BackgroundThis study examines the underlying characteristics of adolescents attending Italian secondary school who expressed indifference towards or no interest at all in body art.MethodsA convenience sample of 4,277 secondary school students from the North Eastern Italy were surveyed with a self-reported questionnaire collecting extensive socio-demographic information. Multivariable logistic regression analysis was employed to investigate the characteristics of those who were not interested or indifferent towards piercing and tattoo, reporting adjusted Odds Ratios (aOR) with a 95% confidence interval (CI).ResultsPrevalence of tattoo was 6%, whereas body piercing was 20%; 66% (= 558/840) of those with a piercing were underage (<18 years of age), the equivalent for tattoo being 62% (= 159/258). 166 individuals reported having both piercing and tattoo and 152 of these (92% = 152/166) were <18 years of age. The factors found to be predominately higher in those indifferent or who did not indicate interest in body art were: higher school year, increasing father's education and a greater perception of the associated health risks.DiscussionProactive health education campaigns by school educators and family physicians should focus on adolescents of less educated fathers and pupils less aware of the health risks associated with body art. In this respect junior secondary school students can be regarded as the ideal target of such campaigns.