Beauty Care Industry Research Articles

Attitude and behavior towards chatbots: case of the beauty care industry

Purpose This paper aims to provide a model that expands the technology acceptance model (TAM) by identifying aspects that influence consumers’ attitude and behavioral intention toward chatbots in the beauty care industry. Design/methodology/approach This study is based on an online questionnaire responded by 211 Generation Z individuals from Morocco. Data was collected based on a convenience nonprobability sampling technique, and a partial least squares-structural equation modeling was used to validate the model and test the hypotheses. Findings Perceived ease of use, perceived usefulness and subjective norms are significant influencers of the attitude toward chatbot. Perceived risk was not found to be influencing behavioral intention to use chatbot, and personality does not moderate the relationship between perceived ease of use and attitude. Research limitations/implications This paper provides insights into the motives behind customers’ attitude and behavior toward chatbots in the beauty care industry and can be relied on as a guideline for implementations technology to boost sales and build strong relationship with customers. Practical implications This research provides new insight for retailers on the implementation of chatbots at the point of sale. Marketers and business owners should be aware of the usefulness and ease of use of technology for Generation Z and be able to interact with them on this basis in order to generate increased economic performance and better brand image. Originality/value The model extends the original TAM and introduces two new constructs, subjective norms and perceived risk, in addition to including personality as a moderating factor. The data was gathered from the under-studied region of North Africa.

Analisis Laporan Keuangan Menggunakan Metode Vertikal dan Metode Horizontal terhadap Kinerja Keuangan pada PT. XYZ Periode 2019 – 2023

XYZ is a company engaged in the food and beverage industry and the beauty care industry. As a company included in the Indonesia Stock Exchange (IDX) that produces and distributes primary goods to consumers, PT. XYZ has intense competition with other companies in the same industry in marketing its superior products to consumers. Therefore, the company must know the growth of its financial performance has been in good condition from year to year in order to survive in the business world, by analyzing the annual financial statements. The data collection technique in this study uses documentation studies with secondary data collection obtained from the official website of the Indonesia Stock Exchange by applying non-statistical quantitative research methods and analyzing using vertical methods and horizontal methods. The analysis results obtained, both using the vertical method and the horizontal method, show fluctuating movements from 2019 to 2023. However, the company's financial performance can be assessed in good condition, because the company is able to increase its assets and profits in a positive trend when expenses for payment of liabilities and expenses have increased.

Pengaruh Online Customer Review Dan Perceived Risk Terhadap Keputusan Pembelian

Currently, the beauty care industry is experiencing significant sales growth. However, in 2022, the number of monthly web visits to Sociolla decreased. High perceived risk can make consumers hesitant to make purchases. Similarly, online customer reviews can greatly impact consumer confidence. This study aims to determine the effect of online customer reviews and perceived risk on purchasing decisions for Sociolla consumers in Medan city. The research employed a quantitative approach with an associative design. The study focused on Sociolla application users in Medan City, with a sample size of 96 respondents selected through non-probability purposive sampling. Primary data was collected through direct distribution of questionnaires, while secondary data was obtained through literature review. The study results suggest that online customer reviews have a significant positive impact on purchasing decisions. The t-count value of 4.478 (>1.985) and a significance value of 0.000 (<0.05) indicate this. Additionally, perceived risk also has a significant positive effect on purchasing decisions, with a t-count value of 2.049 (>1.985) and a significance value of 0.043 (<0.05), and a regression coefficient value of 0.134. During simultaneous testing, the variable of online customer reviews and perceived risk have a combined effect with a level of influence of 21.3%. The remaining 78.7% is influenced by factors outside the scope of this study.

A beautiful shock? Exploring the impact of pandemic shocks on the accuracy of AI forecasting in the beauty care industry

This research focuses on the profound impact of the shocks caused by the COVID-19 pandemic on the accuracy of AI-based demand forecasting in the beauty care industry. It aims to understand the key factors that led to decreased forecasting accuracy during the pandemic and employs causal mediation analysis to systematically investigate this complex issue. The empirical analysis is conducted using extensive order data from a major beauty care product manufacturer and distributor, covering the pre-pandemic, pandemic, and post-pandemic periods. The findings reveal that it is primarily the increase in demand volatility, and not the surge in sales volume, that has led to an increase in forecasting errors. This research provides crucial insights into the nuanced effects of macroeconomic shocks and consumer behavior changes on AI-based forecasting within the beauty care industry. Furthermore, it highlights the importance of understanding the underlying mechanisms that drive forecasting errors, paving the way for more resilient and robust demand forecasting systems in the future.

Towards an Empowered Community on Entreprenueurial Skills Management: The Beauty Care Needs and Satisfaction in Surigao City

This research project delves into the assessment of skill requirements and customer satisfaction within beauty care establishments situated in Surigao City. The primary objective is to explore the possible correlation between the skill demands of beauty care professionals and the level of satisfaction experienced by their clientele. Additionally, the study aims to contribute to the development of a comprehensive beauty care technology program, designed to promote the growth and longevity of these businesses. One of the key aspects of this investigation involves examining whether a significant relationship exists between the specific skills required by beauty care professionals and the degree of satisfaction reported by their customers. By establishing this connection, we can better understand how enhancing the skills and expertise of beauty care practitioners can directly impact customer contentment. Furthermore, this research seeks to identify any noteworthy disparities among the various skill requirements demanded by different beauty care establishments and variations in the levels of satisfaction expressed by their respective clienteles. This will enable us to pinpoint specific areas where improvements can be made to enhance the overall quality of beauty care services in Surigao City. This study endeavors to assess the skill needs and service satisfaction levels within Surigao City's beauty care industry. It not only explores the potential relationship between these two factors but also strives to develop a strategic beauty care technology program to advance and sustain the businesses in this sector. Additionally, it identifies and analyzes differences in skill demands and clientele satisfaction levels among the diverse beauty care establishments in the city, ultimately aiming to improve the quality of services provided across the industry

Transformation and Upgrading of Domestic Cosmetics Brands under the Consumption Characteristics of Generation Z: A case study of Huaxizi

China's cosmetics industry is booming. Its market recently reached about Rmb500bn, putting it on track to overtake the US. China will become the world's largest cosmetics market in the upcoming future. Generation Z, born between 1995 and 2009, is becoming the major consumer in the cosmetics market. Their consumption tendencies also influence the marketing decisions for cosmetics enterprises. The research on the social consumption structure of the consumer market of the beauty care industry is one of the key topics in the research field. Despite the rapid progress of domestic beauty brands, it is still difficult to compete with international ones with strong reputations. This paper focuses on three main problems of domestic brands, namely dull promotion tactics, product duplication, and illegibility of market orientation. Detailed measures are provided in the suggestion section based on the analysis of the successful cases of Huaxizi. Specifically, it includes three particular solutions that encourage domestic brands to emphasize online marketing, create hot items, and target the younger market.

Cosmeceuticals and Nanotechnology in Beauty Care Products

New technologies are booming in personal care industry. Nowadays, Cosmeceuticals as well as Nanotechnology are the favorite areas of interest in cosmetic industries. Cosmetic industry are updating and improving rapidly by implementing new trends and technologies. The term Cosmeceuticals was first coined in 1984 by Albert Kligman. The word Cosmeceuticals is fusion of cosmetics and pharmaceuticals. It means they possess combination of cosmetic and pharmaceutical properties. In simple words cosmecuticals are applied topically as cosmetics but as we know that they contain pharmaceutical properties too so they affect the skin's biological function. In last 2 to 3 decades cosmeceutical market is booming in the cosmetic as well as pharmaceutical industries. Every person wants to look beautiful and use of cosmeceuticals is the current trend to beautify your outer look. Now cosmeceuticals is considered as one of the fastest growing segment of the natural personal care industry. The use of cosmeceuticals has radically scaled in last decades. Some new advancement and technologies are entering in this cosmetic industries i.e. nanotechnology. Since last few decades, the nanotechnology has been acquired importance in numerous areas of science. Nano science has grown greatly, reason behind that is nanomaterials have extensive applications in material science, engineering, and medicine. Nanocosmetics are over taking the new cosmeceutical market. Nanocarriers are used to deliver cosmecutical ingredients topically. Hence this review tries to understand the basic information of cosmeceuticals, nanocosmeticsand some other related advancement in cosmetic industry. The difference between drug, cosmetics, cosmeceuticals, nanocosmetics, is also considered in this article. This paper also aims to highlight the beauty care industry and tries to comprehensive information of cosmeceuticals and nanotechnology used in cosmetic industry.

Cosmeceuticals and Beauty Care Products: Current trends with future prospects

In recent days many cosmeceutical products are introduced in market. The term cosmeceutical was introduced by Albert Kligman. Basically cosmeceutical means combination of cosmetics and pharmaceuticals which are applied topically as cosmetics however contain ingredients that affect the skin's biological function. It is a bridge between pharmaceutical and personal care industry. The use of cosmeceuticals has drastically climbed in recent years. Cosmeceuticals are the latest trend of beauty care products. Everyone wants to beautify their outer looks, cosmeceuticals provide a great appearance to skin as well as hair hence it is fastest growing segment in the natural personal care industry. This review aims to highlight the beauty care industry and filled with all required information related to different classes of cosmeceuticals and types of cosmeceutical ingredients along with regulatory considerations.

Gathering consumer terminology using focus groups—An example with beauty care

AbstractUsing consumer‐friendly terminology is essential for more impactful consumer research. As an example, focus groups are effective to gather emotional and attitudinal information in ways that surveys and questionnaires cannot. The objective of this study was to use situational exercises in focus groups to generate terminology about emotions and attitudes in beauty care. These terms can be used to aid the product development process and product communication. Women in the Kansas City area (N = 21), who use a variety of different beauty care products, were recruited for three focus groups of seven people each. The groups were divided by age group as follows: 18–35, 36–50, and 51+. Participants were asked questions regarding their behaviors behind their purchasing habits and use of beauty care products, both positive and negative. Women reported that when not using beauty care products, they felt tired, dirty, and self‐conscious. Contrarily, they reported feeling confident, clean, and beautiful when using products. They also mentioned the importance of ingredients. Women overwhelmingly wanted products to have more natural ingredients and to be created “cruelty‐free” (no animal testing). These qualitative techniques help understand the consumer so companies can better communicate with their target users.Practical ApplicationsThis article provides an example on the use of focus groups as a tool to rapidly gather relevant information about emotions and behaviors in the beauty care category. This technique is a fast way to gather rich information that could benefit a research and development team from two fronts: first, to a sensory or product development group to understand the relations between product characteristics and the emotional construct of consumers and perhaps provide a key into changing consumer behaviors and second, to a brand or marketing team to understand what their target users are saying so they can think about better ways to reach the consumer and communicate with them, in this case, within the beauty care industry.

Female Migration from Upland of Northeast in the Service Work of Bangalore City, India

Globalization and post-liberalization era has resulted in the emergence of new types of services such as retail, beauty care industry, hospitality etc. that have become highly women concentrated globally. The Northeast women migration, like other transnational female migration, is observed to be highly dominant in the services sector, a labour market which is segmented based on gender, race and ethnicity. The emergence of new service sectors has become a strategic move for Northeast women that allowed them to be part of the new labour market and participate equally in migration. This article examines how they configure into the ‘service sector’ and how the organising of the service sectors is redefined or problematized by the gender identity. In this context, the paper also highlights the socio-demographic profile of the Northeast female migrant that helps in accelerating their migration and examines their practices of entry into the service sectors of Bangalore city.

Job Satisfaction of Beauty Parlor Worker of Bangladesh

The beauty parlor industry is one of the fastest growing industries of Bangladesh. The lifestyle of people of our country has changed rapidly over the past few years. Realizing the importance of sound health and presentation, people are becoming more concerned about their health and beauty. Thousands of beauty-care service providers or beauty parlors have sprung up all over the country in the last decade. Beauty care industry providing employment for an estimated 100,000 women in Bangladesh. This paper focuses on the job satisfaction of the workers of the beauty parlors of Tangail, Bangladesh. The data collection method is primary survey on workers of beauty care industry supported by secondary research on previous research, industry report, government paper, and interview of resource persons. To explore this study data has been collected from 100 respondents who are working different beauty parlors situated in Tangail district of Bangladesh. The simple random sampling technique has been used for collecting data. Percentage analysis, correlation and regression analysis are the primary tools used for the data analysis. The analysis shows that correlation between dependent and independent variable is 0.825 and unstandardized coefficient (B) of different variables show that parlor workers of Tangail are dissatisfied with their salary structure, leave policy, job security and other job facilities. Most Bangladeshi parlor owners have failed to see any causal connection between worker satisfaction and service quality. But employees’ satisfaction is the most powerful part of increasing productivity in any sector. So it has to be taken care of in order to achieve ultimate goals of the beauty care sector in Bangladesh.

A cross-cultural test of vroom’s expectancy motivation framework: an australian and a malaysian company in the beauty care industry

This study assessed the relevance of Vroom’s expectancy motivational framework in a cross-cultural context. Differences in attitudes for task investment, preferences for work related achievements, and the reward potential of outcomes was assessedwith Australians and Malaysians who were employed in similar work contexts of the beauty care industry. Reasons why the Australian employees reported significantly higher job motivation than the Malaysian respondents were identified by examining the three main components of expectancy, instrumentality and valence, of Vroom’s framework. The study findings are discussed in terms of the implications they have for the necessary organizational development with Australians and Malaysians who were employed in similar work contexts of the beauty care industry. Reasons why the Australian employees reported significantly higher job motivation than the Malaysian respondents were identified by examining the three main components of expectancy, instrumentality and valence, of Vroom's framework. The study findings are discussed in terms of the implications they have for the necessary organizational development of businesses in the competitive Asia-Pacific region.

S88 impact on health and beauty care operations presented at the World Batch Forum

Reformulation is the norm in the health and beauty care industry. Product lifecycles are now measured in months instead of years. New cosmetics are making health claims prompting the FDA to place stricter demands on the manufacturing operations. This paper describes how a cosmetic company is meeting the challenges of marketing and FDA demands through the practical application of S88. The case study presented in this paper describes how a fast track batch control project was installed in a new facility making an undefined product. Issues such as intellectual property preservation, rapid production rate ramp up, phase testing, FDA validation, and control system lifecycle costs were all impacted by the S88 standards. Cost and schedule savings were realized in both the initial project and in subsequent projects at the same site. Fulfillment of the dream of rapid implementation of recipes developed in the lab is upon us.