations for attractive businesses and investors, infrastructure, funding and humans in the role of visitors, residents or workers. It focuses on the place management approach – the integration of location and destination management – which has seen a tremendous growth in significance over the past years. The book includes recent developments in the context of digitization or the COVID-19 pandemic. It is organized in seven parts, moving from general definitions to normative, strategic and operative place management and marketing and concluding with seven case studies.

Target Sasaran Bisnis Asuransi

The necessities of each individual are unique and can change whenever. This is difficult for each organization. Division and focusing on the planned objective market is the right advance that should be taken by the organization to fulfill shoppers in addressing their requirements amidst progressively savage contest. The motivation behind this review is to decide the division and target market of insurance agencies. In completing a business, each organization should define business objectives as execution focuses to be accomplished just as to quantify the achievement or disappointment of the work program that has been set. Business objectives are a method for supporting the organization's drawn out objectives towards upper hand. business destinations between capacities should be commonly strong and reliable. Business objectives are likewise an inspiration. That implies it propels workers and supervisors concerning what they need to accomplish and do. Not just that, business objectives are a material for execution assessment just as control inside the organization.

Sentiment Analysis on Government Performance in Tourism During The COVID-19 Pandemic Period With Lexicon Based

The COVID-19 pandemic impact has affected all industries in Indonesia and even the world, including the tourism industry. Researchers have a role in researching to answer the needs of the tourism industry, especially in making tourism and business destination management programs and carrying out activities oriented to meet the needs of the tourism industry. Meanwhile, the government has a role in making policies, especially in the roadmap, for developing the tourism industry. This study aims to track trending topics in social media Instagram since COVID-19 hit. The results of trending topics will be classified by sentiment analysis using a Lexicon-based and Naive Bayes Classifier. Based on Instagram data taken since January 2020, it shows the five highest topics in the tourism sector, namely health protocols, hotels, homes, streets, and beaches. Of the five topics, sentiment analysis was carried out with the Lexicon-based and Naive Bayes classifier, showing that beaches get an incredibly positive sentiment, namely 80.87%, and hotels provide the highest negative sentiment 57.89%. The accuracy of the Confusion matrix's sentiment results shows that the accuracy, precision, and recall are 82.53%, 86.99%, and 83.43%, respectively.

Associations between neighbourhood built characteristics and sedentary behaviours among Canadian men and women: findings from Alberta's Tomorrow Project

Evidence of associations between neighbourhood built characteristics and sedentary behaviours is mixed. The study aim was to investigate the associations between objectively-derived neighbourhood built characteristics and self-reported sedentary behaviours among Canadian men and women. This study sourced survey data from Alberta's Tomorrow Project (2008; n = 14,785), in which sitting and motor vehicle travel times during the last 7 days was measured. Geographic Information System was used to calculate neighbourhood built characteristics within a 400 m buffer of participant's home and a walkability score was estimated. To estimate the associations between neighbourhood characteristics and sedentary behaviours, covariate-adjusted generalized linear regression models were used. Walkability, 3-way intersections, and population count were positively associated with sitting time. Business destinations and greenness were negatively associated with sitting time. Walkability, 3-way, and 4-way intersections were negatively associated with motor vehicle travel time. Sex-specific associations between neighbourhood characteristics and sedentary behaviour were found. Among men, business destinations were negatively associated with sitting time, and 3-way intersections, population count, and walkability were negatively associated with motor vehicle travel time. Among women, Normalized Difference Vegetation Index was negatively associated with sitting time. Interventions to reduce sedentary behaviours may need to target neighbourhoods that have built characteristics which might support these behaviours. More research is needed to disentangle the complex relationships between different neighbourhood built characteristics and specific types of sedentary behaviour.

Covid-19 and Its Impact on E-Administration, Employment and Migration in the Indian Economy, (In the Present Context)

India is the second largest populated country in the world and largest market Economy for most of the developed countries in the world like MNC’s (Multi-National Companies) like automobiles, telephone and communication, educational services, start-up’s, call centres and global level entrepreneurs like to invest in India, due to huge demand for consumer goods and technological products India is one of the largest growing developing economy in the world after China in 2019, with an average GDP (Gross Domestic Product) of 7 percent from2015-2019, with huge FDI (Foreign Direct Investment), India is said to be the country with huge foreign returns in the world. But due to covid-19 has made most of the states in India are in standstill position due to lockdown situation, the income generating sources of the government is unable to generate income as most of the unorganised sectors like migrant workers, small wage labourers contribution to Indian economic growth and business is in standstill stage in the 40 days of Indian government lockdown, this is causing to increase in unemployment ratio in many sectors like educational services, real estate companies etc. only in some organised sectors there is processing of work through online (e-commerce) or in digital mode of transaction, but the unorganised sector workers and daily wage workers or migrants who travelled from far states are unable to earn for their lively wages. Indian government preference to health emergency and relief package of 20 Lakh crore Atmanirbhar Bharat Abhiyan is burden for Indian economic growth as the government is distributing from March 2020. This pandemic has made India`s GDP (Gross Domestic Product) growth rate prediction below 4%, according to the report of ADB (Asian Development Bank). IMF (International Monetary Fund) has predicted that Indian economy is expected to grow at -10.3 %, according to the source provided by “The Hindu”. There is a need for all the sectors in the economy for digital inclusion, India can try to improve by making all payments and receipts in unorganised sectors through Digital Mode. India can use this global pandemic situation by making India as one of the favourite investment destination for FDI, business and e-commerce in the globe. The purpose of this study is to analyse Covid-19 impact on Indian economy through migration, e-commerce, business and remedies to overcome the pandemic to the growth of National Income (GDP), by implementing various schemes like Make in India and self-reliant India by fiscal and monetary policies.

Destination repurposed: transformative impacts of refugee crisis

ABSTRACT This research note generates insights into the transformational impacts of the refugee crisis and finds that the influx of aid workers significantly alters the business landscapes and destination image of a tourism-dependent urban area. The study draws on qualitative semi-structured interviews and an extensive analysis of policy documents, organisational reports and news articles pertaining to the responses to the impacts of the world’s largest refugee settlement in Cox’s Bazar, Bangladesh. The empirical evidence identifies how a tourism-dependent visitor economy transformed into the current state of aid worker-led economy. In so doing, the study explores significant knowledge gaps in the tourism literature and suggests future research to address the refugee crisis-tourism nexus in a context of the host community.

Kineska dijaspora u Srbiji

The focus of the paper is better understanding of the experiences of the Chinese diaspora who lives in Serbia, their perception of Serbia as their destination country and their view on the economic environment and the quality of life in Serbia. The research was conducted in the period from June to December 2017, and included 52 representatives of Chinese diaspora in Serbia. As a method of research semi-structured interview was used. Results show that representatives of the Chinese diaspora do not recognize Serbia as a very favorable business destination and most of them see their stay in Serbia as temporary and dependent on economic conditions.

MICE v době (po)koronavirové: Přechodný stav nebo trvalá redefinice oboru?

This article aims to describe and analyze the situation in the MICE part of the tourist business. MICE is struggling because of the coronavirus pandemic leaving many suppliers and parts of the industry on the verge of survival. MICE is a complex ecosystem that was able to generate significant economic benefits to business destinations before 2020. For instance Prague, one of the top 10 world most popular congress destinations in 2019, experienced an enormous decline in 2020 due to the COVID-19 pandemic. Compared to year 2019, 78.9% fewer congresses, conferences and other MICE events took place in the Czech capital city (Muška, 2021). The industry is trying to restart itself, but it is necessary to define the possibilities of implementing large-scale mass business events, new hygienic rules and conditions, legal description of the situation and support at the governmental as well as supranational level. The description of the current state and the reflection of the measures taken so far and the possibilities of implementing actions during the pandemic will answer the question of whether it is possible to return to MICE in pre-coronavirus state or if it is necessary to redefine the industry as such.

Competitiveness of Guayaquil towards bleisure tourism

Abstract Guayaquil is proposed as a tourist and business destination, aiming to stand out as a digital city, with a suitable airport, a convention centre and high-level accommodation capacity. The city receives many domestic and international tourists, although not always as the main destination of their visit. One of the tourist markets offered by the city is that of business, due to the important economic activity that takes place here, being the venue of congresses and international events. This has allowed the city to gain significant value in the business tourism sector, providing constant and profitable growth. However, the lack of study of the international market, specifically the millennial business sector, is affecting Guayaquil's competitiveness compared to other destinations that have already recognized the differentiated profile of visitors from this age group, and that consequently offer a fusion of business and leisure tourism. This research was carried out during the second semester of 2018, evaluating the market of the new bleisure trend in Guayaquil. The results evidence the limited supply directed to this market segment, the lack of exploitation of business tourism and the continued lack of capacity of the tourism sector to satisfy the bleisure market. The conclusions focus on how tourism competitiveness can be achieved in business cities that also encompass places or activities where visitors can have a relaxing time.

Place Brand Equity and Domestic Investors’ Choice: A Case Study in Vietnam

Selecting an investment location is one of the most crucial decisions of investors as it has a great influence on the operation and development of the business in the future. At the same time, the attraction of localities will bring advantages for socio-economic development for the localities invested. Investors are interested in localities that have the potential to invest. The study focused on analyzing and testing the influence of place brand equity on the choice of investment locations of domestic investors through a regression analysis using 425 survey samples of investors in Phu Tho province, one of the northern industrial zones in Vietnam. Research results showed that 56.5% of investment decisions depended on factors from place brands. In addition, in the decision-making process for choosing investment locations, brand awareness factor had the greatest impact on investor's decisions, followed by brand image and brand personality, and finally brand confidence had the smallest impact. Therefore, in the coming time, in order to retain and attract domestic investors to choose Phu Tho as an investment and business destination, it is necessary to increase the value of place brand equity and implement solutions to promote place brands to investors.

Associations between the traditional and novel neighbourhood built environment metrics and weight status among Canadian men and women.

Neighbourhood characteristics can impact the health of residents. This study investigated associations between objectively derived neighbourhood characteristics, including novel space syntax metrics, and self-reported body mass index (BMI) among Canadian men and women. Our study included survey data collected from a random cross-section of adults residing in Calgary, Alberta (n = 1718). The survey, conducted in 2007/2008, captured participants' socio-demographic characteristics, health, and weight status (BMI). Participants' household postal codes were geocoded and 1600-m line-based network buffers estimated. Using a geographical information system, we estimated neighbourhood characteristics within each buffer including business destination density, street intersection density, sidewalk length, and population density. Using space syntax, we estimated street integration and walkability (street integration plus population density) within each buffer. Using adjusted regression models, we estimated associations between neighbourhood characteristics and BMI (continuous) and BMI categories (healthy weight vs. overweight including obese). Gender-stratified analysis was also performed. Business destination density was negatively associated with BMI and the odds of being overweight. Among men, street intersection density and sidewalk length were negatively associated with BMI and street intersection density, business destination density, street integration, and space syntax walkability were negatively associated with odds of being overweight. Among women, business destination density was negatively associated with BMI. Urban planning policies that impact neighbourhood design have the potential to influence weight among adults living in urban Canadian settings. Some characteristics may have a differential association with weight among men and women and should be considered in urban planning and in neighbourhood-focussed public health interventions.

Associations between the neighbourhood characteristics and body mass index, waist circumference, and waist-to-hip ratio: Findings from Alberta's Tomorrow Project.

This study estimated the associations between neighbourhood characteristics and self-reported body mass index (BMI), waist circumference (WC), and waist-to-hip ratio (WHR) risk categories among Canadian men and women. Using data from the Alberta's Tomorrow Project (n=14,550), we estimated 3- and 4-way intersections, business destinations, population count, and normalized difference vegetation index (NDVI) within a 400m radius of participant's home. Intersections, business destinations, and population count (z-scores) were summed to create a walkability score. Four-way intersections and walkability were negatively associated with overweight and obesity. Walkability was negatively associated with obesity. NDVI was negatively associated with high-risk WHR and population count and walkability positively associated with high-risk WHR. Among men, population count and walkability were negatively associated with obesity, and business destinations and walkability were negatively associated with overweight and obesity. Among women, NDVI was negatively associated with overweight (including obesity), obesity, and high-risk WC. Interventions promoting healthy weight could incorporate strategies that take into consideration local built environment characteristics.