Area Of Electronic Commerce Research Articles

The precision marketing of B2C e-commerce in China based on computer

With depth development of business activities in the network, the marketing activities are also emerging. In recent years, precision marketing has become a common tendency of more and more e-commence enterprises. However, the current research focus on a specific area, with lack of comprehensive research. In view of this phenomenon, the research makes precision marketing in electronic commerce as a whole object of study, provides the theory and practice for precision marketing in electronic commerce area. This research main including literature review and research analysis two parts. Literature review works primarily introduce the theory of electronic commerce, the research and development of precision marketing and theory conducive to precision marketing. The research further makes the empirical study on precision marketing for JD. The research introduces the precision marketing measurement of JD in product, technology, marketing strategies, customer relationship management and logistics and other aspects. In addition, a survey is designed to determine the consumer purchase willingness impact factors, the research further conducts a quantitative analysis of precision marketing influence on the consumer purchase willingness, the analysis result is used to determine the key factors of precision marketing. Based on the quantitative analysis and qualitative analysis, the research provide the marketing strategy for e-commence enterprise. Finally, the research concludes the common precision marketing strategy in China, pointing out the limitation and future research direction of the research.

Buying And Selling Transactions On Social Media Are Prohibited: Review Of The Law Of Buying And Selling Between Justice, Welfare And Human Rights

Technology has greatly influenced commercial activity, particularly in the area of electronic commerce, where products or services can be promoted, marketed, sold and purchased electronically. While this has brought many benefits, it has also raised concerns regarding violating Consumer Rights. Law No. 8 Year 1999 aims to ensure legal certainty in e-commerce transactions. This article discusses the regulation of the legal protection of consumers in e-commerce transactions and the problems that it is facing. The research method is based on a normative legal approach. Written law and literature are examined and related to real events. The analysis conducted is descriptive, collecting data and relating it to real events. It is concluded that consumer protection regulations have not been effective in preventing fraud committed by economic actors in electronic transactions. In order to prevent crimes committed by economic actors and to provide a legal umbrella for consumers, the existence of a consumer protection law is expected.

Decision Support System for Order Processing Based on Cross-programming Technology

A typical standard architecture of the support system has been proposed, making decisions on forming and implementing solutions based on cross-programming and heavy calculations and similar functional capabilities before it. The technology for disaggregating such systems on the basis of cross- programming and efficient calculations, as well as reducing costs/hours/resources for disaggregation, promotion and support of such support systems to support the adoption of a solution, has also been proposed. A structural model of the system has been proposed to enable expansion and distribution in all areas of electronic commerce in modern Ukraine. This is relevant for today, in the face of a large-scale war, when the skin business of the region is constantly moving from an offline mode of operation to an online one, given the availability of standards and illegal benefits for such systems in the world.

An Empirical Analysis of the Dimension of Loyalty to Determine Customer Retention for E-Commerce

COVID-19 has fostered the growth and transformation of digital media in every aspect, importantly in the area of electronic commerce. During these days, many new practices inhabiting in human behaviour bring new norms for the marketers. Use of online shopping has increased incrementally due to the government advisory, changing consumer buying behaviour as well. An amalgamation of the old and new medium of selling goods and services are now bringing new business challenges post pandemic for the marketer, and customer retention is one of them. Henceforth, there is a dearth of studies addressing the impact of dimension of loyalty (behaviour/ attitude) on customer retention in online shopping platforms post pandemic. This study considers post pandemic as the context of research to determine the impact of behavioural and attitudinal loyalty on customer retention for the online shopping platforms. Further research also aims to determine whether the brand image plays a critical role in mediating the relationship between dimensions (Behavioural/ Attitudinal) of loyalty and customer retention for online shopping platforms or not? In the research, primary data represent the respondent from Delhi NCR. The author applied linear regression to validate the research idea. The findings indicate that attitudinal loyalty significantly enforces customer retention over behavioural loyalty. Also, brand image mediates the impact of attitudinal loyalty on retention.

Exploring consumer opinions on vegetarian food by sentiment analysis method

The study’s aim is to explore consumer opinions on vegetarian food in the electronic commerce area by the qualitative research method, in more detail, based on utilizing the lexicon-based approach to analyze sentiment. The sentiment of five aspects including price, package, shipment, brand, and quality is considered detecting from customers’ reviews. Besides, the rating tags are also categorized as an opinion (positive, negative, neutral) based on the star number. The dataset includes 17,892 customer reviews. The findings found that the customers’ sentiments are 20.8% positive, 0.7% negative, and 78.5% neutral for an average of five aspects. Product quality is the most concerning of the five aspects of customer comments. This aspect also makes up 8,672 positive comments. Besides, quality and package aspects are more than 5,000 positively attached tags and shipment has the most negative tags taking 26 rating tags. Furthermore, the average of the stars is 4.94 stars, which is close to reaching the peak of 5.0 stars. This study demonstrates that the view of customers for aspects about vegan products according to text comments, the quality aspect has a significant number of positive comments than other aspects. Hence, the business might understand the significant factors to deal with them.

Криминальные угрозы электронной коммерции: международные и национальные аспекты

Economic criminality, being driven by the digitalization of economic relations, switches to the area of electronic commerce and uses all the advantages emerging with the development of information and telecommunication technologies, which requires modern regulation of such relations by the state and international community. The authors consider electronic commerce as various economic relations that use electronic, telecommunication, information resources and technologies. Electronic commerce can potentially offer many advantages as compared with a more traditional trade, although its use also has some negative consequences and faces real threats of cybercrime mentioned in this article; electronic trade may be subject to money laundering. The authors identify the following: categories of cybercrime in the area of electronic commerce; types of cybercrimes using computers; types of cybercriminals; lines (levels) and key tasks of combating crimes in the area of electronic commerce.

سبل تعزيز التجارة الإلكترونية في الاقتصاد الفلسطيني (Ways to Enhance E-Commerce in the Palestinian Economy)

Arabic Abstract: يهدف البحث إلى دراسة سبل تذليل مشاكل التجارة الإلكترونية واستعراض الطرق التي تعزز دورها في الاقتصاد الفلسطيني، واستخدم البحث المنهج الوصفي التحليلي. وقد استعرض البحث مجالات التجارة الالكترونية ومتطلباتها، إضافة لواقع التجارة الإلكترونية في فلسطين اعتمادا على مجموعة من المؤشرات مثل عدد عمليات التسوق، وتحليل المؤشرات الأساسية لقطاع الاتصالات وتكنولوجيا المعلومات لارتباطه الوثيق بالتجارة الإلكترونية. ومن أهم النتائج التي توصل اليها البحث أن من أهم العقبات التي تواجه التجارة الالكترونية في فلسطين العقبات التقنية متمثلة في ضعف بنية قطاع الاتصالات وتكنولوجيا المعلومات وتأثيره على انخفاض سرعة الإنترنت وارتفاع تكلفته ومشكلة الأمن والحماية والجودة والموثوقية وعدم توافر حلول الدفع الالكتروني، ومشاكل البيئة التنظيمية، إضافة للمشكلات القانونية والمشكلات التي يضعها الاحتلال الاسرائيلي كعقبة أمام التطور الفلسطيني. ومن أهم المزايا الاقتصادية التي تسهم التجارة الإلكترونية في تحقيقها تفعيل المنافسة الكاملة في السوق وتوسيع نطاق السوق، إضافة لانخفاض عوائق الدخول للأسواق وانخفاض تكاليف العمليات التجارية. وأوصى البحث بتفعيل التجارة الإلكترونية وتوسيع مجالاتها في الاقتصاد الفلسطيني من خلال تطوير قطاع الاتصالات وتكنولوجيا المعلومات، تطوير البيئة القانونية لتتلاءم مع المتطلبات الدولية للتجارة الإلكترونية، وتطوير الخدمات المصرفية في كافة أجزاء القطاع المصرفي، ونشر ثقافة التجارة الإلكترونية. English Abstract: The research aims to study ways to overcome the problems of electronic commerce and review the methods that enhance its role in the Palestinian economy. The research used the descriptive-analytical method. The research has reviewed the areas of electronic commerce and its requirements, in addition to the reality of electronic commerce in Palestine based on a set of indicators such as the number of shopping operations, and the analysis of basic indicators for the communications and information technology sector because of its close link to electronic commerce. Among the most important findings of the research is that among the most important obstacles facing electronic commerce in Palestine are the technical obstacles represented in the weakness of the structure of the communications and information technology sector and its impact on the low speed of the Internet and its high cost and the problem of security and protection, quality and reliability and the lack of electronic payment solutions, and the problems of the regulatory environment, in addition, The legal problems and the problems that the Israeli occupation places as an obstacle to Palestinian development. One of the most important economic advantages that e-commerce contributes to achieving is activating full competition in the market and expanding the market, in addition to lower barriers to entry to markets and lower costs of commercial operations. The research recommended activating e-commerce and expanding its fields in the Palestinian economy through the development of the communications and information technology sector, developing the legal environment to suit international requirements for e-commerce, developing banking services in all parts of the banking sector, and spreading the culture of e-commerce.

Development of Architecture of Requirements in the Implementation of IT-Project to Improve the Efficiency of Warehouse Management of a Trading Company of Electronic Commerce Area

Development of Architecture of Requirements in the Implementation of IT-Project to Improve the Efficiency of Warehouse Management of a Trading Company of Electronic Commerce Area

Do antecedents of trust and satisfaction promote consumer loyalty in physical and virtual stores? a multi-channel view

The emergence of the Internet has advanced the flourishing area of electronic commerce. Furthermore, alongside traditional physical channels, virtual channels have rapidly increased. The focus of both practice and research on marketing channels has changed dramatically over the past few decades. We performed structural equation model analysis with a sample of 794 observations consisting of two different channels (physical and virtual). The influence of the perceived factors of clothes shopping on customer satisfaction and loyalty was investigated. The empirical results suggested that social presence affects loyalty through satisfaction or trust to promote loyalty. As for service quality, physical store consumers value assurance the most, while virtual store consumers mostly value reliability. The core service quality can effectively promote loyalty via satisfaction.

Combining machine-based and econometrics methods for policy analytics insights

Computational social science supports study of e-commerce policy analytics issues.Advances have been made for the discovery of new policy-related insights.Areas covered are: business, consumer and social public and private settings.Machine-based methods are combined with explanatory econometrics and statistics.Empirical illustrations are in four contemporary e-commerce research issue areas.Mobile phone stock trading, music popularity, TV viewing, video-on-demand services. Computational Social Science (CSS) has become a mainstream approach in the empirical study of policy analytics issues in various domains of e-commerce research. This article is intended to represent recent advances that have been made for the discovery of new policy-related insights in business, consumer and social settings. The approach discussed is fusion analytics, which combines machine-based methods from Computer Science (CS) and explanatory empiricism involving advanced Econometrics and Statistics. It explores several efforts to conduct research inquiry in different functional areas of Electronic Commerce and Information Systems (IS), with applications that represent different functional areas of business, as well as individual consumer, social and public issues. Recent developments and shifts in the scientific study of technology-related phenomena and Social Science issues in the presence of historically-large datasets prompt new forms of research inquiry. They include blended approaches to research methodology, and more interest in the production of research results that have direct application to industry contexts. This article showcases the methods shifts and several contemporary applications. They discuss: (1) feedback effects in mobile phone-based stock trading; (2) sustainability of top-rank chart popularity of music tracks; (3) household TV viewing patterns; and (4) household sampling and purchases of video-on-demand (VoD) services. The range of applicability of the ideas goes beyond the scope of these illustrations, to include issues in public services, healthcare, product and service deployment, public opinion and elections, electronic auctions, and travel and tourism services. In fact, the coverage is as broad as for-profit and for-non-profit, private and public, and governmental and non-governmental institutions.

A Multiple Criteria Decision Making Approach for Evaluating the Critical Factors for Selecting Mobile Commerce Websites

Mobile commerce is an evolving area of electronic commerce, where customers can interact with the business companies via wireless networks and mobile devices for online business. A trusted website can provide mobile commerce and business with powerful competitive advantages. In addition, trusted website can lead to long-term relationships between customers and vendors. However, decision making on selecting appropriate website is relatively difficult from the customer and merchants. In this paper, multi-criteria decision-making problem in selecting appropriate website for mobile commerce is solved by ANP by considering interdependencies among the levels of decision attributes. The outcomes of this method from customers viewpoint determine the important of critical factors on customer‘s trust in mobile commerce websites. The proposed decision-making system also helps shopping websites managers to ascertain the trust level for their websites based and adequately allow them to improve the website quality.

상용 비디오 콘텐츠 보호를 위한 일회용 바이오메트릭 키 생성 및 인증 모델

Most peoples are used to prefer to view the video contents rather than the other contents since the video contents are more easy to understand with both their eyes and ears. As the wide spread use of smartphones, the demands for the contents services are increasing rapidly. To promote the contents business, it`s important to provide security of subscriber authentication and corresponding communication channels through which the contents are delivered. Generally, symmetric key encryption scheme is used to protect the contents in the channel, and the session key should be upadated periodically for the security reasons. In addition, to protect viewing paid contents by illegal users, the proxy authentication should not be allowed. In this paper, we propose biometric based user authentication and one time key generation models. The proposed model is consist of biometric template registration, session key generation and chanel encryption steps. We analyze the difference and benefits of our model with existing CAS models which are made for CATV contents protection, and also provides applications of our model in electronic commerce area.

Advanced Framework for Digital Forensic Technologies and Procedures*

Recent trends in global networks are leading toward service-oriented architectures and sensor networks. On one hand of the spectrum, this means deployment of services from numerous providers to form new service composites, and on the other hand this means emergence of Internet of things. Both these kinds belong to a plethora of realms and can be deployed in many ways, which will pose serious problems in cases of abuse. Consequently, both trends increase the need for new approaches to digital forensics that would furnish admissible evidence for litigation. Because technology alone is clearly not sufficient, it has to be adequately supported by appropriate investigative procedures, which have yet become a subject of an international consensus. This paper therefore provides appropriate a holistic framework to foster an internationally agreed upon approach in digital forensics along with necessary improvements. It is based on a top-down approach, starting with legal, continuing with organizational, and ending with technical issues. More precisely, the paper presents a new architectural technological solution that addresses the core forensic principles at its roots. It deploys so-called leveled message authentication codes and digital signatures to provide data integrity in a way that significantly eases forensic investigations into attacked systems in their operational state. Further, using a top-down approach a conceptual framework for forensics readiness is given, which provides levels of abstraction and procedural guides embellished with a process model that allow investigators perform routine investigations, without becoming overwhelmed by low-level details. As low-level details should not be left out, the framework is further evaluated to include these details to allow organizations to configure their systems for proactive collection and preservation of potential digital evidence in a structured manner. The main reason behind this approach is to stimulate efforts on an internationally agreed "template legislation," similarly to model law in the area of electronic commerce, which would enable harmonized national implementations in the area of digital forensics.

Does Web Site Usability Correlate with Web Site Usage?

INTRODUCTION Electronic commerce (EC) has allowed business organizations to enhance their economic growth, improve efficiency and effectiveness, keep inventories lean, and reduce cost. More and more companies go online to conduct business transactions using the Internet and Web technology. Research indicates that EC will continue to grow, and the number of Internet users worldwide reached over 1.57 billion as February 2009 (http://internetworldstats.com, 2009). Thus, more than one fifth of the total world population uses the Internet. And this penetration is rapidly increasing, with broadband connections having grown from 55% in early 2008 and 47% in 2007. Indeed, EC is now a reality of our daily lives. Intuitively, companies need to ensure that their Web presence is accessible and acceptable to this huge market to maintain future profitability. Usability is one prominent measure of accessibility and acceptability. Usability has been studied extensively in both the human-computer interaction discipline (e.g., Palmer, 2002; Kepuska, Gurbuz, Rodriguez, Fiore, Carstens, Converse, & Metcalf, 2008) and in the electronic commerce area (Agarwal & Venkatesh, 2002; Eighmey & McCord, 1998; Massy, Khatri, & MontoyaWeiss, 2007; Nielsen, 2000; Palmer & Griffith, 1998; Venkatesh & Agarwal, 2006; Venkatesh, Morris, Davis, & Davis, 2003). Although the Web provides an opportunity for a firm to offer a unique and satisfying experience to its visitors, developing a user friendly Web site is not a simple task. One of the critical challenges facing businesses today is to develop a Web site that is not only compelling for the visitors, but is also able to serve the goals of the business as well. A major business goal of EC is Web site usage, which can be measured by number of visitors, time per visitor, and page views a site receives. None of the research on Web site usability has examined the relationship between what is deemed a usable site and usage of that site. purpose of this research is to rate Fortune 500 retail Web sites' usability given previous guidelines, and then cross-reference whether the usability of the sites, as rated by survey respondents, correlates with usage of the sites. research will present empirical usability results obtained from users of operating retail Web sites, and will compare that to Web site usage data from Nielsen Online. BACKGROUND Usability of a Web site is a characteristic business professional and academic researchers have long realized to be important (Agarwal & Venkatesh, 2002; Massy et al., 2007; Palmer, 2002; Post, Kagan, & Sigman, 2009; Venkatesh & Agarwal, 2006; Venkatesh & Ramesh, 2006). Usability has been conceptually defined and operationally measured in different ways. This paper adopts the ISO 9241 definition of usability - The extent to which a product or a service can be used by specified users to achieve specified goals with effectiveness, efficiency, and satisfaction in a specified context of use. purpose of usability research is to understand how to design and engineer more usable Web sites in an attempt to identify a set of principles and common practices that will ensure usability is an outcome of system design. In the context of Web site design, Nielsen (2000) claimed that usability engineering is the key to successfully conducting commercial Web site design and argued that a business firm that does not pay enough attention to this aspect is not likely to generate sustainable traffic to its Web site or, even if visitors stop by, the site will lack the crucial attribute of stickiness, or usage, which often translates into customers. Therefore, as mentioned, the topic of usability has been studied in both human computer interaction literature (e.g., Palmer, 2002) and information systems literature (e.g., Green & Pearson, 2009; Venkatesh & Agarwal, 2006) . Prior research has proposed multiple factors by which the usability of Web sites may be assessed. …

Mechanism Design for Single Leader Stackelberg Problems and Application to Procurement Auction Design

In this paper, we focus on mechanism design for single leader Stackelberg problems, which are a special case of hierarchical decision making problems in which a distinguished agent, known as the <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">leader</i> , makes the first move and this action is followed by the actions of the remaining agents, which are known as the <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">followers</i> . These problems are also known as <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">single</i> <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">leader</i> <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">rest</i> <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">follower</i> (SLRF) problems. There are many examples of such problems in the areas of electronic commerce, supply chain management, manufacturing systems, distributed computing, transportation networks, and multiagent systems. The game induced among the agents for these problems is a Bayesian Stackelberg game, which is more general than a Bayesian game. For this reason, classical mechanism design, which is based on Bayesian games, cannot be applied as is for solving SLRF mechanism design problems. In this paper, we extend classical mechanism design theory to the specific setting of SLRF problems. As a significant application of the theory developed, we explore two examples from the domain of electronic commerce- <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">first-price</i> <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">and</i> <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">second-price</i> <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">electronic</i> <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">procurement</i> <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">auctions</i> <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">with</i> <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">reserve</i> <i xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">prices</i> . Using an SLRF model for these auctions, we derive certain key results using the SLRF mechanism design framework developed in this paper. The theory developed has many promising applications in modeling and solving emerging game theoretic problems in engineering.

Evaluation of the Recorded State Mechanism for Protecting Agent Integrity Against Malicious Hosts

As agent technology is expected to become a possible base platform for an electronic services framework, especially in the area of Electronic Commerce, reliable security protection is a crucial aspect, since some transactions in this area might involve confidential information, such as credit card number, bank account information or some form of digital cash, that has value and might therefore be attacked. In addition, without proper and reliable security protection, the wide spread use of agent technology in real world applications could be impeded. In this paper, evaluation of the Recorded State Mechanism (RSM) previously proposed by the authors is presented. The evaluation examines the RSM security protection and implementation overhead, in order to analyse the RSM security strength and implementation feasibility in real world application.

From the Interim Editor

Professor Prakash Mirchandani found it necessary to step down as JOC Editor-in-Chief in February 2007, due to a family health issue. During and in the months before his time as EiC, Prakash brought a number of changes and needed initiatives, on which he reported in this column in the Winter 2007 issue. We thank him for his EiC work, not to mention his many years of prior service as JOC Area Editor for Telecommunications and Electronic Commerce. Professor Terry Harrison, INFORMS Vice President for Publications, then asked me to return as EiC on an interim basis, while last year’s search committee reconvenes and recommends a new EiC, and I was happy to do so. I’m grateful for the search committee’s agreement to resume their work; Bob Fourer chairs the committee, and its other members are Bruce Golden, Steve Graves, and Ramesh Sharda. In the meantime, the business of JOC continues uninterrupted, with submissions, reviews, decisions, production, and publication, as usual. Last year as EiC, I requested a substantial page-budget increase to 672 pages, which was granted by the INFORMS Board. Thus, this issue and the one before it this year are substantially thicker, with substantially more papers than has been possible over the past few years. Although we still have a healthy backlog of accepted work (see “Forthcoming Papers” on the JOC website), we’re now in the process of meaningfully reducing that backlog, with the result that the time from acceptance to publication is being shortened noticeably, better serving readers and authors alike. After many years of fine service to JOC, Professor Edward Kao of the University of Houston has decided to step down as Area Editor for Computational Probability and Analysis. Under Edward’s leadership, this important Area has grown and flourished, certainly covering the uncertain aspects of the OR/CS interface. Rather than naming a new Area Editor, I’m supporting that role until a new EiC is chosen. There are several changes among the Associate Editors to report as well. In the Simulation Area, Paul Fishwick (University of Florida), Harriet Black Nembhard (The Pennsylvania State University), and Leyuan Shi (University of Wisconsin) have rotated off after many years of fine service to that community, and James Calvin (New Jersey Institute of Technology) and Bruno Tuffin (IRISA/INRIA) have agreed to come on board. In the Telecommunications and Electronic Commerce Area, Debabrata Dey (University of Washington) has rotated off after long-standing and excellent work for the journal, and Bernard Fortz (Universite Libre de Bruxelles) has agreed to come on. In the Design and Analysis of Algorithms Area, we welcome Christoph Helmberg (Technische Universitat Chemnitz). And in the former High-Performance Computing Area, Betty Hickman (University of Nebraska at Omaha) has rotated off. At this writing, the JOC EiC search committee has made excellent progress, and by the time you read this editorial a new EiC could well have been named. Please check the JOC website for this information.

The future of UK data protection regulation

The UK Data Protection Act, 1998 has been in force for nearly 5 years, and is based on a European Directive that was initially proposed 15 years ago. In that time, both the technological environment and commercial business models have changed out of all recognition, notably in the areas of electronic commerce and mobile communications, leading to questions about the Act's continuing viability as the basis for an appropriate regulatory model for data protection in the Information Society. This paper examines why data protection regulation in the UK may have a rough ride ahead, and considers possible options for the future.

From theoretical essentials to paradigms: the development path of electronic commerce research

To examine the development path of electronic commerce research, this study proposes a generic bibliometric model through which the most important documents and the most influential scholars are identified and presented as a solid foundation for a knowledge network in the electronic commerce area. Such a model helps identify the invisible knowledge network that traces the evolution of electronic commerce research, and provides a valuable tool for researchers to access the literature in this area. Furthermore, this model can be extended to explore the research path of other emerging fields, which is important for future interdisciplinary studies.

Electronic Commerce for the South Pacific: A Review of E-Readiness

The two most powerful forces affecting the world economy are the increasing rate of globalisation and advances in Information and Communication Technologies (ICT). The combined effect of these two forces could empower people by opening up the world's knowledge, or it could result in an increasingly divided society. For the developing countries of the South Pacific the challenge is to find a suitable niche in the global economy, ICT has the potential to be a significant enabler in creating this niche. This paper is an exploration of the opportunities made available by developments in the area of electronic commerce. How can the countries of the South Pacific best exploit these opportunities, and will they be able to benefit from leapfrogging to the latest available technology, missing out some expensive stages of infrastructure building?